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About Medford mail tribune. (Medford, Or.) 1909-1989 | View Entire Issue (March 3, 1957)
O EIGHT MEDFORD (OHEGOrT) AIL T3ISTJVS Sunday. March S, 1957 Cold, Antiseptic Markets On Way Out, Say Designers Fashion Winner! By GAY PAULEY United Pri Correspondent New'York (U.FD This week in Manhattan: Beauty among the beett . . . soft lights to go with the soft soaps and detergents. This is the rosy future for the supermarket shopper, one industrial design team reported this week. Lippincott and Margulies, who have planned several supermar kets across the nation, said the trend is away from the cold, antiseptic type of shopping area. Operators are building new stores and redoing the old to provide an atmosphere of warmth and Just about every comfort of home. Walls, for instance, are being done in home decoration shades, such as canary, chocolate, pump kin and wedgewood blue, and in textures of fireplace brick and wood paneling. Even lights come with hometype lampshades. The design team said the trend is a result of feminine demand. Women want the efficiency and speed provided by electronic gadgetry, but still want a mar ket to provide a setting for talks with friends, and a pleasant es cape from household chores. One shopping center in Cin cinnati boasts a half dozen ter raced areas, complete with red bud and cherry trees, tulips, vines and ducks in a pond. Pink marble stairwells lead to malls where sculptures sit in majesty. Several markets provide baby sitting services, or tropical fish tanks and bird houses to keep the children amused. "No reason," said the design ers, "why the shopper shouldn't be surrounded wit this, even when she's buying onions or wax." together with the cooperation of Muriel Stafford, a handwriting psychologist. Designer Mainbochcr believes there should be fewer "looks'' in fashion. "A really good thing can't be thrown away in six months," said the renowned de signer this week as he previewed his spring and summer collection for fashion reporters. He com pared fads to a surface squall on the Hudson River. "All the waves seem to be going toward Albany, but the deep, strong undercurrent still flows down ward toward the sea," said Mam-bocher. Parents beware. The latest in toys teaches junior the art of parental analysis. Ideal toy is making a kit called the script analyzer. This, the manufacturer said, enables the child to inter pret handwriting and determin ing whether his parents are tal ented, influential, friendly, vir tuous, and so on. The kit is put Instructions Given For Removal of Ink Ames, Iowa (U.R) Ink spots need various types of removal treatments, says Opal Roberson, extension textiles and clothing specialist at Iowa State college. But she said the old-fashioned idea of using milk, to remove ink stains isn't recommended. If a washable ink is spilled on a washable fabric. Miss Rober son said, the fabric should be soaked for 30 minutes or more, rubbed with soap or synthetic detergent and washed in warm suds. , Chlorine bleach can be used if the stain doesn't 'go away. . An ink-stained garment should be taken to the cleaners immed iately if the ink is from a ball point pen or the fabric has a special finish. Designer Uses Bedspreads for Expensive Gowns By GAY PAULEY United Press Correspondent New York U.Pj This week in Manhattan: Don't joke, men, when your yf&l dream girl something re- s e m b 1 i n g a bedspread. It probably is or was a bedspread. Use of the tufted fabric ta ... t - a spreads for Cay Pauley femin i n e wardrobes is the latest brain storm of Helene Pons, a theatri cal costume designer for 30 years. Miss Pons made the clothes which Cecil Beaton de signed for the "My Fair Lady" cast. She explained that bedspreads she saw in a local department store had proved the perfect ma terial for the bedraggled cos tumes Julie Andrews wears as a cockney flower girl in the musical hit. Miss Pons liked working with the fabrics, and turned out a few blouses and circular skirts which a New York specialty shop promptly snapped up. The ensembles, suggested for informal dress-up wear, soon will be available in selected shops across the country. The cost of each, from $150 to $175. "Don't get the idea they're easy to make . . . that any woman can run one up on her sewing machine," said the Russian-born designer. She ex plained that each blouse and skirt is lined with taffeta and shaped carefully with pellon, one of the non-woven fabrics used by the garment industry. The beaches this summer promise to look as if the fruit and vegetable peddlers had just gone by. One young and brave New York milliner, known simply as William J., previewed a collec tion of beach hats which are outsize versions of watermelons, strawberries, carrots, cabbages, tomatoes, etc. The hats basically are painted 91 38 "Grownup" styling, just like mother's in a PRINTED Pat tern that's easiest sewing! Make your daughter this darling prin cess dress, with fashion's new bloused jacket an outfit she'll adore! Printed Pattern 9138: Chil dren's Sizes 2, 4, 6, 8, 10. Size 6 dress and jacket require 2"s yards 35-inch fabric; 3,a yard contrast. Printed directions on each pat tern part. Easier, faster, ac curate. Send Thirty-five cents in coins for this pattern add 5 cents for each