Portland observer., September 30, 2015, Image 8

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Minority & Small Business Week
September 30, 2015
Innovative Business Owner Honored
The city of Beaverton and Bea-
verton Area Chamber of Commerce
has honored a local minority-owned
business this quarter to recognize
and celebrate their success in the
community.
Dr. Huma Pierce of UpRight Foot-
wear was recently awarded the “Bea-
verton4Business” innovation award.
UpRight Footwear was recog-
nized for identifying the need to cre-
ate shoes that address anatomic leg
length inequality.
She created a product that seam-
lessly blends the heel lift to create a
shoe that works in both hot weather
Dr. Huma Pierce, owner of UpRight Footwear, receives a business innovation
award from Lorraine Clarno, Beaverton Area Chamber of Commerce
president and Beaverton Mayor Denny Doyle.
and rain. With a background in chi-
ropractic work, she will be testing 10
shoes for their effectiveness.
For more information, visit up-
rightfootwear.com or email info@
uprightfootwear.com.
Business Professional
Finds a Fitness Niche
C ontinued from P age 6
She later earned a degree from Pa-
cific University and formed her own
company to provide unique fitness
solutions for people from many walks
of life, including amateur athletes,
business owners, professionals, and
stay-at-home moms.
Since its beginnings, Wildfire Fit-
ness has thrived by bringing services
to their clients’ doors, whether they
are at home, at the office, or even out-
side in local parks and outdoor spaces.
“We are a society of busy people.
A lack of time is one of the most
cited reasons why people don’t ex-
ercise
regularly and getting to the
gym is a real challenge for some,”
says 
Williams. “Knowing that your
trainer is showing up at your door
with everything you need for your
workout, however, raises the

ac-
countability as well as the opportuni-
ty for success because you can get
in,
set your goals, get your workout, and
get on with your day.”
Another key to their success is that
Wildfire Fitness doesn’t focus on
short-term fixes. Instead, it focuses on
building a base for long-term results.
“Not everyone wants to train for
sports or wants to stroll around in a
bikini,” says Williams. “If a client has
that goal, we can
certainly help them
achieve that, but some clients just
want to be
able to hike or play week-
end ball with their friends or keep up
with
their kids, or feel better in their
own skin. It’s important to us that we
help each client learn what they can
do to live and be the best version of
themselves.”
In addition to mobile fitness train-
ing, Wildfire Fitness offers small
group training classes, workplace
fitness, wellness classes and online
training. To schedule a free consul-
tation or learn more, visit wildfirefit-
ness.com or call 971-295-7555.