Medford mail tribune., November 17, 1929, Page 11, Image 11

i
MfluTORT) MAIL TRIBUNE, MEDFORD, OREdOXV SUNDAY,- NOVEMBER 17, 1929.
PAGE THREE
MEDPORiD UlL TRIBUNE
Daily, Sunday, Weekly
- l-uhlBlini by
MRhFOItl) PRINTING CO.
25-27-20 N. Kir 81.
RUllKHT W, ItUHU. Eilitnr
B. BUM PTE It SMITH.' Manager
At) Iiidepentknt Newspaper
Bittered as second class QiaLter at Medium,
Oregon, urnler Act of March fl, 1879.
SntHl'llti'TlDN HATUi . .
Dy Malt -In Advance: r, - '
Dally,, vim Siuttt.iy, year. .-. ,i ,... $7.50
, Pally, vlih Bun-day, month. ........ . -TS
. Daily, will-out Slnnlay, year. C'iO
'Daily, without Sunday, monUi . ($
U'pfkly Mill Tltimie, one year, -.1)0
Ri'liwluy, nuu year. .',.. 2.00
By Ccrrler. In Advance In Me-lford, A-Mund.
JiiftaottTllle, Oinnl I'liiiil, Hiaeoii, Talent, UolJ
aixt on llinlnvayi; - -.
Dally, with Sunday, ihontll .-,V. .'. . .75
Daily, vitlimit fiimday, month.. 65
Daily, . wiUiout Sunday.1 one year 7.00
Dally, with Sunday, one year, . 8.00
All terms, cash in advance. ;
' ' 'MJCMREU (IF TUB AS800IATKT) PTtKSfr
Hecrlvlug Full Leaded Wire Service
Tli Associated Press is escluairely entitled to
the use for iniWtration of all news dispatches
credited Us it or otherwise credited hi this paper,
and also to the local new published herein.
All rights, tor inihllcatlon ot special dispatches
herein are also resenni.
MEM1SEH OF Tllft UNITED PRESS
Official paper of tlie City of Medford.
Official paper of Juiisou County.
A. It. ('. average circulation for six months
ending October 1, li)2,:417. - :
Dally average distribution fur six montlia to
October 1st. 1!2, UMi:
Present press run,' 4825.
MKMBBIt OK AUDIT ItUUEAU
OP CIltCUUTION
Advertising Itcnresentallvc3
"r M. C. MOCKNHKN Jt COMPANY
Offices in New York, Chicago, Detroit, San
J'iniichni, Los Angeles, Seattle, j'ortianii.
... -
Smudge Smoke
.1. Koi-t Hall is having his an
nual wrestle with the rheumatlz,
lino was out Thurs. to' fight the
red spider.
Eine Britt and Dock Robinson
were over aa usual Wed. from
J'ville. Tho latter showed his
versatility by taking the writer's
fountain pen, without tho writer
apparently knowing it. Elite butted
in and' made Dock glvo it back, to
tho chagrin of both Dock and the
writer.
Horticulturists from tho 3 Pa
cific coast states met and min
gled here last week and dis
cussed learnedly many topics of
their profession. Quite a few
from wicked but prosperous. Cali
fornia were on hand and were a
lively bunch,
Brad Heath is flaunting a re
ecntly acquired tooth In his lower
jaw. The remainder will be in
stalled as soon as possible, and
Brad will find them mighty handy
as the years roll by-
Fireplaces are comfortable- oven
Ings now. So are those around
them If some of Hob Deuel's
commodity is in their maw. -.
The parade Armistice day Suits'1
held Moll, Some of tho 2nd loots
pranced as lively as they did in
1917-18.
Christmas is coming, as it al
ways is. .
As most of tho autumn leaves
nro piled up neatly In the yards,
thoro will be a fresh breeze any
day, the meteorologists to the con
trary notwithstanding. ' j
' James Grieve of Prospect, is
splitting tho breeze, in a spanking
new car." '
' The report that 607,832 Fords
Wero trying to start on tho Alain
stem Fri. turned out to be a young
feller oh a motorcycle.
Tho C. Strang kids were among
thd horde thnt wont to seo tho
fb: gamo at Corvallis, and the sis
ter city of Eugene.
