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About The Clackamas print. (Oregon City, Oregon) 1989-2019 | View Entire Issue (Feb. 27, 2013)
PR IN T: NOWS Wednesday,Feb.27,2013 3 Channel yo u r inner m oneym aker Google to run their ads based on views. When you allow ads oh your site, you g et a portion o f the money News Editor that tiie advertisers are paying. “You don’t have a choice o f what ads play, but you can decide where How does a person make money on YouTube by just simply posting and when they run,” said Jacobson. You may want to have advertise videos - without selling a prod uct, without joining some ponzi ments showing on the side o f your scheme and without ripping offyour page, which will bring in revenue, viewers? On Wednesday, Feb. 20, as long as viewers are interested Clackamas offered a Making Money enough to click on them. Or you on YouTube luncheon presentation could have a video advertisement to the community for a $5 admission play before yours begins. The type and number o f ads depict your rev fee per person. The speaker was Carl Jacobson, ’ enue and the more relevant the ad who is a self-employed woodturner, is to your video, the more y o u will , which differs ifom other forms of get paid. “If I put a video, up on YouTube, woodworking because the piece o f wood is conitnuously moving while people will share it, and they have a stationary tool is used to cut and a group o f people, and a couple o f shape i t He sells the products he them will share ft,” said Jacobson. This shows one way that your makes in his YouTube videos but makes more money from the ads that video can get more views and in turn play before his videos or show on the bring in more revenue. Other ways might be to post a link to your video side o f his page. “W hen I first set up m y account, on other social media or forum sites I was just using it to watch cat vid relating to your topic. Throughout the presentation, eos,” said Jacobson. “YouTube is- free to watch.” 1 Jacobson fielded questions from the Jacobson started by making vid audience. One o f the questions was eos in his garage as a side project to from Bill Briare, Dean o f Arts and teach people about woodturning. Sciences. “A t the time YouTube was a»new “Is there a threshold for ads on way to teach people, because people YouTube?” asked Briare. “There used to be, but there’s not want to learn things,” he said. “With anymore,” replied Jacobson. this you can do anything.” Jacobson convinced a friend to After a while, YouTube suggested that Jacobson become an AdSense post a video o f making a Barbie doll partner, both programs are owned by cake. It is called“ How to Decorate Google. Once you have a YouTube a Barbie Doll/Princess Cake with channel, you can either create an Icing” and has been up for about AdSense account or request per sik months. This video has made mission for a partnership through over $5,000 from ads on YouTube already, with approximately 30 per YouTube’s monetization settings. Having an AdSense account is cent o f views playing through the important because it is how you whole video. “This is the reason I’ve been so get paid for ads. How this'w orks fis a company will pay YouTube or successful. I have 15,000 viewers on Brittany Bell Woodturner and YouTube entrepreneur Carl Jacobson speaks to Clacka mas students on Wednesday, Feb. 20, about the moneymaking possibili ties that come with a popular YouTube channel and well placed ads from Google AdSense. m y channel, I reply to all the com ments. I answer all the questions,” said Jacobson. “I fry to keep that u p . more than anything.” |g Some things you should remem ber w hen uploading a video to YouTube are to include a title, a description o f the video and tag words that are related. You shouldn’t put,a title or keywords that are unre lated to your video ju st because it is a commonly searched tag or to get hits. People will find that annoying. AdSense can be used for other sites such as Blogger and personal websites as well. You can also put a link in your videos that suggests another one o f your videos to view ers. This event was co-sponsored by the Customized Training department and the Business and Computer Science department Funds from the departments and the admission fee provided the speaker an honorarium pay. The crowd was a diverse group o f students, community members, pro fessionals, CCC faculty and a wide age range, who all chatted casually before the presentation began. Business and Computer Science Department Chair Sharon Parker invited the attendees to take cours es related to the presentation that are offered at Clackamas. Some o f the relevant classes that will be offered spring 2013 would be BA 101 Introduction to Business, BA 146 Entertainment Law and New Media and D M C 199 Experimental Filmmaking. This was the first presentation luncheon offered, but there may be more to come. “We are exploring the possibility o f more o f these ‘lunch and leam’ kind o f things in the future if there’s an interest,” said Parker. ' * MEET WITH A PSU ADVISER O N YOUR CAMPUS: • Wednesday, Feb. 20, 9am - 5pm • Tuesday, Mar. 5, 9am - 5pm Community Center Building Call 503-7?5-4005 to schedule an appointment ATTEND A TRANSFER OPEN HOUSE AT PSU APPLY N O W — FOR SUMMER AND FALL 2013 Ready to earn a four-year degree? . Don't wait! Apply by May 1 to ensure a seamless transfer. We make it easy: ' • Over 6 0 % of PSU students enroll with credits from other colleges. • U.S. News & World Report ranks PSU among the top-20 universities nationally for transfer students. ~ These half-day programs include tours of campus and housing, information on financial aid and scholarships, academic and admissions advising, and meetings with faculty arid students. Upcoming dates: April 17, May 16, June 19 Pre-registration, required. pdx. edu/admissions/transfer-open-house Take the next step. Visit our Virtual Transfer Center for more information and to apply online: pdx.edu/transferstudent Portland State U N I V E R S FT Y