The Oregon statesman. (Salem, Or.) 1916-1980, January 01, 1937, Image 21

Historic Oregon Newspapers

The Oregon statesman., January 01, 1937, Page 21, Image 21

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Newspaper Page TextY 'o HOI'S -li)ilISIIIIie0S:, nT,?T! rr; American Colonial Architecture for New Ylard Stcry 2::sincss . Area V Store - Rapidly aananasasnannsat fj'"' "' Firm to Open , in Iu New Building in Spring Is , , Prerent Forecast ; Hot Ilcys Y or 1 But Salem " 1$ .VI I iiiH miners fSiff vs. . I) i; i i ! One B 13 Department Store Going Up, Many Other Changes Ocurring ' :i '" ' f -;;v,-:;" v- f Headed by Montgomery Ward's j construction of industrial and mer ; cantile construction in Salem show- Jed a decided upturn in 1931 over j the previous year. Montgomery Ward's new build ; irig, most pretentious ot several mercantile projects "' on Liberty ! street, will -be -completely modern and will give space for a complete j stock of the company's lines. The new building, which will be com i pleted sometime early this-year, f will cost S115.438.15. V. s The new Montgomery - Ward fttore will be flanked on both sides i. by Btores which- were remodeled j during the year. Completely new j in every detail is the new Bishop's ! store at 145 and 147 North Liber i ty, installed at a costtf 880J. The new store, following modern de ' tints, la one of the most up-to-date vTothing establishments on the te o as t. Remodeling which cost -'1500 was carried out at Worth's 1 store on the other side of the new j Montgomery Ward building. Erected at a cost of 116,600 was a new one-story, building at "140 North Liberty stret. The new bulld ' ! lng houses the .Golden pheasant restaurant ..v -; '- -;..- - ' . Safeway Store' Jfew" , Other new. mercantile buildings 7rected during' the, year Included la Safeway store" at . 1200 State street erected at a cost of 355(5; ja building at 158 North Front erected by Eoff and YonEschen at . a cost of 35000.- 1 r One of the most extensive re modeling projects was that of mod' . prizing the store rooms of the Odd Fellows building. .This work.: not yet completed. Is toeost 314,288 and will give completely -modern headquarter for Wiles drug store. - and D. H. Mosher and Kshni shoe repair shop. The Grand the ater, located in this building, also remodeled its front entrance -at a coat of 31000. - L i The Valley Motor comnanr re- ! siodeled Its market building at a tost ' of 3000 to provide offices for several state departments. J. i H. Fenney's store was remodeled at a cost ot C000 while 12000 was ; spent on remod earns; of Pomeroy ft Keene's jewelry store, ;v i Several service stations ' and garages were erected at a cost of 311.000 and another at 295 North : Xlberlr rout 13000. I i The Oregon Motor Stage) spent 310.840 in the Construction of bus garage at 38 North Front and - a pew garage erected by the Pert land General Electric company at 1455 Division .cpjt 35150. I r i Other new buildings included: A warehouse ' addition at 975 ; Broadway, btfllt by D. A. LartneT k at a cost of 39000; a distilling plant built by the Columbia Fruit distil - ling company at a cost of $3787 and the plant of the American Con crete and Steel Pipe company for -construction of pipe for the Stay .ton-Salem pipeline, 31000, I ' ' . ', . ( Business League V ; Protects Public Solicitors . Not Endorsed A Should Be Turned Down, . Leader . Emphasizes ( - - By LAWRENCE N. SIMON . President Business Men's - - ' - 'League, 193 ( : " i -f -The Salem Busineas "Men's Lea gue s one of the most unseen for .ces that are working, fer the ben efit of the busineea and profes sional men all the time, i j Time after .time, the Businees . Men'i ; League has refused en dorsement of various advertising srhemes that would nave taken thousands , of dollars from ear 'citizens.:. ; - ; Those who have demanded card of endorsement from solicitors have been' saved many - dollar JEVhere advertising or soliciting" of money contributions have been worthy and worth while, the Lea gue ;.has; given endorsement. Where not given. It t a algnal th4t the project has beerf investi gated and found wanting , , Demand Endorsement It Is the fly-by-night and lrre- sponsible solicitor for magazines and for special advertising and for ' . . -.. - - . . . '!