La Grande evening observer. (La Grande, Or.) 1904-1959, January 07, 1915, Image 3

Historic Oregon Newspapers

La Grande evening observer., January 07, 1915, Image 3

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Newspaper Page TextTHURSDAY, JANUARY 7, 1915. LA GRANDE EVENING OrSEBVER JEKiOUS VARIED XINE OF BUSINESS AT LAND OFFICE. ' , j Men from Many Counties Come to File Their Anptteationa. -i' ' i i w..v ' The following entrymen submitted final proof upon their homos teads and other entries V the United States, land office yesterday:' Earnest Wright Enterprise -Carlos Gossi, Copperfieid Baker county; Joseph :D,: Wilmoih Bitter, Umatilla 5 county;' Ottis W, ' Cramer, Durkee; Victor E. Moaler, Mt Vernon, Grant county; : nerman u. Rosenboom, Hitter; Christiana Freu venberg, Joseph; .Retta H. Taylor. Keating ; William A. Wymtt, Rich land,' Baker county;' James Engum, Richland; Elbert B. Hoffman, Pendle ton, UmatUl Indian tend; Gilbert G. Ellis, Ukiah, Umatilla county; Avis Simmons, ZurnwaK, Wallowa county; Sam . Hughes, Monument, Grant county; Robert, Clifford Walder, Her. miston, reclamation homestead; Wil liam L. ' Corbet, Enterprise; Ira,; C. Endicott, . Joseph; : Thomas Sheridan, Lena, Morrows county; George t W. Basking, Enterprise; Hugh C. .Ford, Enterprise; Hugh E. Denham, (Baker Ida L. McGuire, Joseph; Nancy A. Mirhael, ; J oaeph: Georce . B. Taylor, Gurdane, Umatilla county; Charles Osten, . Heppner, ( Morrow county; Thomas F. Burden, Baker, f ' g v Mineral application' waa: tfiled in the land office by W. a Bo wens, ab stracter, Baker, for ''the Co-operative Copper and Gold ". Mining company. William C. Baker, Pilot Rock, filed application for an additional home, stead entry and Asa P. Craig, Enter , FRATERNAL,,, ORDERS. A. F, A A. M. La Grande Lodge No. 41, A. F. oV A. M. holds regular meetingsflrst , and third Saturday . at 7:80 -p. m. Cordial welcome to 11 Masons. . C. W. NOYES, W. M. t . ' A. C. WILLIAMS, Sec. ' B. P. 0. E. La Grande Lodge No, 433 . Meets each Thursday evening at 8 - o'clock in Elk's club, corner of De .. pot street and Washington avenue. Visiting brothers cordially invited to attend.-'." -"' - '.;';': I , M. B. DONOHUE, E. R. ADNA R , ROGEaS, Sec. WOODMEN OF THE WORLD La Grande Camp No. 169 meets every , first and third Friday at XV of P. Hall. All visiting neighbors wel comed. ; f. : JOHN A. READ, C. C. J. H. KEENEY. Clerk. - MODERN WOODMEN OF AMER ICA La Grande Camp No 7708 meeta on the first and third Thura- , . day evenings of each month in the K. of P. hall Visiting neighbors 4 welcome. ;... ..V... H. C. BALL". V. C. ' W. F. LANDRUM, Clerk. ROYAL NEIGHBORS Iris " Camp . meets every second and fourth Fri day afternoons, every month in K. ' -Pr--HML All visiting members .coroiany invited. NELLIE CHARBONEAU, ;- Oracle. LILY C. KIMMELL, Recorder. PHYSICIANS AND SURGEONS. A L. RICHARDSON. M. D. Phvsl clan and Surgeon: over Hill's drug store.' Phones:! Office, -Black 1862; residence, nam 60. ," DR. R. E. L. HOLT. Physician and j. surgeon; successor to Ur, . Moll tor; corner Adam; avenue and De pot street. Fhones Office Main 68 Residence, Main 730. DR. M. K. HALL Physician and) sur geon. , Office West-Jacobson . Bldg none Main 63. Rooms 11-12-18. C. H. UPTON, Ph. G, M. D. Physi cian and Surceon. Soeclal atten tion to Eye, Ear, Nose and Throat Office in La Grande National Bank Building.. Phones: Office Main 2 - Residence Main 32. DR. H. L. UNDERWOOD Physician ana surgeon. : Diseases of the eyt a specialty : - DR. DORA J. UNDERWOOD Dis . eases of women and children. Of f ices Adams avenue, over Red Cross- Drug Store. EYE, EAR, NOSE, ' THROAT SPE CIALIST. . DR. H. M. BOUVY Practice limited . exclusively to diseases and surgery of Eye, Ear, Nose and Throat Also - the . Fitting of Glasses. y Office West Jacobsor, Bldg. ' Office Phone Red ' 8431. Residence Red 2021. DENTIST. REBEKAHS Crystal Lodge No. 60 jG. P. MOSSMAN Dentist: rooms C meets every Tuesday evening in the I. O. O. F. hall. All visiting mem bers are invited to attend. LOUISE