The Oregon daily journal., November 21, 1915, Page 23, Image 23

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THE OREGON SUNDAY JOURNAL, PORTLAND, SUNDAY MORNING, NOVEMBER 21, 1915.
J
V
TO KEP CUSTOMER
HAPPY IS BIG AIM
, OF LIVE CONCERNS
Many Automobile and Tire
Industries Give an Excel
lent Example of Progress,
EAGLE CREEK BRIDGE ON COLUMBIA RIVER HIGHWAY
REAL SERVICE RENDERED
rirw Seek to Sntlsfy Purchaser Wot
Only When Bale Xa Made But
Afterward, Too.
The efforts which l1 Industrial con
cern!, iniiki' to keep t!j"lr nisloiners
firm friends Is re fleeted by the estab
lishment of Hervfoe departments In
"I'iMt linen of Irarie, the close;- cooper
ation between the bu.'r and seller,
and tho fair minded ad Justment of the
Inarfy petty 1 1 f f h u 1 1 lea tti.it arise every
'lay between the man wlio pays for
.-oinf'tliiiiK mid tin: ini-it hunt who sella
hlrn the article.
under the name of
r .venire, the work
departments la the
niniinier happy by
illiinate value, both
mle and subsequent
Whether 't if
Knlen promotion,
of f h. so i iiji'.i
Kauif to kc-p th
irfvintr
In the
M!r lee
The
are ';
r .-i ! i i
ref heel
Let.
him th
oi-ei,1:1
for ewry purchase he makes,
t u to-ni'hi le rind tire Industries
lulhl ixainpltH of how well
d Ik modern business In thus
Tho flint mile of thcsp nrod-
a Lusiness
'ases cx-
I hut the first step t
re hi t i en s I . i p ivtili li in mont
tends oviT man v years.
Policy Carefully Planned.
The service, department of the auto
?itid tire maker ih in every rity where
there is a dlst rl bu 1 1 n g poln t, which in
Mires rfipld and efficient service.
"Our policy In respect to service and
ndj uHt men t.s hu.s been carefully
thought out," stated V. J. Roope, iniin
aa;er of the Portland branch of the
1 nited States I'ubber company of (Cali
fornia, "ami we are mire that In every
asp thf consumer 1.1 not only given
an absolutely lair and honest adjust
ment, but In addition he gets the lon
end of the deal, for we have so In
structor our adjusters and service men
to nlways lean a little to the cus
tomers' side ii f the case In any differ
ence of opinion in regard to the amount
of mlhane ho has secured or the
n tri'tu nt he should pay on an adjust
ment. Many Troubles Adjusted.
"Thoii'.jh their Ions experience lias
-mnd our Adjusters pretty expert in
their aMItv to push judgment on the
various cases I hat come under their
respective j ulrrsdi c 1 1 o us, mill, the con
sumer's v.-oril is always taken at a
l ull alua tlon and 1:1 ideas are given
the urea test consideration.
"In tho motor car world a world
where every day many novices ro out
and run cars without the proper train
ing to take care of either the machine
or its Urea, it Is only natural that a
rent amount of abuso Ih niven the
car and its equipment, and it is here
that wo try to make the path of the
motorist smoother in tiie future, by
showlnfc lim how he can Ket the great
est amount of mtleaire out of his tires
and keep away from the repairman by
uhIiih s l!ttln care and forethought In
his treatment of car and equipment.''
' . , . . . I
hfi.. - QJiMiAvy x&sAil-IS-
PERSONAL TASTE IN
SELECTING
COLORS
IMPORTANT ITEM
High Grade Car Is for Own
er to Express His Wishes,
MAKER'S AIM TO PLEASE
C. Stevens, Portland Branch Uaa
&rer of Wlnton Company, Olves
Ideas on Question.
condition exists in that many factories
are trying to see how many cars they
can produce, and are cuttlnu"out every
process that takes an extra hour. As
one of the trade papers recently aald
editorially, 'when a maker caters to
the mass, the individual doesn't count
for much.'
Personality Is Feature.
