The Sunday Oregonian. (Portland, Ore.) 1881-current, January 13, 1918, SECTION FOUR, Image 57

The Sunday Oregonian., January 13, 1918, SECTION FOUR, Page 9, Image 57

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Newspaper Page TextTHE STJXDAY OREGOXIAX. TORTLAND. JANUARY 13, 1918. PUTTING OH TIRES IMPORTANT POINT Careful Application Necessary to Good Service and Means Much More Mileage. REVERSING TIRES HELPS II. S. Firestone, Jlemd of Firestone Tire tt Rebber Co-, Tell How Obtain Irt Results, and Condemns Us of Filler. to ET K. S- nRESTOrE. President Firestone TIra Robber Co Lord Xorthellffe Mid In hi Cleveland speech, October 23. that the wast of a averace American household would support a French household of equal number. It Is certain that tha drivers of many- cars waste mors than enough tires to keep an equal number of other car supplied. Waste returns no profit. Stop abus- lar your tires. The application of the tire mar seem a minor point but It Is vital to Ions; mileage, ilov many turn their tires to give even wear to both sldesT Careful application of tires is quits as necessary to good service as the selection of correct siie for load, or Mms of rlsht design and regular la measurement. Before applylnc tires, remove rust and all other forelra matter from rims. The dancer of pinching Inner tubes can be reduced to a minimum by dusting soaps tone or powdered mica, en the rims so that the tire beads will slip easily Into the correct position. IWmvlaf llias Aside to Wear. Inflate inner tubes Just enough to round them out before placing them In side of the cases. Do not use tubes of the wrong slse. Be sure that the valves are equipped with spreaders adapted to the particular type of cases used, for Instance. Clincher. Quick Detachable Clincher, or Straight Side. Valves In Firestone tubes are equipped with uni versal spreader and therefore suitable for use in all three types. Dust the In aid of the case and the Inner tube with powdered mica or tale. This will I reduce friction and prevent adhesion sf tube to case after being heated la service. When the tire have been removed for any reason. It Is a good plan, when reapplying, to revere them, that Is, to place the worn sides of ths tires to ward th car. It Is not generally known. though It Is a fact, that almost all th side wear to a tire occurs on the slds from the car. This Is due to road con struction, rut wear, curb scraping, eta. Th life of a tire may be prolonged to such an extent that a great deal more mileage may be secured by turn' Ing th tires about occasionally to se cure even wear upon both aides. Rama Hast Correspond to Ttreo. Th us of Straight Bid cases on Clincher rims la discouraged. If best results are to be expected from Straight Slds tires they should be need only on straight Side rims which are slightly wider at th bas and permit of th necessary spread between beads. If. for some special reason. It Is desired to us Straight Sid tires on Clincher rims, the rims should alwaya be equipped with filler beads. Some tire users do not realise th Im portance of using flaps, and others, due to Indifference, or carelessness, place th tubes above th flap. , Users ef Quick Detachable tU Saving reversible rings should be very careful that rings on both sides are sullabl to accommodate th type of tire applied. L a. when using Clincher tires, both, rings should be In position properly to engage beads and If straight Sid tires ax to be used, both rings should be In position to fit the straight beads or straight sides of this yrp. Tiro Flap and Their lainUsn. It Is not customary to use flaps with nincher tires of small sis, not because t Is unnecessary, but because of th llfficulty In using a flap and stretch ng th tire on the Mm so that It will 'It properly. The bead of this typ of .ire are stretchabl and are made ap proximately 1 Inch less In diameter haa rim. th object being to cause th -.ire to fit snugly to rim after applied. Several years sgo It was a practlc : use rim strips, a strip of fabric tretched tightly on rim. Thes strips asd th beads to fit very snugly to I nch's of rtra and protected ths tubo rom the rust and other damage. Flaps houtd be used, however, in clincher fee In sties above 4 Inches, unless lips or spreaders are used to hold the aJa tightly In clinches of rim so that nfr tubes will not be pinched or :smaced. Th beads of Quirk Detachable 'Iincber cases and cables of Straight l ie rases are non-stretchable and are, herrfore. mad to th approximate iamter of rim. Flaps should be used n all sues of Quirk Detachable Cllnch r and Mralcht Side cases, otherwise men difficulty will- be experienced fvi'h the Inner tubes. Iunctures used to mean a lot of rouble for tire users, but th refine tents In rims now make quick changes osslMe and this bugaboo no longer worries the average driver. IllVn" Net