pattern for lst-class mail ing. Send to Marian Martin, care of Medford Mail Tribune, Pattern Dept., 232 West 18th St., New York 11, N.Y. Print plain ly NAME, ADDRESS with SIZE and STYLE NUMBER. Mrs. Don Ross To Be Club Hostess Mrs. Don Ross, Ross lane, will be hostess for a meeting of Jolly Stitcher club Friday, March 8, at 1:30 p.m. Dessert will be fol lowed by a meeting. Si. Elizabeth Guild To Meet on Friday St. Elizabeth guild of St. Mark's Episcopal church will meet Friday, March 8, for a 12 o'clock luncheon followed by a business meeting. straw, with felt forming stems and leaves. To insure fit of these overgrown garden products the watermelon slice, for in stance, is 20 inches in diameter the milliner has built each on a skull-cap base. New Sculpture Wave HAIR SETTING FORMULA Designer Predicts Push-Button Age To Aid Shoppers Aspen. Colo. (U.R) One top industrial designer predicts that push-button shopping is just around the corner. J. Gordon Lippincott of the Lippincott and Margulies firm of New York sees the day when women will shop without leaving their living room or kitchen with the aid of a closed circuit television set. Lippincott, whose firm has de signed everything from the out side of soap boxes to the inside of atomic submarines, described shopping of the future during the annual International Design con ference here. Here is how he puts it: "The consumer, at home be fore the closed circuit TV set, picks up a telephone attached to the side of it, dials information and asks to look at some product let's say, electric mixers. "She turns on the set and there flashes before her the names of some 16 brands of mix ers, plus a brief picture of each." Say she likes brand "X." She calls the manufacturer and asks to see its film showing how the mixer works, what it will ac complish. She may ask for the same in formation from company "Y" and compare brands. All infor mation would be sent pre-recorded on tape. Next, said Lippincott, the housewife phones in her order, specifying color, size and shape. It is manufactured and delivered within 24 hours. Final touch: her order is sent to her bank where the amount is deducted from her account. Or, if she wishes to pay for the mixer on the installment plan, one dollar is added automatically to her month bill. Airline Hostesses Are Mostly Brunette Kansas City, Mo. (U.R) Gen tlemen may prefer blondes, but chances are they won't find many oi tnem in tne ranks of airline hostesses. Among the girls hired by one airline (TWA) last year, only 13 per cent were blonde. Since the airline frowns on "touched up" tresses, this percentage shouldn't increase significantly. The survey showed that 79 per cent of the girls have dark brown hair, five per cent are red head and four per cent have coal black locks. Brown eyes were found among 36 per cent of the hostesses. But the rest shy away from the list ing "blue," preferring instead colors as green, hazel, smoky and grey. Other statistics revealed the average airline hostess is 21 years five months old when hired, stands five feet, five inches tall and weighs 117 pounds. Most of the hostesses around 72 per cent have at least one year of college education and nearly all have had some pre vious experience. Attractive Flowering Plant Has'Several Different Names By AL HOBART One of the most attractive flowering plants in our area is also one of the commonest, a circumstance that is too rarely duplicated, and usually not fully appreciated by local residents. The mind, like the appetite, be comes indifferent with too fre quent exposure to a given stimu lus. And so to those who live in southwestern Oregon and Cali fornia the beautiful blueblossom is looked upon as just a part of the general attractiveness of the region. But travelers passing through this area ask more often about this plant than any other seen along the highway. Its delicate loveliness never fails to attract the wondering and admiring at tention of any , but the most blase or beauty-blind. Blueblossom is one of several members of the genus Ceanothus that beautify and perfume our hills and valleys in late spring and early summer. Its botanical name is Ceanothus thyrsiflorus, and other common names are blue myrtle and wold or Cali fornia lilac. It is a member of the Buckthorn family, to whicn the cascara tree belongs. Blueblossom is a lover of sunny hillsides and canyons and is often seen decorating the cut banks alogside our moutain high ways, where its attractive dark green foliage and large soft clus ters of blue, pink or white flow ers bring exclamations of delight from tourists. Most often seen as a shrub up to eight feet tall, Blueblossom, under ideal conditions, becomes a small tree twenty-five feet high. It is a native Californian and is found all up and down that state along with many other species of its genus. This species is the only one of the wild lilacs extending into southern Oregon. As -an ornamental this shrub is a distictive attraction; even more attractive though, at least to some, in its wild environment. On the bank of an abandoned mill-pond in our neighborhood three Blueblossoms six feet high stand side by side, as neatly placed as if they had been put there by a landscape gardener. In blossom-time one is a mass of dark blue; one of light purple, or