2B MAIL TRIBUNE, Medford, Oregon, Wednesday, April 8, 1939
Emphasis Is on Attractive
Combination of All Fashion
Fashion plans for spring re
volve around the costume
look. Although the general
style trend is upward-shorter
skirts, lifted-look waistlines,
more top interest effects-the
emphasis is not so much on
silhouette as on the attractive
combination of all fashion ele
ments. - Such spring partnerships as
the dress plus jacket or coat,
the coat with .a matching skirt
nnd the suit with a coordin
ated blouse are present in.
abundance, ready for wearing.
Certainly one or all of these
will find their way into most
wardrobes, and fashion-conscious
women will want to as
semble additional costumes,
from dresses, coats, suits, jack
ets and blouses that are pur
chased separately.
As a focal point of fashion,
costumes reveal the outstand
ing spring trends. Take, for
instance, the little jackets,
rib-cage to waist length, that
appear so frequently in dress
jacket combinations. These
brief jackets help to carry out
the high-waisted look, which
is often just a look and not an
actuality. Thus, a fitted sheath
with natural waistline may re
ly on its accompanying short
jacket toigive a high-line ef
fect. Wide belts, fitted midriffs,
brief bodices in contrasting
colors and fabrics, and high
placed tabs, bows or belts are
other ways that the lifted look
is created.
All point up the fact that,
while spring fashions owe in
spiration to the empire and
Directoire, some flattering
changes have been made.
Even when the raised waist
line is a matter of fit rather
than look, the trend is away
from the midriff fullness of
the true empire and toward a
more fitted line.
- Spring's view of color -plenty
of "hot" and pale hues,
with strengthening interest in
basic navy, beige, black and
gray-is beautifully illustrated
by coat and dress costumes, in
such combinations as a pale
beige coat over a dress printed
in the vividest of pastels.
Often,- the coat is lined to
match the dress.
Important coat entries for
spring - as part of costumes
or individually - are the coat
with the gathered and tap-
WALKING SUITS
Walking suits move into
spring, continuing the fashion
interest they attracted during
the fall and winter season.
Now they appear in a choice
of coating-weight wools of
ten with fur collars-for early
spring wear and lighter
weight fabrics such as dress
worsteds for late spring. Fav
ored silhouette of these top-per-and-skirt
combinations is
slim, with a fitted, easy or
taper ed-oval jacket.
ered or blade-pleated back, the
fitted coat, the slim sheath
coat and the coat with a softly
gathered high waistline.
With much attention being
given to top interest, shoulder
lines of both coats and suits
are often wider, though not
padded. More top interest
comes from the big, big collar,
a major fashion theme.
Adds a Scarf -
In contrast, there's the col
larless or mandarin neckline,
indicative of an Oriental feel
ing seen in many phases of
spring fashion. Top 1 interest
isn't neglected here, for the
collarless-neckline coat or suit
usually comes with a match
ing, and probably fringed,
muffler-like scarf to wrap the
neckline.
Because of the emphasis on
the costume look, many suits
are equipped with their own
blouses. An added touch of
completeness is provided by
matching jacket linings.
As in the dress-jacket cos
tume, the short, easy jacket is
a favorite suit component. Fit
ted and demi-fitted jackets for
other suits are prophetic of
future fashion trends.
Continuing the interest in
texture, fashions appear in
such fabrics, as tweeds, miv
hairs, hopsackings, basket
weaves. Spring-favored, too,
are crisp, smooth-surfaced fab
rics which take their place in
fashion importance alongside
the dimensional weaves.
PLAID TOPPER-Looking very new and beautiful for spring
is this giant plaid topper. Fashion news to note here: the. oyer
sed Pilgrim collar, the short sleeves, the colors and fabric-
deep blue and red in a lightweight, porous brushed English
woolen mohair and wool. It's by Monte Sano. .,"
SWEATER COLORS
Two sweater colors stand
outbut this spring. The first
is pink 'in rose tones, flower
-shades, strimp and flamingo.
Yellow is second, in rather
bright citron shades or in deli
cate primrose versions.
FABRIC NEWS '
Denim and seersucker
sportswear is making a come
back, and ribbed effects, lin
en-like blends, ducks, chinos
and sharkskins are also' liked
Embroideries in colors are a'
favored trim.
m
Pear
Blossom
Specials
All New Spring Merchandise Specially
Priced for This Event Only!
Shorty COATS
The perfect answer to your
spring and summer wardrobe.
$1088 . $nO
88
Housecoats and
Coffee Coats
. The latest spring styles in
easy to care for 'cotton.
SPECIALLY PRICED
FOR THIS EVEN
Fashion Shoes
88
Mid and $
Hi Heels
Select Group of
HEYDAYS
Flats & Casuals
A Large
Selection
$J88
PEAR BLOSSOM
SPECIAL PURCHASE
Millinery
Dozens of beautiful
advance summer fashions.
TERRIFIC
YALUES!
