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About The Oregon statesman. (Salem, Or.) 1916-1980 | View Entire Issue (June 21, 1922)
THE OREGON STATESMAN, SALEM, OREGON WEDNESDAY MORNING, JUNE 21, 1922 0 ' t Issued Dally Except Monday by .. . THR BTATK8MAN KUBUSHING CXIPAXY -21 & 8. Commercial St., Salem. Oregon (Portland Office, C2T Board of Trade Building. Phone Automatic ' V.-- 627-59 . MEMBKR OK T1IK ASSOCIATKD PKKKS The Associated Press Is exclusively entitled to the use for publl eatlon'ot all news dlapatchea credited to it or not otherwise credited In this paper and also the local news published herein. h. r , . .a . li. j. iienaricas Stephen A. Stone Ralph Glover . . . Frank Jaakoski . . Manager .Managing Editor . . .Cashier . . .. .Manager Job Dept. -- TELEPHONES: Buainesa Office 23 Circulation Department, 683 Job Department, 583 , Society Editor, 10 5 Entered at the Postoffice in Salem, Oregon, aa second class matter RECOGNITION FOR ADVERTISING to make a showing of getting out of debt by $40,000. Be sides there are funds coming in for high school support that will just about' wipe out the remaining bort-time note in debtedness. I say that is a good record and one that should le very satisfactory to the taxpayers. I wish there were some way to drop that terin "Patron." as applied 'to citizens who send their children to the public schools. The word patron sounds too, much like a social 1 unction or a patron of the arts. The public schools' are our most important public service and their administration is a question of good business judgment. We elect our best men to serve-free gratis on the school board. fTbey use their best judgment in selecting a superintendent and prin cipals and having done their best work leave considerable l esponsibility in the handa of those officials. The board is in honor bound to tmhold the official heads of the schools nr select others4 in their places. The Parent-Teacher organiza tion can help in some ways? but 'there can be no divided aii thority in the administration of the affairs of the school district. The school board can be held responsible. Its mem. beraare subject to the recall or removal for malfeasance in of f ice; There is no way to hold anyone else responsible for school administration." E. HOFER. : We thought it would come to this. Harvard is mighty ; particular about what may be charged up against the LJ ni : versitv or aeainst a Harvard man, but when once Harvard . ... . 1 .1 1 1 A 1 li 441.1 ; is pleased wun anytmng, inorougmy &usiea, men. me sKys tne nmii. . The CommUte on Policy in Publicity connected with the Associated Harvard Clubs has investigated the work of . Frederick L. Allen in the publicity office, and "believes his . function should be made a permanent one, with an appro tpriation sufficient to offer a-satisfactory academic career comparable to that of a full professor. The University does : not want a mere cress acrent without anv academic standing of his own.' Jt wants a man of faculty rank, whose title expresses a relationship of confidence and authority close. to the central authority of the University the President and Fellows. Such is Mr, Allen's present title of Secretary of the ; Corporation. ; v v ', t , v .' The man who aelivers the goods in publicity or in adver tising .surely deserves recognition. Professor of Publicity is. alliterative, at least. Bachelor of Arts can easily" fce i changed into Bachelor of Advertising. But beyond the acad- cmic is the practice. Results are looked for as confidently as the reactions in a test tube in a laboratory results alone , count' in advertising - And ifis encouraging to the legitimate publishers of the United States that such high recognition has been accorded to advertising - For advertising rmhllrftv .1 th fnrrA that mnvoi trip modern world; it is the life blood of business; the dynamic force of commerce , 1 ., And it is needed as much in the conduct of a great, in - stitution of learning, in. the carrying on of a gigantic cOm mercial or public service enterprise, as it is for the success ful conduct of a 'small retail business. Advertising, is the first aid of high efficiency salesman ship, and it i3 the greatest builder of the most valuable structure of good will, its cumulative force making a foun dation and a superstructure that, combined with honest and efficient service and good management, no wind, of adver sity can shake or destroy. ' . SCHOOL BOARD DESERVES PRAISE More than 2000 Germans as sembled in Berlin a week ago Sunday to cheer a number of distinguished Frenchmen who poke on the theme, 'Never Again War." Prof. Victor Basch was applauded for 15 minutes when e said that the gulf be tween the French and German peoples "must be bridged and will be bridged or else there no hope for Europe." Editor Statesman: v The selection of a staunch business man in the person o ; Curtis Cross was an endorsement of the conservative mem and as a business bodv dp.sp.rvps nraisA One vpt acn trio ; board found itself with a floating debt of $76,000.' The end ; of . the present school year shows that reduced to $36,000 At the' special election the people of the district refused to : authorize an increase) in the budget. The board was com .