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About The Oregon daily journal. (Portland, Or.) 1902-1972 | View Entire Issue (June 13, 1909)
THIRD ANNUAKROSE FESTIVAL WILL LIVE IB Aoy H, Marx's PrlTate Touting Car, Portland's third annual Rose Festival Is now history. During; th past week it has held first place in all minds, 'had furnished the Incentive for all endeavor, has reigned as king in the City of Roses. Even so serious a task as the election of a mayor, several councflmen and other officials to direct the business of the city was slurred over by the busy celebrants, eager to get out to see par ade and pageant. There has been nothing doing in Portland but Rose Festival for the past six days. The third time, they say, is the charm, and the- third festival which has been given to Portland and her visitors by the Portland Rose Festival association has clinched the presumption that the festival is a permanent institution into a definite and a certain fact. Amateur testimony Is abundant re garding the success of the festival, but professional laudation is also present voluntarily. Last night William Shepherd, who during the past few months has been a resident of Portland, started for 8t. Louis. Before starting he added his fvldence to tho weight already existing, concerning the status of the Portland festival. " Bom restival Equal to Any. "I have seen many celebrations and have aided in preparing most of them at New Orleans for the Mardi Gras, at 8t. Louis for the Veiled Prophets, at Ixs Angeles for Its feast of roses," said Mr. Shepherd. "Portland's Rose Fes tival as a whole is equal to any of them. In all of my experience I have seen nothing that could equal the pag eant of Rex Oregonus Tuesday night and again presented tonight. That spec tacle alone is enough to give the fes tival a place In the list of successful pageant cities." Mr. Shepherd is one of the b;st known float constructors and designers In the United States. He has worked in the preparation of the big spectacles of the country and he knows whereof he speaks when he says that the Portland Festival was a big success. Before nls departure for St. Louis, to take part in the preparation of the big "Veiled. Prophets pelebratlon and pag (eaivtQf that . city. Mr. Shepherd? was pre-;sn-ted with a beautiful gold medal by the official of the Rpse Festival asso ciation ' in precognition of his tireless efforts In directing 'the constructions cf .rioats shown In the different parades. Credit to George !. JXntchin. In totaling up the meed of credit to be given to those aiding in the success of the festival especial consideration should be shown to General Manager George L. Hutchln. He gave his entire energy to the success of the festival. He 'mapped out and planned the Rex Oregonus and the Spirit of the Golden West spectacles, the two big spectacular events of the week. He calculated anil completed the details of the floats and painted them out for the builders to the smallest part. He, working with President Ralph Hoyt. has been the brains of the festival, and to the brains belong the credit for Its success. All through the week the festival hai been an uninterrupted success. Begin ning with the Homecoming day parade of Monday evening, with Its military and fraternal organizations In line, through Tuesday witn the big pageant of Rex Oregonus, past Wednesday with its long automobile parade, beyond Thursday the crest and climax with the horse and vehicle procession and tho nlsrht pageant of the Spirit of the Golden West. Including Friday with its most interesting children's parade, and its races and Saturday with its great clos ing scene and its double headed speed programs, from the first to the last there has been no dull moments, no Slack in the entertainment. But beyond this celebration and slrow and merrymaking the Rose Festival Little Chaffeuse of Mildred L. Keats 4n Her Little Mildred Louise Keats, aged t years, who took fa first prlxe in the ninoraoblle parade of Thursday after- Victoria in" which she rode, accompan ied by her mother. The little chauf feuse had previously taken four les sons In this art.. - ' ' - The manner in wnicn tne oeautirui decorations ori tnis car were nanaiea is of interest. .In order""to have all the hlosmiois as fresh 1 as possible - the rosea, Madamel Caroline' Testout -and La tmm I - r i O it ' I 2f ! ! THE V. . . t. .J Si Si Section of Exhibit at the stands for still roore to the people of Portland, to the city itself. The res tlval has produced for the guests of the city a spectacle such as has never been seen In any city before. It has shown to the visitors here a wealth of bloom which has neyer been equaled in any other place or on any other occasion. It has impressed therefore on the minds of the guests from far and near the name of Portland and has left a frag rance in their memories. It has adver tised the city. As a result of the festival of this year, and of those which have preceded it, with their advertisement, the retelling of the story of the celebration by those PRESIDENT OF FESTIVAL PLEASED WITH SUCCESS Ralph W. Hoyt, president of Port land's Rose Festival association. Is In thankful mood. He is satisfied and pleased with the great success of the past week, and he believes that the next year will witness a still greater and more First Prize Auto "Prize - Automobile. France.