Reeoaiaeended. So-called "Fillers' Intended to limlnate the Inconvenience of punc urn, will not fit th same In tires of arious makes, owing to the difference a th design, contour and sit of tires, ome filler manufacturers recommend hat. after being la service for a short me. more filler be added to take car f ths stretching and other changes la re. Resiliency being a prims requirement f pneumatic tires, it Is bard to con rive of an Improvement on air for ushlon and elasticity. If fillers be too oft. th hinging action of tires will be realized and not permit of strain dls- ributton to suit construction. No ad- aatage over solid Urea can be claimed or fillers unless th fillers are res li en t. To secure ths desired flexlblll- 7. fillers are Invariably mad of liable materials and being of this -ature they will flatten under weight. Objectionable developments are clr- umferentlal friction from lack of unl 3rm filling out of case and from dls iecemenl at road contact, weight and f feet of centrifugal fore, heat and eparation. Klsta a re caused to sag nd become out of round, also tbe .inches may bs spread and twisted as Y result of weight, and pounding action. in cutting above beads of case, inched tubes, and other annoyances an frequently b traced to thes lr tgularitles. Tire manufacXurers waive th gnar nte and responsibility for tires when substitute for air la used. Car manu icturers discourage excess weight to heels, apecfally on the driving wheels -this Is particularly true with small era, th power and rear Axle system ot being designed for moving an un gual drag. uy Your Chevrolet N.o w . Save $50 . Qn March 1st the price of the Chevrolet advances. 490 Touring Car Price today $715 March 1st Price $765 490 Roadster Price today $700 March 1st Price $740 Prices F. 0. B. Portland NEW FEATURES Tilted windshield One-man top Foot rail Robe rail Tire carriers Demountable rims Rear Ismltloa Gesr-drlven oil swap la- , --- - .,..-.'.' - "' i -V-ij I A Car With Many Records Established a reputation in being the only 4-cylinder automobile to climb Hall street Hill on high gear. , . Beat the time of the Shasta Limited to Eugene by 10 minutes, making the sensa tional run in 3 hours and "48 minutes, demonstrating the speed and endurance of the Chevrolet. Chevrolet leads all other electrically equipped cars in sales for Oregon in 1917. Ask Us for Demonstration . Open Sundays AH Models on Display in Our New West Side Salesroom REGNER & FIELD ' PHONE EAST 92 S, Inc. SALESROOM (East Side) GRAND AVE. at BURNSIDE SALESROOM (West Side) BROADWAY at BURNSIDE AUTO PROSPECTS GOOD TEUI tALES MANAGER TELLS conclusions raox tiup. Motorcycles that weigh less than 10 I nnds have been Invented la England 'r women. Bnslnssa Me Thruikt Oratory Cat ted tm Reamrdlnc Cmw as ladlapenaabl JTsmaatty. BT T. E. BRAD FIELD. Secretary ad galea Manager Velle Kotor - Cerporatioa. short time ago J mads a round trip of th country, visiting many Veils deJera la all communities. I talked with buyers, bankers, merchants and those with whom th dealer com In dally contact. I found a variety of opinion as to th future status of general business, in fluenced largely by war conditions, but I did find a unanimous belief la the automobile and In Its necessity as a part of our economic Ufa Naturajlly thar are locations in in territory wher business Is below th average, due In moat Instances to lack of confidence and a pessimistic frame of mind. Inspired without question by Oerman propaganda. Th merchant needs Bis passenger car or light delivery; th salesman his runabout. Uor than ever th farmer depends upon his automobile to aid htm In th raising of larger crops. I round th demand "or motor cara was Insis tent and necessary to th success of our Increasing war activities. There will be shortages, sine we must feed and supply the world, but with Increased crops, established prices, the elimination of unfair profits and a unanimity of purpose, those shortages will be suffered gladly as a part of tbe pric of our new patriotism. Even now w cannot build Veil cars fast anough to supply ths demand. As ths billions of money rslsed for war purposes finds Its way Into ths hands of the merchants and Uie people at large, this demand will grow even greater. We predict a shortage of Ve il, cars later In th year, and for no other cause than Increased demand. R. P. Bishop Joins 'ash Motors. Announcement haa been mad by C B. Voorhls, general sales manager of th Nash Motors Company. Kenosha, Wis, of ths appointment of K. P. Bishop to th post of assistant sales manager. Mr. Bishop has Just re signed ths position of general , sales manager of the King Motor Car Com pany, of Detroit, to Join th Nash or ganisation. GOODRICH SERVICE FXiAQ BIG 1414 .Employes of Robber Orgaifis- atlon In Military Service. "The Goodrich Company again 'go over ths top, was the statement yes terday