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About La Grande evening observer. (La Grande, Or.) 1904-1959 | View Entire Issue (Aug. 22, 1925)
Saturday, August 22, 1 925. THE LA GRANDE EVENING OBSERVER is e Seven Traffic and Tourist News OMOB ILE NEWS -Wm 1 PRICE CUTS CONTINUED Further Price Slashing Is Indulged in by Manu facturers in the Last Few Weeks. NKW YORK. Price reductions ( in passenger cur lines are contiu-' ulng. Only one or two Importnnt 1 lines still remain unaffected by the) general downward trend. The re-1 ductlons have served the purpose! of stimulating sales at u time of j year when demand usually falls off materially. Following the best July In history, August flu lea and production are holding up well. Karnlngs In the last half of the year are likely to be less than in the first half because of the price reduction, since there is no strong likelihood that production for the second half will exceed that of the first half by any very wide inur- trin. Reasonably good profits! aeeni assured, however, for some time ah. ad. The third quarter this year will be tar ahead of the third quarter of 1'j:4 unless ull presents signs fail. I'arts and accessory concerns are participating equally wlih the vehicle manufacturers in current prosperity. I 'arts plan.B in general are working well over 76 per cent of capacity, while some are push ing their facilities to' the limit. A group oi eight representative parts makers showed net profits for the first half of 1'JJ.b which were per cent in excels of their earning during the same period last year. Production cupacity In the pas-J longer car field is being increased j although at a conservative rale in i moat cases. Production still is be-f ing held closely in line with sales and dealers stocks are normal in practically every part of the coun try. Two more new models are being announced this week and several more are expected within the next fortnight. After that, announce ment should fall off in number, ul though one or two rather im portant ones are expected around the first of September. Favorable, prospects for crops, especially wheat, make automo tive executives parilcularly opti mistic about full and winter busi ness. Funnels buying may be a large factor in determining outo motive production for the last four months of the year. Conse quently, agricultural conditions and prices are being watched carefully. The automobile industry moved with a degree of caution during the first quarter of this year, in order to avoid the repetition of market congestion that occurred in m'4. Ktarting th second quarter. how ever, out put and sales gitined so rapidly, according to reports to Dun's ltevievv, int the fUst halt of thtf year closed with the volume of business from 10 to 80 per cent In excess of that for Iho comparative period of 1S24. Demand for cars has In creased to such an extent that dis tributors nre behind in their de liveries. Manufacturers of busses are operating at capacity, and in some instances, demand for this particular type of commercial vehicle Is ahead of production The used car trade is in In better condition than for a long time. winnr nnnnrnnT . ifiil I rir r n I ' muni, uumi uu i Important Improvements Made in Dodge Broth ers Panel Commercial Car. lloattm-a Vaj Heavy J'iiies MAKSHKIKM), Ore. Boatmen of the Macleay Estate company, whose boats are in use taking sal mon from Itorcue Hlver have been fined nearly $10,UUft. Heeent in spections of boats there developed few were complying with govern ment regulations. U U 1 LA V I These new low prices have brought the All Steel De Luxe Sedan down to the lowest price level ever reached for a full size, five passenger enclosed car with four doors and a sliding gear transmission Otlty - . . roomv. comfortable. easy tiding, beautifully fin ished car of acknowledged , longer life, greater economy and more useful power, than any other car at anywhere J. o. b. Toledo . cartherce. SENSATIONAL REDUCTIONS on other Overland models bring these startlingly low prices Standard Sedan 645 AU-Steel Coupe 625 Touring 495 all plica f. o. b. Toledo See these cars at these prices Your old car in trade 18 months to pay Gettings & Hanks J.112-14 JEtTEKSON ST, Ililllliill!! LA GRANDE, ORE. A Beautifully Finished And Equipped 5 Passenger Coupe But we call it a Coach It is ;i coach in style and design, hut hcynnd that tlio name is inadequate. :o .vond that this Special .Six model is a Coupe in its fine finish, its excellent eiuii mcnt, its comfort and appearance. Of course Studchaker performance iin(1 Studehaker power arc inte gral parts of this fine motor ear making its value all the more unusual. M. J. GOSS Stuclcbakcr Sules and Sen-ice. "This Is A Studebaker Year" The passenger auiomoliile of to day. Liiiinun'd with tliai or a lew yeara