pink; the other, pure white. Against a near background of shrubbery of various shades of green, and the darker green of the not-distant conifers, this small garden of loveliness makes as beautiful a natural picture as one could wish to see. To those who are familiar with the softly beautiful Blueblossom it doesn't seem surprising that the English long ago carried it away from its native California to their own distant land in order that they might continue "to en joy this dainty and lovely plant. Announces Meeting Olive Rebekah lodge will meet Monday, March 4, at 8 p.m. in the Odd Fellows hall. Host esses for the evening will be Mrs. Margaret Davis and her. committee. Mrs. Don Ross To Be Club Hostess Mrs. Don Ross, Ross lane, will be hostess for a meeting of Jolly Stitcher club Friday, March 8, at 1:30 p.m. Dessert will be fol lowed by a meeting. Corn Bread Rarebit New York (U.R) Call it Yan kee or Dixie corn bread rarebit, whichever you prefer. And whether you use yellow or white corn meal, you are sure to call the results good. Make the bread either by your favorite recipe or by directions on the package. Heat 3i pound of sharp process ed cheese (cut in pieces) and 1 cup of milk together in a dotlbie boiler, stirring until smooth. Add 2 tablespoons of minced onion, 3 tablespoons catsup and 1 small can of mushroom pieces. Serve the cheese sauce on hot bread wedges and garnish with pimiento or sliced stuffed olives. Yield, 6 servings. Orion Static Reduced With Detergent. Rinse Fargo, S. D. (U.R) Reduce the static in washing orlon sweaters by adding a teaspoon, of detergent to the final rinse, advises Julia E. Brekke, exten sion clothing agent. This type of final rinse makes garments more comfortable, les sens the danger of fabric piling or balling, and cuts down on the cling. Miss Brekke said. When the recipe calls for bread or cracker crumbs, roll them in a plastic bag. This keeps the crumbs from wandering all over the kitchen. Far Restyling Let us give your fur coat the New Look CLEANING GLAZIN3 Frances9 Furs Formerly Frances Dallaira 1100 Crater Lake Ave. Telephone Remains 2-6526 Fabulous Proven Secret Formula of a Great Professional Hair Stylist SCULPTURE WAVE enables you to obtain a profes sional looking air style in half the time with half the effort. SCULPTURE WAVE holds set 2 to 3 times longer, with or without permanent wave. May be set with or without bobby pins. SCULPTURE VAV6 brightens, shades your hair without adefd rinses. SCULPTURE AVE works wonders with either fine er coars hair. SCULPTURf WAV resis sun bleaching, holds kinky curls in soft, smo9h Vejvs. O $11 95 1 fW tax Main and Central Ur-fcN WEEK DAYS 8 a.m.. to 9 p.m. CLOSED SUNDAYS Phone 2-9431 Half-Size Gem 9111 V 141424'V Lucky Half-Sizers! This Print ed Pattern is designe'd for your figure to make you taller, smarter, slimmer! Notice the extra illusion of length in the tucked bodice; easy, graceful step-in lines; 3 sleeve versions for any season! Printed Pattern 9111: Half- Sizes 14'2, 16V4, 18Vi, 20Vi, i 22V4.' 24',4. Size 16V4 takes 4Vs yards .35-inch. Printed directions on each pat tern part. Easier, faster, accur ate. Send FIFTY CENTS in coins for this pattern add 5 cents for each pattern for lst-class mail ing. Send to Marian Martin, care of Medford Mail Tribune, Pat tern Dept., 232 West 18th St., New York 11, N.Y. Print plain ly NAME, ADDRESS with SIZE Child Specialist Says Picture Puzzles Good Chicago, 111. (U.R) The puzzling problem of how to oc cupy a child's time can be solved easily by using puzzles. A University of Illinois child development specialist, Pat Rob inson, said picture puzzles are the most effective since they usually take a child's mind off "other things." Miss Robinson pointed out that puzzles, which vary in diffi culty, can be found to suit al most any child. St. Luke's Group To Meet on Monday A meeting of Woman s Society of Christian Service of St Luke's Methodist church will be held Monday, March 4, at 8 p.m. at the home of Mrs. Norman Capsey, 60 South Modoc avenue, ! the fold . Vv To tear a piece of paper you fold it and tear along the fold. Ironing a fold in linens'weakens the fibers at the fold too. That's why our laundry irons even the largest linens flat and folds them afterwards. Make your linens last longer by sending them to the laundry that irons before folding. DUMAS DOMESTIC LAUNDRY AND DRY CLEANERS PHONE 2-6165 For Free Pickup and Delivery Service "YOUR APPEARANCE IS OUR BUSINESS" 30 North Riverside Ave. Medford . I f V 1 t you'll find a Faith to live by... It's quiet inside. Quiet wi& the pcact of centuries, for this is God's Hous. Within these walls,. th irorris which loomed so large outside become less fearsome ... for the first lime perkaps you see them in their true perspective. If this alone were the reward of FaitJi, it would be enough. But there is bm. Faith is a source of strength, a jeservoir of power that helps you meet the seeds of every day. By worshiping with your family each week at your church or synagogue, you're giving them a measure of security no amount of money could buy. The Faith to hope ... to grow ... to live by Build a stronger, richer life. . . ifllilw rrS together every weeO mmm Contributed to the Religion in America Life IVofrun by MEDFORD MAIL TRIBUNE and STYLE NUMBER. r CO
