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About La Grande evening observer. (La Grande, Or.) 1904-1959 | View Entire Issue (Aug. 13, 1927)
rtutite lemming bMM want Ads Motoring News "NUMBER 312" VOLUME XXV. LA GRANDE. OREGON, SATURDAY, AUGUST 13, 1927. ta(S NEW FORD GIVEN v THOROUGH TESTS Edscl B. Ford Declares Car Exceeds All Ear lier Expectations 1I:TI10IT, Auff. 13 The IV tuning stiiU'iii'-nt was Issued lirm by K(i'l H. Kurd, president of the I-'onl .Motor company: Tht new Konl n utoniobile is now aii uceompllfthfil furl. The eiurtnerinic problem nff":tinir its dcsin anU equipment unU itfiectliiK also Its iimnmut.tuie have all been solved. "Hut before a sinule enr of the new typu In oftered for sale to thti public each, part will have been tested under every condition which we huvu been able to discover in more than 20 years of building autoinoMUs for use all over l lit; world. ItftUT TIlAlt JtOH'.M "Wo know now exactly wh:it this new car is. We haw built a num ber of these cars and I hey have haw been performing even better t hun wo had hoped for under a variety of conditions. "We Know also what is needed as to personnel and factory equip ment in order to produce these ii "w Kord cars in greater numbers than any manufacturer Jiuh ever attempted before. The work of retooling our plants throughout the country to prepare for the heaviest production schedule we have ever undertaken, i now nearly com plete. "Hut we realize that any new riiitomobile that is to gain and hold public esteem today, whether it sunt! sell for $fto or HUtuu, must perform exactly as it is de signed to perform. No automobile manufacturer, in this day and time, should utlow the public to do his testing and proving for iilm. The Ford .Motor company cannot afford to permit the automobile user to discover Imperfection lu theso new mode in. "We haven't discovered any faults in the finished new Kord ear, but we are taking nothtng for granted. IT there are any faults they shtill be found and remedied before any of the cars are offered for stile. "When the Model T Ford car was designed more I hun L'D years ago, no one could foresee the wide varlcly of conditions under which tt would operate. It did not oc cur to us that" that automobile, would bo expected to perforin as satisfactorily in Alaska as in South Africa. Wo knew little about the vsryint; ef fee fit of eliiiu.tU''' condi tions in Hoston and in Colon, up on automobile motors and other llAT r i- Conic and see the new styling, new colors, new upholstery, new details of trimming and finish Now glorifying the car for the American family! Come and see this showing, all the models, all the colors, all the interior treatments. equipment. W had yet lo dis cover that carburt'tion at sea level presented one definite prob lem, w lille carburet ion at very high altitudes presented an entire ly different problem. "Many of these difficulties were first brought lo light by people who had bought our cars and used t lu-iii under those diverse condi tions. Those people put their cars to tests which we could not have foreseen and could not have dupli cated in that day. We had to remedy faults us they were dis covered by the car owners in act ual USe. To llae Thorough Ti"t "Hut years of manufacture have taught uh that the only good automobile is the automobile which will do what it is designed to do wherever it is put to work. The experience of those L'O years lias taught us also that the public of today knows more, about automo biles than ever before and expects molt of them. "The building and testing of these first new cars is costing mil lions of dollars. Hut it will give us the complete asMii ranee that we are offering the public a car tested ftm proven as a new car should be. "Some of the things we have discovered already in the tests of thes new cars are interesting. "We have accomplished with them a speed of (if miles per hour which is slightly higher than we hud expected. "We have foind t hat they can be driven for hours at an average speed of more than fifty miles per hour, without discomfort to driver and passengers and without harm to motor and oilier equipment. 