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About Herald and news. (Klamath Falls, Or.) 1942-current | View Entire Issue (Oct. 13, 1957)
l&fc J:&-::P Li'&i A nnw UJ of refiaf fa hJn " V7 ?'.. '"'v'i.? BREAK THE COUGH-COLD CYCLE! Unliki syrups Uit Just "coat" the throat, m CEES itttaus potortt mtdicjtion right Into yow bliwd ttraam, rashtt rallaf tt nou, throat and dwit v I peace (naj tit cees. yur coith! wfctra tbt couth-coM eye It btflM. 1. Nom CEES, with GW-3, helpt radix aller gic congestion and postnatal drip which cautot cought, preads bacteria. 2. Throat CEEStoothes irritated membranei. . . relaxes muscle that cause cough spasms. 3. Chest CEES helps clear bronchial passages, where virus Infection can be spread by coughing. New CHS kn ieJkciees frett finer cMerte kwi! A Norwtcfi 'MW For Parents With Problems Of Teenage Skin "Pimples drove me crazy until I found a new miracle ami -blemish ere me. Now I'm happy, "says Jackie B. of L. A, Science has at Use discovered an amazing new anii-blcmith cremc chat penetrates under the skin to kill harmful pimple bacteria and dissolve infected skin tissue. Thousands who have suffered itching torture and embarrassment of pimples report astonishing results with a stainless medicated creme called Lanacane. In one case after another irritations were promptly relieved while skin brightened and became silky smooth andsofr. Ugly skin is beautified at once as fieth -colored Lanacane hides pimples and blemishes while it works. Don't suffer pimple misery another minute. Get Lanacane today at all druggists. Photo Orli: Page 22: Drake Hotel. Page 30: University of Houston. Page 32: United Press, lob Rabe. Pagas 34, 37: Pareira A Luck man; Isadora A Z a chary RossnfUld and Hellmuth, Obeta 1 Kassabaum. Sore, Hot, Tired, Perspiring Feet? Hart's Joyous lelief and Walking Easel Start and end each day with a smile a day free of these foot troubles use Dr. Scholia Foot Powder. It auicklv com forts, coo In, refreshes the feet . . . eases new or tight shoes and helps prevent Athlete's foot. At Drug, Shoe, Dept. and 5-10 Stores. Gel a can today! Are you scandalized by the "preferred treatment" given college athletes? Then read Can Help Clean Up Football ! next week in Family Weekly Miracle Cushion Holds False Teeth Tight Eases Sore Gums Snug brand Denture Cushion1 are a triumph of aelence, a sensa tional aew clastic re-lining that gets rid of the annoyance and Irritation of loose, badly flttins false teeth. Snug eaaea sore. Irritated gums due to loose fitting dentures. Applied in a few minutes, makes the wobbliest plates stay firmly in place gives perfect comfort. Eat anything talk, laugh plates "stay put." Harmless to gums or dentures. Snug re-liners can last from 2 to 6 months. Stays soft and pliable does not harden and ruin plate. Peels right out when replacement is needed. No daily bother with adheslves. Get Snug brand Denture Cushions today ! 2 linen for up per or lower plates 11.60. Money back if not satisfied. At all druggists. GIANT WALL-SIZE UNITED STATES MAP $3.00 retail value. Hg, btautiful, claar! SO 33 inches, printed on heavy map p'aper in eight (8) gorgeous colors! Equiiite detail halps you put your finger on unfamiliar, hard-to-locals places in the news. Valuable (or schools and collages in businest offices and broadcasting stations as a decoration for home office or rumpus room. And a Complete Map Library international World Map G Superior Map of Europe Superior Map of Asia Suptrwr Map of Canada Superior Map ol Africa Superior Map of South America Superior Map of North America Superior Map of Australia Pacific Ocean Theie big Hammond Standard Maps are each almost 12 square fast, expensively printed in full color, and very specially Jiricad. $1.00 value, only $1.00 each. 3 maps or $2.75 . . . sii for $5.00 ... all nine, complete map sarias tor only $7.50 . . . pottage prepaid. No C.O.D. Pltate en clote payment with your nam and address. Satisfaction guaranteed. BASIC BOOKS. INC. 1S1 Ns. Michigan At:. Chlcifo I, III. Architect'! iketch of a $ 1 .3-million clinic and hospital show today's latest design trends, This design for a horiiontally planned Illinois hospital won a national architecture award. ''' j (j Oih mwb hum I TOMORROW'S 1-IOSP1TAL Hospitals are undergoing a face lift ing, and the changes promise to be as far reaching as those which transformed the almshouses and pesthouses of the past into our present-day medical facilities. A hospital was once a place for "terminal care" or, more bluntly, "a place to die." To day it is a "repair shop where broken bodies are sent to be mended," says Dr. Theodore G. Klumpp, chairman of the Hoover Commis sion's Task Force on Medical Services. And tomorrow's hospital? Dr. Klumpp predicts it will be a "maintenance shop where the most intricate