ago, shows clearly tho results of almost unlimited effort which designers and engineers have de moted to increasing driving ease and j riding comfort. Controls arc easier !to operate. springs longer mid j more flexible, weals and upholster ing are more comfortable, bod leu arc more roomy, closed ear pro duction has been vastly increased. j "Hut how much effort has been Mr. U C. Smith, the Iodge. Broth ers dealer, "to making the com mereiHl car and truck more coin forcible for the driver. This man. who ntt'! drive wis days a week, many miles a day, through all kinds of weather, deserves all the com fort which can be built Into his cab." The com menus of a number ot me rchants and drivers who were In the display room yesterday to look at the new closed cab Dodge Brothers commercial car show that 1 they are quick to perceive the I many improvements. The seats are truly comfortable j because the cushions are built ex jnctly ilke those of a pnnseiigfr car, Uvith coiled springs aim plenty o( padding and are upholstered with genuine leather. The cab w roomy and the controls uro easy to reach and operate. One feature which Instantly at tracts tho attention or every driver is the tray or shelf above the wind shield for carrying books, gloves and the like within easy reach. The new cab la nil steel through out, with full length steel door. The side window are raised and low ered by means of cranks similar to those used In high grade pas senger cart). The plate glass win dows slide in guise U-tih ruttwuy.s. The full ventilating typt shield h wind and water proof. Tlx spare tire carriei Is mount ed under the rear of the body, leaving- tho full side panel available for attractive display advertising. "Increased comfort and pride in the attractive appearance, easy handling and smuoth running of thbt new coinnierrial ear, mounted on Dodge J trot hers dependable standard chase-is." sa Mr. Smith, ''entourage belter care and inspire the driver to added interest in hta work. The all-day-long smile nnd cheerful disposition of the driver does not suffer with discomfort, strain and fatigue are business as sets which it would be difficult to overvalue." Chevrolet Makes Cross-Country Trip At Very Low Cost 1.03 Amreles to Detroit at u total coat ot Ji'.U. That ta what it costs lit a Chevrolet according to Joseph I. . Hcfrer .Hollywood, and A. V. Oallina. l.on Angeles, insur ance men who recently "made tin tr.p oi .1.IU4 milts at an expense of 4't.4! for gasoline, oil and foot or seven-tenths of a cent per man pet mile. The Chevrolet used was a sedan owned by Mr. Gullinu. It had been driven only fluo miles before they decided to make a vacation tour to the .Detroit home of Mr. Rogers brother. Clifford V. Kogers, Alternating at the wheel, they made the trip in five days and IS hours .only a day and one hair longer (him tlie time made of tho transcontinental flyers which tra vel a much shorter distance due to the winding roads. The tourists gave no particular thought either to the speed or ec onomy ot i he trip until they were questioned in Detroit by the mana ger ol a Chevrolet service station where they stopped on tho arrival to change the crank oise oil. He Induced them to visit W. R Knud scii, president of the Chevrolet Mo tor Company, General Motors bmMing. Alter Inspecting and dri ving the car. Mr. Knudsen pro nounced it in excellent mechanical condition. "The trip was In no sensn a stunt," said Mr. Kogers. "We had no accidents except a puncture, the repair ef which Incidentally is Incluiivd in the expanse budget. Our omy adventure was finding two I ml kin children nearly dead of thirst on a lonely stretch of des ert land in New Mexico. They fell on their knees when we gave them a buttle of water." INCREASED SALES NOTED Following the regular semi-annual directors' meeting of Ktude bak;r held at Mouth Uend on July SI. new .Stmlehakcr prices were an nounced effective August 1st. Greatly Increased bu!s. due to the widespread public approval of Siudebaker's announcement In June that "yearly modelH" would be dis continued, has contributed produc tion economies directly responsible for the price reductions. A report of the finances of tho corporation as revealed at the di rectors' meetlrg showed that sales for the second quarter of 1926 were the targeat In history representing an Increaae of 4 8 per cent over the corresponding period of 1924. Al though complete figures for July are not available It Is understood that July sales wilt be at least 200 per cent greater than in 1924. j As a result of Studebaker fnp I toriea working at peak capacity I through May, Juno nnd July i months when the volume of busl i ness generally tapers off produo i tlon costs hve been lowered. Prof. Its have automatically Increased. I In keeping with the policy of ex ) acting' only a fair profit on its cars, j the management accordingly de J cided on the last day of July that ' savltiKB effected through Increased J production should be immediately ; paasea on io tne puimc in ine rortn of new prices to become effective August 1. FORD NOT AFTER HUDSON COMPANY SAYS EDSEL FORD 'There Is not now t and nrver has boon any foundation for tho rumor that tho Kord Motor Com pany has acquired or la seeking control of tho Hudson Motor Corn puny. This rumor has persisted until In some quarters sheer re petition has given . It a status of fact. Tor this reason we now make formal denial and state that the rumor In all Us forma In un founded." 