- pelled to cut out certain expenditures, and have been able 8 WORDS FOIt HAXD1TS An amateur Hamlet on his way home In costume from an evening performance in an Oklahoma city was attacked by a bandit. But when the melancholy Dane drew the massive sword with which he had just been pinking Laertes, the highwayman gave a great cry of terror and fled on wings of the wind. Here Is a hint for oth ers. By carrying a sword a yard long footpads cannot only be kept CUBA STILL IX LEADING KTRIXGS he will have to step back from the mouthpiece. Otherwise lie Is apt to wreck the eardrums of the world and convey a sound that seems only like a thunderstorm In the mountains. To be Impres sive and personal he wllf creep up and wh!pr la the micri- phone. There Is quite a trick In It all. The result will be that skilled radio artists will be in demand. The people will have their favorite broadcasters and some humble newsboy on the streets today may be drawing his 11000 a week next month because of the trained beauty of his broadcasting. It is not a simple task. There fa little of the In spiration of persona! contact. It Is not even as inspirational as the telephone. So it is that virtually all broadcasting will gradually fall Into the hands of profession als who are especially trained for the service and have acquired the necessary experience. The American' people are spending The United States Is rendering another substantial aid to Cuba. Tbe administration of the Island's affairs has been allowed to drift into the hands of unscrupulous politicians. wbo Bare created many high salaried sinecures, en dangering the credit of the coun try, and, 'created much dissatis faction among the Cubans them selves. General Crowder. former ly judge advocate general of the United States army, has been act ing as the personal representative of President Harding in Cuba, and has drawn up a plan for the "moral reformation" of the Cu ban administration. The scheme has the hearty endorsement of all the better elements in the Island, and it is probable it will be ac ceded to by the party in control of the government. - On other occasions In the past the United States hast intervened in Cuban affairs and kept the country on a firm foundation. It will be remembered tbat tbe au thority under which the United States exercises a supervision over Cuba is contained in the so-called Piatt amendment to the Cuban constitution, named after its author, the former distinguished senator from Connecticut. The men who have been most inti mately associated in Cuban wel fare have all been distinguished Americans, General Wood, Chief Justice Taft while secretary of war, former President Roosevelt, and now President Harding and General Crowder. habit of vlfiting on the wire will be curtailed. In one city over 000 phones have been equipped with the telechronometef, which Is tbe device for measuring the waves of speech. It Is placed In the transmitter and is said to be absolutely accurate in registering tne Ilow of individual conversa- tion. It is represented that this j is an absolutely just method of payment and tbat it will put the service Into Its proper place. Peo ple will talk who have warrant for it. and there will not be so much loafing on the wire. For about a dime a man could turn loose about a yard and a half of fluent conversation telling tie plumber what kind of a guy he was and where he could go to. That would be all there was to it. This sounds like simplified telephony. It is paying for what you give and get. BREWING FOR COURAGE IV DISGRACE popular as he used to be over i Coos... ; . v - v." V; - i T .. Kalns now would spoil a lot of hay. But the great majority of our farmers would welcome some very v weepy showers, neverthe less, w n Two Buick cars, of tbe same model, were made n the same year In the same factory. . One went to North Dakota. The oth er went to California. Some Im pulse of each separate owner started the two cars to Oregon. They met in a collls'-on on Court street the other day. near the Sa lem poetoffice. Both cars were pretty badly damaged in the mix- up. Truth is still stranger than fiction. S North Summer street will eoon be paved through to the Fair Grannds road and there will be a paved highway all the way from Salem to the state fair grounds; finally. Also, the Pacific hlgh- The financiers agree that the case or Russia is tbe same as that of China so far as money is concerned. The only real relief would be in an international con sortium in Russia's behalf. But nobody wants to consort with Russia until she is fumigated. their distance, hut marin tn run A robber who n.. m i Sl.000,000 a day for radio equlp- nresenc, of .rim win m . ment. They are not doing It for at the showing of a steel blade. ORATORY BY WIRELESS Radio activities will have much to do In the conduct of the next presidential campaign. Probably the administration will be accused of diverting the government's broacasting facilities In the Inter est of the party In power. It will be possible to make all man ner of political announcements by wireless. Whether people will listen to them is another matter, but with the wireless working a full house Is always possible. But some of our campaign ora tors will have to go through a course ot radio training It they expect to do any spellbinding. To speak effectively through the microphone is quite a knack. The orator will have to learn to re verse himself. When be Is spread eagling with Impassioned fervor play-time purposes. They are af ter nractical results. Tbat Is wr , - where the professional broadcast er will become of valuable assis tance. - FUTURE DATES Job 17 to Jaly 1. Vacation Bible ttndy school. Jan 20, 31, 33 mad XI PortUad Bot June 21, Wednesday Nebraska picnic. state fair groanda. Jnne 25, Sunday At 8ilTrton. An anal picnic ot 8alem lodge B.P.O.E June 21 to Only &, inclusive Chautau mi uuon in Salem. , June 27, Tuesday American Legion tain iHimnnHl at Tha Dallea.