of W. D. Albright. Northwest manager of th B. F. Goodrich Itubber Company. Last Saturday at noon th Goodrloh Company with proper exercises un furled to th brees on ituDDer street. back at ths factory. Akron, Ohio's largest service flag, containing 1414 stars, designating th number of men given tor th service. TIRE FUTURE IS BRIGHT MICHEI.IVS GROWTH IS REMARK ABLE! IJt TEX YEARS. Advertising Great Facto In Making Known Mir sella Tire Qaahtles, Dee-lares President. Theater Man Travels in Dort Car to Make Bookings. Tired of Missing Trains, Fox FUsa RepreeeatafJvw Bays Ant la Which He "Covers" COS Miles sf Territory Pes Week. TTARRT THOMAS, representative of XjL th New York district for Fox Film Corporation, and who has occa sion to visit exhibitors about every working day In th week, travels In a Dort car. The day of catching trains la over, ac cording to Mr. Thomas, who says he guesses be haa caught and missed as many of them as any man who sver traveled on the road. Last Summer he lost a big contract with on of th Strand Theaters be cause the train departed a little too early for him. and right then auJ there be decided on purchasing a car. He tried them all flivvers, touring cars, roadsters and even a small truck. Then he decided on a Dort. It is a five-passenger touring car, has all ths latest appliances, plenty of room In the rear and plenty of power ahead to transport any amount of "paper" or other paraphernalia that he needs In his work. He covers about (00 miles a week. J. Houvctte Mlchelln, head of the American Mlchelln organisation, in an ncuncinff last week that 91 per cent of the Mlchelln tire employes subscribed to the second liberty loan, spoke opti mistically or the future of the tire business. The Mlchelln Company Is lust com pletlng its tenth year on this side of th Atlantic, and Its third year since the Introduction of tha universal tread. an entirely new type of casing, that met with instant success and Is enjoy ing ever-increasing popularity. Speaking of the new tire. Mr. Mich elin paid a great tribute to Ameri can methods of merchandising, to th advanced methods of advertising in this country and to the great power of tbe American press, and especially adver tising in local newspapers. Mr. Mlch elln pointed out that after only three years of vigorous advertising the ex tra weight of th Mlchelln universal and its high quality rubber and fabrlo are matters of almost universal knowl edge, and tha fact that the Mlch elln red rubber Inner tube is the .only one made in a circular form like the easing Itself Is now known in almost every American nousenoia. In speaking of conditions generally In the tire world. Mr. Mlchelln said that tire users today are studying economy as never before, that while the sale of unknown tires is falling off, the standard makers of quality tires are enjoying the biggest' business they have ever known. Premier Prove Popular. Premier, the aluminum six with mag netic gear shift.- has finished th' first 12 months' lap and Is running' Ilk a scared deer. Over 1000 Premiers are In 3 TfflS GREAT CHALMERS ENGINE MAKES GAS PERFORM AS IT NEVER HAS PERFORMED BEFORE The only "way to look upon gas is as so much power. The great trick nowadays in an engine is to get out of gas all the power there's in gaa This current Chalmers engine comes closer we believe, to registering lOOpntriisscckrethananyengm First, there's the "hot spot," which "cracks up," as the engineers say, the raw gas into the most mrnntft little mole-culesT-Q wonderful "power vapor." v Then this little device heats up t vapor so that when it is ready to be touched off in the combustion chambers it is dead right to deliver the full kick that's in the gas. - A "ram's-horn" manifold plays close teamwork in pass ing the vapor from the "hot spot" to the cylinders. It is an extraordinary piece of engineering one of those things on a car that almost tells its own story by the way it looks. The result is there's well nigh no waste coming out of the exhaust Almost every little drop has been turned into power. And a power that can be made violent or soft in the twinkling of a second. Let us show you where the "hot spot" is located, what it looks like and see how woiiderfully well it performs its mission. TOfJSnfO CAR. f-PASSENUEJt SI53S TOURING GAR. KAASSNGBR SMS iTATm6BPRQAX6TER TOURING SEDAN ... SW TOWN CAR LANDAULKT $3K CABRIOLST. PASSENCER . tI77 UMOU8XNB, 7-PASSKNGER 2 TOWN CAR. J-FA&SKNGS& - S2Mf LIMOUSINE, LANDAPLKT JK ?OBJitaA-CBAMGsVlllIOUl?lWA'KJI Some Good Territory Available for Live, Hustling Dealers Western Motor Car Sales Distributers BROADWAY AT BURNSIDE PhoneBroadway 5368 Go. MOTOR MUST BREATHE VALVE-IV-HEAD TYPE GIVKS TO NASH "INHALING" ARIL. ITT. Motor Ex- Secret ef Deep-Bresthlne; plained by General Manas;er ot Nasfc Motors Company. "By unusual breathing: capacity in a motor, says C. B. Voorhls, general the hands of users, and many things sales manager of the Nash Motors Com: wnicn at nrsi were mere tneones are pany. "Is meant the ability of the mo now proven facts. I: . . LEXINGTON CAR, COMPARATIVE NEW COMER IN AUTOMOBILE FIELD POPULARITY. HERE, FAST GAINING DR. WILLIAM RICEN AND HIS NEW FIVE-PASSENGER LEXINGTON TOURING CAR, PURCHASED FROM BRl'NN MOTOR CAR COMPANY. 