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About The Siuslaw news. (Florence, Lane County, Or.) 1960-current | View Entire Issue (Jan. 6, 2018)
THESIUSLAWNEWS . COM ❘ / SIUSLAWNEWS ❘ SIUSLAW NEWS | BUSINESS QUARTERLY @ SIUSLAWNEWS | JANUARY 6, 2018 Greater Florence Area B usiness Quarterly Restoring Marilyn Florence’s The Archives LLC restores the Milton Greene collection to its original beauty photographer anymore.” But to restore the imag- es, Greene had to jump head he photographs of Mar- fi rst into the digital world. ilyn Monroe needed Th e problem? He didn’t know help. It’s not that they what he was doing. had been poorly cared for “I’m really an old-fash- over the decades — they had ioned photographer who has been stored with meticulous darkroom training,” he said. care. Th eir condition was an “My background is printmak- inevitable byproduct of time. ing. I can look at the picture Th e deep red lips of the ac- and know what it needs, but tress had faded. Th e platinum I can’t necessarily do it. Th e blond hair was riddled with restoration is very time con- scratches. Mildew spots cov- suming, and I don’t have the ered the iconic beauty mark. patience for it.” But aft er thousands of hours Th is is where the team at and years of work, the crew at Th e Archives comes in — the Florence-based business James Penrod, Shawn Pen- Th e Archives restored thou- rod, Rob Welles and Stephen sands of Milton H. Greene’s Jones. photographs of Monroe, Th e fi rst part of the process along with other Hollywood is scanning the original pho- royalty from the golden age tograph into Th e Archive’s PHOTOS COURTESY OF THE ARCHIVES’ MILTON H. GREENE COLLECTION of fi lm. computer system, which is Photographer Milton H. Greene took hundreds of photos of actress Marilyn Monroe. Many of the iconic images needed special Th e crew’s latest achieve- done by James. restoration — a mission that became his son Joshua Greene’s business, The Archives LLC. ment is “Th e Essential Mar- Th e youngest of the group, ilyn by Milton H. Greene,” an about the book oft en involve his time. Sinatra to Audrey Hepburn. His that was getting cut on the bud- James came with no formal edu- internationally-released tome of own personal history with the Greene started Th e Archives Monroe collection holds more get. All the advertising and all cation in computers or photogra- more than 250 images, 100 of actress. for a number of reasons, fi rst and than 4,000 photographs, which the clients I had in food, home phy, which he views as a positive. which have never been released “I feel like my non-back- While Greene spins a tale of foremost to protect his father’s Greene has spent decades restor- furnishings and architecture publicly. the legendary Monroe with en- legacy. ing. went digital. I looked at that re- ground in photography has aid- Th e photographs were taken thusiastic panache, he is also “Knowing he had died, and But it wasn’t just the resto- ality and said, ‘No, I’m not do- ed me,” he said. “I don’t have my by Th e Archives owner Josh- proud to discuss the process that thinking that all his pictures ration project that got Greene ing this.’ If I’m going digital, I’m own ideas on how things are sup- ua Greene’s father, Milton, a brought her iconic images back had faded away in his lifetime,” into the business. going to do it my way. I’m going posed to be or how I think things world-famous photographer best to life. Greene said, “was an emotional “I was also tired of doing pho- to live in the country with a nice should be. ‘By the book’ doesn’t known for his work with Mon- With a regiment of four em- draw.” tography,” he said. “Photogra- quiet place. I want to focus on always work. You have to fi gure roe, who was a close friend of the ployees, Th e Archives took on Milton shot hundreds of thou- phy was going digital, and my what I do and run the compa- out ways to get things from the Greene family. In fact, Greene the daunting task of cleaning up sands of images in his lifetime, specialty was location photog- ny. I want to save photography screen to page.” said questions usually posed him the photographs one picture at a covering celebrities from Frank raphy. Th at was the fi rst thing instead of being a commercial See ARCHIVES page 3 By Jared Anderson Siuslaw News T Siuslaw News’ Business Quarterly is a new way to highlight local businesses and economic development updates. It will be published seasonally in January, April, July and October. To advertise, call 541-997-3441. To submit, email pressreleases@thesiuslawnews.com. J A N ELL E ARLEY , B ROKER S TEVE E ARNSHAW , P RINCIPAL B ROKER D ESIREE J OHNSON , B ROKER D ALE S AARI , P RINCIPAL B ROKER 541-745-9789 541-999-8410 541-999-2260 541-999-0511 janellearley@windermere.com steve@steveearnshaw.com desjohnson@windermere.com dale@fl orencere.com A LLAN M UIR , B ROKER L ORI M UIR , B ROKER V ANESSA W EST , B ROKER R OB S HEPHERD , P RINCIPAL B ROKER 541-991-7803 allanmuir@windermere.com L AURA W ILSON , B ROKER 541-449-0229 lwfl orencere@gmail.com 541-991-7421 541-999-9778 541-991-0607 lorimuir@windermere.com vwest@windermere.com Mr.ListIt@gmail.com P HIL W ILSON , B ROKER 541-590-9246 Philwilsonrealtor1@yahoo.com Windermere Real Estate/Lane County 1625 12th Street, Florence, Oregon E LLIOTT W OOD , M ANAGING P RINCIPAL B ROKER 541-465-8123 ewood@windermere.com M ATT R. P OWELL , G ENERAL M ANAGER 541-465-8100 mattpowell@windermere.com 541-997-5926 windermere.com