- Jama as-ae. Jaiy 1 OoTmtiom of Oretoa Tito Calais' aaooclatioa a Mmv July 1. Saturday Annual Salem pic nic in Portland. I.anrelburst park. fnly S aad Moaoay ma Tnoedav Elate eoBTCBtioa of Artiaaae a Woodbwa July 29, Saturday Marion county Sunday school pienio at rfair grenada. September 3, t tad 4 Lakovww Sound-on. Lakeriew. Or. Bapieaaaer IS, Wtdaeaday Oreten MetfcoUn eonferanc naoeta la Sales. Hentombor SI, 23 aa4 31 Paadieeai romaa-aa- aopteaabe 25 )o 20 laoImslTO OrcgM mat riir. . MoTambor . Taasday Qaaaial Reports from a scientific expe dition to the headwaters of the Amaron tell of the use by one of the wild tribes of a powerful stim ulant distilled from the leaves of f-ome strange plant that has the property or instilling courage in the breast of the partaker. With a Jigger or two of this stuff under his belt a warrior fears neither god nor man. He will walk right up to a frenzied jaguar and twist the animal's tail until it whines for mercy. This sounds as if it might be some of that bootlegging gin that circulates in Oregon. MEASURIXG SPEECH Now they propose to measure pur speech. When we talk on tbe telephone we will pay so much fos, each cubic yard of conversa tion. This should tend to raise the standard of verbal communi cation. People will not care to waste so' many words and the I BITS FOR BREAKFAST First band concert S S It' was last night, and it drew a great crowd. S V Opwald West got a fat Judg ment against Coos county in tbe circ lit court at Eugene yesterday. Tho fcx-eovernor will not be as way traffic will come over North Summer street instead of Capitor. street for a time. Then if the street this side ot the aiiey Packing Co. plant can be pavedr travelers over the highway in and out of Salem will be spared tho dust of summer and the mud of winter, and the bumps jof, both seasons. Who will solve that matter? Unsolved, it is a stand ing Ijlsgrace to Salem, and it la felt aa such by all ot our public spirited people. To say nothting ot the opinion ot tourist. - A witty Irishman was , Invited to a dinner party In the hope that be would amuse and. divert his host's guests. But from the be ginning to the end of the dinner he preserved a solemn face. Tho host was imt.acifc.'ftwi.y. .: old" fellow,- he remarked. ' "I don't believe the biggest fool In Ireland could make you5 laugh tonight. "Try," was the cutting, rejolpd- er. . - - Phillips Tire Shop For Your KEN YON (CORDS Full Super Size Cords ' ; 1 30x3, $12.33 30x3ft, $13.95 v 311 N. Commercial St. Y, M. Ci A-JMdg. THE UNIVERSAL CAR PRICE At Your Front Door Koadster : Sedan Coupe Truck Tractor... .$555.54 ..$525.3 ..$765.56 .$698.02 .$533.33 492.85 All Equipped with Starter and Demountable Rims Valley Motor Go. FHONE 1995 260 North High Street BTUDT UOUI II KTTMOB FLAT WOKS CoTTTljht, 1C22, Associated 'Editor Tbe Biggest little Paper In the World Edited by John H. Millar . . - mmm . , gas-gga!B ! I - - 1 , - ' ' - ' t C y ....,.. I .... CREPE PAPER MILLINERY a " By FLOItEXCEL WIXK A sport . hat. that '. is f different from any ' hat you . ever had before is this one, with Its crown of orange and white braid peeping out from behind a sharply turned up brim of plain orange ' bound with white picbt ribbon. . . . . .: MaUns the..BraM t':-V Cut the orange and the white crepe l paper Into - strips 11-2 inches wide. across the grain of the paper. To cut a strip of the'paper, Bliir'.the. fold .partly ; out of the packet, measure' the desired width and Cut through the entire thick ness with sharp shears, using tho edge of. the packet. aa a guide. Fold each strip twice, creasing It on the dotted lines shown in fig ure 1. The strips may be joined by. slipping one , fold inside the other and securing with a touch of . paste. ' : , . . rj. ' ;. - After a sufficient : amount ' of strips have been " folded, select two of orange and one " ot white and, fastening them to a table or some solid object, proceed ; to braid. Arrange the strips so that the white one is in the middle. Be careful not to stretch the strands kof paper or to crush them as they are being braided, but fold each strand over carefully. It is a good idea to lay a flatiron or something heavy on the braid as you go along, so that it will flatten out like straw braid. The strands will not tangle while they are betas braided If the ends are rolled and pinned up part of the length, leav ing one end considerably longer than the others. . Sewing on the Braid -. J The- buckram shape for this sport bat Is a plain little model which turns up In front. Separate the crown from the brim and sew on the braid, round and round, starting, at the... bottom ot the crown, ,as shown In figure . . To cover the l?rlm ct a strip of orange crepe paper (across the grain) two inches wide than fthe widest part of the Brim of your hat, which Is now separate from the crown. Cover the inner edge of the brim with a smooth coating of library paste and fold down about an Inch of the strip on this side. After the top has been se cured In this way, fold the paper smoothly over the brim and paste the edge to the inner side of the brim: To line the brim cut a strip of the crepe paper the same width as the strip used on top, fold an inch under on one side and paste to the top of the brim, as shown in figure 4. Shape the strip to fit and paste to the lower edge of the brim, folding in the rough edge as before. . 