-.-.' - , " i.: . ri : - He Profits Most, j : Whose Every Sale ! Creates a Friend. ; - y BSUHSH-QUISTAD LUMBER CO.'. rhene 8181 'Everything . .' . c " . .. X, rib " 5 "--i ' -J. - I'll ' - y ' u. - -' ' . , - - - Tki. .-kki. .kt-h f tlwi sew der way. shows how the building; will took; alter completion m una late sprang, xm axrie oi "" tore Is American Colonial, a style adopted and developed by Wards after a carefal study of all suitable types of architecture. The boildias wCl be of brick painted white. 1 ' ' Ad 3ubfer& Go Air Minded at Weekly Meeting More aTlatlon-mlndod now are theee Ad Clubber and their frienda. At the tavitatkm of IVAraay ad and hla Salem Flying Service the group assembled at the Salens airport for ita weekly meeting and i relay of fonr viewed Salem by plane. For several K wa their baptismal flight. In the picture, from left to right: Oraham 8harky-T Arthur Balm. Harry McWhorter, Herb Kane, E. M. Dane, Cliff Harold, ! 8 C. Sparks, EHia Cooley, itobert Spragne, ; K4 Keith, G. K. Biasell, L. L. Thornton, Law, Allen SteTrns E. E. Thomas, Reynolds Allen, E. A. Brown, .L, Stevens, Douglas McKay, I Arany, L. Ey ' erly, Emil Da Bain, Bert Victor.": y-;- r . a . ji -;. ,-.---s,-,r. special merchandise that the Lea gue is -opposed to. The protection for the business. or professional man is to demand the League's endorsement. '" . The league Is opposed to tele phone ticket racket even if en-, dorsed by 1 local organizations. Hit. ,knt ha become a nuis ance. Remedy? Demand personal call. Buy or endorse notmng over the telephone. - f " . I hope durfng the year 1937, the league will be successful In having an ordinance passed to kill off this doorbell soliciting, or in inducing the city council to raise the-license for these house to house solicitors. One dollar a -m a. tow T .hnnlil b SS per day. That might give soma-TJ relief. , J . : ' Few Tenant Farmers ' ,. About 20. percent of the farms In Marion, county are farmed .by tenants, t - - - Wallace Jload, West Salexa to Build JVith "'V--iT tlQV tj.'-V.C y ':y--. UrY' .r-; '-'''-- Montcomerr Ward store La Salem, construction of wnicn la now weu Britain Made No ? 'Qaim to Oregon Great Britain only claimed as boundary the Columbia river south ot the present International boun dary line, according to J. Nellsen Barry, Oregon historian. In other words. Great Britain only wanted om YEP: The Management of the Salem City ' Lines wishes to thank the residents of the' CitTof Salem for their pat rpnage caring the past 'year and to extend to : ereryone their heartiest , '-: ! 1 V ' ..... greetings f or sv : 'HAPrlAND PR0?ER0b NEY7 IX. T7. LEJ.IET? President r.I. A. REED " General Manager the Columbia river and that part of Washington north of. the Colum- bla to protect its commerce. ' -In 1 8 2 4, Great Britain formally demanded this, Mr. Barry 'writes, thus recognizing the right of the United States to what: originally become the Territory of Oregon. According to Mr. Barry, the Unit ed States had fall tlUe to what is now the state of Oregon, aa far back as 1824. : 4. r YEAR Montgomery, Ward gees ' Into the year 193? with the construc tion of its new building In Salem well tinder way, with prospects in Salem and throughout the country better than ' ever before and with the record of jthe year just passed showing It as the larg est year in the history of the com pany, according to a statement oy B. . A.. Newman, . manager ! of the -4 Montgomery Ward store in Salerno . The new. Salem store, which, ac cording to present plansr will op en In s the late spring or early