mechanism in the world will be sent to find out how it can be better cared for to prevent damage." In other words, preventive medicine. We are at the beginning of the preventive medicine era. Formerly, the main function of doctors and hospitals was to treat and care for seriously ill patients, but today the focus is shifting to preventing disease. In our present-day hospitals, most patients stay less than 30 days the average for short term general hospitals is 7.8 days. But as preventive medicine continues to expand, people will live longer and chronic illness will become more important Hospitals then will face long-term care of the chronically ill, although such care traditionally has been given by state and Federal hospitals. Dr. Klumpp warns that today's public has 36 Family Weekly. October 13. 1957 an awakened social consciousness and be lieves that "citizens, rich and poor alike, are entitled as a right to nothing less than the best medical and hospital care." How will hospitals change to meet this demand? The Commission on Chronic Illness recommended that the hospital of tomorrow include the following services or have work ing agreements with facilities which offer: 1. Outpatient health-maintenance clinics. 2. Diagnostic facilities. 3. Bed care for long-term illnesses. 4. Rehabilitation services. 5. Home care and visiting-nurse services. 6. Close working relationships with other community services designed to restore in dividuals to their highest level of usefulness. Outpatient health-maintenance clinics are check points where disease can be caught before the individual falls dangerously ill. Diagnostic facilities offer quick and thor ough examinations with accurate scientific tests of all kinds available. Bed care for long-term illnesses ranges from light nursing care to the detailed care needed by the seriously ill. There is wide agreement among hospital planners that this type of care doesn't have to be under the same roof. Light or maintenance care can be given in nursing homes, which are cheaper to build than hospitals because com plex facilities aren't needed. bej Jack Glmnm Rehabilitation services imply more than recuperation from an illness. Hospital plan ners envision helping a patient adjust to his old job despite the handicap which an illness may have caused, or retraining him when he can't go back to his old job. Again, this doesn't mean the service should be under the same roof as other hospital services. Home care and visiting-nurse services would take much of the load off hospital and nursing-home staffs. Other community services, working with the hospital, could be used to complete the patient's care. Helping him get a job after rehabilitation would be one example. Hospital planners agree that these added functions shouldn't make the hospital of to morrow a monster building, with all services combined under one roof. A solution can be seen in metropolitan hospitals where many facilities are under one administration. Another example of how this problem may be solved has been demonstrated by the 250-mile-long chain of United Mine Workers hospitals recently completed at a cost of $125 million. The 10 hospitals in three states serve many areas which never had adequate medi cal care. They were built and are operated out of a fund paid for by mine operators. In this thoroughly integrated system, "base" hospitals have most of the necessary specialists and equipment, and the smaller "branch" hospitals either send the patient to or call a specialist from the base hospital when needed. The hospitals are a unique example of a coordinated medical system serving a non-metropolitan area's needs. ijow will the future hospital look, what ' ' will be its equipment? Dr. Jack Masur, former chief of the bureau of medical services for the U. S. Public Health Service, predicts the new hospital will be located out of the congested areas but will have diagnostic and walk-in clinics in those areas. Many will be one-story build ings, have single rooms the ward will vanish with all necessary plumbing built into beds. Dr. Masur envisions tomorrow's hospital as being completely air conditioned, with twice as much laboratory as bed space. Frozen foods will be radar-cooked and served piping hot from disposable dishes and trays. There will be pediatric nursing units with rooms for mothers to stay overnight with their children if the doctor thinks it desirable. Some hospitals may have attached motel units for patients staying a short time for a checkup, and mental-health services which are rare today-will be common. With the responsibility of the nation's health an ever-growing problem, hospitals are staking out their future with the em phasis on more and better service "for all. 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