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About Medford mail tribune. (Medford, Or.) 1909-1989 | View Entire Issue (April 8, 1959)
6 MAIL TRIBUNE, MedforJ, Oregon, WednetJiy, April 8, 1959 Dodge Dealers Note 'Dream Come True' Dodge dealers describe the 1859 Dodge as a "driver's dream come true," comfort able, easy to operate, with conveniently located controls; high-styled and economical. They are sold locally at Par sons Motors, 315 East Fifth St. Swivel front seats lead Dodge features for 1959. Oth er comfort items, which veri fy the "Live Better by far with a Brand New Car" cam paign, are deeply-padded cus tom seats and push-button or pull button controls for all driver operations. Instruments are grouped in a shrouded cluster highlighted by a bar-type safety speedom eter which registers speed in warning colors. Wheels Higher Steering wheels are higher and flattened slightly on top to afford better road vision. The new Lustre-Bond Hi (Baked enamel finish requires far less waxing and polishing and may go for as long as two years with nothing more than washing, the company re ported. Four high-economy engines offered on various Dodge models can result in savings as high as 80 cents on every tank of gas. Better "spring" action has resulted from the twisting torsion bar and new cams permit easier front end adjustment. Two electronic driver as sists this year are a rear-view mirror that automatically de flects the glaring headlights of overtaking cars and the headlight dimmer which turns the car's headlights to low beam when "sensing" the lights of oncoming vehicles. ALUMINIZED STEEL Mufflers made of alumin ized steel what double muffler life and tailpipes made with 25 per cent thicker steel are standard equipment on all 1959 Mercurys, according to the manufacturer. Chinese workers as early as the sixth centry produced bowls, dishes and vases of translucent porcelain. f WHAT GOES ON HERE? Lynn Martin would have you believe she is pouring real paint on the rear deck of a Chevrolet Impala sport coupe, but the paint columns are actually made of plastic. The effect points up the recent change in customer car-color preference which last year was led by silver blue followed closely by black. Sapphire is leading at present, followed by light blue, ivory and black. Choice of Three Engines Available A choice of three V-8 and one six and a variety of transmission-rear axle combina tions are offered by local Plymouth dealers. All are tak ing part in the "Live Better by far with a Brand New Car" canfpaign. Plymouth has made avail able six different rear axle gear ratios and four different transmissions which engineers have tested to assure delivery of maximum efficiency in city traffic, turnpike touring or mountain driving. Important changes have been made in the engines, the dealers reported, to increase their performance ability and at the same time to increase their operating economy. Tests have shown gas savings up to 10 per cent. The Fury V-8000 with 230 horsepower is the standard engine for the Savoy, Belve dere and Fury lines; the 260 horsepower Fury V-800 with Super Pak is standard for the Sport Fury and optional else where; and the Golden Com mando 395, delivering 305 horsepower, is optional on all models. About one-half of American adults wear glasses. American Motors Has Single Unit Body All American Motors cars employ a single unit body con struction, all-welded to vir tually eliminate squeaks and rattles. The passenger com partment is protected on all sides by a one-piece, three dimensional structural unit. For longer life, the bodies are put through a "deep-dip" rust-proofing process pioneer ed by American Motors. Local representative for the Amer ican Motors is Lea Motors. Improvement Noted In Studebaker Nearly 20 per cent improve ment in performance was noted in the 1959 Studebaker six-cylinder engine over the 1958 engine with the new model at 35 miles an hour, it was announced by the Stude-baker-Packard corporation. Tests also showed an eight per cent improvement in fuel economy, in conventional third gear between 30 and 35 miles per hour, over last year's engine. With overdrive, a spokes man said, the new Six shows a better than eight per cent fuel economy improvement in the vital 30 to 60 mile an hour range, where most out-of-town driving is done. DeLeigh Motors is the Med ford dealer. THE SIMCA STAT Mercury Gives Design Attention To take advantage of theing third seat ie available as growing trend to the station j an option in all four-door mod wagon as an all-purpose f am-1 els. ily car, Mercury engineers gave special attention to func tional design features for the new 1959 Mercury "Country Cruiser" station wagon. They are on display at Med ford Motors in Medford. Following the general styl ing theme of the totally new Mercury line, station wagons have a compound curved windshield and a completely redesigned front seat and in strument panel area. Front doors on the four door models are almost four inches wider and on the two door models are almost two and one-half inches wider. A.ll station wagons have a new concealed package compart ment beneath the rear floor board. A completely self-stor- Tke Amazon River'a dis charge is greater than that of the world's three next largest rivers combined. The Amazon freshens Atlantic waters 100 miles offshore. TO GLAS IHSTAUED-REPAIRED! Wrap Around Windshields For All Makes and Models Phone SP 3-3613 SELBY 303 North Bartlett You name it, this wagon does it. And youH have power and room to spare. The perfect answer to low-cost sales travel, with all the samples you stock! And for family outings, pile in the whole brood. One flick of the safety catch and you've got your choice of seats for five, or half a ton of cargo. The same great SIMCA engine that holds the world's endur ance record of 62,137 consecutive miles, averaging over 70 miles per hour. Parts and service everywhere. Dick Knight Co. ' Plymouth - DeSoto Simca 33 South Riverside at 8th St. It's PEAR BLOSSOM FESTIVAL TIME IN MEDFORD! O 3 i j Mm fce V99eST 'Lte n wearable ;as n the P'sJ3 i W to , ON dtf' 11 ,rc POUCf -V,e If cheapo, e ooararfe .pRCt ruu tort ot c" . . guar -.U.UP an You may .ire. f I banU or , e v voor neeo- ven , v, toe Your.fri Just for fun, get out your local road map and pick a destination without looking. Then bundle everybody in the new buggy and drive off to new horizons. You'll love the excitement of expectation-of discovering places fresh and different just around the bend. Driving can be lots of fun - but, of course, it's MORE fun by far in a brand new car! And if you don't have a new car, do something, about it. Your favorite new car dealer cordially invites you to visit his showroom this week. Let him show you the latest advances in engineering and distinctive styling. Stop longing . . . start living! Get over to your dealer's and start driving the most carefree, trouble-free car ever built. You owe it to yourself! E BETTER BY A BRAND NEW Mford Momobile Dealer irates py to see, try, buoy the car of your choice ... now! MEDFORD AUTOMOBILE DEALERS ASSOCIATION