1 Completing the Hat Sew the crown - and brim to gether and paste or sew In a silk lining. The , ribbon trimming Is very pretty and not hard to put on. Short tabs about an inch Ions should be cut and pasted on at regular intervals, turning the edges .under. TA 'ribbon band Is then pasted V around' the edge of the brim, - Besides orange and white, green and white, black and whlte or red and white hats made in this style will look well.- It's much easier to paste a bat together rather than to sew one, isn't t? No s worrying about get ting the old stitches the same size. told me some tale about how every one who had owned it had died very strangely and mysteriously. Of course such a superstition only made it more interesting to me. Esther looked at it wonderingly. She didn't laugh with her uncle. somehow the knife gave her a creepy feeling. After dinner Esther and her aunt went to. a moving picture show, as her uncle had some work to do. When they came back. Esther went to her uncle's office DAILY PICTURE 'PUZZLE - ' i ANSWER' TO YtSTtRDAYV PUZXL6.IV. Cornet Piccolo Cillo' I 10 03JECTS IN THIS PICTURE. "VirV' WITH 5" I THE SHORT STORY, JR. . V The Snake-Knife 'What a curious looking thing!" exclaimed Esther. She held up the paper knife on her uncle's desk, it was shaped like a snake, with the tail made Into a point. It' was painted bright green and had two glistening red stones for eyes. "It's a little souvenir I picked np In the. South African town." said her ancle, who had just come from a long . curio. hunting trip. "This Is something I didn't buy tot the museum, but kept for my seit. ; rri t- -'V-iy. - ?Tbe servant I had there was much against my . getting It. ; He said, he had heard of this, knife' an d It aJ wavn, hrou'Ul rnnbla-Ul I nrp room to tell him goodnight. He had his back to the door and was bending over some . papers on his desk. r .1 Esther .tiptoed . In, meaning to surprise him. She was almost ready to throw her arms around his neck, when her eyes were at tracted by the queer paper-knife. it seemed yes, u surely was moving. The green body was un coiling itself and slipping along the desk. Its eyes were gleaming. and the wicked little tongue dart ed out as the strange thin? moved toward her uncle's hand. A moment; Esther stood dazed. Then she seized a pen lying on the edge of the table, . struck at the thing, and sent It spinning to the floor. It fell with a dull clatter. -That knife!' sobbed, Esther hys terically, i "It moved!" . ; "Yon - poor girl," said her as tonished uncle. "So you're seeing things! I shouldn't have told' you stories like that. ? t ' f Late that night Esther stole downstairs Into the office of her beloved uncle.. Then' she slipped out to the pond In the back. -The family, never ..could understand how. a robber would break1 la aft d Inst take a paper-knife. They think . . something . ust ' ' tave scared him "before he got anything Difficulties A great opportunity is now before American business tbe opportuni ty of making a big and permanent asset out of the very difficulties of tbe present situation. The convic tion that this can be done is extreme ly heartening. It is enough to put a new thrill of life and activity into every form of industry. From one point of view the present - situation is by far the most desir able, the soundestthe sanest, and the most hopeful this country has ever seen. Why? Because it brings into bold relief, through sheer ne cessity, the latent power to create conditions as we would like to have Chief among the means of creating Demand is now seen to be Adver tising. Wherever you find a big de mand for any product you find, in variably, that the demand for that product has been stimulated by hu man effort, and chiefly through ad vertising. V them. The curtailment of Demand for the products of industry brought us face to face; with the question,- hitherto ignored, as to what causes demand. Then it was discovered that demand was a created thing, and that more of it could be created in almost any direction if enough of the right, ef fort were applied. ' It is obvious to any one who will think it through that the present de mand for any product could be sub stantially lessened if it were possible to eliminate all forms of advertising including pictures, displays and word of mouth, as well as printed and painted messages and just let that product depend on the natural or unstimulated demand. i:, - ... , . i ..... .. ... . And it is equally obvious that a de mand for any worthy, product can be created and stimulated by means of Advertising. . This fact puts within the hands of the business man the .means of cre ating his own market That would be the biggest asset he could have an assured market for all he could produce. ' Published by The Oregon Statesman in co-operation with The American Association of Advertisinv Agencies