" John Carkin oX Salem was here
Thurs., Fri., and; Sat., being a
member of tho tax commission. He
forgot to wear tho North Dakota
bvercont of funeral black ho used
to flaunt when In tho legislature..
Many arc not as chfppcr as
they might be, what with colds,
and no reliable cure available, it
is said. '
Tjj'uIs Richardson, the store
man, has gono and mado a turkey
out 6t neckties; which attracted
lots of attention, as It Is an artistic
lob, whoever did It. Tho crltliiues
think tho lower limbs ot the tur
key are too short, giving him a
low, rakish squatty appearance.
This Is a minor matlor..
Farmers arc taking advantgc
of tho sunny weuther, to burn
tho brush on their land, Instead
of their faces.
Story -telling Is at a lot ebb' In
tills town. Joo firown won I even
tell one about an Irishman.
ICdward Carillon of tho Cay
Comforter Orchard, and tentative
candidate for the legislature, at
tended the Hort. meet last week
every day, nnd wore a different
suit every sssion. When ho gets
In tho legislature, ho will have to
stop that nonsense or be Im
peached. Several of the postal workers
nro tired, Just thinking of the
work they will do during tho goy
Yulo neason. , ' '
Tho Bill Warner boy must be In
college, as we have not seen him
for sumo time. i
WHY? . .
' ' ' . ' 1 ' ' ' ' j
EYKHY now and then' we' are toltl co-opralion among fruit
growers doesn't pay. In fact, it is the, iniukj which en
riches a few shrewd' manipulators and robs the horny-handed
son of toil. ...
We arc told advertising fruit products docjsu't pay. Adver
tising pays the merchant, the manufacturer, 'every known de
partment of business but not the orelmrdist. This advertising
talk is merely "blah" the vaporings of impractical idealists
whoknownothing about thcfuudamjmtals qf'hard-lieaded busi
ness administration, e.tc., etc. .,!" ' Ii ';,"
SO when we observe wliat the citrus fruit industry of Cali
fornia is doing, we wonder what is the matter with those
orange, lemon and grapefruit growers anyway!, One' of two things
must be true. Either those growers of 'California must be the
greatest collection' of Kit-Wits' aiid Easy' Maries the! world has
ever seen, or co-opcratiouand advertising must pay. ' There can
be no middle ground. Either one proposition. must be true or
the other.
"''"'(
FOR the citrus growers of the sun-kissed state have been co
operating and advertising, to a greater or. less-extent, for
20 years. During tho past five years they have been doing both
to a greater degree than ever before.
Why? What's the big idea? If advertising is no good, and
co-operation is worse, why in the name of common sense do the
growers of California keep on with , both? '.: We liave frequently
aslted for an answer to this question, but we have yet to receive,
a satisfactory one. . i
' .'''"
DURING the past year California' had' the'largesfc crop of
citrus fruits in its history. Of the 88,000 -carloads, 05,417
were sold co-operatively by the California Fruitgrowers ' Ex
change. Over a million dollars was spent on advertising by this
one exchange, the campaign covering not only this country, but
Great Britain. Over $3,000,000 lias been spent by them on ad
vertising the past five years, and nearly $12,000,00,0 in the past
twenty-two years. ' . - -' ; ':."' 'W H
During this period the annual consumption Of oranges in
this country has grown from half an orange for every; man',
woman and child' in1 America to FIVE AND- ONE-IMLF DOZ
ENS. -
According to the annual .report of the Exchange, in over a
billion dollars' worth of business the past 25 years, the bad ac
count and credit losses have amounted to "less . tti.aii' one-fiftieth
of one per cent, During the past year the .members if the Ex
change received approximately $90,000,000; the return of tho
entire citrus crop to the state being approximately $120,000,000.
And yet we are told advertising is the bunk and co-operation
doesn't pay. Very strange, very strange.
Press Comment
Jl'DlOI.Wi IMUAIlOXES
' Wo are often told that thi.is a
young man's ago and thnt It is
youth that is radical and progres
sive and age conservative and re
actionary. -Age has given way to:
youth In the executive branch of j
the government. 'Most of our first '
president's, : down to. and including j
fVndrew'. Jackson, were old men. j
'hut' they displayed more vigor than j
most of their successors. Most .of
our judges were young men. Vet
as tlie nation became older, the
presidents have become youngei:,
and the judges older. .
