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About La Grande evening observer. (La Grande, Or.) 1904-1959 | View Entire Issue (June 22, 1932)
LA GRANDE EVENING ObSEKVKK, LA GRANDE, ORE, Par T&m ' UNIQUE STUDEBAIER CARAVAN VISITING LAGIANBE LEADERS IN UNIQUE STUDEBAKER CARAVAN Traveling Show Includes Both Rockne And Fierce-Arrows Wednesday, June 22, 1032 A Business recovery In all lines of Undo will be hastened by Just such activities as are being sponsored in Lti Grande this week by the Plerce Arrow Motor Car company In the opinion of M, J. Goss, of the Goes gurage, local PierceArrow representa tive. "The sooner people, buy what they actually con offord, whether it be furniture, radios, clothing or auto mobiles, the sooner will movement '. and manufacturing or raw mute ly rials begin to provide work and money for everyone throughout the country," said Mr. Ooss. "The program carried out In behalf of Pierce-Arrow In Ln Grande this week Is a. carefully planned national project designed to stimulate busi ness simultaneously ln hundreds of centers. "Briefly, this plan carries Pierce Arrow right to the door-step of the people in this vicinity who can and should purchase one or another of the several makes of nutompbiles ln the fine-car field. Mjost of these people are vaguely aware of the fact that-all the manufacturers in this price class liavo Introduced some amazing new developments and have brought prices down to 1932 stand ards, but as yet they have not actu ally been brought face-to-face with this new merchandise. They have not had a genuine opportunity to buy, placed squarely before them. "Frankly, we are urging people to buy an automobile, regardless o( whether it Is a Pierce -Arrow or some other make, because we earnestly be lieve that a revival of automobile sales will revive activity in all lines of trade, for the reason that the auto mobile Industry not only consumes vast quantities of steel, rubber, cop per, glass, lumber, textiles and other materials, but dispenses millions of dolturs to wage -spenders i" The staging of this exhibit affords local motorists an opportunity to view an array of specially-built, fine cars such as Is rarely seen outside of na tional show displays or the great metropolitan showrooms; It Is true Indeed, that the group oi Pierce-Ar-row cars exhibited heroV 'this week comprises as Interesting an exhibit as the one sponsored by this famous manufacturer ln the New York auto mobile show. When the yeupte of tHI region for the first time lire given opportunity to. see virtually the complete line of Hturtebukerv one- of tin world's greatest motor car urgiuilzutloiis, on June 23 and 23, the ubove ' automobile and lenders will be present. The rant, left to right, are the brilliant new Rockne, the luxurious Pierce-Arrow, ami the record -holding Hturiebuker Commander eight. With them. In the pic ture, left to right, are Due lllwtem of Wallace Hros.,Kpnkune;. T. e ltrlody, regional, liuinuger In the Pacific Northwest for St uUebiiker,' from Portland and- IK Wallace of Wallace Bros.,-in active cluurge of the caravan. The caravan will malts hrail( mirrors while here at M. J. Qom ancfr with the Mendellan law. show ing the same physiologic weakness. Studies have been made of- the genetic histories of human families In which diabetes was prevalent. In one study embracing- 30- persons, it was found that 18 were affected. A number of the geneticists have also found that obesity and' suscep tibility to Infection appear to be nore prevalent la this hereditary type than ln the average i population. New Rockne Six Worthy of Name Of Great Coach To every motorist with a love for a fine automobile at a most unusual -price, the Rockne 05. which Is being shown this week ln this city as a part of the coining Studebaker cara van, will have an Instant appeal. The Rockne Is very low-priced, when its size, quality and standard equip ment without extra charge, are con sidered. - But to many, the very name of the icar. Is appealing. No American could hold the late great Knute Rockne ln other than the greatest respect, and it Is therefore natural that they should expect a V great car to bear his name. "Now, for the first time," said M. 3. Goss of the Goss Motor company, in speaking of Rockne, "it can be an nounced that, had he lived, Knute Rockne today would have been vice president In charge of sales of the Rockne corporation. The year in (nvhich he was killed Jn that terrtblej thirplafae crasl? was to have been his jiinst year as coach of famous Notre iDame, and he was to have joined the Btudebaker-Rockno forces at its close." ' As to the Rockne cor, few believe '.It is bo inexpensive when they first see It. .Its size is impressive, its style is daring, and these two features rmake one think that it must be far . more costly than It Is. There is no question, Rockne gives an amazing amount of automobile for the price, and It Is backed by all the experience that 80 years of successful Studeba ker building can give. Uncompromising quality of mate rials, plus painstaking accuracy of chassis and body engineering, assure each Rockne of a long and vigorous life and of durable good looks that people do not expect ordinarily ln a low priced car, Health UKREMTY AND DMBETKS Even ln the days of Hippocrates it was well known that certain dis eases are more prone to develop in Individuals of a definite constitu tional type. The ancient ' physicians 'differen tiated the short, stocky,, barrel chested individual from the lean, tall, lanky type. They knew that the first Is more subject to high blood pressure and to apoplectic strokes, while the sec ond type is more frequently the suf ferer from respiratory diseases. Many of these observations of the ancients have been subjected to scientifically controlled studies and it Is known that in certain diseases there is an hereditary factor which, while not directly responsible for the disease, appears to favor its more ready development. ' Therefore, in saying that there Is an hcreditrfry .