110 Miles in Two Hours "In a recent est one of these new cars wuh driven 1 in miles In tw o Lours. I Hiring the first half hnur the car traveled L'7 miles. The cur covered exactly ti.l miles the first hour of the trip. "This test was made over aver age road conditions, I 'art of. the rout v lay t h rough level country and p'irt through hill country where the roads were sleep and winding. The day on which J he test was made was somewhat warmer than the average summer day in this part of the country, but the motor was not overheated dur ing the run and examination of the motor at the conclusion of the run disclosed no 111 effeets. The car consumed )'hh gasoline and oil dur ing the test than any of our previ ous models we have put to similar tests. The. ignition, cooling and carburet ion systems performed perfectly throughout the trip. "We have tested this new c:ir for getaway and pickup with many other types of automobiles and have found t hat it sur passes all of them wit h one excevition in quick hi a it in g and acceleration. Tho tests already made show that it is faster, nmoothor, more rugged l, T&JftSSh n9!X:JHs. fSvJirv yrrfJrfX-Srv OLDSMOBILE ANNOUNCES NEW BEAUTY N EW COLORS NEW LUXURY OLDSMOBILE ANNOUNCES NEW LOWER TWO-DOOR SEDAN Ea BODY F.o.n. LAXS.VC ' t NOW ON DISPLAY ' ' Here is modish hcp.uty as satisfying as the additional qualities of perform ance and endurance that make such staunch friends of Oldsrnobile owners. Come and marvel, as you will, at this Oldsrnobile Six the latest and trcat cst, and yet at new lower prices! OLDSMOBILE SALES CO. 1128 Adams Ave. and more flexible than we had hoped for in the early stages of designing. "We have known from the be ginning' that this new Kord would be a handsome car. Experiments have been made with a wide var iety of color schemes and body designs and all these have been de cided upon. "When thl car is formally intro duced within the next few weeks, we shall be aide to say that it is the best and most moderate priced automobile we know how to build." (Signed) Ivlsel it, Kurd, President, Kord Mcitor Company." Old Oldsrnobile Cars Win Race Along Broadway Hiasc Itroadway woke up the olh r day, rubbed its eyes and pint-lied itself to make sure it had not been transported back to 1 :uu in one of 11. CI. Wells "time ma chines." There, through the heart of the "It oaring Korties" roared 4U gasoline buggie reminiscent -of the days when horses and hair pins were fn their prime. The tomorrow's edition of one of the leading tabloids (out that af ternoon) brought a return of san ity. It told that the oldest auto mobiles -of the Metropolitan dis trict had been challenged to "strut their stuff and that the 4t had responded to an extra shot of gas and were racing from iyekinan street to the city hall. J HI fail to Finish 1 Like many other oldsters that have endeavored lo cavort on jjlroadway. HI of the ancient arks 1 fell by the wayside. The jaxi! age of 1 J 7 had proven too strenuous for their palpitating pistons and hardened gas lines. Of the 24 that finished the Oldsrnobile was crowned Kn durance King. Four Oldsniobilee, each past its i:7th birthday, had finished among me first six winners'. Kven the sages of l-'oiiy -second street admitted that four out of six in tho money was traveling some. PLOWMAN KINDS CO IV KOKT I.AKA.MIK, Wyo. Harry I. alt a, plowing near the old fort, turned up a half dollar, little worn and dated lsoS. Old timers are speculating on whether Jac ques I. a Itamie. trapper. after whom the fort was named, might have had hole in his pocket, l.a Ramie came here in 1815. Our advice to the men of tho American Legion going to Paris is to dike alonjj a couple of buckets of water. They may want to taku a bath. PRICES BY FISHER Oldsrnobile Awakens Broadway v (A V V-::-' e vX -i-,tf .5 , it V ft. A i 1 & J 3 In i recent men of ol Jtime automobiles held In New ork City four OK!bi.:oH1cs won four of the six pri:cs. One of the winners is shown above. ; U. S. Protects Fish, on Ten Million WASHINGTON' ( A 1 ' ) T u lion acres of land w ill be braced in federal preserves the proteetlnn of fish, fowl game when t he govei n mu m (uiic Hie I'pper .Mississippi wild life game telllge In the tiorthwesl i llegulallotifi for the new ore-! serve were signed jointly on Jur. -4 by Secretary of Agriculture Jaidine and HecreUrvy of Com merce Hoover. Nor is the total of pi etc c ted havens for wild life represented by the federal acreage, for almost every state has converted areas ol Its own Into conservation projects, and hundreds of farmers have limited hunting expeditions on their property, j J'"igures from lie I. S. I Molog ical Survey, issued July 1 , shriw- i f rom IUO.duO to Com.imhi acres in- I volved In the .Mississippi w ild M j project, afi.oua acres of which nl-j ready is under contract to t he j government at $r per acre. Mosl i of the . territory is meander land, j unsuited to agricultural purposes, j but a number of owners are asi.-j lug as much as fji, u Congress made available S 3.11011..? mill to purchase- the refuge. Only about S;t(ia,(MHi of that sum lun been used, and whether session f will Increase 1 1 i In prit'e is a matter of the ni'xW e latitude pertinen importance. .Much of the higher priced Inn 1 lies In . 