Image provided by: Chetco Community Public Library; Brookings, OR
About Brookings-Harbor pilot. (Brookings, Curry County, Oregon) 1946-1978 | View Entire Issue (Feb. 14, 1957)
f Brookings-Harbo) .'»lot Brookings, Oregon BROOK1NGS-HARBOR PILOT AN IN D E P E N D E N T N E W S PA PE R N A T IO N A L E D IT O R I AL NEW SPAPE» a s s o c T at i ' o n Thursday, February 14, 1957 Another Week in Slow Market S H O U L D U .S . D E A L U B L IS H E R S Few signs of optim ism appear in the cu rren t slow lum ber m a r A F F IL IA T I ket as it com pleted another week k> m arked w ith sluggish dem and and the postoffice at Brookings, Ore E ntered as second-class m a tte r at continued low prices, according to March 7, 1946, under an A r t n f M a r c h .1 1K79 Random Lengths, Eugene w eek ly lum ber m arket letter. Ray Pisarck, Joe Murphy The outlook may change if ad Editors and Publishers verse w eather conditions in the consuming areas subside. d o e s R e d C h in a th r e a te n “ u n c o m m itte d ” A s ia ? SUBSCRIPTION RATES: Heavy cutting item s are in fair One Year in Advance (in C urry County) .... $3 00 One Year in Advance (outside Curry County) $3.50 dem and, but this business i s lim ited to those phy s i c a 11 y equipped to participate. Many of these are operating on curtailed production schedules. Low dem and volum e is still not In another part of this week’s Pilot is a story based enough to absorb the low volume m arketable production. Some ‘ on the annual report of the Siskiyou National Forest, f of mills are w ithholding a large por tion of th eir production hoping written by II. C. Obye, Forest Supervisor. for price im provem ent, but in Many people, especially those new in the connnun spite of low production, in ventor ity, just don’t realize the impact that the Siskiyou Na ies are accum ulating. Mills catering to mixed car tional Forest has on the basic economy of this area. I hat shipm ents of green and kiln dried Forest is one of the greatest assets that we have in Curry lum ber report a steady but low j volum e of retail yard buyying County, and the figures listed in the rejx>rt will prove it Most of this, they note, is to fill gaps in inventory resulting in to you. highly specified orders. I lere is something else that you may not know. 'File The m arket for Ponderosa Pine associated species is below Siskiyou National l orest covers MORE T H A N HALF and par. A large portion of the Inland of Curry County. There are a total of 1,038, 080 acres in Em pire is blanketed w ith snow w here mill activity is lim ited. Curry, and the Siskiyou Forest covers a total of 546,274 Pine selects show lim ited de m and, and shop grades rem ain in acres in Curry. a soft m arket condition. Commons And another statistic. Curry county has more of the show considerable strength, and the one bright spot in th e Siskiyou National Forest within its boundaries than all are Pine m arket. Some items, p a rti the Social Security A dm inistra cooperating to bring this project the other counties combined. Here are the Acreage fig’ cularly in the No. 3 grade, are tion, announced today th at a rep to Sixes G range Hall, F eb ru ary difficult to find at any price. resen tativ e of th at office will 19, at 11:00 a.m. to 2 p.m. and the tires: Curry 546,274; Josphine 282,109; Coos 45,395; Plywood holds to its $72 basing m Mrs. Thelm a S. Rose, Home aintain office hours at t h e Chetco G range Hall at H arbor, price for quarter-inch AD stock, Brookings City Hall F ebruary 19, Econom ist from th e Fish and Del Norte 31,740, and Douglas 261. F eb ru ary 20 at 11:00 a.m. to 2:00 and th ere are signs th at it will from 1:00 to 3:00 p.m. W ildlife service, U nitel States De-1 The Forest paid into Curry County over $423,< mm ) in gain firm ness and hold. S heathing Individuals w ishing inform ation p artm en t of the Interior, at Seat p.m. continues to be less active th an tle, W ashington will be in C urry Due to trav el schedules and pre- T956. This goes substantially into supporting our county sanded about the Federal Old-age and C ounty for a series of two sea stock. survivors insurance program may food cookery dem onstrations, says paration tim e it was necessary to government. Another whopping sum poured into our utilize the mid-day hours for th e contact the rep resentative a t th at j Mrs. Sylvia C- Lee, County Home dem onstration. Those attending economy was the total expenditures of the Forest Service,, Social Security Man time. Extension Agent. will need to bring th eir lunch. amounting to over $1,000,000—of which a large part To Visit Brookings The dem onstrations will b e T here will be “tasting tim e” after went into Curry