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About The Sunday Oregonian. (Portland, Ore.) 1881-current | View Entire Issue (Jan. 21, 1912)
PORTLAND. JANUARY 21, 1912. A THREE TOURINO CARS WHOSE POPULARITY WITH OREGON MOTORISTS IS GROWING RAPIDLY 1912 LOW- PRICED IS IK -A I Development of Cheap Auto mobile Is Most Notable Event of Year. HTTP SUNDAY OREGONIAN, J MM asa-a- . 1 , , . . . , I - - I PHOVED SPEED CRAZE DEPLORED Barney OldHeld Declare That All Drivers Who Go at Reckless Pace on Hlgrmajrs Ought to Be Put In Jail. BT BARNEY OLDFIELD. Prom Los Ana-elea romu word that the "Or!r Santa Monica road race" will be run May i. Encouraged by tha breaking of ths world' road record two years In succession, th mark re jnaintnsr intact een after tha running a? tha Vanderbullt cup and grand prtia races over tha FaTannah circuit, near ly twice aa far around aa Santa Monica, tha Callfornlana have derided to atace a aertea of event calculated to over shadow any speed carnival aver fulled off. The cash prizes will amount close to $49,000 In the different events. There will be events for three classes of cars. The free-for-all will be open to cars of any alae and the road will he mad still mors of a parkway boule vard so that an average speed of 10 mllea aa hour will be possible In the stock-car event. for the free-for-all the promoters flcure on a compara tively short distance. - probably SO miles, and there are many who belleva an average of IS to 17 mllea an hour mill be piled op by th winner, see Heretofore, the Santa Monica haa been run In the Fall, th tag-end of the racing season, and either Just after the running of the Falrmount 1'ark race or Just before th Savannah speed ramlvaL Th great event was. of ne cessity, filled from among th Coast drivers, for the manufacturers In tha East were too busy with other races to pay much attention to the Far West event, until after the race had been ran and won and a world's record waa being advertised by the fortunate maker whose car won. . e Something direful has evidently hap pened to th Panama-Pacific, formerly tha Portola race, which haa been ran for the past three years across the bsy from San Francisco. There will be hardly such a race thla year. 1 Lack of Interest among the dealers in Oak land and San Francisco, supplemented by th customary abaenc of Interest on th part of the manufacturers In the race. Is th cause for Its early death. They were talking of having the rare run through Golden Date Park, emu lating the Quaker City Motor Club'a big race through Falrmount Park, fin ishing and starting on the site of th stadium to be constructed for th Kit Exposition. The 1)12. 11J and 1M races war to be forerunners to tha Dig i v l race, in wuicn more man iioo.ooo in cash prises woaM n nung up for th drivers. But It must have . been a dream. e e e From Europe travels th Informa tion that there will be no 1913 Orand Prix race. Th news I not at all sur prising to those "In the know." For some months It has been an open se cret that th Oennan and Italian ma kers have entered Into a pact to boy cott the French classic. Tha scant In terest manlfeated at the time of the running of th 111 Grand Prix fore told the finish of the event, which haa long been th real big .race of the world. e e Canada Is to have an automobile as sociation of its own. For years the Canadians have been feeling the need of a big national organisation. In very many ways. In Toronto, on February IS. ther will be held a meeting of a number of Canadian automobiltsts who figure that a National body will help the trad and sport. R. at. Jeffrey, a veteran of tha Wl cycle days, is behind the movement. e e e Those who complained that automo bile racing accidents hurt the trade and sport, should start a crusade against recklesa drivers of the Joy" variety. Almost dally one reads of an automobile accident. In which one or more persons are killed and a number of others badly hurt. The passengers are usually the Innocent victims of some speed-erased fool who takes a lot of people out In his car and Ig nores all the laws of common sense. The driver takes a corner or curve too fast and the machine crashea over the rdg of the road into a telegraph pole or Into th ditch. It la my idea that any driver whose recklessness Is th cause of the death or aerloua Injury to one or more per sons, should be prosecuted to the full extent of the laws, which provide for the punishment of men who willfully or recklessly Injured or kill their fel low man. e Reckless driving along crowded city streets should also be looked after. It Is the automobile clubs and motorists who have the ultimate good of the sport at heart who should be the first to Insist on the strict observance of speed and traffic regulations. Tha sneering and Insolent chauffeur who Just manages to keep from running over soma aged or Infirm person, though he succeeds In frightening them half to death, should be sent to JalL e e e The Madison 'Square Garden show gave me an excellent opportunity to study the trend of th trad and th manufacturing end. Th barometer reading Is unmistakable. Her are some thlnga which were most notice able at the show: Automatic engine starters, development of th coupe, adoption of tha eloaed front aa the standard touring-car body. Increased number of popular-priced cars, greater number of sleeve and rotary valv en gines. Increased number of six-cylinder engines, self-contained lubrication sys