1 Mino'ii. W isconsin has sil piled Hie bulk of pr fi'dera' possessioiis, M innesota ntlv do- naled Its entire MissiMsipid hobl- ings, and the rest of the refuge it- on the Iowa side of the river. While federal regulations will predominate in the preserve, there is to be no conflict with stale fish land game laws. 11. P. Sheldon. ! Chief V. S. iame Warden, is I pleased With the Suggested Mhl- 1 w e.il conservation code sponsored I by the 1 1 limns general assembly oilier states in Hie I'pper- Missis sippi valley and the ('real hakes region are expected to join 1 1; j lime: in adoption of uniform statutes. 'Such plans." Sheldon said, "are ' always desirable. They add lo I conciseness and make coiiserva ! Hon at o j and limn moie piact Ira ble asily enforced, our! bi.st example is the migrat (game bird Inaly w illt (Jreat Itrii jaiii. by which wild fowls are pro j let rc iii this county and Ciiiiad Ion n reciprocity basis." if I iciii Is of t he ti!og!c:il Sur I vey emphasize th-- beiielii ol fovmity in game laws ,-'(r thirty years." t le y uni- :a y. i "tlils country has uoiked to it 'place local coun'y laws with slat t;ind f'-deral statutes. N'otth faro ro lo1 lina 1 1 ent i'ille "School Maim" Tho liiiiliino Mi.ss Donui. In whlih Mls Mlliln-'l Hiikhi iiml Aut-Kin 1'ptlliir liluii t'i fly lo 1 1 "ii "I u I ii in rmiipi.tiUon fur tin: imii lirl prize oif'-ivri in ilie nut; m. Ih-i1iiIn fur Amk. 11. In pli.Uni'il Hli'ivp. Jlelow, left lo ilKln tirp urKl' l'(.'illar. lu-r pilot : Min UoiJin ami 'v.F. Miilliiaka. ownor or t Iio pl.ui''. i'edl.ir nnd Mi-ti DornifOiik 01 01 Hi.it, .Mall., lul Un.- fa. .1.1. (.'j.isl luvtul u.iju a;j. . s JC&TV f -Cv SSBtftil Fowl and Game Acres of Preserves ... . i mil- come into the fold, and now the em- 1,-ws of more Ihun forty .statin for conform tu federal regulations, an 1 There is no other satisfactory way je.ito systematize tpen setisons for. especially, wild geese mid ducks. (iovi-rinnent authorities bellev Kiue to he increasing in (he I it. It is maintaining a level In the .Middle West, while the We.it it .self. because of drainage projects and light rainfall, has suffered a ilei-rea.se. An arms manufacturing com pany considers game to be grow ing more bountiful In almost ev ery state. It estimates that 30 -iMio.liim rabbits w ere killed last year, J.i.oimi.ikiii quail, lio.miu.o.i.i j ducks,. u.imn.mui squirrels, l n,- ntiu.niMi ese and 1 imi.oou deer. I)odge Sedan Is In Much Demand Over The Nation New Mid 1)1 standards of perform anee nity are to be louud in Hi-others latest, sediiu, in 1 July 17 as t he first bodv ' odfre I'odue 'l"' in an entirely new line or cylinder cars. In present In.; sedan Dodge Brothers have to the fore with a car so four this COIlie iii w and so advanced In engineer ing features t hat It has been ac corded a most, enthusiastic recep- I tion by t lie puhltc orders for approximately J .i,L';iO,aao of Hi s'ai were reeeiwed , within two lifter It was introduced and that time business has been 'ias (since so great that production has bee", I lncren."ed. The ' new car is advertised as the fastest lour in America, givin;; mill -a-iuinute performance wit li surprising ease u nd Miioot hues and acceleration from nothtng tr "1T. miles per hour in less thai: seven seconds through gears. So gieat is the power of Its engine In relation to the weight of the car t hat H is never forced to labor and is, therefore, free from th" roughness and pounding that, re .sult. from strain. Steeling and parking case have leon nee bearings inplished by placing ball III the steering spllldhK ryias Well as in the steering gear It self The car will make a lull t ili-ii ill a UN-foot street. Springs on the new car are ex ceptionally long, const it ut lug over S.i per cent of the total wh base. This gives it the loilge.4! spring base of any car selling for $1.omi or less. The body const met ion is not only remarkable for lis rounded beauty but for Its high quality and strength. It has a loll nodal root to Fly to Honolulu FARMERS IN NEED OF GOOD ROADS Two Million Miles of Mud . . 1T ouii Hampers rami Transportation Hy I'HANK I. Wi l l i It (Associated Prens Kttnn Editor) WASHINGTON Two million miles of mud still hantner farm transportation. "That circumstance Is true." s:ivh the American Itoad Builders os sociatlon, "insofar as Inclement weather halts traffic on the vast network of local roads over which tin- farmer must travel lo reach ar terial highways." Charles M. I'phnm, Hi rector of research, believes agricultural in terest!! will receive a far reaching benefit through development of the association's plan to stimulate and standardize Improvements of all thoroughfares connecting isolated communities with the nation's pri macy road systems. "The halt-million miles of sur faced highways we now have," ho