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About Medford mail tribune. (Medford, Or.) 1909-1989 | View Entire Issue (June 25, 1959)
MAIL TRIBUNE, Medford, Or. Thursday. June 25, 1959 Copyright 1959, Bureau of Advertising of the American Newspaper Pubiisners Association, lne" pililffi --" IfiTilrr'ii.ii IlillVi yf ONLY DAILY NEWSPAPERS SELL- GASOLINE FROM REFINERY TO CAR OWNER PETROLEUM companies use daily newspapers as a rich source of prospects for their products. With daily newspapers they can and do dig deep and profitably iri any market or all markets, reaching over 100,000,000 people at any one time. AH down the line, through jobbers, distributors and local service stations, the daily newspaper keeps selling motorists on your brand of petroleum products. The newspaper's unmatched local ? selling power has made it the overwhelming favorite of local advertisers. Last year local advertisers, Published in the interest of more effective advertising by . The Medford Mail Tribune including oil distributors and service stations, spent :$2bilRon in this Total Selling medium - six times more than in radio; nine times more than in television! yy. If you want to sell more people aH the way to the sale-sell them nationally and sell them locally at the same time in the same medium-the Total Selling daily newspaper. THE TOTAL- SELLING MEDIUM IS THE DAILY NEWSPAPEfl 1