tems. . more symmetrical running boarda and dashes, (Implication of con trol devices, great Increase in the use of demountable rims, most noticeable advance In th electric-lightning sys tems, th almost startling generosity of th makers la fully equipping popular-priced cars. e For years th makers of h'ch.r prired cars have been generous In the equipment of their oars. They could afford so to be. But th buyer of th lower-priced car would often find It necessary to add a hundred or more dollars to the coat of the car he bought -fully equipped" before he could reslly begin to use the car. There will be little cause for complaint on thla score In th year to come. Now It la possible to purchase a popular - priced car and find it almost Impos- I w U T"-" " " " t """T SBIMWMMl " " 'sj fmtl'3mnr' t SSa -' '" J ' TT l. l'fVV I' ""- w- l -' :v '' ; ' .-' : . - - ' ' " -l ( u MMMMMIMM.Mj 1 : . rv. V-"-.--r r - - i ? y.,.- II F--iy?- 1'"; C---:-v.;. .ATIOAL "Ml,- WITH W. ti. Dl.BAIt AT THE WHEEL) CHARLES E. COOKE A.MJ J. woriuk. Jt l) . T. POWELL IX THE TO.VMSAt. J. E. MAXO.X IX WARKEX "30." C. K. HEXRY A.D FAMILY IX HIS 1912 VEUE. slble to spend a cent for any practical accessory. The demountable rim Is about the 'only feature the cars selling; for less than $1000 need to be aa up-to-date in equipment as those sold above that figure. The expensive cars have been perfect enough for some time. The development of the low pried car Is the real achievement of the past year. I met the noted Charles J. Glidden. donor of the famous trophy bearing hla name, at the "Garden" show. Glid den Is a most democratic sort of a man and one of the best mixers of the sport. His vast wealth doea not seem to prevent him from being a "good fel low" to even the plebeians of the sport. Mr. Glidden denied to me that he had any Wea of accepting the head of a proposed automobile "trust." It Is the Idea of Glidden that a huge combine, embracing all the big factories, will come within the next year or so. but ho will not head the movement or organi sation. . The day of the popular-priced auto mobile Is not only here. The low priced motorcycle Is slso with us. I was astonished to observe the great progress made In the manufacture of the two-wheeled motors. The recent reduction In the prices of the standard makes should mean a great Increase In the use of the noisy, but handy -and economical vehicles. I contracted the speed fever while riding one of the first motor-tandema ever brought to this country. At that time I waa a -pacemaker" for a famoua mlddle-dla-tance bicycle champion. ... Coffes growers In South America are. said to have turned to rubber-tree (rowing In preference to continuing raising the coffee bean. The high price of rubber caused by the great number of tires manufactured Is re sponsible. In consequence, this is the commission man's alibi for the high price of coffee. Again the automobile Is blamed. Frank II. Smith I PromoU-d. Taul Smith, sales manacer of th Ptudebaker Corporation's E-M-F facto ries, announces the appointment of Frank H. Smith aa assistant salea man aac. c. K. Stebblns has been as flsned the management of the Sioux Kails. 8. D.. branch of th company and H. V. Miller takes the management of the office foroa of the salea department, vacated by Mr. Btebblns. C. R. Newby leavea tha management of the Sioux Kalla branch to take charge of the Min neapolis branch, formerly managed by Frank IL Smith. Th. ti.imbr of thp a. shown by th. !t"t official rTon in Rurope.n snd A. 1st l- R um la. inrlu.tlns W.i.rn Hhris t s I'm.i.d at n irfwvoon h.sd. wll-uthn-tlr.ird tmd. stlmts plac. th. number at a f.w minion more, thoush th. dorims lon of floclr. la th. oast flv. rears through various nsnti has seen considerable. geTrWMSi' af.L 1 ' -t y - 'x , ' ;V - I IK IS New Department Helps Both Owner and Dealer. CAR'S LIFE IS PROLONGED Buyer Cautioned to ray List Price for Machine and Then Get Advantages of Free Technical Service." BT B. P. CH ALFA NT. "Technical service," aa It la under stood by the manufacturers of the high er grade motor cars, means keeping the car In the highest possible state of efficiency that the wear and tear of conatant uae will permit. When a man buya a high grade car he should buy more than so many pounds of steel, wood and aluminum. Hla guarantee, of course, assures him of satisfactory workmanship, but It Is the duty of both manufacturer and dealer to go farther than this. The owner of a motor car purchases it for the enjoy ment he expects to get out of It. Nat urally, the more satisfactory the car, the more satisfied the owner. Perhapa It's trite but It's nevertheless true to say that a satisfied owner makea a prosperous manufacturer. The motor car of a few years ago waa about aa cranky as the leading lady In a first night performance: but ao great has been the advance in motor car construction that It Is really won derful the amount of abuse a high grade car will stand without a mur mur. Well, perhaps not without a murmur, because lack of lubrication will cauae the poor, distressed creature to make Its wants known In a manner easily underatood by the Initiated. Technical service Is the contribution of the manufacturer and dealer, and their trained experta are enlisted In the Society for the Protection of Motor Cars. So that when the owner buys a car turned out by a reputable manufacturer he buya this technical service just aa much as he buys the lamps, the ton, the windshield