La Grande evening observer., July 28, 1928, Image 8

1'age Eighth
Saturday, Jiriy &;192& i
CA GRANDE "EVENING OBSERVER
Chrysler Tells
How He Builds
Fine Automobile
OUT OUR WAY
By Williams
Why the automobile ln.tutry
rtmstaiuly keep younn. and why
itrt achievement re a contlnuon
Huiirr of nnniemeM not only to
tin. American ,ui.U tail even tu
world-known ttutiirtrlM leaden.
l.th here ami tihrmid. wj -minted
out liy J. W Krawr, rhrynlfr mle
nianari In answer lu a u'r!r P1"
to him yesterday.
Th question asked -Mr. Fraier
(hi: "llitw l Chrysler a Me to
l.mlJ mor tuxuriou, more c.tn
furtuhlo and fl.ier perform! n raw
in every men ver fr It;
money, and by d.tiiir cinai.uitly
ttive the (tun-haser f Its car cn
Milfmh!) itrfaier value r .til-litr?"
The Chrysler aie mniiaRers
ryes lit up In a twlnVMnii a much
na to say: ilareV an easy t.ne." .
he starred to tti-er.
To b:tn wtth." he replied, "the
Kiskc. fundamental ileitrn of Chry
sler ram has always leen rii:ht.
Fred M. SCeder. our vire-prejOdent
in chit t.f en;.neerita nttd hid
Kty.oo.ate, wfnt 'iirevily t the
fundamentals of pft.Ber enmneer
luK fur I heir firm deMienm, test
ing, research and metallurgy. Ion
hefuiv the first Chrysler wr wa
l.ti It. They worked atwwys with
i.'ie lile.il of an entire mulur car In
tiieir mind Udy, cha and en
fr.m .he stondpolni. of up
li'.ti.iiicp. performance, durability
reedom from irvlce. This
I. i. de!;n. when rt.mpleted. was
t itt-'ti.r correct and has always
Ueu ..rect In eery Chrysler car
built.
That achievement of the ror
recine. In fundamental frum the
ground up wait probably the biC
iest enrtneennc achievement hi j
motor car history. It represented I
Improvement fraught with auch '
tremendous siKntftcanee that the
public, generally, does not even yet
understand their Import. It revolu
tion ued the entire automobile in
dustry. "Chrysler, with Its definite know
ledge of the fundamental cwrre
nes of lu basic destiinsw ha. In It
new cars, combined with that
know led ee new development and
feature which have resulted In
cars that mre finer In every way.
The principle of standardized qual
ity enables the Improvements and
refinements to be made In each of
Its rant upon the completion of sat-
Start orr teV. thw eMmo-nttlnf in the netr 'h
- r-i.
rji.H
UP AM AU.E.W)
"lURM Af?OONO
AM' GO BAC,
DO OMETKIM V
"kNOOOS WITH
LU Be ColO
THAT' T
US ? U.T
'lM DO
UKE. WE.0
HAFTA CO
1M NO
r-
OM.HOvV COULO Y 1 Win!
NOOOSCAP ?
BE SO CRUEL
as ib Force
A ARISTOCRAT
-TO Tt'OP TO
Trt' EVCROCiATiM
COMN
Al Oil LAD-
NifH LUMBiV3C)(
IPNiM T PriX
UP A BoSTeO
BAG O' RiCE
OUT Cr Th'
GF?ASS, AN'
FORCiET T 1(4
'vNIE, BoT
vmE'D
- SAK4CW I COMMOM I
g&j""
GARAGE
GOSSIP
CANAIHAXK 1XVESTI
Bur )nr. AmMlKT
I Wmtrrn Aulo Vupply company-
Imoond annual nwt lulkrd or
jlhe "Buy on and tM on fr" of
Ur will b In rttm at all Wlrn
i Auto MorM durlnK the wk of
I July ISth. acrordinx to infurma
ftion from th locul manaKvr of th
company. "Tftll tai u so wcu
received by automobile owners Jaf
year that -. have decided to make
It an annual event." he anya. "The
real purpoee of thin Kile l to ac
quaint new arrival in this com
munity with the many advantage
of Olivine at Western Auto.'
ranitements to drive cars from the .Drive . Yourself service here keep
Drive Yourself airrncy of McKen- as rood a "tab" of the popularity i
non & Wacsoner. of ixlmmlm a anyone for they WASHINGTON API-Canadian
'have b"-n supplying car for par-' inv,..noi have purchased about
Delivers Tnarka ' itle of mimmers who drive to Cove noff th total of t'anadisn aecurl.
