o o o
MEPFOTiT) fATL TTNTUTXR MTftlFOuTI. OKKrfty. srXDAV. .in.V at.
PXTJTI THREE
SAYS PHIL LOWD
Tho lucul car owner today can ,
equip ull four wheels w Itli Uns '
for only u little more than it cost :
hlltl to buy a couple uf .spares be-
tore the war, according to Phil t
l.uwd of Lewis Super Service Sta
tion, distributors here of Seiber- ;
llnff All-Tread tires. As a result 1
or the recent reduction in (he ,
price of Selbcrhngs, a vera King 1
nearly 12 percent, a new low rec- J
ord for lire prices 1ms been cs
tablished. While the average cost i
of 400 selected commodities is
1 50 percent greater than it was
before the war, the local 1
motorist can buy Seiberllng A II-
V Trends at less tbitn half what he
had to pay for a high quality tire
111 1914.
'Today, with what looks like a
record -breaking touring season ;
uhead Air. howd declared, "the j
car owner of Aledford can buy j
four tires for only a little more !
than ho used to pay fur two. !
Tires have never been so cheap j
uh they arc today. The bottom j
lias been knocked out oT all prev- i
lous low price records. At the
beginning of 19:18, six years after
the Seiborling Itubbcr company i
entered the tire field, tire prices
had been reduced to half of what
they were in- 1914. In 1911 a
3"xi high prssurc tire would have
cost him about . At the be
ginning of If 8 a 3xti Seiberltng
All-Tread balloon tire cost only
000 and now an average cut of
12 percent more has sent that low
record into the ranks of the has
beens. "And while cost price compari
sons, are staggering, they don't
V toll the whole story by any means.
" The "old timers' used to start out
on a hundred mile trip in fear
and trembling of the 'pop' of a
blowout. Today, however, the lo
cal Seiberling user who points his
radiator toward the wide open
spaces and steps on the gas can
forget tire worries. Under the
Seiberling tire protection plan fr,
U00 Seiberling dealers, forming a
service network on every high
way and by-wuy from Maine to
the Golden Gate, have bot him
their time and labor that ho
won't have a tire uccident no mat
ter how far he goes."
Plymouth Enjoys
Many Advantages
"The new Plymouth is tho tri
umph of the principle of stand
ardized quality. Without it t he
car it is said, would not have been
possible."
That is tho tribute which J. V.
J-'razcr, Chrysler and Plymouth
sales manager, pays this famous
Chrysler principle.
. .Standardized quality Is given the
credit by Mr. J'Yazer for making
tho new Plymouth the largest,
roomiest and most powerful car
uf low price on the market, and
for including In It feature after
feature heretofore possible only to
higher priced automobiles.
"No- car In the low-priced field
hitherto has been so large, so com
fortable and so roomy." he says.
"No car hi that field ever has en
joyed it.i smoothness of operation,
u-h Ich extends throughout Its
B1eed range; has afforded the
buyer such luxurlousncss of body
Interiors; been hm comfortable
over rough roads or smooth pave
ment; hud its surplus power al
ways available for every driving
need; had the benefit of its sym
metry of dcjdgn: enjoyed the ad
vantages of high compression;
been equipped with internal ex
panding four wheel hydraulic
brakes; had Its engine literally
floating in rubber, further to 1rn-
niotc the advantages of smooth- j
ticss by destroying the transmis-1
sion of torque Impulses and road j
shocks, and enjoyed a host of
other refinements heretofore un
known to the low-priced field.
"Yet tho buyer in that field has
wanted those features and is en
titled to evey one of them. It
simply hss been impossible up to
the Plymouth's advent for that
man to secure them.
"Chrysler's principle of stand
ardized quality has brought to the
Plymouth the benefit of every
Chrysler achievement in design,
engineering, experiment, research,
metallurgy, chemistry and physics,
just as it has made those accomp
lishments possible in every one of
Ha other cars. Chrysler has be
lieved that there has been 'an
obvious need In the luw-prlecd
field for finer, smarter cars. The
reception accorded tho Plymouth
Is abundant proof that Chrysler
is right. Utterly unlike any other
motor car at anything llko its
price, the Plymouth has already
begun to revolutionize the entire
field of low-priced cars.