summer, will be "housed In, a four story building done in the Amer lean Colonial style of f architect-; ure, a style which the company has adopted 'after a carefnl study over, a period of time of all suit able types of : architecture. The building will be of brick painted whiteljwithja Mansard 4 roof of slate ' and . a protecting marquise or. canopy orver the entrance and the entire store front. .The fourth floor will have dormer' windows set in the MansardToof In keep ing with the general i style of ar-5 chltectnre. v. : m .1-::':-'. -r: " ; :.iw.IsWll;Plann :-::''-.;:, The; main floor of the, building will have sales space for mens and womens clothing and kindred types jf articles. The basement wil provide space for paints, au tomobile t- supplies, hardware, major ( electric appliances, such and similar merchandise. , The mezzanine will be devoted to the as washing, machines and , radios and also to stores and ranges. The second floor will ; have ready to-wear garments, i piece . goods, drapes, ts.-The third -floor will be devoted to furnlturewhiJe the fonrth floor will serve aa storage space; At the rear of the store will ha located a complete tire ser Tice station. . : . -; ., w:.- The building will hare a com bined heating and Tentllatlng: system in which provision will be made for possible future cooling. The heating : system will operate , witn pressure so that all drafts will be eliminated from the build ing and It will be possible to al low doors to, stand open In cold weather without causing . drafts or overcoo ling thav Interior of the store,' . ,;"J : : in discuss? s xne near store ana business x.-ndiUony; generally, Newms- ent on fa say that la- ereaae . buainaaa' activity for Warj In the-past year has beep du fa partrto j.e Improvement of b"iine eond. dons generally and M Salem, end In part to the faet tn company nas been active ly axA r gressively promoting bet ter Bt. ctandlse at lower prices, better designs and styles In mer- eh-idlae,: increased efficiency and r-ernuatlon in retail store fa- J1 iUUes. , . Merchandise Modern i Ezamples;of new designs and i '-irjiMsisis) i?zym2 Co' . : ;i . . E. Esj Ran' L?ZT"J,'Q. ! I-' "v- ' ' lfT7:UlVv?:i;':::i. :'- i'-- ' :':Y:- Power' 'V' "Hi T - No : t ; Both r ::Lojr : - v . ;TraclS ' V J Power " The Ideal balanced CLJSTOAC does not rear4 im In fmnt hurA utilized with CLETRACS CONTROLLED DIF traitErnAL STEERING that permits the full use , of the power furnhed by HEAVY DUTY MOTOR ca both tracks at all tines; and .for that very ' reason CLETRACS win Uke the fell load ca the tern as easily as It wi3 master and conquer - rOHTLilCD C21 C.E. Cth Ave " Phcr.2 EA. " EIsliop, 40-year old Salem clothing store, moved this year to new 1 .Is klew of the Interior. v., - styles,'" said Newman, "are- too 1 numercus ; to mention, extending Into al lines of merchandise, bnt an outttandlng example of atart lingly ,iew developments- is : the new "movie dial' radio which , has a . dial operating on much. 7 the same principle as a movie projec tor, flashing In large, Wuminated form - on a glass screen at . the front of the radio, the station call letters and the names ot the cities In . whlh the stations are located as well s the kilocycle, numbers. This and a large number of other efforts i toward .improvement' ot merchandise ' and merchandising have undoubtedly been a definite factor In Improved business con ditions if or the firm; according to Newman. ,a,'-:.v- ,,c.vA--i"'; During the year 19 3 a consid erable number of new retail stores have been opened by Montgom ery. Ward throughout the. United States, bringing the total number of stores to 840 and the total .la Oregon I to 14. , --":- y . .Thei Improvement of onr busi ness In , Salem,",- Newman . said, "has ' been due to generally, im proved business conditions in this ares which we believe will eon-' tlnue, and to the acceptance of Our- merchandise by ciUzena of Bf 'm and the aurroundjng region, or-whUh we are naturally ; very appreclatlts. " , . Parking Limit Due. to ; . 