."We believe that half the satisfac
tion of owning a genuinely high grade
tar Is the opportunity the owner has
to express his personal taste In Us
( 1 f ,rm Tn rtr to thla nlnca f rndA
Satisfaction of Owning ai,neuris that (h? factory must trs,t
as one of a gigantic mass. The maker
who produces cars in great quantities,
consults his own interests and says
that the man who wants Individual
colors enn't have them. Our company
places the Interests of the individual
first, says that he may have any cidor
combination he wants, and promises
that it will take the time to execute
his order as conscientiously as though
that one order were the only one on
its books.
'T'erfon .lit y 1s the element that
mnkes i ne irnn morn Interesting than
another: It Is the element thit makes i
The latest catalogue of one of the I one motor car so much more delight- I
hiph priced makers announces that 1 fu! to tee und to own than any car I
I buyers will be limited to on" set color' tf:at looks like thousands of other I
! flic me. although In former yfcirs this I r arH- Tl,e niun and the woman who'
maker gave the buyers their option ! navp Pi s"w"iy ""1UIJ u"""u .
of several combinations. On the other ' 'J u.lity in their motor cars, and!
hend another company announces that 1 our P"''f t to give tnem exactly
buyers of their mrs may have 1 heir ' w'"at ,hev wan "
choice of a practically unlimited mini-I "
bet of colo.- combinations. In t his ' TDnci tt r n rv
SAfEIY FIRST IS TO
BE THE SLOGAN OF
THE MANUFACTURERS
Movement Urged in Conneo
tion With Safety First Fedr
eration of America.
AUTOS HASTEN THE PLANS
World Is in Too Mnch of Hurry a4
Accidents Result, Declares . .
Authority. ; (
Ptotograph, Copyright 1915. by Welter.
The Kagle creek bridge on the Columbia river highway near the Hood River county line, which has just been completed. It is a com
bination of the ancient stone arch and modern concrete construction. The weight of traffic is supported by the concrete and
the stone veneer gives it its beauty. The span is a 60-foot arch and the length of the bridge over all, including abutments, is
140 feet. The bridge deck is 40 feet above the stream. The cost of construction was approximately $10,000.
FEAR OF GETTING A
L
ICKING
MADE
HIM
TRY JACING GAME
Ralnh De Palma Recalls an
Incident of His Early Life
When He Was a Boy.
Ralph Oe Palma owes Ills entry Into
the automobile racing game to the fact,
that lie borrowed a bicycle eomething
like 20 years ago, used it for the first
time while out delivering a mess of
groceries and busted the machine and
nearly t listed his young frame by get
ting into a smashup while coasting
down a hill.
When Ralph returned to the owner
of that bike the fragments of his ma
chine, the owner wanted to assassi
nate Ralph, but Ralph saved his hido
by agreeing to pay the bike owner for
the damage done as soon as he could
gather In the mazuma through the
medium of his weekly stipend as a
grocery boy.
However, the bike owner became lm
luitlent because payments were slow,
and lie approached Ralph on the sub
ject. "I'm doing the best 1 can," explained
Ralph.
"Well, your best don t eult me," re
sponded Ralph's creditor. "You gotta
come through faster. If you don't, I'll
bust your beezer. See?"
Ralph Bees the "Point."
Ralph Razed upon his creditor, no
ticed that he wag four or five years
older, four inches taller and about 35
pounds Heavier and Ralph immediate
ly "saw."'
"til mine ft few days to think this
over," asked Ralph. He got it. Dur
ing those days De Palma wracked hie
brain tor some plan whereby he could
raise funds quickly, but none came
forth until onp day he saw a bill
board telling about a bicycle race to
be held in Buffalo, with cash prizes
for the first eiht men finishing.
"Gee Whizz!" ejaculated Ralph. Now,
It may be explained that after that
smashup Ralph had decided never to
do any more riding. But Bometimes
circumstances alter cases and cause
a change of mind. That's what the
circumstances did for Ralph, and he
quickly hunted up his creditor.
"Say, dldju get that bike fixed up
yet?" he asked.
"Yes; but she ain't as good as she
was when she was new."
"Oh, that's all right," aid Te Palma.
. "I don't care muwi about that Jus'
so long as she'll ride. Now, here's the
scheme: You lend me that bike again
land I'll practice up "on it. Then I'll
i enter the races here, and If I grab off
one of the prizes there'll be enough
; money In it for me to pay you what
j I owe you. And if I w in one of the
bi. pii.-s I'll buy you a new bike, in
! addition to paying you what I owe."