1. Women managing a restaurart In Cnnton; China, found cooke )t their own Bf Incompetent and were compelled to "man" their kitchen. In China, the sphere pt woman does not Include houno worU. j' "Where the child doth well, let (he master praise him. and say, here ye do well. For I assure you there m no such whetstone to ahar pen to good wit and encourage a will to learning, na it piiise."-Kog-er Aschain, 1M5-15GS. debt at the rate of $1.00u,onn a year, effecting a saving in Inter est of JHtUioo. The first iiiHli.ll m"nl of tf.no. 0011 of bonds on thin eui"n (piota was redeemed In May and, the remain iiik SMMi.mxi will tie called in November. At th end or this year, funded debt will stand at $7.ono.tHMi and Interest savings effect cd l he past t hree yearN through retirement of bonds will amount to nearly $2a0.tt00 iinnual--. - Kelly-Kpi ln;rrield tires arc? sold In li Grande by K Kmilh, local Dodge Iirothers denier... ren dletoe Round-up At e lou boing? We have made arrangements for storage space in one of the garages plosc to Main Street for our friends and customers. A place to leave your car where it will be safe while you attend the show. And they will be glad to service your car with VeJ-, tex Gas and Oil. Ask any Veltex dealer about this and get your space number as soon as you decide the date you will go. FLETCHER OIL COMPANY The First IiiucperidiT.l Oi! Company in Oregnn. ettoA WILLYS SIX IS PRAISED BY ROUTE MAKER "It. certainly Is a plennure to drive the Willys-Knight .Six. be cause our steady driving has not been a bit tiresome win the tele gram received at the Willys-Overland factory from Frank J. Kru Ilk uho in In charge of the I'ath finding car Inr the Illinois Auto mobile Club's "Florida Motorcade." Kroiilik, who Ik editor of the Ill inois Motorist, official publication of the I. A. '.. nd bin associates s-hcled the Willys-Knight Six as their Falh-Findiug car in charting the route to be followed by the Motorcade when mom I han 1 an t'hicagoans, their families and tri ends will drive through to Florid" and ret urn in 1 hn most pri tcul -lous tour of organized motorisiu ever attempted. "We are thanl.rul wi. chust- Hi-Wlllya-KntKht Six. fur it has given us no trouble whatever, and is the smoot hst running car we have ever ridden in" was the way Kroii lik expressed his opinion of the the cur on his trip. The- I'ath Kinding VVlllys-Knigt, In addition to charting the trip to Florida and return, will return to Chicago in time to act us lilot Car over the routes st-b-eti-r) when the- Motor cade leaves Chicago ill October. Kelly Tire Company Shows Increased Earnings Recently June M,irs of Kelly-Springri.id Tire company were the jii'et III t he company's history. ee4iltng in dollar volume any preceding moiii h. Home pmgrera has b'eit made in re-eMahliKlnng operation on lt profitiible hii.tjx. Although U ha not ben t h policy to insoie a enii :innual report of earnings, ami of fteial wlatenienU are made only nt the end of the year, operation In the firnt ft ruon'hft nbow a pmfH iill'-r d pr- lution and ln 'r-wt char g-s. it la epeeir,j earnings thf hist hiilf will be b'-tt'T, and the niun-agem- nt in mntid'-n or cloning th" i.jr with a profit in contract to til"' Hli-'lble dellcPS Of the p;iM tVO The rfMiipijiiy in prrttrelri on I'h crude rubber r''i",trf mr-nts t (a oruble priet's, ,md iotwitht.indinji i-rrt'tte flurtii.itionn in the i-oiu-ni"dl'y. Its Inventor! s ( i, n p.. con verted a( a profit. fliiuk (nans it r- somewhat lower Iii.il) at this lime iViat .war u:ul out standing debt 1m being reduced. The sinking fund ut rvduciiitf tuuded 1 IT o usee uarantee 1924 COUPE Just like new A Bargain! Price .-. $115.09 1923 COUPE Al mechanical condition Has all the accessories. Price....$375.00 - 1924 TOURING This car has been driven about 5,000 miles. Cood as new. Price :....$395.00 tars LOOK THESE (JOOI) MJYS OVER I'JKi MAXWELL Price... 191(5 I)0I)(;E DELIVERY - Price... !)1(5 IK)IK;E TO! 'RLNti - - Price... !)2() TORI) TOl'RLNtJ - - - Price... 1922 FORI) DELIVERY - - Price.. ,.$ 50.01) . 75.00 . 125.00 . 125.00 . 175.00 All Cars Have 1925 Licenses PERKINS. MOTOR CO, llh and Adams