-"In addition to bestowing all
these features on the new car,
Chrysler standardized quality also
insures that every Plymouth ro,
tatlng and reciprocating part is in
perfect balance before assembly.
Kino precision methods insure that
the owner actually receives the
performance its engineers designed
Into the car."
4. 4
Rorir not i:.(n sr;i
f:VK IP ltKI)KFMKIM
WASHINGTON tJPi Ono
redeeming trait has been
found for the cockroach
4 he eats hedhucs.
But that, sa entinolo-
cists at the department of ag-
riculture In rrlatlng the dls-
co very, docs not make tho
cockroach the choice of tho
two. If anything, they give
the breaks to the bedbug.
"It is not recommended,"
tkpi' hasten to assert, "thu
cockroachef. be kept for erad
Icating bedbugs."
With announcement today of tho
Silver Anniversary Kuick. com
memorating the twenty-fifth year
of operation of the liuick Motor
company, the impatiently waiting
automobile public has been given
the answer to its oft-repealed
query concerning tho nature of
the lliU offering of this greuP
leader in the fine car field. The
hundreds of announcement day
visitors to the showrooms of the
Sherer Motor company, local deal
ers, were unanimous In their ver
dict that the new car embodies
advances thus far unreached in
automobile offerings. The tre
mendous advances in beauty, style
and comfort, as well as in every
item affecting performance, com
bine to make the Silver Anniver
sary liuick an automobile new ami
totally different from anything the
public has known.
Taking as a nucleus liuick's
famous six-cylinder va Ive-ln-head
engine, torrjuc tube drive, sealed
chassis, cantilever springs, double
drop frame, IJuick engineers have
refined and Improved these units,
and created around them a motor
car of radiant beauty and dash
ing st vie. a ca r w h I oh is easy t o
operate and comfortable to ride in.
And this being the gratification
of thousands of prayers tho Sil
ver Anniversary Muick appears
with refreshing individuality in
its climaxing of a season of many
mid -summer car announcements.
Outstanding departures from con
vention are found in the new and
daring treatment of body lines,
the dazzling new colors in lustrous
Dueo, and the lavish use of en
during chromium, which serves to
differentiate the cur at first glance
from other automobiles of today.
Less apparent to the casual eye.
Some r.H.i.Hiu.uini motorists of the
United Stati-ff, w ;to are sin: ml Ing
1 heir vacations this year entirely
or In part In their "traveling
homes" and whose way is smooth
ed by hundreds of thousands of
miles of concrete highway, per
haps fail to reali.e how much
more fortunate they are than their
fellow motorists in the republics
to the south of us.
Although American-made auto
mobiles are being exported in an
nually Increasing numbers to Cen
tral and Souh America, these ve
hicle., as H. H. Hi'ooks, general
sales director of the Marmon Mot
or car company, points out, arc
intended for use mainly In ami
around the larger cities.
"Touring, as we know it In the
'Stales'," adds Mr. Itrooks,, "is un
known in Latin America where
road building is still an infant In
dustry." ' Not until run- sister republics
embark on load building opera
tions on a much larger scale than
they have attempted thus far will
export trade in motor cars to those
countries reach the proportions
that it should, the Marmon gen
eral sales director declared.
'Argentina, although a nation of
great wealth, has nothing at alt
In the way of a highroads that
can begin to compare with the
highway systems of the United
States." Mr. Hrooks said. "Paved
roads arc confined mostly to the
cities and their suburb.