Out- courts, however, are para
doxical bodies. Take the supreme
(iourt of tho United States. ;its
youngest member Is Justice Stone,
57. Tho' ages of tho others range
through fhe sixties and seventies
to-Justice Holmes, topping the list
at 88. And stranve, .It Is tho
youngest members that are the
most conservative and tho oldest
members, such ns Holmes and
Brandels that have the most lib
eral and modern viewpoint. In
our own supreme court, tho best, !
Clearest, most logical and forceful
Opinions are written by tho vener
able Justice Thomas A.- McBride,
who this week celebrates his 82nl
blrthdny: '
. Justice Holmes is more famous
for his dissenting' opinions than
for his majority opinions and ho
naturally' would bo because ho Is
"at- war withj many of the concep
tions which have dominated and
still dominate, legal policies." A
recently Issued book, "Tho Dis--sentlng
Opinions of Mr. Justice
Holmes (Vanguard Press) pre
serves in popular form', tho charac
ter of the service rendered for lib
erty by this venorablo jurist.
Similarly, despite his age and
his half century's useful public
service, Justice McBrido has really
the freshest, youngest viewpoint of
any of the members of tho state
supremo bench and tho vigor of his
Intellect remains unimpaired. Ripe
in wisdom, human and coinpnnlon
nhle. witty and philosophical, his
opinions rank tho highest of any
coast Jurist among tho bar of tho
nation.
So wo join with everyone who
knows Jiim,' and that Included most
of the peoplo of Oregon, In birth
day felicitations and tho hope that
Justice McBrido. will be spared to
jjrace' tho bench- for imany ; years
and, like Justice "Holme's, continue
to grow younger with tho seasons.
Salem Capitol Journal. ,
I Know It Is
October
When russet raiment clothes the
onk,
And maple's sheathed in golden
cloak; , '
When scarlet robe' bedecks wild
grape, . ' , , : -
Ami alder wears a nut-browii capo;
When laurel decorates In red;
When summer's emerald shade has
fled; ,
When '.colors all tile woodlands
fuse, , '
Outrivaling the rainbow's hues
1 know it is October. ;
When cheerful call of quail I hear.
And pheasant's converse comes to
car; -i
When I hear tho honk of geese;
When the notes of songbirds
cease; '
And I miss the robin, lnrk,
And tho squirrel's chattering bark:
When chipmunk hunts his winter
nest.
And chirping cricket's - gono to
rest
I know it ir October.
When I hear tho thudding sound
Of falling acorns on tho ground;
When I hear tho rabbit's pat t
On the earth's new leafy mat;
When I see th tender flowers
Wltlier 'neath the first frost's
powers; ' ; ,
When comes ' a whiff of burning
leaves,
And I am startled with a sncez
I know it Is October.
When last of apple,' peach and
pear
Jiang ripo and sweet the mouth
to snare,
And in great clusters hangs Tokay.
And briar rose flaunts Its bead
display:
When waters trickle In quiet
stream
Where erst tho flood did roar and
scream;
When horso and kino and fleecy
sheep
Loll in contented dreamy sleep
I know It is' October.
When sky Is filled with langorous
haze
And morn and ovo creep on tho
days; .
When hent of sun has grown
subdued,
And dewy coolness woods intrude;
When gentlo rains begin to fall,
And light windi! stir tho vines; on
wail; '' '
When fields and meads are brown
and hare, . '
Their yields In store with labor's
care . .