-with which every detail of tha car war covered wera collected In the morning by autos from the gardens of Interested friends,- and . were affixed to the carJust before the order of parade started. ' The entire schema of pink, Mrs. Keats'- and Miss Mildred's cos tume of thev'aatne hue, and the flying French doll holding a great bouquet of fragrant blossoms... attracted much .. at tention and applause along the line of march.. Miss Mildred is the daughter of Mr. and Mrs. Harry L. Keats. OREGON SUNDAY ; JOURNAL, PORTLAND, SUNDAY 4 a. J. 'A. if. V fa 4 Third Annual Rose Show. who witnessed" "the different parades, the name of Portland is being fixed upon the minds of countless people 111 every direction. Those who hear the name of Portland will link it with the fraarance and the beauty of the rose. Those who are of this mind will think of the city and country as a place of Doauty ana one to oe aesirea. Further than this the success of the past speaks for greater things for tho future. Th,e Rose Festival has passed by the experimental stage. It has como to stay, and to grow. Next year thu festival will be still greater, still more successful. If it is possible, still more pleasurable, and still more beneficial. 1 . spectacular week-long spectacle than the one just closed. . But aside from his optimism regard ing the future; President Hoyt has sev eral words of thanks to say to those who have aided in making the Festival week so great a success. Last night he prepared an official statement telling in a oner way or tne restivai rrom tne official viewpoint, and making some suggestions for the future. In this statement he tenders the thanks of him self and the association to those cltl ena who hive aided with time and money and to the press for Its courte ous and liberal treatment Many Sntttlsd to Thanks. "If we had been obliged to pay for everyunng,- said rresiaent Hoyt last night, "we could not have given the show we did for. a cent under $100,000, but the public confidence-shown and the sunuort alven to' the management made It possible to ' tIan and consummate a week of entertainment ror a surprising ly low figure. And for this the festival has a number of loyal -hearted organ izations to. thank clubs, bodies,, orders and ' societies which pitched in with lusty good-will to assist in making a success of the stupendous undertaking. "I feel certain that this festival has proven a powerful Instrument of ex ploitation. The publicity which our own local press has given It stands as a monument to -the publlc-splrltedness of the Portland ' newspapers. The Asso ciated Press and other news agencies have been staunch friends of the festi val The great f transcontinental rail road systems not only gave freely of monev but It "1b a positive' fact that-if we- had undertaken to purchase at ad vertising rates the national and inter national publicity which these roads have given us gratis. It would haVe cost us hundreds of thousands of dollars. If Indeed we could have reached such ave nues of exploitation at all. - The entire press of the northwest ex tended us courtesies which we could scarcely hope for, yet It was done with a royal good will and unstintedly. We Inaugurated a system-of publicity which was extremely effective., and one which put ua under no financial obligations whatever. "We kept in close touch Vlth any and all of our ctttsens who planned trips throughout the east-or to foreign lands during the year: we gave them official credentials of the festival, named them as ambassadors for our cel ebration; supplied them with an abund ance of literature, and the result was that we had throughout a greater part of the civilised world an active working force that made the Portland Rose Fes tival known everywhere and furnished us with n infinite variety of helpful suggestions " from similar celebrations the world over. '.-' - "It was no small achievement to bring here the officers of the Japanese- cruiser snuadron, for Portland was the only city visited by them where they did not moor their ships. The Pacific coast tour of, the Chicago Association., of Commerce! was - timed so that these Industrial Lchlefa. financiers and merchant .- klnas could be in fort land aurtng the Rose Festival.