DOUGLAS, N. G ZOE GOLDEN, Sec. and 7 new West Building. -. Phone Black 1521; Office Hours 8 to 12 a m., and 1 to 5 p. m UNITED ARTISANS La Grande As ' sembly No. 30, meet regularly every rim ana taurd Tuesday oi . eacn month in the K. of P. hall. All . visiting members are invited to at- tend. - - " v F. R. SUYDAM, M. A. NJiRVRORTSj L O. O. M.r-La Grande Lodee Nft - 850, Loyal Order of Moose holds ; regular meeting every Tuesday night, at 7:30 in Moose Home on Adams ave. Visitors adways wel- .k -come. ANGUS STEWART, Die. '. F. A. EPLING, Sec KNIGHTS OF PYTHIAS Red Cross - Lodge No. 27 meets every Monday night in Castle hall (K. of P. hall). A Pythian welcome to all visiting K.nignts.- ' ' H. E. DIXON, C. C. i HAL REES, K. of R & S. K. OF L. OF SECURITY Mt Em - ily Council No. 2646. Meets sec " ond and fourth Wednesday even- higs at 8 o'clock in the Fifth floor of the new Foley building.. Visit- - ing memDers are welcome. . -ANGUS STEWART, Pres. CLARENCE E. GRAVES, ' Fin. Sec. 'ROY E. GREEN, Red. Sec O E. S. Hope Chapter No. 13, 0. E. S-, holds stated communications the second and fourth Wednesdays of each month.', Visiting members cor dially invited. 1 MRS. A. C. WILLIAMS. ' MARY A. WARWICK, Sec. ' F. O. E. La Grande Aerie No. 269 on each and every Friday evening at 8 o'clock in top floor of. New Foley ... building. Visiting members cordial ly welcomed. W. C. HANSEN, W. P. L. F. BELLINGER, Sec; WOMEN OF WOODCRAFT CIRCLE No. 47 Meet second and fourth Tuesday nights of each month at Eagle's hall in Foley Buildine. AH visiting neighbors welcome. LOUISE HILARY, G.N. LILLIE ALLSTOTT, Clerk. AUCTIONEERS. TOM JOHNSON Auctioneer, makes a specialty of fanners' stock aad machinery sales. The nan that gets yoa the meaey." Leave or ' ders at Observer effioe. OSTEOPATHS. DR. C. H. DAY Osteonath -i Phv aician. Over Lillys Hardware Store - Phone Main 63. Residence phone - Black: 761. successor to . ur, zim -.merman.1' CHIROPRACTOR. MYERS & KELLY Graduates of Universal . Chiropractic. College of : Davenport,- Iowa..: Offices in New i Foley Building. Phone Black 1871 VETERNIARY. DR. H. W. RILEY Graduate Vet erinarian Hospital, 1409 Madison Ave. State Stallion Inspector, ;. Stock Inspected for shipment Home Independent Phone. . Black 41. ''" Farmers Co-Operative Phone, Main ATTORWEYS AT LAW. COCHRAN & EBERHARD Geo. T. ; Cochran and Colon R. Eberhard Attorneys. La Grande National Bank Bldg., La Grande. Oregon. T. H. CRAWFORD; ROBT, S. EAKIN CKAWfvBD & eakin Attor neys at law. - Practice in all the courts of the state and . United States. : Office West-Jacobson build ing, La Grande, Ore., rooms 9-10. R J. GREEN Attorney atf Law Rooms 9-10, Sommer Bldg., La Grande, Ore. Practices in all tat and Federal courts. ; ' : UNDERTAKERS. W. H. , "OHNENKAMF CO., Un dertaking and Embalming.. Strictly modern. Day phfbne, Black 24L Nigphone Rd 3971 or Red 3412. . C. HENRY Undertaker and Era balmer; 20 years in business. Day phone, Main 62; night phones, Red 3131, Red 562, Black 3811. Stage or Car Fare Paid. To students enroll in ir for the mid winter term, paying four months tui tion in advance . Write for particulars. BAKER BUSINESS COLLEGE. W. P. KINOM, Prop. Adv. tS 2 e d tf . prise; Gust R. Ringdahl, Enterprise, seek to file on homesteads. Sam Os- mundson, Zumwalt; PaiksD. Conant, ZumwaH;' Tred R. Smith, Milton; George W. Yardley, Pine Grove seek to file on faomesteada. A ruling in favor of the defendant, Lena, Howard;, in the contest of the umtea states .Government over a timber claim near Durkee was hand ed down in the hvnd office at La Grande yesterday. Testimony in the case was: taken last November, the contest being filed i-s the claim i of the defendant, who at that time was refused the patent SAGE TEA DfillUI TOD! 101 HI Notice of StockhoMera Meeting. , The annual meetinc of the stock holders of the SUte Bank ofImbler wjH be held at the bankingyfooms on January in, ii&, at z:uo o ciock p. m. for the purpose of electing directors for the ensuing year and for thf transaction or sucn otner ousiness as