'Ths Lexlng-ton car has been represented in this field only a abort time, but Its fins performance, all-around util ity and attractive appearance have aroused great Interest In It. Dr. William Rlcen. shown In tha photograph, liked his new Lexington so much aftsr driving It a week that ha came around to tell Isaao Brunn, ot tha runn Alotor Car Company, at 444 6 lark, street. Lsxlngtoa. distributors Iters, bow glad he was be had bought It, tor to get more gases Into Its cylinders. filling them Its lungs more com pletely before each explosion. "The better a motor breathes, ths mora powerful are Its explosions. Ths mora powerful its explosions, the more nover It puts Into tbe drive of the ear. - In e very-day language, what 11 meant by the breathing capacity of a motor Is Its ability to Inhale the live gases into Its cylinders and to exhals the burnt gases. The exhaling process Involves no engineering problem worth mentioning. It is the Inhaling with which engineers have had most diffi culty. "The live gases must be teased from carburetor to cylinders so that they will fill the cylinders most completely before the explosions take place. In this process great care must be taken to use to Its utmost the natural Inertia of the gases. Tha engineers have aiding them only slight pressures, always less than the atmospheric pressure. "Consequently it is extremely im portant that the passages , from the carburetor to cylinders be as straight and as smooth as possible so that tha resistance to the inflowing gases shall be reduced to a minimum. "Because the straight, smooth pas sages of the valve-in-head type offer less resistance to the gases coming into the cylinders than do the curved, rough ones of other types of motors, the valve-in-head type has naturally tbe greatest breathing capacity. "Starting with this natural ad vantage, Nash engineers have further perfected and improved this type of motor until the Nash perfected valve- ln-head motor inhales exceedingly well. This . has been . accomplished by straightening and enlarging the pas sages from carburetor to. cylinders and by providing extra large valves and high valve lifts. - "That is why the Nash "It motor is known as the 'deep-breathing' motor. It is this feature which is responsible for the speedy acceleration and great versatility of power in the Nash Six." RAILROAD FREIGHT DELIVERY Handling of Packages Direct to Consignee Suggested. It is now conceded by at least one railroad manager that there would be many advantages, both to the railroads and to shippers, it tha. railroads would make deliveries of package freight to consignees' doors, Just as the express companies have always made the col lection and delivery of parcels a part of their service to the public. This manager recognises that if the railroads operated their own delivery service it would replace the disorgan ised and duplicated work of innumer able private trucking services with a systematized system that would re duce the number of vehicles now re- Make Your Ford Start Easy- quired, would avoid much tedious wait ing of trucks at freight houses and piers, relieve congestion in the freight depots and in the city streets, be much more economical and prove a great convenience to the general public. , Under present competitive, unsystem atic conditions the several hundred pri vate trucking companies in New York City are unable to handle all the work that is offered. If the railroads made their own deliveries, using motor trucks and organizing the handling of freight to avoid delays, the work could Le done more quickly and witlf fewer vehicles. i -SPECIAL ON- S wm . m I FISK TIRES 5 New Stock Old Prices 30x3 NON-SKID ....$12.70 30x32 NON-SKID ....S16.0O 32x32 NON-SKID $18.75 31x4 NON-SKID ....$23.50 32x4 NON-SKID ....$24.00 33x4 NON-SKID . . . .$24.90 34x4 NON-SKID ....$25.50 35x4ft NON-SKID ....$35.90 37x5 NON-SKID ....$43.45 We remagnetize your Ford by raising the foot boards while you wait. Big Saving in Cost Testing Free MnA.alter Co. Sixth, Ankeny and Pine Broadway 2490, A 2490. 30x3 TUBES .........$2.20 32x3 Vi TUBES $2.75 34x4 TUBES $3.85 Standard Makes of Cases and Tubes. Large assortment all sizes. Prices subject to change without notice. Goods shipped to all points C. 0. D., etc. H S Malcom Tire Co. g 82 N. Broadway, Portland, Or. Distributors for AUTOMOBILE TIRE CO, Inc. The oldest and largest auto tire J jobbing house in the U. S. 0 20 Branches. Call or write. UM flat M B MM KMjl