- Other distinguished bodies of men and Individuals were brought her for our celebration. gKaaT? Work Borne By a rwf '"lie response of tha public to our -appeal tor fund was good so far as it IN HISTORYD SPEAR FOR GREATER ".V Pi i 7 -. m r, V 'As t- HI W2 fat Miss Hazel went.' but it waa by no means universal. The burden was borne by a very few, comparatively speaking. I would sug gest that some plan be oevtsea lor next year's festival whereby the financial as sistance may be divided more genrally. "As a part of our equipment for ef fective endeavor we secured the sr vlces of sculptors, designers and float builders who for years past have done the work for the New orieans marai , v t - - ' i 'A -SLY ' I , rt ' nil . :h 0 $ ap Ass I t u r aX ! J - . i. '. MORNING, JUNE 13, 1009. A v Am 7 f 0 k5 'V J? f mm '$9 JTV Tlchner's Auto of Roses in Wednesday's Parade. Gras and for the "Veiled Prophet" at St. Louis, indicating that Portland had the best talent to bo had in America. The electrical pageants bespeak this. As another hint for the future. I would suggest that a great Industrial parade be arranged for which will give the large mercantile and othfr concerns an opportunity to display the evidences of their enterprise and Industry. "Boundless credit must be given the .tvi Crowd Waiting la Froit ot Caiuornla Buildingr 0 5 - k' - r ' i t is-, fc,. : 7 "vA "J. r - - - W'- many cities and towns of the northwest which built and entered floats for the "Spirit of the Golden "West" proces sion. Boating Difficult Problem. "There were some complaints as to '' t t 'lie Kitrioua parades, but it would not be reasonable to expect i.iat Bume criticism be not made. Last year any number of complaints were made by the public because the street at" Fair' Grounds for Chance tp See ' r " f 1 Q 1 ' " I ifr Benjamin Gadsby'a Machine in Au tomobile Parade. car traffic was paralysed so badly dur ing; the parades that they were not able to get down town to witness .the pa geants, and we had only one thought In mind in mapping out the routes this year, and that was the convenience and accommodation of the - public. We worked out our lines of march with the street railway company, which gave us by all odds the largest Individual contri bution and assisted us in a multitude of ways. It was deemed best, therefore, to consult with the street car officials In the matter of routes so that the ser vice be not crippled any more than waa necessary, and we feel that the public will approve of what we did In this,re spect, for certainly no other celebration of anv sia has ever been carried out with freer movement of passenger traf fic. . '.-' ... "This was brought about by keeping open all leading arteries of traffic, ana by keeping clear all prominent central transfer points, and at the same time we Instructed all clubs which had any hand in handling parades to see that their processions passed the greatest possible number of business houses; Another point that should be men tioned is the Intrinsic value of such fea tures as the electrical pageants and the "Spirit of "the Golden West" ' parade. Thev are not dependent upon the un certainty of the rose-season. It so hap pened that the weather and the rose iason coincided Ideally, but that may not occur again, andi that Is why wa laid so much stress d'n bringing to per fection the fine Illuminated parades of the week. ; ' Public Expression of Thank. ; "It will be Impossible for us to thank personally or by letter all those persona and organizations that assisted in mak ing the festival so great a success this year, so I hope they will accept this as an acknowledgment of our deep and sin cere' gratitude to them for. what they did. The celebration this year show that, the possibilities of the. festival Idea are absolutely unlimited, that big ger and better celebrations can be given from year to year, and this is tha hlKh It is not all sentiment, for' in its larg est significance the festival has a great, almost -immeasurable value in upbuild- ftng onr-ctty: And I "would like to say that tne ioyauy ana support or me peo ple of Portland has been a constant source of Inspiration In all that the festival management has undertaken. Without this we should have failed.' Baseball Picture. The pictures entitle "The Ball Game," Is a characteristic illustration of Amer ica's greatest sport, and will Interest every lover of the game. It shows In a clever way many characters whom any one will recognise: the small boy whose love of the game leads him to climb the fence; the thirty-third degree "fans,", who occupy honorary positions on the broken chair and the soap box In the field: the noisy fellows lr tha grand stand. They are all there the- "Well well" man; the '"Hit 'er out" man: tho "Kill the umpire" man. Tou will see someone you know In the picture. In the pose of the batsman and the tense attitude of the catcher, the picture reveals that the game Is at a critical stage; the score Is presumably a tie; two out a man on third and with two strikes and three balls on the batsman. The batsman, all set to swing at the ball, might be tha double of the Immortal "Casey." - ' - . The picture was drawn for : Hart Schaffner & Marx, and is one of the best things that Mr. Samuel Nelson Ab bott, a New York artist, has dona, and is now on display In one tit the cloth ing windows of Samuel . Rosenblatt Co., corner Third and Morrison. ' New Bank Tlans Completed. (Special PlF"tA to The Joarrml.) Forest Grove, Or,, June 1!. .The plans for the First National bank building to be built on the corner of Main street and First avenue are completed. Tha building will be of ' brick, two stories high, and will have a glass front on both Main street and First avenue. the ttso i:hil