I The reditor thought over the mat-
ter, deliberated on the wisdom of en -I
trusting his hike a fain to the dare
I devillshnrss of I'e l'alma but finally
'decided to take a chance.
I
De Palma Wins Baca.
Well, the Ue Palma kid entered that
race- - a 1 H hour affair and won It.
"That decided me that there was
money in the racing game," said I'e
Palma. "I knew there were risKs, too,
but life is just a gamble. In raring,
one runs a big risk but plays for
high stakes. 1 liked the thrill of rac
ing and I stayed In the bike Rame.
"Later 1 g.it into the motorcycle
raetn;: game, and afterward graduated
Into the automobile game.
Makes $500,000 at Game.
"Rut 1 never would have become a
iaeci- if it hadn't been tiiat 1 was
forced to raise money quickly under
penalty of l,aing m nose busted.
Sometimes accident; keep men out of
the racing game. That first accident
of mine got me Into it."
I'e Palma entered tie- automobile rac
ing game in 1907. and since then has
Won '.'I'd races, lie lias finished in the
money 1n something like -iO others,
and his total winnings ha e been In
the ne hborhnod of $.".ftO.00a.
"Hut, you kqow, I didn't get all that
money," explained I'e Palma. "In many
of the races I ran I had agreements
with other drivers that we'd split what
1 we made. That, of course, let the
other fellows in on my share. I'utther
I more. I sometimes had agreements
I with the concerns that owned the cars
-that I drove that they were to pay me
!a regular salary each year, and 1 was
I to give them 60 per cent of my wln
i rings. Another 10 or ::o per cent of
the winnings went to my mechanicians.
"It's a great game, this kuto rac
ing. It's dangerous, yes, but I like it
I like the thrill that cornea through
eating up space, . nd I hope that I can
stick to tiie game for many years to
come."
CARBON DECLARED
TO EXIST IN MOTOR
OIL TO TWO FORMS
Found First as Free Carbon
and Second as in Combin
ation With Hydrogen,
Guns Heard 150 Miles.
Amsterdam, Nov. 20. The guns on
the Yser, in Belgium, are said to have
leen heard In I.uttelforster, Germany,
a distance o- l.'iO mile.;.
In a recent Issue of an eastern jour
nal, a government gas engine expert,
writing on lubrication in general, says,
retarding carbon and its characteris
tics :
"So much misinformation has been
published on this subject that It will
b- well to look into the conditions re
sulting in its formation. In the first
place, what is ordinarily known as car
bon in the cylinders nearly always con
tains something else in greater or less
quantity. Rust and small particles of
Iron are nearly always found. In auto
mobile motors a large percentage of
dust isilical is generally present.
Found In Two Forms.
"Carbon may exist In a motor oil
In two forms: First, as free carbon
held in suspension, and, second, in
combination with hydrogen forming the
numerous hydro-carbon compounds
which go to make up the oil. The
amount of free carbon In a well re
fined oil is very small, and the ob
jectional carbon deposit is generally
due to some other factor.
"I'nder the intense heat. In the ab
sence of the air necessary for burn
ing, three things may happen:
"Case 1 The compounds may vola
tile without decomposition.
"Case 2 The compounds may de
compose with the formation of free
carbon and hydrogen.
"Case 3 The compounds may de
compose with the formation of other
hydro-carbon compounds of a different
nature. i
Carried Out In Exhaust.
"The products formed in case 1 give
no trouble, as, being gaseous, they
are carried out with the exhaust,
whether burned or not. Of the prod
ucts formed under case 2. the hydro
gen would pass out of the exhaust,
whether burned or not. The carbon
Ford Car Owners!
We have equipped a special de
partment with Ford rapid tools
and rord parts and have placed
this department in the hands of
experienced Ford workmen. We
are now ready to give you first
class Ford repair service. Get
our prices first. Phone East 4814
COOK & GILL CO., Inc.
Oxyacetylene Welding Motor
Car Bebuilding.
iso xnnoir avewub. itobtk
. -.... Portland, Ore.
Automobile
3L4
ENGINES
WHEELS
RADIATORS
FRAMES
GEARS
TRANSMISSIONS
RIMS
AXLES
We make a specialty of buying and dismantling all makes of cars for
their good parts. In turn, the good parts are sold for Vt the catalog
price. In ordering parts, to avoid errors, forward duplicate parts.