explains, "was constructed with no moreVt bought of the farmer than of the urban dweller. The routes were Melected for the beslt public pur pose. In serving the general wel fare .they have been of tremendous ail ami belt moulding Integra! with the body. 1 hie PniOiti;iis ! In the de luxe sedan long llne.i, ' blended curves, pi'i-fect propor- j Hons and smart coloring combine ; to create un impression of beautvi such as few light cars ever 1 achiev)-. The Interior Is done In expen sive mohair, with roller curtains, head linings and carpet to match. The windows are of the latest Kreneh style, glazed with genuine plate glass, and such fixt ores ; as dome light, door handles, window regulators and robe rail are heavi ly nickel-plated. The unique In strument board features a 7f-milc speedometer and is finished In the new "crinkle" effect. In linn and proportion the standard sedan duplicates the de luxe sedan, differing only In col oring and equipment. It is de signed for an all-purpose car of great, utilityfleet, staunch, dur able, beautiful. it. is finished in durable lacquer, the rich colors being permanent in all climates. The Interior Is up holstered in , leather "and is proof against wear for several seasons of hard use. Consistent Progress have resulted in the most Jlnta'0 at these V LowPrices! I i The COACH $595 TKeTinirtng or RmJmm ' TlieCup TS4-Dwf S-.l.n - - - $525 .'625 -'695 .'715 .'745 .'780 The IjiruUn -I hr Imperial li TnnTWk tOOfi y (CJtOMU Only) . J ' ' l-Ton Tnirk -KIiimjii ()M 495 All prirr. f.i. h. Mini. MUluRitn Check Chvrolt Dcllrmd Jrlcel Thry Inrlii.l. lh low DUALITY AT LOW COST Iiniporlancti to the farmer. "However, there iw u great ee I oniiary road system, reaching eveiy county in the Tailed Stat.. ihat must biconslden-d if the in.livt.lii.il . farmer is to be assured ot speedy and economical marketing, and of Hocial and durational int ercourse '" '"17';t;, ,all seasons ol the coinmui)itl H at "These rural aveinn s, w ntre traffic is light, ran in- improved fur ilL'.f.mi p tulle. Anniial upkei p ahould not exceed UU per mile, and each year of repair leaves a thicker, ltion1 strongly Knitted moi face lo withstand future wear." ' Tho recently created Nntioti.il County Highway Oflieliils' iihsocia- Hon. drawing a membership 1 mm eaeh ot" the :;,7o counties in Hie country, is e.speeted lo save mil lions of dollars for the local tax payer Hi rough standardisation of road construction and nuimt.-nahtv 1 methods, and by the exchange of i newly discovered theory and dale. , I "Numerous valuable method of low cost road construction," I'phatu Hiiggests. ."involving the use of only local materials, will be revealed at a meeting of the highway research board In December. Many of the SHOW ME, I'm from Missouri" A frequent remark often heard but it works in just right for what we. want to say. Come in and wo will "show you" some real buys in Used Tires they are good for many miles of service and the prices are so reason able. .. And of course we do expert vulcanizing that "stays jiut." JOHNS BROS. Tire Shop and Filling. Station 1517 Adams Jar Economical Transportation Proved Design - in Chevrolet Tcxlny's Chevrolet embodies the moot amazing quality in Chevrolet history the result of 14 years of con sistent development and improvement. Tn carryinc out this policy, the Chevrolet Motor Com pany has profited immeasurably from its close associa tion with the General Motors Corporation. The General Motors Research Laboratories the General Motors Proving Ground the General Motors enuinccrini! staff the vast General Motors resources all have been constantly utilized in making Chevro let the world's finest low-priced automobile! Come to our showroom and see today's Chevroletl , Blue Mountain Garage M. A. IIAKUISQN, Mgr. Opposite Pnhtufficc moie Important county roads liavo been improved at local volition and made valuable adjuncts to the sev eni I state systems. :-t.iti' highway systeiiifl. accord - , ' lederal HurettU Of I'ub-IU- ltoads, are now abo.ufc 66 per e in imtiatly improved. More than i:;,umi additional miles of earth roads were surfaced by tho noyerul stale highway departments laHt year, and :,H2h miles of oid surfaco w 'i-e reconditioned. Night Life Tame Even In Turkey A MiOKA A P) The cabaret. and night life of Turkey's capital .- in tame and modest lo visitors w ho have heard Strang tab s ot harems and their veiled ladies. The Tip-Us seldom do more for ii' -rtalnment than take n drink I ami which uiii'K women uuni n i v c i iow oi a euorus uunco i a tout in w Inter clot hen. The conventional musical coni I i 1 1 y costume appears to be the ex treme limit, and the hardest thin-,' to find in Turkey is tho famous Turkish dancing girl. 30 History J Tj.- 1