may properly come before the oneet- - SHERWOOD WILLIAMS, ' It f Cashier. . Dec 18-25 Jan. 1-8 High Grade Job Printing costs no mo' than the other kind. Observer. Lvak yean yovngert Use Ae old tsme Sag Tea and Sulphur . and nobody will know. . You eaa turn gray, fatM hair bean tifnllv dark and lustrous aunoat ortt night If youll gt a 40 sent botUe of 'yeth's 6e and Sulphur Hair Kenedy" at tnv drug store. Millions of bottles of this old, famous Sags Tea Recipe are sold annually, says a well-known druggist acre, baoMue . it darkens the hair so naturally and evenly that no one eaa tell it has beta applied. . , Those whoM hair is turning gray, W eoming faded, dry, straggly and tout k . anrnriao kmIUiiv them, htwinas after one or two application! the gray hair vanUhes and your .locks become luxuriantly dark and beautiful all dan druff goes, soalp itching and falling hair topa.'.- . y f'":.' - This Is the age of youtav Gray-haind, unnttraotive folks arent wanted around, o get busy with Wyeth's Saga and Sul phur to-night and youll be delighted with your dark, tuuadaome hair and your youthful appearand within faw days. Adv.-,.. ..n.S v::-f,-i :,:r,. - The House of Ccnfcrt it v Special Featar , The World Film Corporation Presents HARRIET BEECHER STOWE'S N AMERICAN STORY "UNCLE TOM'S CABIN" ; In Five Splendid Parts and an All-Star Cast. . " VAUDEVILLE HELENA BARRETT, VOCALIST, -In "Sonjss of the South." ' AND THE PRICE IS M CENTS '. ' - mm. R. FONG MEDICINE CO. CHINESE ROOT AND HER3 REI1EPIS3 , j j C!uTf Bodily Diseases With Root and Herb Treatment : 3 ' Phone 762 , Free Coiuniltatlon La Grande t 1412 Adams Ave. Or. j mmmmmmmmmmmmmmmm (From the Saturday Evening Post's Advertising Section.) A Story of Public Service SOME people believe that advertising merely takes business away from one man and hands it to his. -competitor. They think that if everybody stopped v.. advertising, business would go on just the same, aad things would be cheaper. ' It sounds plausible, ut it is not true. , : ' Advertising is, of course, much used asa couapeti- . tive weapon, and a very powerful one. Any method of selling advertising, sshow windows, ck-rks, traveling men gets business that without the selliing effort would Tiave gone to some other firm. Most of us believe that competition is a good thing.. It keeps down, prices. It keeps up quality. It makes business men more eager to give the public good service. : Any economical method of competition ought therefore to be regarded as of ben efit to the public. And the economy of advertiaiag . purely as a competitive method has been so clearly dem onstrated in many industries over a period of years that j: it need not be discussed here.'' ... " . The main question, however, is: What does advertis- ing do besides stimulate competition? ' - As a matter of fact, its chief use lies entirely beyond. It creates new warkett, new demands, new desires. . It .. makes possible new products, new ways of doing tilings, a better national life. The Story ' .In one of our large cities, a few years ago; fifty-one : per cent of the stock of the local gas and electric com pany was acquired by a national public-service organ ization.' The way the new management went about - its job sent, thrills of apprehension through the minority stockohlders,,1 who wee , local citizens. . The dividends paid the year before liad amounted to $i4,000. Immedi ately the new board cut the price of both gas and elec tricity. Figures showed that, with the same consump- . v. tion as the year before, the total dividends at tlfe new rates would be only $4,000. , . . ' But' there lay the difference: The consumption was not going to be the same. The. company began a strong campaign of advertising. To the local stockhold ers this seemed ruinous folly.