or any part of the car Itself. Technical service, however, would SERVICE FACTOR ' - i I I t t - - W ' -.. Sa lose its value if owners were utterly careless or reckless with their cars. The majority of owners of high grade cara realise the importance of taking care of them so that the manufacturer and dealer are helped in their efforts to give service by the owners themselves, at least In the majority of cases. Technical service Is . only possible, however, with cars that are sold at the full liat price. For example, a dealer sella a car to a man who has succeeded In beating him down 1600 either by a cut or by an excessive al lowance for his old car. Let us see If yon want to avoid trouble on the bills, pa special atten tion to your oiL - Remember that the ose of the low gear mean extra heat in your engine. POLARINE OIL gives soci perfect lubrication ft materially lessens the load on the engine. It keeps its body and feed uniformly under all running conditions. It does not carbonize spark plugs or valves, x What Polarine Oil means to the motor, Polarine Transmis sion Lubricants and Polarine Greases mean to the other wear ing surfaces of your cat effi cient, uniform, reliable lubri cation. Smmd for ate Polarbtm BooMltn th storeH agmncy of th Standard Oil Company (IncorpormtJ) A Big, Fine, Five-Passenger Touring Car for Only $900 JTFRR is an automobile. The very car you have been wanting at a price that does not make you dig too deep. Just the size you want, too big and roomy enough for the whole family. Powerful enough to do anything you want it to and more speed than you will ever care to use. It is the sort of car you expected to pay around $1250 for. C And this car is so well made. Heavy drop forcings, staunch pressed steel frame, F. & S. annular ball bearings in the transmission (the kind used on the highest priced cars in the world) fore-doors, with all handles and levers inside a magnificent body, trimmed with good leather and hair in fact, all that you want in a car. The car is good and fine all the way through. ' ' C If is fact that no other maker can produce this car to sell at this price without losing money. This year the Overland Company wilt sell over 20,000 cars. This enormous production (which is the great est of its kind in the world) makes this low price possible. G.. Let us show you this car at once. We want to take you for a ride. See how silent and comfortable it runs. No careful buyer would think of making an automobile investment without first considering what we know to be the greatest value on the market today. C Catalogue is ready. It is bigger, better and handsomer than ever. Stop in and get a copy today. PRICE F. O. B. FACTORY. j J. W. LEAVITT & CO., 529-531 Washington St. 3 what happens. The owner has an acci dent, or perhaps through neglect al lows his oil supply to become exhausted and scores a cylinder. Hera Is Mr. Cut Price Dealer's chance, and very often he avails himself of It to get back some of his split commission. Where technical service is accepted as an obligation by both manufacturer and dealer the customer in trouble gets prompt attention and the most efficient service In repairing the damage, and at a fixed price which Is fair to both dealer and owner. Cut prices and tech nical service are incompatible. The wealth of the Rothschilds is put at $2,000,000,000. This Is four times the prob able wfulth of sll th. Rorkffell.rs. The New WARREN 12-30 77 A Development Not An Experiment The 1912 "Warren "12-30" comes to you as a car that is old and yet new. Old, in the sense that every detail of its construction has been thoroughly tried out and proven best. New, in the sense that in every feature it is strictly up to date. Thus at one and the same time you get an up-to-the-minute car and a car of which every detail has been demonstrated a car of absolute certainty. SERVICE We are agents for only one car THE WARREN Permanently located in our new building. Have a well-equipped repair de partment. - Employ only mechanics who thoroughly know about automobile construction ; ther e f o r e, service rendered to your satisfaction. Portland-Detroit Auto Co. J. E. MAXO.V, Manager. Fourteenth aad Conch Streets. Phones: Marshall 1565, A 2103. Model 59-T Five-Pa Toarias Car, S00 Wheel base lOSmcfaes: motor txiH: horsepower 90: Splitdorl magneto : transmission selective, three speeds sed reverse ; P. A S. ball bearing i tires S2x3H Q. D.l 3 oil lamps. 2 ess lamps and generator. Complete est tools. mmm Any curbstone will stop a skid what you want is something that ; prevents the tire's starting to skid. The Diamond Safety Tread is not a mere matter of buttons, knobs or ridges. It is a safety tore that ts safe because tt ts based an scientific prmapks. Tares sfad because a film or mad, water cr grease acts as a bAncant between tire and pavement 7o pre vent shddmg CLEAN the pavement How? . The same way the squeegee dries a tvmdow. That's all there is to it but the Dramona Safety Tread Joe is the only tire that does tt . The only tire that is based on a real under standing ot the skid problem. The Diamond Safety Tread Tire is an all-year-round tire. It gives even Greater Mileage than the regular Diamond Tire and the regular Diamond Tire is greatest in mileage among smooth tread tires. At yocr Deafer Seventh and Burnside Sts., . . 3 aWVv i svX im n n n s. i i-u 'I t m Be JFJ a A I a K E mmmmM j .:-ir..;;i4r:''.;i(t'i;.' 11 Ifl or 4 Portland, Oregon A