1 Be Cut to'llalj Hour; . ' Mutt Speed Shopping .Women will have to "do some fast shopping during the year 1937, If the proposed downtown parking? ordinance passes. In tha retail downtown district, the lim it la' 30; minutes. - . However. . there Is Just the; chance that the head of the house (meaning a man) will get tired of sitting in the car and change Its location In time to avoid the tag man. And the -wife can spend the next 80 minutes looking for the car - .-mm BnlL and all .the Bower is wiJ ca the straightaway and aide ' hills, steep grades. nooDnrvEn Qiemans Become Uniformed Group 65 Ularchers in - Past Year a Participate in Many ' ;. Good Will Trips 1 By. BRETMAN BOISE King BIng. 1938 - ' . Now that the Salem Cherrlms really . have 8 5 men T in r uniform, the organization Is once . again fully; equlpned to appear, repre senting the capital city on special occasions. -, With new members who will be initiated at the annual banquet and to be held at the Marlon ho tel, January 8, 1937, tha Cher rlans will be prepared to place 78 or more uniformed men In line of march for special occasions. 1 The first uniformed . event ot 1938 was participation v in the strawberry festival at Lebanon, June 8. Having accepted the In vitation from Lebanon. Cherrlans to the number of 40 took part, not only In' the parade but ' in the crowning of the strawberry queen. I During the -annual 'state .con vention of the Order of Eagles, uniformed Cherrlans "marched In the Silverton parade, represent ing the city of Salem.' ; i ;; . .f t ' .. Aait At Roundup' , -1 At the Red-Head roundup held at Taft, for two days uniformed Cherrlans were ln evidence and assisted greatly during the second day la the , afternoon program, Also in the crowning of the Red- Head roundup queen. Cherrlans were officially invited to again return in 1 9 3 7 and assured a prominent part In the program, As usual, uniformed Cherrlans were 'given a prominent place In the-liner of marcn at tne Jtoae fes tival InT'ortland. They were ac-; ;a and boggy ground eondltloEa whers ethers dara r? not i tread. V-"t --U:-' : " v ' ' ' ' " ;- : The NORTHWEST recognizes CLETRAC LEADERSHIP and after a show-down CLETRAC is selected for; the job.', , CLETRAC IIODEL :E b tha IottccI izi:zl full crawler tractor ca lis narLtt per drar,L-r IL P. CCD quarters on Liberty street. r. ' Above companled by the high school band. . r ' ,.. On July 18, Cherrlans uniform ed were on duty at the Stayton Santlam Bpree," and on August 28. were 40 strong at the third annual hop fiesta held at indepen dence. , -h... The Oregon flax festival, held at Mt. Angel found uniformed Cherrlans attending and taking part in the parade, September 5. And the following week, at the state-fair grounds greeting Port land Rosarians. , , 'Membership of the Cherrlans is now mostly uniformed and no one is elected to membership here after unless with the positisf; agreement that all who become Cherrlans must he uniformed. ; Directory Issued In 1867 Is "Lost Th nidMt xistlnr directory issued' in: 1871 and hwas compiled by J. Henry Brown, a printer who came to saiem m . 1847.--."' - s ' " However, the 1871 directory refers , to one published In : 1887 but states that none had l)een Is- sued between 18(7 and 1871. The 1871 directory cannot be found In the Polk's directory li brary in Portland. It is not known whether there is to be found any where the 1887 Issue, r The Salem directory for 1871 . contains 13 pages, printed in dou ble column and 8'5 names are lis ted. There were three newspapers In the city The Oregon States man, daily and weekly with S. A. Clarke, publisher; the Willamette Farmer, and ?the Salem Mercury ; weekly : publications. . I: S. P. Employes 92 The' Southern Pacific company ha 92 employs in Salem with an average ' annual payroll, of $162, 000. r t l A H -4