- They reasoned, "Have we not? a complete monopoly? f We control ; exclusive franchises on both gas and electricity. : Why in trfie ' world should we spend money to advertise whea we have 'em both coming and going?" possible by using small "electric motors In their shops found out through advertising. Local merchants were shown the increased trade that they could get by having their stores better lighted, . Electric signs were popular' iied. - What Happened? ' The first year the advertising sold seven carloads of t gas stoves. It sold gas heaters, irons, futures and novel ties. It put up electric signs and ornamental lighting effects, v ' ' ' In these ways, as well as through the stimulation' . of ordinary consumption, it very greatly increased the , use of gas and electric current. ' , At the end of the' year the total dividends which ' estimates - had said were going down to $4000,' were ; $44,000. At the end of , th second year of the same 1 policy the aggregate dividends were $76,000.. And this -.with, all bills for advertising paid. And with the public baying its gas and electricity far cheaper than it ever had before. ' , - v But, apart from better dividends and lower price ; to the consumer, what did Jhe advertising do for that : city? ' What Was the Effects? No Competitors If ever a case existed where advertising solely for competitive purposes would have been absolutely futile, this was it. The company certainly had the city both coming and going. But the answer was, "We are not- going to spend money in advertising. We are going to invest money in advertising." . - Half pages began to appear in the newspapers. la the course of a year, the gas and electric company used more space than any of the department stores, which, of course, had been up ( to that time the heaviest ad vertisers in the city. . , Cooking schools to show women the merits of the gas range were installed and advertised.; Men who had never thought of the saving of labor and expense It gave the city better-lighted stores anad streets. ' It put labor-saving devices into hundreds of homes. It . cut the cost of operation for scores of small, struggling . : manufacturers. It showed people how1 to get and use things that made their lives cleaner and easier. It made ? in short, a more comfortable, more alert and prosperous community. , ' , What lolal advertising did in that city, national ' advertising is doing all . the time for the nation. We : pick up a number of The Saturday Evening Post and, seeing the advertising of 17 makers of men's clothing, -we think, "Here are all these manufacturers just adver tisihg against one another," We forget that advertis ing of ready-made clothing has made this a better-dressed i nation, that it has showed hundreds of thousands of men. the way to cheaper and better-fitting clothes, that it is always effectively preaching the gospel of the import ance of looking well. . . Creating Humon Activity Advertising is like the railroad, the trolley, the tele ' phone, the newspaper, the school a creator of human activity. Like all of these, it is a force for the wider and quicker dissemination of information. It brings ' , within our ken things that we never knew exited, or : never thought we wanted. It teaches us to want things a little beyond our grasp and to work a little harder in ; order to get them. It is like the rifle that the' modern . Tom Sawyer saw in the window. He had intended to loaf all summer, but he wanted that rifle. In order to ; get it he had to have money: To get money he went ;- out and painted fences and ran errands and mowed lawns. The knowledge that there was a rifle he could have if he 'worked for it made him a producer instad of : a dependent. True Public Service If we believe in a constantly advancing civilization, if we believe that people ought to keep on trying to live a little better and have a little more comfort, a little more convenience and a little more ambition if our philosophy includes these tenets, then we must believe that' whatever shows people the way and rouses their ambition to possess and to produce in order to poesess is a public service. It is upon that basis that we declare advertising to be, not primarily a weapon of competition, but primarily a means ol constructive public serve.