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About Portland observer. (Portland, Or.) 1970-current | View Entire Issue (Nov. 23, 1972)
Employers warned: Deal with black holidays A New York City [e t sorinel executive said tlie recent pro lusion of black holidays, such as lllack Solidarity Day, M artin Luther King, J r.'s Blrtliday and Malcolm X ’ s Blrthilay, w ill cause Increas ing tension In tie future unless corporate management effects "some communication consistent with company policy," In the November 1772 edi tion of RACE RELATIONS A INDUSTRY, publlsled by D . Parke Gibson Associates, Inc., a New York-based Inter national minority consulting eo ru an d /o b server Thursday November 23, 1972 Page 3 We’ve got the perfect place for your tax records, birth certificates, savings bonds, mortgages, diplomas, jewelry, contracts, letters, bonds, firm , Steve Jordan, person Interviews should be of great nel directo r of Berkey F ilm assistance In modifying on Processing, suggested that going programs. the failure of top management 7he November issue sug to put out communication gested that "one of the most regarding tlese days "often effective Investments Is some leaves a chaotic situation form of sensitivity training, with some supervisors saying which could be a highly struc yes and o tters taking disci tured program Initially and plinary action." less formal In follow-up M r . Jordan, discussing a sessions. Invariably, all phase of "Im proving Internal Involved In such programs Communications,” topic of w ill learn that they have un the Volume 8, No. 6 Issue, wittingly Ieen guilty of ad- charged that very few com Iressuig a minority employee panies have plans to deal with In terms or a manner that "black holidays". But, he was offensive to that Indivi added, "blacks, w ill he quick dual and by extension, to a to point out that on Jewish particular group," It said. holidays, people take off I hese examples of certain without any apparent penalty. lu llt-in -b a rn e rs to commu They'll say that their (the nication, breeding Inherent blacksj sensibilities are just hostility and distrust, must as Important." be overcome, the article Noting the failure of effec emphasized. tive Internal communications, 7 lie newsletter also listed especially as regards minor "the more common en tries " ity employees, tie newsletter of do's and don’t ’s in dealing said that unpleasant Incidents The C lark County Commun with minority employees and precipitated by misunder ity Congress reeds volunteer discussed the positive and standings are often accom assistance for tie upcoming David W ells (right) receives congratulations and tlie C hair negative reactions that inter panied by racial overtones. Black Expo/Soul Bowl '72 that man s Commendation Award from W illiam p M cCahlll l x - viewers, sujrervisors and "W ie n considering communi la srlieduled forDecernherTth ecutlve Secretary of the Handicapped. W ells, who lost his left personnel and medical depart cation with m inority em to 1» leld at C la rk College leg in Vietnam, was honored for tie "outstanding exam ple" ment people might experience ployees in Industry, the hope In Vancouver, Washington. I» has provided to other disabled veterans In overcoming a when confronted with pro should te to ensure that these Roy H arris, coordinator for handicap. He was also cited liy tie 1J. Department of l abor blems in areas extra-sensi employees understand what Is the Expo and Executive D ir tive to blacks. as representative of the thousands of veterans who have found leing said and are not con ector of the C lark County Jobs through the public employment service In the past year. fused or Insulted by the mes 7 he newsletter stressed the Community Congress, said sage or the manner in which point that "winning the com tlie re la still a need for vol It is delivered," advised tlie munity and public at large unteers in tie following areas: newsletter. should not le done at the ex Ushers, Crowd Control Co RACE RELATIDNS A IN pense of reglecting the em ordinators, Movie projector DUSTRY said that a logical ployee - - minority or other Operators, Child C ate Coor firs t step in improving com w ise," noting that In too many dinators and aides, Food Ser munications should le a cases, public relations energy vice Assistants, Maintenance survey of existing policy and is geared to tlie public — Coordinators, Sign and Pos programs regarding minority " tie audience outside the te r Designers, Parking Lot communication, which could A penny or so a day keeps your vaiuaoies safe factory, plant or office.” 7he Sujervlsors and aides. Exhi fe accomplished "Info rm ally m a First National safe deposit box bition Hall Decorators. employee, the article noted, When asked why his radio land. We are projecting an and inexjTensively” . As " is Infinitely more concerned Those persons that volun program, " E , C . Soul" was Image to tlie Black Commun suming there Is room for teer under this special re with everything the corpora not on tlie a ir last week. E , ity of Portland with a well im p r o v e m e n t. Informa quest w ill receive Free ad tion says or does since fe C . Condor g ive the olm erver planned ami professional pro is directly affected.” tlie following statement: mission passes to the event. tion gleaned from employee gram that Black People can Tickets w ill aoon go on sale Identify with proudly and feel " F ir s t to explain briefly our at the following locations: Ste a great amount of dignity ln program, we have Portland's vens and Sons Jewelers, Lloyd being a part of. only program designed and Center; Fashion W le el, N J ). " ’I hrough our program w directed to tlie Black Com Union; Albertson's Foods, N. plan to project an image „ to munity. We have teen broad K 111 ingswortb; Melody Beauty the Black Community thatwill casting since October 15, 1772 and Barber Supply, N ^ , Un make tlie black man aware of on Sundays, letween 11:00 am ion; Dawson’ s B arber Shop, himself and the things thatcan and 2:00 pm and have receiv N . Vancouver; Hardy's Jew- I * achieved (hrough both In ed a wide spread response, e*e rs , Jantzen Beach Shopping dependent and the united ef both from tlie Black Commun Center; J. C . Pennys In Van forts of tie whole community. ity and other