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About The Oregon statesman. (Salem, Or.) 1916-1980 | View Entire Issue (April 21, 1975)
' ' -..vl:.A 1 . g - , ... 0 T . . Stork Club' Statesman, Salem, Ore., Sun., April 21, 57 (Sec. I)-15 'Bounces' n Big Bjr CTNTHU LOWKT NEW YORK. April III,- A lumbar of years age tbl proprie tor of Um Rtork Gob, John Sher man Alliiitilejr, wm fitting then talking to SUvt Haaningao, the late preai agent whs discovered that Dictum of prettr fir la tell Florida resorta better tnaa pic- turee of palm tree. Billingsley Was remarking upeo a couple of recent ngma among his customers, both of which had Men duly apreed upon the news papers. . . .--v "Bar "'fights." laid Bannigan thoughtfully, "one a year, i a say. providing the names are right Whether Billingslee needed the advice ia open " to question. "Sherm." as habitues of hia elub like to call bine, has such a keen instinct for the right names in right or better yet, wrong situations that la is years He has become almost as much of a celebrity as those who frequent er are barred from hia mir rored can en s. m St. Waate te Baa Nice Place "Mr. B." as his employes refer te him telli yon that his only ambition ia te run "a nice place where people can come for a good tune ana where i can bring my family any time without their easing anything I wouldn't like then to aec", Ia view of this, it is remark able bow often fights at the Stork Club land ia the gossip columns er u taoioia headlines. All speakeasy operators barred customers ia prohihitioa days. and Bilhagsley. wboee Stork was one of the best known among such es- Ubuanmenta, was no exception. no maa at the peep bole Just saw. no. . But Billingsley is the only one who has continued the custom with- such loyal press from the columnleta. Ia the (airly recent past, such notables as Elliot Roosevelt, the late Humphrey Bo- gait, Milton Berle and moat recently Jackie Gleaaoa have beta .banished into outer, dark. ness, so terspeak. Caajeenats Are Tie ami . Billlngsley action, which seems both large and vocal. insists that barring a big name ia moat likely wnea publicity has been aa the lean aide, er unfavor able. -. They cite the fact that Billlngs ley bounced G lesson in the middle of one of the Stork Club's periodic ana weu-punucuM houts with em pleyes' unions, , , A rival innkeeper said: "Gleei tea was Just unlucky. BOlingsley would have barred any sue with a Trendex rating that week. What better way of letting the world knew that, ia spite-of picket lines, celebrities were still coming?" Billingsley's autocratic ways of screening customers seems to be behind most of the enmities he's 11 dJ ' fcr.ii-awilii iiDii iiaini..ii i m iiTiH ' r iifiin nmeuii. siriafitrtriitaeli lwbr -',Sil fi rmnsi ..u -inn Ti .r.y " n -ji in - -fv-'-"w,-V--tr ft " r f - filiiiat tiiifnifcunftW-'-Ti ...!:.!i(fo 21 )f )0f ' : . ... v . .','"'. '- ' ' r mm i riTlTD JDJJJJD mm "Who does this guy think he is?" asked one critic "A speakeasy graduate telling people whether! they caa come into a public eat ing place . . r... i i.:;.:. ease Love Hlna !. Ttere are etbera who find BO lingsley aa attentive bost, a pleasant if not brilliant conver sationalist, and who frankly en joy visiting the placeThe sise of his booster club is indicated by the fact that be serves from 1,000 te t,ton meals a day, does aa an nual gross business of sbout three million dollars and operates one of the few restaurants in town without a mortgage. Mack of this, of course, is tour ' 1st trade. Te many visitors to New York, it is as much of a must as Rockefeller Center sksting rink. Billingsley does his best to cooper ate by making it easy for tourists te prove they were there, teen woman receives a small flacon of perfume and a special lipstick embossed with the Stork Insignia. It's only incidental that Billia.g- ley also is ia ina penume dusi- Cask Wsteeom Celebrities But Billlafsley Is enough of businessman te know that touriate don't coma to see other tourists. The come ta -see celebrities. So be woos the" Park Avenue and . Broadway lions even more lavish ly. Several years ago, a Stork Club regular estimated that Bil lingsley spent $2S0.0M a year on gifts ranging from $5,000 automo biles, electric reducing bicycles, golden gimcrscks like cigarette ' holders, tie clasps and gelden keys, te neckties, garters, suspen ders andby hia own estimate "thousands of dogs. One of the more flattering Bfl Ilnni mt una ia the auddea ar rival at a guest's table of a vin tage chhmpagne witn nis compu meats. This sort of thing he doei often tor celebrities, or perhaps for a group of free-epending out oMowners whs act like they're getting ready to leave; Likes Peppy Masle WhlU moh eecn-handedness wRb champagne and convertibles and perfume and oogt costs momy. Mends say Billingsley figures it's cheeper ia the long run than a fleer show. There ia ususlly dance music but it's neither wsltxy nor sdimaliy...' ' -P The liffingstey speech is care fully preserved country-style, stud ded with words like golly." This may be a heritage of his youth. Bern in Enid, Okla in M00, one of nine children, bo quit school before the fifth grade, was .mar ried by the time be was is. . He come to New York ia the early SOa and made a fast for tune in Bronx real estate. 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