"Prazil has recently completed
a 300-mile stretch of so-culled
motor road between Uio do Jan
iero and Sao Paulo, a road of
which the Brazilians arc inordin
ately proud, and which is regarded
as something of a wonder In the
southern hemisphere. Itut even
this link is far below the ordinary
American standards, as the road
bed at best is macadam, and for
the most part merely gravel.. It
may, however, lw the forerunner
of more and better roads to come,
since surely it will show the Bra
zilians the posjd bill ties of mo tot
touring. "Of all these republics, Cuba,
tvhlch has fallen largely under
American Influence, Is the most
progressive in the matter of road
building, and the 900 miles of
roatiway running the length of the
Island now under construction
doubtless not only will aj tract the
Northern tourists but will imparl
a stimulus to local motoring,
"In the lu tin -American situa
tion, however, there Is a lesson
for the United States. Here tho
automobile already has outgrown
the highway systems, and touring
has been slowed down because of
Inadequate roads. Unless some
means can be found to accelerate,
our national program of road
building, wo will soon find our
selves in the Name prcdh-aiarnt ns
the I-nlin American motorists, 'a l1
dresed up with no place to go'."
I-Jit ffMnif It lw
HAM Hi lt; tA'f Althnugfi Ham
burg Is the chief port of the
world's rice shipping, the people of
the city and of Germany generally
consume comparatively little, itice
Interests now are conducting n
nationwide catuprt igti to tfWae
the per capita consumption by dis
tributing handbills showing the
foo') value of tiee and booklete
telling how to piTTpuio U.
GREAT NEW BUICKS
it 5 Va. . i
r,Jtt nfW - -c' Y it
but no less vital, is the enlarged
'and improved pow ei- plant which
provides an unsounded reservoir of
energy for any and all needs,
j Description of the new Muick is
made difficult for flie fact that
there is no car on the road to
which it may be compared. How
ever, among i-ensational innova
tions affecting its appearance may
be listed the gentle "swelling" of
the body, just below the .windows.
which are gracefully
across their tops where lb
iirched
w t ie
formerly straight. The
roof lines blend in
ide and
pleasing
curve which is can ted around th
sides and rear of the car. Ther
is a graceful new radiator em
phasizing the curve motif further
new one-piece front fenders and
extra long uhd deep rear fenders
new running board bound on all
PRESIDENT WILL
E
KUPKKlOll, Wis., July .17- !
President ( 'nnlidgo expects to ac
cept Secretary Hoover's resigna
tion at an early date and to. re
lieve him of all cabinet duties.
The chief executive rapidly is nar
rowing down avai lit Ide candidates
for commerce secretary and hopes
to announce an appointment soon.
Secretary Hoovr was charged
by President Coolldge to look into
certain matters pertaining to the
commerce department while on the
Pacific coast. It was indicated Mr.
Hoover had about completed this
task and that Mty Cnolidge there
fore foil the time had approached
to leave tlie jimsidential nominee
free to occupy himself exclusively
lo bis campaign.
Registering
Here's (he way Sally Blane and Dort
w hen rcir!'erin pnroval of
PONTIAC, Sllch,, July 00.
Concrete evidence of the growing
importance of the American auto
mobile outside the domestic mar
ktt was seen here by officials of
tho Oakland M tit or Car company
upon receipt of advice that con
st ructhm is now under way for
a new Canadian factory in which
Pontiac Sixes will be assembled.
Located at Hegiua, Saskatche
wan, where 3 acres of city prop
erty have been taken over y Gen
eral Motor of Canada for pro
ject, the. new unit will meet the
j Increasing demand for Pontiac cars
:in the western part of the riomln
ion. Construction Is being rushed
! wo that production may get under
jwny by iJeeember I.
i Thoroughly modern equipment
land ittaKH piuduelion method
I comparable to the in rang'-nu nt ip
the new Oakland and Pontiac fac
tories will be incorporated In the
inew lilt 11 V, ;is fft'tlrd Hafly i.t'o
i ductiuit will reach 1 50 cars ami
employment i estimated at Hint
I workers, according to information
1 received here.
rl rT'K??;
!
PRESENTED TODAY
0 X
.