County, mainly in building and main Carlos L. H unsinger, m anager open to the public, the Home Ex the dem onstration and coffee will R E A D T H E P IL O T A D S of the Eureka district office of tension Units in the county are be served. taining access roads, bridges and the like. f <5 Z M IW H I A S S O C IA T IO N W IT H R E D C H IN A ? OYER HALF THE COUNTY . . . . Demonstration Due Also in real value is the thousand and thousands of board feet of timber sold into Brookings and other Curry County cities for manufacture—without which many of our mills could not operate. A third major factor of the National Forest is the recreation value, of which there is no way of measuring with dollars. Anybody with eyes can sec that thousands of people take advantage of the Forest in one wav or an other from .i recreation standpoint. Fishing, hunting, camping, or just getting into the “wilderness”. Finally, the reptrrt pointed out that work has Been started on the examination of mining areas for determin ation of surface rights. We forsce the time that mining will account for .1 large portion of the area’s economy. Wc hav e been more than moderately pleased with the work of the Siskiyou officials, from the Chetco District Ranger W. E. Ragland on up. We feel that their plan ning, engineering, re forcstration, inaintancncc, and con servation have always been on a very high level. The cry has been beard in recent years about govern ment waste and inefficiency. We say that there is little of that in the Siskiyou Forest. We are proud of our government in action here. We are deeply appreciative of the role the Forest plays in our economy, and the way our Siskiyou Forest is being run. Key to Progress................ Tim e was—here in A m erica—w hen advertising was carried on by w ord of m outh; today it is a vital and pow erful force in our economy. Each of us is made aw are of it every day— in new spapers, o n television and radio, in our magazines, in buses and on highw ay billboards. Yet advertising is som ething most of us take for granted. How did it become so im portant—and w hat does advertising m ean to you and me m 1957? L e t’s go back and see how it began A hundred years ago mass production was non existent; mass distribution unh eard of A m ericans | w ere busy building cities and settling the West People learned about products from their neighbors and brought at the iocal m arket But as America grew and prospered, businesses becam e larger M anu fa ctu re r . had to find ways of spreading the word about their products Sm all advertisem ents began to appear in new spapers and orders for goods even came from far away. As people were separated by great distances in America, m ethods of com m unication developed rapidly. M anufacturers inter ested in supplying all possible areas of dem and utilized these cornmun ication channels At first, they w rote advertisem ents themselves. Eventually m anufacturers called upon others to do this work, and the advertising industry began. But howr does advertising benefit us in 1957'1 F irst of all. it brings us inform ation A dvertising tells us w here we can purchase the things we w ant and how much our purchases will cost. From the com fort of our living rooms, we can com pare brands and prices, learn of a product’s durability, new features or cost of operation So w hen we go out to shop, we are the best pre pared shoppers in the w orld w ith the widest choice of brands. Adv 'rtising is a chain reaction that stim ulates dem am nd and cre ates progress. By spreading the story of a new or b etter product, a m arket is created for w hich m anufacturers compete. Cheaper, more efficient production m ethods arc developed, and puces go down In the long run, the consum er is the one w ho profits most. Every tunc advertising helps to m ake a sale, it puts money in action The consum er, the salesm an. the tnanu- i. tui> r. the employees, all share in p art from a sale advertising has stim ulated Consciously —as a reader of ads and a consume! md unconciou-l\ -working at our daily jobs we are a part o f advertising Pi : his week, A dvertising Week, let us salute th, i\. - b n - e o \ r n \ : ich benefits us all. BLUE BELL POTATO CHIP5 inthe KING-SIZ iw if p a m m (Mfci in li A 1 d FOIL-PAK! A s k fo r T u n a -C h ip Casserole R ecipe - an E x c itin g N e w O ne-D ish D in n e r White Star Chunk TUNA Shortening S N O W D R IF T 3 Lbs. 4 for $l Lakeview V IE N N A SAUSAGE 8 8 c 5 for 59c STEWING HENS U.S.D.A BEEF *1 each Good or Choice Wrapped ft. 4 3 c PORK ROASTS Well Trimmed Per pound - - - - 5 5 c 2 lb. Loaf EACH CHEESE............... 8 5 c Lettuce Potatoes 19c 39c B0Bn R R ^ MEAT v i l l i 0 market