Parcel Post Charges Paid by Us
Motor Parts Mfg. Co.
325 Burnside Street, Portland
Phone Broadway 3238 Mail Orders Given Prompt Attention
may be blown out with the gases, or
may remain in the cylinder. Whether
or not it remained in the cylinder
would depend greatly on the condition
of the oil film on the cylinder walls.
Some oils form a thick viscous, guln
my deposit, which retains the carbon
formed on Its surface and prevents it
from being blown out through the ex
haust. This gummy deposit gradually
gets thicker and harder, eventually
forming the hard carbon deposit so
well known in cylinders. This gummy
deposit is due to the action of the
compounds mentioned in case 3. The
free carbon liberated in case 2 is light
and fluffy, and of itself would not
form the hard deposit.
Fast Express Train
Beaten by an Auto
Shattering practically every known
stock pleasure car highway speed rec
ord for the distance of 103 miles or
more, A. E. lliggins of Buffalo, N. Y'.,
on November 7, drove a 1 0 1 B Cole Klight
stock tou.ring car from Buffalo to
Geneva, N. Y., a distance of 107 miles.
In one hour and 55 minutes, defating
the famous Black Diamond Kxpress.
the prize train of the Rackawana rail
road, by 14 minutes. An average of
55.8 miles an hour for the entjre trip
was made including two stops and one
delay necessitated by a detour.
Her Nervousness
Betrays Companions
Three Taken as French Spies Trying to
Enter Germany; One Attempted to
Commit Suicide.
Munich, Nov. 20. Three French
spiep, two men and a woman, who
tried to enter Germany from Switzet
land, have been arrested at I.indau, on
the Lake of Constance. They gave
Spanish names and possessed Spanish
passports, which so nied to be in order,
as they were is-l by the German am
bassador at Madrid.
The officers at the dock were about
to allow the alleged Spaniards to pro
ceed when the nervousness of the wo
man aronsed their suspicion. She was
separated from her companions, and
after a long cross examination she
broke down. She confessed that the
two men with whom she traveled were
secret agents of the French govern
ment. The spies were to get detailed plans
of the Zeppelin works at Friedrlehshaf
en and their defenses, and they had in
structions to ascertain the exact loca
tion of the principal munition factories i I
in the southern part of Germany. Their
passports had been procured by French
agents at Madrid.
One of the men tried to commit sui
cide when he was arrested, but he onl
succeeded in wounding himself slightly.
way a buyer may express his lndi
uality in the color scheme of his auto
mobile. '
In discussing this phase of the auto
mobile industry with A. C. Stevens,
Portland branch manager of the Win
ton company, he said: "Our attitude
is that tho high grade car buyer is
a high grade man, and that every high
grade man has personal tastes that are
not satisfied by any one set color
scheme.
Must Satisfy Taste.
"If you were to find your tailor in
sisting ih.it you must take black,
when you ask for gray, you would at
once look up another tailor where .your
personal w.shcs were given consider
ation. When a man builds a house,
he invariably builds a house to suit
has taste, not to please the architect.
When a man buys a piano, he finds
that ho may make a selection from
various woods and colors, because
high grade piano makers have long
recognized this tremendous factor of
Individuality. Yet. although the au
tomobile Is one of tiie most costly
purchases that buyers make, the mo
tor car industry has reached a point
where most makers Insist that the
buyer shall have no option whatever
as to colors. This accounts for the
fact that the streets are filled with
cars painted so much alike that most
of them are identified only by their
license plates. The reason why this
Save Wounded Man
German Private Decorated for Heroic
Feat Performed in Face of Almost
Certain Death.
Berlin. jN'ov. 20. The general staff
reports that Wilhrlm I 'uestersiek. a
private of the Fifty-fifth Heserve In
fantry reeiniert, has been awarded the
iron cross of the first class for an act
of exceptional self sacrificing bravery.
He was in a trench In the Cham- ablv hastened th
ragne with bis company three weeks
(igo. During a dark night the soldiers
heard heartrenderlng cries for help
from the field before their position.
The cries soon became weaker and
after a while only moaning was heard.
Duesterslek decided to save the
wounded man from whom the crle
came, although tits comrades told him
that this would be suicide and tried to
keep him back. , I'nder cover of the
darkness he left the trench and crept
over the field. After passing French
outposts he found the wounded soldier.