Harrr Wasconer report the a... '''oniwently. more swim, more XWa offere.l Jointly by American
of"woTwo-rt7k7n rU"el Woiier. B0i fanudinn Invemment house.
couiTty uit week """J who declares that the popularity -,n yeur. The 27 joint Issues lo..
r I U I tVVIf JB RI'.H Jubi UieU i-J." ' J' ' " ' " -nil"
Drive to
Probably J. 1. MrKennon and! Klectrlrlan aren't the only one '.the
Harry Wars-oner who operate the'thnl (set shocked thewe dy. "''
dian Investors bouifht tlol.600,(jli,
the department of commerce eatL
I
Hail rhrrole Meetloz
t'hevrolet dealers met In Ijt
Grande last weekend In an interest-
'Inr and enthusiasttc sewsion at the
Grande hotel with represents
'ttves here front many Oregon cities.
Amonf them was W. J. Richmond,
lone sales manager from Portland,
fw-alers of this .section were all
represented. M. A. Harrison Is the
Ijt Grande dealer.
.Went to Wallow-a
I. W. Weeks. Chrysler dealer
here, made a business trip to yal-
jlowa Kriday. x -
s t ore ME. ROES ARE. MADE. -MoT BoRkjT
C n;s n ei gift "
Hero Krom PraMUrUM
R. G- Peterson, territory "distri
butor for Oakland-Pontlacs. spent
three days here this week, retura
ilne to Pendleton Thursday nirht.
i Mr. Peterson transacted bustness
with Vern Jennings and Klmer
pOhutuitt. 1-a Grande dealers.
Here IYotb Haines
K. O. Wooley. of Haines, spent
Friday in 1 jl Grande, calling dur
ing the day. at the Blue Mountain
garage.
Xnr ChrytUr "75" Tsww St Jam, $i6ff
eyes
will convince you of this new style
leadership...
I Willys-Overland
Experiencing Its
l!a-fc Krora Vacsttloo
.production up to the end of June I Airs. J. G. Stiramger returned to
l.tlightiy in eicesa of JCO.toe WU!y.--,work as bookkeeper at the Blue
. ..... . ! Mountain garage th first of the
! knight sue. and Whippet four. , ,(ter-.aking . vacation .rip
.and . 1. is only "-ry '-lln hrT famlly lo Bewrerton. near
llt.g July to produce less than li.-tr,
- a r ' 0VM units to exceed the greatest
the evpen-te of experimenting, re
( search, manufacture and other pro-
((Mea. This ( one of the preateM
pha.e of th wtrktnRH of stand
ardtied quality.
continuance of correct halr
aewn. piun new aeveiopmenis ais- lvrHIIIHSI Villi nrerious rear in the Mmnanfi his,
covered and perfexted from lime to ' ii'WhPtiih Mmr.. Knih IValrrs H
time. can. therefore, brine only one ; ;a xmxl of IM 4 car in the y-tr ' v B- StIii Kord dealer at Oti-
remili the manufacture of con-, ivfvr of juT ,h(l wn. ;The artual July shipments will b tarto, and the Kord dealer at Har-
riamisr flner tars thlrh nn he uro. '.n.,.,.,,, company in , thei.!" !. re- 0r opi hrvK"Ui-1n
dttced and sold at le money. - ;n ,, , 0(1tr-a .their way home from Walla wal-
"That result you see on th Its greatest previous year's prodtic-j This announcement cJoery fol
t reels and In Chryshv wl-rwmsitlB arrordins lo a statement made tow ihe proi union of the J.etf.
throujyhout the country today in I this week by executives of the com- foth car which came off the as-
.rT" n I pare With Its .y ut r-onths s-mWr line at the Vi!W-Orer-
la where they went to pet new
Koids for delivery from their ter
rrtone. They were m La Grande
Thursday on their way to Walla
Walla.
: 7
Bur Trw
, Hay Hailey Is' the owner of a
new Chevrolet track which he pur
j chased from he Blue Mountain
parage.
EDARJ
.Carw Arrive.-
J The Perkins Motor company re
port the arrival of thre-o new
! Kors. They are a coupe an open
rar and a four-door.
2,000,000 VILLY$'OVERLAND CARS AND GOING STRONG I
K
-4 R
t.-
t Here Fmn Portlantl
I William Rurkert. who Is with
jrhilde. Pay and Churchill, is
spending the weekend here in the
'interests of his company. Mr.
Kurkrrt called at the Blue Moun
Ltf tain garage durt:. his stay.
(
.Vnr Cbryilrr "65" Smumtss Csmpe, 1040
1 HE eves of the natioa are selling these
new Chrysler cmrs to the nation . . . C Chry
sler "75" and Chrysler "65" both stamp
themselres on sight as new styles so
striking that they are bound to change
the course of motor car design . . .,
CHere is one of those instances rare
excepting in Chrysler history where
the car is its own best advertisement
and its own most eloquent salesman.
New Cieyder -75" JnkB JteW W. llW
2-pmsmtftr Caaar wtti rwmXt jsar), tliii; Ri-r
(wsa raasssi aisrX Team Wee. fit. Ail
fnan f. a a. Dana. T:rr srn& xrra).