1
J four sides in aluminum ami shaped
along- its outer edge (o harmoniz"
,uith tlie body lines; and new full
fiitishi'ii rear end with large gaso
line tiller iiil- t on one side and
new' combination tail stop and
backing li.tht. mounted on a heavy
1 tube which encloses nil wir-
log. on the other.
Smaller w heels and larger see
tion tires still further enhance th
car's appearance, making the ne
. Mnick seem lower, though its road
'. clearance is actually unchanged.
. Karge new hubs, new easy -on fad -
iator cap, and re-locatlou of tho
liuick trademark. in a new and mounted directly before the driver,
ilistinctiu monogram up the rad-i j-auge. the ptosi accurate type, is
iatur honeycombing instead of I lie : provided. New thei'i -resist ing door
shell, lend additional touches "'Shandies. which, If forced will
'beauty, Tho new bead and park-
lng lamps, on their
chromium-
plated brackets, also
are note-
In the meantime the chief exec- .
utive is devoting much time to
consideration of foreign affairs. 1
He sees little chance of anything
interfering with the completion of
the anti-war treaties now under
negut iatinn between the United
Slates and I t otlmr countries, lie
thinks the pact will receive ready
rat If ica tion in the American sen
ate where leading senators of all jv
affiliations have been consulted by ;
,the department of stale in the j
course of tho negotiations, rcculv-1
lng their endorsement t hroughotit. J
.Mr. Coolldge is contemplating !
delivering a not her speech after
next Sunday's at Cannon Kalis. On J
August IK, ho expects lo address ,
the Wisconsin state convention uf I
the American Legion at Wausau. .
Although be has nut definitely ac
cepted the engagement, he is mak- 1
lug plans to go.
I I 'resident Coolldge has discard -
fed all suggestions that he make;
a trip to J'elluwslone park this ,.
summer. Although he has retain-!
; ed pleasant recollections 'of the,
reservation from last, year's visit i
he bus come lo the conclusion that j
11 is too far from here. The train '
, trip requires 'AG hours. !
Admiration
Till!, Paramount screen players, lookca
the Oakland All-American six.
The ligina laetory will be more 1
comprehensive than lh era." !
assembly plunt. In addition to 1
tiHsembbng e, j It iim lie UMf -l
for body building, trimming and I
painting operations. j
Construction of the plant at Ite- I
gina Is In accordance with the!
policy of General Motors to locato j
factories In the center of distri
bution areas and to employ prac-
llcally all local labor so that pay
rolls and local purchses may be
shred by the territories that pro
vide volume of sales.
The new unit will be Heglua's j
largest Industrial development In j
point of output, floor space and '
number of 'workers employed, j
Architect's plans allow for ex pan
id vn In the event still larger sabs
gains make further Incrcaso In !
volume m-ccsmiry. '
That the growing favor of the'
Pontine Six should necessitate
' illdin the new unit whs inter- ,
piet-d here as a tribute to the!
stamina of the car In view of the
severe driving conditions obtaining '
la wcbtciu CuiiaUu. j
' i
Commemorating its twenty-fifth
business yenr, Buick this week pre
sents its 19?9 Silver Anniversary
models. Upper left in typical west
ern setting is ti!o new f ive-pnsscnger
coupe: upper right, the special de
luxe coupe, white below the four
door sctian pauses on the shore at
the giant S. S. Malolo streaks pecan
ward. wot thy features.
There are numerous interim- re
finements making for beauty aiil
riiii'ig and driving ease. Not only
(he Meeting column, but I he en
tire front seat of closed model,
is now adjustable to Hie reUiie
meiits of any driver. A mall hand
k noli Just under the edge of the
seal cushion accomplishes adjust -mem
w i t h o u t inconvenient-big
dri or or passenger. The scat
locks automatically in any of the
seven positions within its 3'a-inch
range. The gear-slilll lever is
longer and is inclined Inward the
driver at its upper end. making
lor easier control of tho gears.
The accelerator pedal ami rest are
m w. and were designed to permit
movement of the foot without af
feet ing lite car's speed. out i tut
ors at foot level In the cowl have
been provided, and standard on all
closed models is an electric wind
shield wiper with tandem blades
which clear the entire width of
iiK. fint glass.