I know It is October. i
When I feel I'm growing stalo, J
When 1 fell less luro of trail,
When 1 feel a langour grow, I
And I want to mosey slow; i
When I've lessened In my pep, j
And less spry my pace and step:
When indifferently I' stir,
No need to scan tho calendar
I knoV it Is October. r
A. B. Williams.
AN IMPORTANT START F0l THE PEAr' INDUSTRY
TTIE most important result of the Medford meeting of the
State Horticultural Society was the formation of a Pacific
ington. Next in importance, pomes' the' decision, to carefully
study a liational advertising campaign, .tpivajfj the end of in
creasing the consumption of pears. .' ...-::.... . r
. We are inclined to agce .with, the speaker .who. maintained
that while increased pear production' is. important, increasing
pear consumption is more important. For if a campaign in the
latter direction can be made successful the former problem will
take care of itself. In other Words, pear consumption will tend
to keep abreast if not ahead of the normal increase in pear pro.
duction. ' ' "'' ':'' ' ':
' '
THE result of the local meeting justified the prediction that
. it would be the most important meeting of pear growers
ever held on the Pacific Coast. - '
One reason, of course, is that there have never been any
really important pear meetings in this part of the country,
meetings at all representative of the toast asl a whole. At this
,last week's meeting, however, the entire coast was represented,
and the foundation of a permanent and workable pear organi
zation was really established. , ' '- ' ,
'; " . 4 1 ' - v ''
IX other words, a '.'start') was made. And a start is what was
so greatly needed. Much must lie doii6 before such an or
ganization can bring any practical results or function regularly
and constructively for the benefit of the grower but unless w
misjudged the spirit of the recent meeting, this work will
eventually be done. "'
At any rate from 1 lie standpoint, of cooperation' ami ad
vertising, the situation is more promisingwnow than it has ever
been before. And we believe the progressive and enterprising
growers of the Medford district may take the main credit for it.
There is a great deal Of talk at this railroad hearing iii San
Francisco but after all the question is a simple, one, namely :
"Which is better for the Northwest, one railroad with a virtual
monopoly or two transcontinental railroads competing' for the
business?" . .
NATALIE
SUMNER
LINCOLN
ELECTROL OIL BURNERS
SOLD BY SO. ORE. ELEC.
TAR PES, France () Thrj room
ovoi'-a local brtkery where Alnrshul
Koch was horn will soon bo do
claruiV.OB "historical monument"
by thfc Ministry of Fine Arta. As
a v'monumont" tho pnrtment may
not be tutored. .
The Southern Oreon Klectrld
store reports thnt the Klectrol, tho
oil burner with tho muster con
trol, It meeting with much ap
proval In southern Oregon, several
having been Installed by them re
cently In1 Medford homes and busi
ness, buildings.
'Electric! oil burners are mado in
nlzes to heat any slzo of typo of
buildlnff, operating efficiently in
uny typo of hciittwy plant. . Tho
Southern Oregon Electric hrfs a1
j number of the Electrols on dla
i piny,- ; , f . m I : " '
Electro! -Is designed to use a
low priced fuel oil, -Himinatlng
dirt, dust nnd ruih-e. Through Its
electrical control and positive op
' oration, It nets as a human firo
1 man, always at the door of tho
heuting plant, to assure proper
) temperature at all times,
1 ' 1
I Water shoes in which the pass
j elisor standH upright form tho
! basis for a sailing shoo piano, or
sailboat, in which the' sallor'a
body becomes pnrt of the craft. To
tho shoes Is nuchored a reversible
sail, nnd it rudder, cntillnff change
of direction of the craft by a
movement of th6 body, while speed
is rtfuulated with the sail, attach
ed to the nhoen nnd body.
Jbr Economical Transportation
"EVERYBODY'S SlX-
;ovkun.mi:xt SI ItVICYS
HOAU TltM I IO IX WKST
DKNVKR (if) A survey of traf
fic conditions on the main trans
continental highways-and other
federal aid roads In a number of
western states has been under
taken by tho bureau of public
roads.
It Is expected to enable the states
to plan their highways on nn eco
nomic basis nnd furnish dala val
uable In. solving traffic regulations
and safety problems.
The survey, which will continue
until next September, will show
tlie number of vehicles using each
of the main highways throughout
theiycar by days ot the week and
by hours of the day. and tho num
ber, of vehicles passing a given
point at certain times of the day.
The slates to ho checked In
clude Washington, Oregon. Cali
fornia. Idaho, Nevada, Wyoming,
l'lah, Arinna, Colorado. New Mex
leo nnd .Nebraska.