Xrt drysltr "6f" PrknBminm Ceupt, 040;
Undsur (uiA nMt ), JJX)J; 2 am StJja,
Hut; Tuna Cfr, '1073; 4-dnr Stdan, $114;
CsSwwi rmmiitusl), 1 1141. All friiuj.: i. Dtlrut.
L. W. WEEKS
Holmes BIdg. on Jefferson
Telephone 180-J
U In IHjntaml
V. C. Perkins is In Portland for
several days on business Mr. Per
kins is the Kord dealer here.
Prndleton Family
Mr. and Mrs. William Bucknell
:and son. BiIt. of Pendleton, called
during the first of the week upon
!Mr. and Mrs. M. A. Harrison, of
:the Blue Mountain rarare.
1
la Ohy Yesterday
J Mrs. C. Hancock of Haines,
.called at the Blue Mountain rar
age Itday.
Greatest advance in motoring
comfort since balloon tires
STUBEJBAKEim
w.w viir
. &T Si
.a
i
nith quality , beauty and stle dominating
In definite doUax-for-dolUr value there au-e no 4-door racked car? 00
the market rotnparabre to the Mppet Four aud bjppot Six Sdans.
Tt"1 perfected whippet Four offtn such dcsirabJe features aa full
formfeed, lubricatiuo, ailrnt tiinlivg chain, eitra Ic; room and
powerful 4-whrel brakes. The ne-sr hiptrt Six, in addition to
Ibex, provide a T-bearuxg crankshaft, Invar-etrut pUtoiia,
liNS-ioth whrelhaae and man; otbee adi an Laici-
Such DotabJe valuea mm these Sedan are possible ordv
breauae of the skill and experience gained in the produc
tion of more than S,0UO,D0O high quality motor car.
e
Wh
Sppet
f:
5
aft 4wS.r
J ir. F. I- Tnbe is the owner of
;a new Chrysler sedan which he
i has purchased from L. W. Weeks,
i-a Grande deafers.
J I nkkad Cmrs
Two carloads of Chevroiets have
been unEoaded at the Blue Moun
tta:n rarajre during the pas week.
I In or.e shipment were ct05ti cars
and in tht? other trucks and cloeed
far.
t
ISiTiaoo Rerrtve-J
I Vera Jennirgas and Klmer Sfhn
mate received a carioad of Pon
tiam this week at te J renin cs
! Shumate raraye. In the shipment
(were one four-dcor. three two
. doors and one eabrtcSet.
'Went to Prnitteti
ill R- Mom. ipreieiitariTTe for
the Chevrol-t coinpany. who makes
hts home h-r. apent one day in
I Pendreton ttunry the past
1 Ruys TrwSa
j Area Ceny. farmer of the v
' Jey. L the ewr of a w Cherro
it trjck whjch he sarchased from
' M. A. Harri5oa.
, Nah Rretar wtatve Here,
1. V. WakefteM. who: Njvh
1 fvprs's'.ir from Portland, re-
turned TfeiTiay to Portland after
tspefsdtcy several days here la the
interests oi fc'awin-esw.
Here From Baker
j W. R, 9v?.xTL Baker Bale
jd-a er was a vtstior ir La Grande
d urine, th wee-k. Th Baker asto-"j-rtore
traa re?rred to Baker
jfrooi Porrbari with a sew 1919
'FuW Prrthac Popsar
Vealr o? the road saev
'troupe whK-h ts here fcav mad ar-
Gettings & Hanks
Corner Fir nd Jefferson
;iJ plt ia T&Wi CO Jiy $.
i Troagi:out th present year
pv. M-tTTUr.i has bea setting
jew Kseejiltar prolactioo aad safes
t recr4, sard to be ti;e aataral at
growth f a deasAad for WTRys
(Ks.ilt aad Wiif petj never before
eprr?ced ty the TeJed a iraau
'.rarr re te year xi3toc
ef ts coscpaay. ft a certain taat
a! ta c:e cf !: WVtya-Orer-laad
win txrr entrewciej Itsaif
snere strorry iNsa ever iKart tae
tkre teaJtug car asaaafactarert a
tke cettatry,
FHF.fI)()M of spring action never before
achieved yet undeviating uniformity no
sidesway absolute elimination of squeaks and
rattles lubricant for upwards of 20,000 miles
sealed in each of the 12 spring shackles a
vast advance over any other system of chassis
lubrication. .
Come ride in a new Stude
baker today. Enjoy its
unique comfort over, the
roughest stretch you know.
See rare new beauty of line
and color. Then compare
Studebaker's new low One
Prof it prices !
tlast...bwlbeinn
apruig thackUi . . . the
secret of th rvmark
e&l riding romort
A near ftujebwkecs.
four .Veit Line of Cars, $835 to $2435.
M. J. GOSS
Adams and Fir