THURSDAY, JULY 11. 1963
PIGGLY WIGGLY
mmm
PIGGLY WIGGLY
1
'Kegative Panic'
Cause of High
Fatalities
By ROBERT J. SERLING
Washington IUPD Twenty
passengers died a few years
ago when an airliner crashed
on takeoff.
The imoart fnrr-e wa
ii jji
w
Armour Star Tender
Smoked Picnics
Armour Star tender, smoked pork shoulder picnics
at a special low price at Piggly Wiggly this week-nd.
V ! ' U) J UJ J9 I SATURDAY - jT) ) I
p lb J ;
I 8,ue O Brand lS ""a!
IMew Whhei
r.:i;:; (0 jcf
Win $100.00
Ask for your free entry in Piggly Wiggly's cash give
away contest . . . new drawing each Saturday.
LAST WEEK'S WINNER:
Olen Shields, 813 Grant St., Medford, Oregon
on Carnival Iced Milk
Wag Frozen
Dog Food Dessert
I?'5" Ha, AQt
i tint W Gallon
Swift'ning
49
Swift's shortening for better bk
' ing.
3-lb. tin
Y7
Chase & Sanborn
-2-lb- Tin
97 ' tin
Maxwell House
INSTANT COFFEE ,, 89c
Gerber's strained fruit and
vegetable varieties.
Gulf Belle
412-OZ.
jars
Cocktail Shrimp 33ti" 79c
Powder Room
Facial Tissues 22245c
Regular 69c
Crest Toothpaste STL. 59c
Regular 49c Rufflet
Potato Chips P.ckag, 59c
Sunshine
Krispy Crackers lb. pkg. 29c
Hunt's
ITAMPy
ISTAMPsJ
r.neiLN
IsTAMPwJ
m
Coconut Ban
Sunshine Cookies ..13-oz. pkg. 39c
39c
White
Potatoes
Mjrshmillow Peanuts
CiimaLiH A AaM Jlf
OUIIdlllllC UdllUT 14-01. pkg.
Far Automatic Washers
C-20 Detergent 4-lb. pkg. 79c
Granulated
Borene Soap thrift size pkg. 59c
GIRARD'S SELECT
PITTED OLIVES
3 100
tins
No. 300
tins
Plus S&H Green Sumps
ISTAMPy
JTTAMP
IBTAMPU
IftTAMPkl
JfVrAt!j
Km
m
relatively mild. Fire broke
uui. uui me names am not
spread so quickly that evacu
a t i o n was imnnssihle in :
fact, there were 81 survivors.
And the cabin itself remained .:
intact.
Yet Investigators discov
ered that of the 20 who died
from burns and smoke in
halation, six wprp fnunri still
strapped in their seats and
nine more were sitting near
a workable emergency win
dow exit that no one tvpn
tried to open!
This accident and others
have eiven the airlines stark-
evidence that many passen-.
gcrs literally freeze In an
emergency. Probably the .
most innncentlv misleaHin0
quote from those who walk
away from a crippled air-
liner Is tneir Insistence that
"there was no panic."
.E. J. Bureeraf. one of Unit.
ed Air Lines' top instructors
in emergency procedures,
commented on this in a re
cent lecture tn a stewardess
safety meeting in Chicago,
Real Panic'
"In actual testtmonv eiven
at civil aeronautics board
hearings on accidents of the
survivable type," Burggraf
said, "you will hear time aft
er time that 'there was no
panic.' They are wrong.
There was panic, a real dead
ly type of panic.
Bureeraf said rpartinn tn
a sudden, frightening emer
gency frequently results In a
passenger being completely
lmmoDiuzed By fear. In their
own stewardess training
course, United's instructors
reier to this as "negative
panic."
Bureeraf said llnilprf has
evidence that about 85 per
cent of the passengers in
volved in an emergency, such
as a crash landing, will react
negatively and will do noth
Ing to Insure their own safe
ty. He emphasized that this
was not a matter of cowar
dice. "It's hard for many crew
members to comprehend, for
they find it hard to believe
that the human desire for
survival docs not drive these
people to a more positive
type of panic," he said. "But
remember that oasseneera
for the most part are In com
Dlctelv unfamiliar and
stranae surroundlnes in a ve
hicle where exit doors and
Windows do not onnrate in
thp rnnvpntinnal wav anI in
most cases thev are aware nt
only one way out the way '
they came In!"
Bureraff's lecture wax He.
livereri tn ahnnf 90 stpuarrf.
esses from various airlines-
delegates to the annual safe,
ty forum of the air line pi
lots association. The nnlnt ha.
was making was that the
need for strict, thorough and
even ruthless emergency
training for cabin attendants
Is greater today than ever
before.
Tough Course
United, for example,
ipends nearly five full days
on emergency procedures
durine a stewardess, r-nnrse .
and requires a grade of at
least BO to be achieved In
three dally quizzes plus one
final examination. Airlines
like TWA, American, Delta
and others have similar re
quirements. There are three reasnns
for the airlines' concern over
cabin safety. One Is the "ne
gative panic." The second is
the hieh-densitv seatine nn
modern airliners where
aisles are narrower, seats
closer together and swift
evacuation can involve as
many as 100 persons. The
third is that there is arlvanra
warning of trouble In only
one out of seven survivahle
accidents.
The airliners are eneasr!
also in research aimed at
making the cabins themselvs
more survivable in a low.
speed crash This involves
better lighting of emergency
exits, de-lethalization of cer
tain equipment like meal
trays, and improved evacua
tion equipment such as a
new type of collapsible es
cape pole that resembles a
fireman's pole when it un
folds. The greatest safety break
through, of course, will come
when some way Is found to
prevent fire on impact. Fire
still is responsible for about
90 per cent of the fatalities
in commercial aviation accidents.
Puerto Rico with 544 per
sons per square mile is about
4.000 times more densely pop
ulated than Alaska.
American women are bene
ficiaries of 80 per cent of all
life insurance policies, the Na
ttonal Consumer Finance as
sociation reports.