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About La Grande evening observer. (La Grande, Or.) 1904-1959 | View Entire Issue (Dec. 13, 1933)
Wednesday, December 13, 19.W LA GRANDE EVENING OBSERVER. LA GRANDE, ORE. 1 BtWilbafce .. ; '''I provides ' : ' : i .-i l.r-. ,j ' 1 ' . ..... ... i i ' 1 ........ - , . - - .. i , . 1 1 'A i i J . .THE MILLION DOLLAR RIDE OF 1934 XEVELtRiDlNfi Studefcaker's latest brilliant contribution' to ttiGtoringcolmfort helped to-sell more Studebakers last month than in, any other November in eight years. This million dollar advancement gives you level-rtding on khe turns . . . level-riding on rough road's .". . at 1934 Speeds! Quadripoise Suspension is the result of the expenditure if more than a million dollars in Studebaker's laboratoties and proving ground. It embraces not merely one, : but a Whoiejseries, of closely related engineering achievements. This great Stu'dehaker development includes in its scope all four extremities of the chassis, 'rather than 'merely -the forward half. It . embodies the most precisely calculated distribution of chassis weight, body weight and passenger weight. . . . . . ' i Why Studebaker Cars Keep Their Balance f.f i V r .1 n.X Fife '85 stock Stiidehaker cart,' in the last 500-mile Indianapolis Race, captured 5 the first 2(2 places part of the painstaking program of Studebaker engineer', tug research '-which produced Qttadripoised Suspension. I LeveURidinasachitved(hrtMgh.QUdripoise Suspension in Ihe SldriltngNew Studebakers jorl934,i$advancedmaitriallybyStuJebaker's eiclremely low. 'center 0 gravity. The ' car is wider than it is high. The center rf (he entire car's total weight it within 27 inches oj the ground. Mven when tilted to an angle oj 58 degrees, the car will return readily to even level. As a result,; the center of he, entire weight of the car is less, than 27 inches from the ground! The .'cars are wider (74 inches) than they are high (69 laches). Any Studebaker will retain its balance, even if tilted to an angle of 8 degrees. Quadripoise Suspension likewise involves spring placement, spring dimensioning arid spring articula tion. Springs are spaced . further apart another Studebaker innova tion! tt includes de-synchronization of the various rhythmic impulses in , cvitably set up by wheels, springs, motor and, chassis. It covers tire sizes and air pressures. And it is affected materially by Studebaker's pioneering use of aerodynamic body design . . . Studebaker's skyway style. No Swerving, No Wandering, No Wheel Fight The net result? A Studebaker ride is unique. The startling riew,1934 Stu debakers are completely free from shimmy and wheel fight. They tteve'r swerve.. or Wander at any speed on straightaway, hills or curves. These Quadripoised Studebakers keep a level keel bver rough, roads. Rear seats are as free from bumps and . jars as front seats. There is a notable .absenceiof pitching,, swaying and bouncing. Xour Studebaker-; hugs the road on the 'turns.' , Unseen but notably evident; Stude : baker's Quadripoise Suspension in troduces the stability 'of pyramid design low weight, balanced wetgbtQuaifrippfse'fl weight.. Stu-' 'debakeij jevel-riding is a, proved fact. Take your Studebaker ride before,' or after, ou experiment with other 1 motor cars . . . you will find none so impressively comfortable on any sort of road at any. rate of travel! , THE DICTATOR . . . . . . $645 THE COMMANDER. . . . $845 THE PRESIDENT. .... $1045 Abort, are hqu firJtet mt tbt scttrj. Bifrnfcrt. tlurt tirii d fxit tart. Prim utjtit u cbnst unbent mtkr. 2 ? iiff 1 r ' ' ' -L - .rx s 8?' Pdff Thirteen M. J. GOSS Automobiles W 1 La Grande, Oregon !., ! r Telephone Main 82