Now the farm board promises' to dispose of tlie jiotato prob
lem. One good way is to pick it off with the thmnb iin.l finger
and step on it,. , . . . f ' ' ' "' .
"How welcome arc the notes of the bird. 7 sings a magazine
poet. Not the bird Whose dud had to take up his notes .in this
town. .-.'' ;
Americanism: Thinking the kids lost to honor because t hoy
do the things openly you would have done if you )md dared.
The only objection to being a college hero is that cheering
lasts only a few minutes, and a hum knee' lasts forty vcars.
AN impcralirc command in bcr uncle's will sent
Pe6gy Prescott to; liveionc: month' inhis
lodge : on'llic ; shores of Mohawk" Pond thirty
-jaysoft weird, (inexplicable aiid . thrilling
experiences.!;
- Accompanied .'only' by7a stiperstil lousncgro
;tmaid,T Peggy battles unknown enemies, seeking lo
cheathcr 'of ttheinheritflncc," uncovers' the
starillng secrcts of . her iaic' relative 'and falls
inllove.
AMyid romanfc, mystery and adventure story,
..written by one of America's' niost popular author
This Intensely Interesting
Serial Will
BEGIN
TOMORROW
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designed arid built to
bring the advantages of six
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the reach of all those who can
afford any automobile, tor
that rfcason it has met with
sensational success more
than a million two hundred
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We, cordially invite ybvi to
cotrte in and sec this remark
able car. Its smart Fisher
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mode with tasteful mould
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oblong windows. Its great six
cylinder alve-iri-head engine
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It is designed throughout for
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economy of operation, irriakes
it truly "Everybody' Six."
Come iri today for a dembn
stration! ; ".. '.'nl Ci:'
Tlu Roads f'r.tS2Jt Tht rtuUl'h. MW;V
Coach. IsW; Tiit doapi. tsti: Thi Spiff
Coupe. $64ti,Tht Stdan. M7J; Tht ltnptritt
Sedan, 1695: flit Sedan Dtllrtry, iitii Ufhl
Blvr (Chanh ooy, MMt IVi -Ton. Audi
Chault only), t4i: t'f, Tan True (CWfU
ttith CdV). '0- Mt ptlttt f. Oi . ttacty,
rum, Michigan. . " .
) " . r;.--,'i -w. - "' -:
Coml Jr Lbs dellrcn prlc u mil M Iks IM
(f . o, b.) p'lct wlin conliMrliit lumnaMIs ,
ntuu. Chnali detIVr4 pttctt tacimdm
mv imhortied chariMforfrtKlit n (n-
try, and; th ttimtf tny nttnntmm i
, orttfor flmndntMlnNI.
v I. .'
.till
Pierce-Allen Motor Co.
112 So. RiVerside Phon-J 150
(.,.( f.ii "k ;.'f ii
A SIX lfi THE PRICE RANGE OF THE POUR
, -.' ', . , v .. . -,' 'n 'a .. ,!.,,, , v - t 1 ,
Kvcry man is born possessed, ."of, -tho ability to hitiidlc n
woman, but lie outgrows it before lie's three rears oht.
The shortening of table knives comes too late to do much
good. Most 0 the tonsils fire out now.
Somebody might produce a classic called "Ten Nights in a
Speakeasy,'" If Anylmdy Wild last ten nights. '
The autumn leaves arc much like the stock market. -they
fall when the snp is out.'
V' 1 .
; ;-IN THE-
Mail Tribune
Begin This Story and You Won't
Miss a Single Installment!
, ttlephoned we would U therk, at 'iZhr
A COURTESY CALL
(,1 ' M 'ivtf
MAHT disappointments and sdmetime embarfll'
ment result from "just dropping in" ori i-dlkfc
A telephone tall is so quick and reassuring that most
people think of it not only as a Courtesy duC other,
but a real convenience to themselves and it: coiti
--little.: !.',u!'-i.-. -; ; - ' -'- '-"
Afivohe, anvwhere, any time from youf owft telepKotli,
or from public telephones conveniently located tverf-
where, ,
- - fj.' '.:-'
- .1 ,t in 1 -i ;.
Home Telephone & Telegraph Co.
Of Soutiert Oregoa
m