1'iacing the helpless man on bis back
i,c stai ted to i reep hack to the. trench
which he reached safely, although he
was fired at repeatedly by the French
pickets.
The Prime of l.lppe decorated him
with the merit-cross for bravery and
with a gold medal.
Automobile manufacturers have is-
cided to take up- the. "Safety First
movement in connection with the Safo
ty Fln.t l-'cderution of America. J.
Walter Drake, a director In the Na
tlonal Automobile chamber of Com
merce, t-oundtd the keynote of thi
movement In an address before the)
Safety hirst convention In Detroit.
October 19.
Speaking ns a representative of ths
National automobile manufacturers'
organization on the subject "Coopera .
tion on behalf of the AulomoMU
Manufacturers," Mi. Drake stated that
the manufacturers were for anything
and - everything the Safety First or
ganization might Htiggi st which would
bo within reason.
He stated that Ihey were willing (0
equip the cars with safely devices that
might help to solve the great problem
of today und greatly reduce the loss
of human life.
"The automobile problem has prb
advent of the 'Safety
First' movement, said Mr. Drake, "bBt
I do not believe it Is wholly responsi
ble for It or the large number of ac
cidents and fatalities. The main trou
ble is that the whole world is In ao
much of a hurry. We me for safety,
first, last and alwijs. All we ask is
that we be allowed to cooperate with
your organization.
Bullet's I'.fficU'iKy Fatally Proved'.
London, Nov 2d. The tremendous
force of a modern title bullet will
strikingly shown when a gun was
actually discharged while soldiers WW
being Instructed at a camp In HusseX.
The bullet passed through one man,
who was badly Mounded, went through
a wooden partition Into another room,
killed a private there, and then cut' a
hole through a second partition.
Al ACE . '
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ISJWfWlMIWIS"'S
mmfjpm" "U 1
THE LAW SAYS:
You must not have
glairing headlights
Any man that permits his headlights to "glare" into the
eyes of other drivers invites accidents and hard feelings.
Why class yourself among the "road hogs." Comply with
the law and observe the ordinary courtesies of the road.
You can have all the driving light you now have with
. out any of the glare.
Use the Perrin No Glare on Your Gar's Headlights
The Perrin will give you a long, low, powerful driving
light. Made of aluminum and slips around the light bulb.
Held on with springs can't vibrate or damage the bulb in
any way. Use on any car with or without a dimming
switch. No buttons to push or levers to turn always
ready. Drive from city streets to country roads without
change. Does not dim tne light. Recommended by leading
motorists and police authorities everywhere. Insist on hav
ing the original and genuine Perrin No Glare it's the best.
At Your Dealer's or Garage, or Sent Postpaid by Mail.
Sold by BALLOU & WRIGHT
PORTLAND Broadway at Oak. SEATTLE 817 E. Pike St.
Price $1
Per Set
it u n i wi m hi i tmui
f is wrsm
furnmiif ptm - " i orr
i i f -bv i mm
Iff K f
Am U ALL 1
ill J
f'hl I. Ill
! 4,
mm
mm
Patented
June 9th
1914
- 5"
. .'
The New Palace Garage
.i
it l n
m ' t ;
V I
' , i.f
4 ' I
r ijmwiiii 4
recently opened by C. W. Pilchard and W. S. Thomas at
190 Twenty-second street north, between Johnson and
Kearney. The new building is 50x100 feet and will ac
commodate 2 7 machines. This garage is in the Nob
Hill district and service to automobile-owners of that lo
cality will be nude a specialty. Washing and polishing
of the very highest order will be given special attention
and every method used to preserve the original painting
without scratches. Monthly service from 57.50 up. Full
line of accessories, gasoline and greases carried.
POW
That's what you want power when you buy an
automobile.
So many people have bought light cars, with a woe
ful lack of power, that they do not believe they can get
power in a light car. The
araaeo
SIX
has more power than you ever thought possible in a car
of this size. And it is a little beauty, too. Seats five
people and rides like a canoe floating down stream. See
this new wonder car.
OAKLAND AUTO
16th and Alder Streets
CO.
li QS
'Sturdy as the Oak
I ,
9
v ' ' ' T ' . I ''.: ' "v' , . - t. ' i