I 'plie instrument panel is entirety
;n0W( rhc IMt-mlle spceitoineter Is
u 1ICW hyilrostatie gasoline
neither open the door nor lire
the lock so that tho owner can-,
not operate It with a key, have -
Mi
OStop Right for Tire
Mileage, SaysJeily
I'o von want to get mor
mil of oiii- tin sV Then I
milt's
ful of the way you sla-i and
lilts .Wily, the local i '
I
tin-
oi l-Vd. ral Uies on display ai I..
Moss' statioia. mis: " " 1 1 1 a I'-M l.y
one of Hie big the mm pa liK-s. a
t. ir li i'-o ai lln rate of ;t.', milis
GENERAL MOTORS
TRUCKS
Chassis
$
745
. o. b. Pontine, Michigan
powered by the
PONTIAC
Six Cylln.lcr
nine
HIGHWAY MOTOR
123 South Riverside
fc:
Jor Economical
Choice of the
Nation1928
V
Over 750,000 Bigger andBetter
ChevroletsdeliveredsinceJan.lst!
Acclaimed bylumdrcd of thousands evervwherc as
the world's most luxurious low-priced car, the BiuRcr
and Bolter Chevrolet has enjoyed such tremendous
preference on the part of buyers that today it stands
first choice of the nation for 1928!
Over 750,000 new Chcvrolcts delivered to owners
since January 1st! The larRcst number of automobiles
sold this vear by any single manufacturer! Never has
any Chevrolet enjoyed such ovcrwhclminR public en
dorsement for never has any low-priced car com
bincd such impressive performance, such delightful
. comfort, and such distinctive Btylc.
Come in antl Inspect the car that has won such spectac
ular nationwide approval. You'll find quality you
never thought possible in a low-priced automobile 1
Tfcr Tofjfinn t A Q C
r RoadWtr J
!595
Th-4-Ooor SlC
fWd.n U( J
The COACH
$585
Chck ChTrUt DllTar4 Prlet
kTKT lnrlndcihlmrt hanrltlnguU
Pierce-Allen Motor Co., Inc.
112 South Riverside Phono 150
Automotive Shop Ashland, Oregon
QUALITY AT LOW COST
e,
ho.- was 'n.vrht in a dead
utop every uu inter of a mile witli
. . st.oiuK i ln wii'-elH but as
iui kly as possible. It was tlo-n
immediately accident ted to 3 T
mili-s pi-i hour again. One -half
of the Head d-siun w.is worn away
in His inilrs! if thf test had been
co nt into -d t in1 tit iv, umbillbti'dly
woiibt have Ii.tii work out in less
than r.'Mi mili-s.
"It is olt ion- from this trst
t bat mot. ii ists .unld greatly pro
long the lift, of their Hits i:" they
otild avoid as much as ott- ii,!,.
U -1 ft
Poweretl by the New Series Pontiac engine. Four
wheel brakes. Four speed transmission. A sturdy
truck modern in performance and appearance.
Be sure to see it another extraordinary value
made possible by the resources of this jrea' organi
zation ! Offered with a factory built body for every
haulage purpose.
Transportation
f
Th-lmptrl.l lilt
Unrt.u I I J
I'lfllf. Tnirli C?rt
tliOil, Onl?) DLyj
All price f. n. b
Flint, Mich.
ipili k start- and sudden stops. I
realize that In the ruh uf traf
fic at busy hours quick starts and
stops are almost unavoidable, Hut
u it tt too many motorists (piii k
starts and stops are habitual.
"If motorists would start and
stop gradually, watch their air
pressure, and have their heels
cheeked for alignment jit least
onee it month by a competent tj,n
man. t hey would get miles and
milt's of satisfactory serviee from
any good standard make tiro such
as the Keile.al."
The
Lowest Priced
6 cylinder
Truck
of 2000 pounds pay load
capacity
CO.
Phone 251