-factor- Ait dtabete3,r we do not mean that the descendants of diabetic parents are foredoomed to develop the disease, but rather that experience has taught that such descendants are a little more likely than the average population to develop the disease and should, therefore, be on their guard. The hereditary factor in diabetes, recognized ln the sixteenth century, appears In the form of a lower tol erance for sugar and a lower capac ity for its utilization. Experimental studies made with ntlce have shown that -the hered itary factor may be bred as one might breed other hereditary qual ities. Thus, mice showing a low sugar tolerance when bred with their own kind produce offspring in accord- FIMl'INO ,ANt TITUS SUITS SWAMP ISLANDS COURTS MANILA (P) manges are pro posed- In the system of issuing land titles In the Philippines by means of "cadastral," or wholesale surveys, be cause the islands' courts are swamp ed. ' ' '. '- Governor General Roosevelt' recent ly found more than 50,000 title cases pending ln one northern Luzon prov ince, , i . r - V " , - Only a fraction of -the land has been surveyed and clear title Issued Under the Torrens system. ' Si?r'' Mbve'menl .; All shirs, u fit hi. Lotion., rWxod stars at;e s- ft'n liiTii iish tliyy Hp-peer- to ciicr!'' 'i'cir poslt'tutift so Blow I. v. In :-i'm: tvlh tUf p'anelp BEAUTY SHOP Raynaud's Beauty Shop, located in the New Foley bulldng is the oldest beauty shop1 ln Eastern Oregon. Mr. and Mrs. Roynaud whoVe eo-partners in this beauty shop, have both had many years training- in beauty culture and their work Is of the- highest type,, Thoy, maintain one of the most up-to-date and modern beauty salons ln La Grande and theYc equipment Is of the latest Improved type; Mr a Raynaud has spent con siderable time ln experimenting, with, various beauty methods' and is ever ready to Improve his service. : Mis waiting room is well furnished with comfortable wicker furniture. Pi hrge- Arrow comes to LA GRANDE ; YOU ARE INVITED To attend La Grande's greatest display of automobiles, to be presented by Pierce-Arrow, Rockne and Stude baker corporations. Luxurious Pierce-Arrows, record breaking Studebakers, the brilliant new Rockne, and a display of big, powerful Studebaker trucks. In This City Two Days Only . . . . JUNE 22 and 23 9 a.m. to 9 p.m. Never before has the complete line of any great motor manufacturer been shown in La Grande at one time! This is a whole Automobile Show in itself . . . We in vite you to inspect these fine cars, meet the factory experts who accompany them, ask your questions, en joy demonstrations. Don't miss this wonderful oppor tunity ! M,J. GOSS LA GRANDE, OREGON with an unusual exhibit of fine cars ... brilliant new modes and new values . . . for a brief but important showing Two Days Only June 22 and 23 There is an agreeable Bitrpriso back of this announce ment for scores of people who have always thought of Pierce-Arrow cars as too expensive. The fact is, as brilliantly demonstrated in this presentation, Pierce-Arrow ownership is today an easily achieved distinction. So, if you admire fine cars, you are urged to see the new Pierce-Arrow Twelves and Eights and ride in them without the least obligation. If you are a fine car owner, you will doubtless be personally asked to pass judgment on these lat est expressions of beauty and luxury in motor cars. The purchasing power of today's dollar, where the finer things are concerned, has never been more dramatically revealed than in this distinguished exhibit. A famed engineer recently said: "Pierce-Arrow has this year contributed the most remarkable expression of fine car value, and the most wonder fully performing cars 1 have ever seen." You are cordially invited to form your own opinion at your earliest convenience. The special Pierce-Arrow exhibit will be open evenings unti'. ten W Ave Yv.-W W- -i-D. .-- ..HIV" -otf 1 "N 0 Thie car with everything! You get all the advancements, all the advantages a truly great car should have, when you get a Rockne Six. You get size and style and roominess. You get the very finest of materials and workman ship. Check the Rockne part for part and feature for feature with any other low-priced car. Drive it. See for yourself why every one, everywhere, is calling it the sensation of 1932. ) ' And each Rockne chassis cornea to you integrally engineered with FREE WHEELING IN ALL FORWARD SPEEDS FULL SYNCHRONIZED SHIFT AUTOMATIC SWITCH-KEY,, STARTING v.!;!: 4-POINT CUSHIONED POWER OTHER ROCKNE FEATURES . ;.. ABKODYNAMIC BODY DBSION . . . ONE-PIECE PENDEW3 . . . SLOP, IHQ RADIATORS AND WINDSHIELDS ... NEW CONVERTIBLE BODY STYLES . . . EXTRA LONO WHBELBASES . . . EXTRA LARGE SIX CYLINDER POWER PLANTS . . .QUADRUFLY COUNTER WK1QHTED. CRANKSHAFTS . . . GLASS SMOOTH ELECTRO-PLATED PISTONS ... SILENT CARBURBTION . . . EXTRA LAROS BRAKES . . . HYDRAU LIC SHOCK ADSORBERS . . . SELF-ADJUSTING SPRINO SHACKLES . . . LANCHESTER VIBRATION DAMPER . . . FINOER-TIP STEER. INO . . . HIOH VELOCITY COOLING . . . OWNER SERVICE POLICY.. Vital Specifications Mw6S" Mod.l"7" Bxua Long WhelbaMl 110' 114' Large Motors cubic A'nplactmtni 190' 203 Very Powerful Mown orio h. p. 66 72. UxtnLtrRoBTtikiu braking surface 143 sq. In. ISlftqliu Model, and Bodies , J'rU.b" Coupe, 2 passenger 58' $685 Couch, 5 passenger 395 Coupe, with rumble sent, 4 pnisengor 620 72t - Sedan, four door, 5 pauenger 653 , 735 - Convertible Roadster, 4 pauengcf - 673 773 Convertible Sedan, 3 passenger 695- 795 M. J. GOSS Phone Main 82 1415 Adams Ave. 1415 Adams Ave.