$A88
See the Queen and Her
Court Modeling Fashions
From Burelson's at the
SPORTSFAIR
Friday, Saturday & Sunday
First Quality Nylon
TOSE
Broken Sizes & Colors
Special Purchase of
CLOGS
Pear Blossom $88
Special
All Prices Effective Thursday, Friday
And Saturday Only!
Vlain and Bartlett Streets
Phone SP 2-6428
BRIDAL COLORS
Subtle color treatments are
an intriguing feature of
spring bridal gowns. They in
clude delicate pink or blue
midriffs with looped obi back
bows, colored embroideries
and white lace or organdy
over a pastel foundation.
Sometimes the entire gown is
in ivory, blush pink or ice
blue, as an alternative to the
traditional white.
STYLED LIKE DRESSES
Coats styled to look like
dresses attract spring interest.
Exciting Costumes For Evening Wear
Some of the most exciting
coat and dress costumes of
the spring season are those in
tended for evening wear.
They take into spring such
opulent fabrics as moire or
lame, as well as chiffon and
other silks. Rich colors, prints
and embroideries and much
feminine flattery of - style
make them dramatically
beautiful.
A favored silhouette for the
dresses combines wide, shape
ly necklines with fitted bo
dices and belled, bubble or
harem skirts. Lovely alterna
tive is the softly slim long
dress.
Companion coats are either
wide and sweeping or, to ac
company slim dresses, a slim
column. Necklines offer the
spring fashion choice of a big,
big collar or no collar at all.
WIDELY COLLARED
Wide collars, some shoulder
spanning, have strong fashion
significance this season.
BELTS GAIN
. Gaining fashion ground are
belts for suits and dresses
well as sportswear. They
range from narrow, for fitted
styles, to wide, and some
times crushed, belts to wear
above full skirts or as optional
equipment for demi - fitted
styles. ;
FOR TOP INTEREST
Short sleeves for suits and
coats, wider sleeves and softly
shaped yokes are among fash
ion's new ways of achieving
top interest for spring silhouettes.
Pear Bio
i - i'
ssom specials
6
HURRY! SPECIAL WARD SAVINGS IN EVERY DEPARTMENT!
added wear." 5 P$q. vdH
fell sffCn m
' ; With'porchelBSlkjj
of 4 or more -ji J lUtt'. '.
J '-, gallons '
&::Kfr uWsvfamMHj f T IH-jr
I ! WARDS SUPER HOUSE PAINT
I I J Per Gal. :$
White or colors No finer house paint made. Guaranteed
equal to the tiigest-priced linseed paint on the market.
Resists chipping, cracking, peeling. White is self-cleaning
dirt washes off.
1-Coat Lo-Lustre
- 698
House Paint
Per Gal.
Finest Alkyd base house paint on the market today. Re
sists rust and copper screen staining. Self-cleaning.
FREE! Stepladder with purchase of 4 or more gallons.
Limit 1 ladder to a customer.
B satisfied Buy Certified!
J
r1
II
SALE! BOYS' 1.59
COTTON SHIRTS
Wash 'n' wear gingham
plaids by famous Dan
River. Little or no ironing
needed. Vivid colors, fine
tailoring. Comfortable
short sleeves.
1
28
Sizes
6 to IS
Save Vz -Carol
Brent
Safeguard'
night gown
199
Reg. 2.98. Odor
fighting protection
can't wash out!
Freshness is sealed
in! Won't stretch
or shrink. Run
proof. 32-40.
(5 down) tf
' 1
Sale! 89.95 self-propelled
2V2 KPf 21". rolary mower
Lots of mower at a little
price. Has separate throttle
and clutch controls on han
d le, front drive, inset whe&fc,
3 height adjustments.
79
88
SALE! Save Vzl
Cool cotton slips
$,or 3
Regular 1.98
Washfast no-iron pfisse or. sanforized
cotton broadcloth. Both with front shadow
panels. Eyelet embroidery, lace ruffles.
White only. Sizes 32 to 44.
Now specially priced ready
to fin. 9-dr. chest. Save $3!
SALE! Reg. 4.49 Eldecor
floodlight and holder
Regularly , 25.95 this big
size, deep drawer chest is
now sale priced! Smooth
knotty pine is ready to finish
with paint or stain.
22
88
Just what's needed to brighten
up your outdoor living area for
after dark parties. Comes with
removable spike;, can also be
mounted on flat surface.! 50 W
3
44
PEAR BLOSSOM SPECIAL! GIRLS' DRESSES
Nice Selections Hurry for These! Sizes: 6 to 18 mos., 1 to 3, 3 to 6X, 7 to 14
Reg. 2.98 .126 Only 1.77 Reg. 3.98 67 Only 1.77
Reg. 5.98 8.98, Subteens. 45 Only 3.97 and 4.97
117 S. Central Phone SP 3-7301 Open 9:30 to 5:30 FREE PARKING