areas of Port couver; Tlie Brass Bar, Tac We not only plan to project land ami Vancouver. oma, Washington, and the this Image to tlie Black Com " ( xir program format has Portland observer. munity, hut to tlie whole com been a variety of Soul Mus munity of Portland, with tie ic (R A B, Blues, Jazz, etc.) hoje that It w ill unite the en along with black poetry. We tire community and enable us have maintained tie financial to letter relate to o ie another, backing needed for our pro and tlere fo re le tte r under gram through the solicitation stand one another and hope of local sponsors in tie black fully eliminate some of tie ex community of Portland; how Guinea's Ambassador to isting social te r rie r s in tie ever tie hinds of tlese bus tie United Nations, Jean Ma r - Portland community. inessmen ¡ire very limited ami tln Ctsse, became tie first therefore we ate hampered woman presklent of tie United Anyone who Is Interested In because of tie limited funds Nations Security Council as advertising or In assisting fin available through our spon she takes tie post on Novem- ancially or who has any sug sors. t e r 1st. gestions may w rite to: "A s a result, we have ieen Soul Enterprises soliciting for larg e r corpor 2347 N. E . 8th Avenue ations to sponsor our show. Portland, Oregon 77212 However, we find that we ate hampered by still another problem and that la that most of the larger corporations ate set up on a yearly Ixalget. made up at tlie firs t of tlie year. Thia generally means that our bids for advertising cannot be submitted until then. In the meantime we have ex hausted all of nurworklngcap- Itol and at the present have l ighting is the single most Be sure you always use light can bring ... and at a reasonable no funds tocontlnue tlie broad important use of electricity in your cast. bulbs of a recommended cost. You'll be a happier customer, "W e have made arrange home. It brightens your environment wattage for your lamps. to o ... and that’s what PGE service ments with KGAR Radio to for work, relaxation and family Occasionally, light bulbs in start broadcasting on Nov is all about. recreation. And it is as much a em ber 25,1772, forfourhours, enclosed ceiling fixtures may For a bookful of energy-saving lietween 12:00 noon anti 4:30 part of your home's beauty as burn out taster than usual due to p jn . together with a program ideas you can use throughout your rugs, curtains and furniture. each Satutday at the same heat buildup. If this happens to you, home, mail the coupon today for tim e. But enjoying all the things electric try using bulbs one size smaller your 12-page Watt Watchers' Guide. " A t that time we w ill pre lighting makes possible requires in wattage. sent an entirely new format, It's free from PGE. which w ill not only Include more than just placing lamps here Avoid unnecessary home Soul Music ami Black Poet and there around the house. ry, but we w ill also offer accidents. Make sure hallways Expo asks volunteers s. Black program needs operating funds like co get co know y o u .çw F IR S T N A T IO N A L B A N K OF O R EG O N Fifth in j scries of PGE Watt W atchers’ Tips: If you use electric lighting in your home (and 100% of PGE’s customers do) use these energy-saving ideas 4 5 Black History, a black news cast, and an occassional In terview with Black Commun ity leaders, black scholars, black polltlcans, etc. We eventually hope to offer a scholarship program for un derprivileged high school stu dents. Through our program we also plan to launch an anti- drug campaign which will he designated at making tlie peo ple aware of drugs and how they affect the community In the hope that we can diminish the amount of drug related crimes that occur within the com munity. " ()u r program Is designed to reach the community In va r ious ways. F irs t bycapturing the attention of tlie BlackCom- niunlty, which we have man aged to do In fo rm er broad casts. We maintain a very large listening audience, not because we are the first black broadcaster, hut herause we are the first black broadcast er to offer a well planned pro gram , designed ami directed to the Black Community ofPort- Medic Alert praised Louis Russell, longest living male heart transplant patient, who recently became a member of the National Advisory Hoard of the Medic A lert Foundation, places a Medic Alert emergency medical Identification bracelet on the w rist of M rs . Betty An- tck, of Milwaukee, oldest living female heart transplant pa- tiet. Both recently celebrated tlie fourth anniversary of their operations. M r. Russell, an Indianapolis school teacher, speaks to groups throughout tie country on behalf of Medic Alert, the nonprofit emergency medical Identification system of Turlock,C alifornia. "M edic A lert la a wonderful organization and a llfe-savei for people like me who have hidden or special medical conditions. When I travel I feel more secure knowing that If anything hap pens to me, those who are handling my emergency w ill have (lie Information about my condition and medication needs. All they have to do Is call the Medic Alert emergency telephone answer ing service number on my bracelet collect and they w ill 1« told what is In my file . All for a one-time-only life-tim e member ship fee of >7. That's a bargain." F o r additional Information on Medic A lert w rite Medic Alert, fUrlock, California. 7538(1 PGE can suggest ways to get more from your lighting — more in benefits and efficiency. Start today by joining the Watt Watchers. Put these ideas to work in your home: Avoid creating light and dark areas in a room. Use lamps with good light-spread and diffusion. Place lamps so room is evenly lit. Glare is extremely hard on the eyes. Avoid it by shading lights and by placing lamps away from shiny surfaces. ¿2 Shades on table lamps keep glare at a minimum when placed at the eye level of a seated person. 0 and stairways have adequate lighting. By being a PGE Watt Watcher, you'll enjoy many of the comforts and conveniences only electricity Ibrtland General Electric Company S-M© 1 2 Portland General Electric Company 621 S W Alder Portland, Oregon '*"205 I want to ioin the Watt Watchers. PGE. Please send me m y free Watt Watchers' Guide w ith 12 pages o f energy-saving ideas. NAME ADDRESS ZIP
