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About Oregon daily emerald. (Eugene, Or.) 1920-2012 | View Entire Issue (April 27, 2004)
Mayoral election campaigns see large increase in funds Candidates Kitty Piercy and Nancy Nathanson received about $64,000 By Parker Howell News Reporter Running for mayor in Eugene isn't cheap. Just ask mayoral candidates Kit ty Piercy and Nancy Nathanson, who are the main contenders for the posi tion in the May 18 qualifying election. Piercy and Nathanson had already raised about $64,000 between them by April 1, far more than the other candidates, according to fund-raising reports filed April 12. Both candidates said they would continue to gather funds, perhaps making this year's campaign the most expensive ever. At the time of the report, Piercy list ed contributions of $39,423, while Nathanson had received $24,360. Piercy, a former state representative and director of public affairs for Planned Parenthood Health Services of Southwestern Oregon, received $3,000 from the Eugene Firefighters Union, as well as $1,000 from Eugene's Mel Bankoff, the Monterey Pasta director of Organic Foods;, James Gang Publish ing of Eugene and Lane Community College Computer Information Tech nology faculty member Mark Williams. She also received a large portion of funds from contributions of $50 or less, which totaled about $ 11,250. Ward 8 City Councilor Nathanson received large contributions from sev eral businesses, including $1,500 from the Eugene Area Chamber of Commerce and $1,000 donations from Delta Sand & Gravel in Eugene, Hamilton Construction Company of Springfield and timber company owner Greg Demers of Veneta. Current Mayor Jim Torrey spent $75,433 to win the post in 1996, running against former Congress man James Weaver. However, Ruth Bascom spent only $20,565 to be come mayor in 1992. Although both are big spenders, Pier cy and Nathanson have been using money differently in their campaigns. At the time of the report, Piercy had spent about $7,000 on surveys and polls; $6,138 on wages, salaries and benefits; $2,604 on yard signs and "other advertising, " and $1,516 on lit erature, brochures and printing. Today's crossword solution CAMPAIGN SPENDING Amount spent on election campaigns fay mayoral candidates in the last three elections Year Primary General Total Winning Losing Election Election Candidates Candidates 1992 33,429 37,628 71,057 20,565 50,492 1996 53,523 61,945 115,468 75,433 40,035 2000 29,484 1,981 31,462 19,465 12,000 SOURCE: City Recorder's Office Nathanson spent about $2,500 on management services; $2,350 on "oth er advertising;" and $743 on literature, brochures and printing. The candidates may also shell out money for fundraising expenses, travel, utilities, media advertising and postage Eugene residents Alphonsus Donnel ly and Eric Gross, who will also appear on the primary ballot, have pledged to participate in Eugene's Voluntary Cam paign Finance Program and agreed to limit their campaign expenditures to $7,500. They will also refrain from ac cepting donations of more than $ 100 from a single person or entity and not contribute more than $500 of personal money to their campaigns, according to the City of Eugene Municipal Elections website at http://www.ci.eugeneor.us/ dtyreco/elections/. Piercy, who expects she'll need to raise more than $100,000, said cam paign costs have risen significantly. "We have to spend way too much money on elections," Piercy said. "A few years ago, this race would have cost $70,000." Nathanson agreed, saying that campaigns cost more than ever. "It seems like the stakes appear to be higher," she said. Nathanson said she was surprised when Piercy projected that it would be necessary to raise about $100,000 for the race. "That really got my attention," she said. "I had not even imagined any thing near that level. The stakes had been raised from early on." Piercy said increasing costs are par tially due to voters being home less often and monitoring their phone Premier Travel • Airiare specials: • Phoenix - $152.00 San Jose, CR - $332.00 Cancun - $381.00 Tokyo - $478.00 (;i\ and kvs nm iiK'liklcd. roU'ivupiis uppls Subioct to cluinee without mititv. Eurail Passes issued on-site!!! E - ma i I: fa res @ 1 u v 21 ra ve 1 .com 1011 Harlow 1747-0909^? .Student Travel Experts Check out our menu in the Spring 2004 Dining Guide! affiflas TJiai Cui^ijie' 342-6666 • Dine In, Take Out 652 East Broadway, Eugene, OR Hours: llam-‘)pm Mon-Thurs, Ham- 10pm Fri, 12-10pm Sat. 12-9pm Sun Offer does not include beverages calls for political messages. "Voters are making it harder and harder to reach them," she said. Nathanson agreed, saying the state's vote-by-mail method has changed the dynamics of the race. Whereas ballot box voting allowed candidates to or ganize their campaigns to have voter contact culminate on a specific day, candidates must now maintain contact with voters for weeks after voting Turn to FINANCE, page 6 i«rre Music? TMs Weel Wednesday April 28 • Free Open Mic with Pete Christie All welcome Thursday April 29 • Free Christie St MeCallun Honk’y Tonk/Rock Friday April 30 • $4 West Coast Rhythn Kings Jump/Swing , Saturday May 1 • $3 John Ships and the Binges Rock (541) 344-8600 * 1626 Willamette St LUNCH: Tuesday-Friday • 11:30-2:00 pm DINNER: Tuesday-Saturday • beginning at 4 pm Applying Psychology to the Real World ^ Department of Psychology, Summer Session 2004 Join us for an exciting summer of Psychology! Our summer classes are small and geared towards investigating real life issues. 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