PnRo Two
THE EUGENE QUAED
The new magnificent organ Just In
stalled at the Lowell theater sounded
forth yesterday under the master
touch of Itcnatdo 1 Intent. Lowell or-
. irrintHt. ami nil who heard it. punned
then stopped to listen. Mighty torn
like the mi rue of an angry surf rre
nut, then sweet tr:ifti, delicate an a
port note on a violin were barely
nii'lihlf .
The work of Mnnley Corkeroft is
flnne. He hau installed the great
Wiirlitser Hone-Jones unit orchentrn,
has nut it in tun ready to play. Now
Mr. Ungot, one of the noted organist
of the Coast, will take charge, and
wilt thrill the crowd nightly with it
mimic.
In Perfoct Condition
"It Is in prefect condition," enthu
slasticnlly declares the orgmtHt. "It
la wonderful to touch, It rctiponne in
no delicate, so quirk. It it an Itmtru
inent that a munition wiM grow to
love more and more every day. I am
it lad indeed that 1 have the opportun
it y of being the firt to play upon it."
Kneeiiil concert numbers will be or-
fered on the organ from time to time,
and it in perfert for prologue ureorri
tiariiment, it is declared. The acoustics
of the great auditorium are perfert,
and every note, no matter how dHI
rate, is curried buck to the furthest
recess, to the very lop of the balcony.
"It Is a rare pleasure to piuv wticn
yon know everyone within hearing
distance will get the effect of every
note," way Mr. Itaggot.
Special Selections Roady
' A specially selected Hut of selec
tions will be offered wilh "Madame
Ran fJene." Gloria Hwansnn'a star
ring vehicle, which will be the opening
picture at the Lowell.
This new organ la a marvel, mtisl
rally and mechanically. Ho great In
the variety of its instrumentation, the
organist who playa It can provide a
symphony of music a 75-nieee orches
tra could not reproduce. Thounsands
of pipes, some smaller than a lead
pencil, others so large two men could
hardly lift one, are closely assembled
In two aound -proof chambers, the
organ chamber wall Is enclosed by
adjustable shutters, controlled by foot
pedals at the base or the console,
visible directly In front of the orches
tra nit. At the com m mid of the or
ganist, the volume of the many pipes
la softened Into a mere whisper, or
swelled Into n mighty chorus or burst
ing Btnriu.
Three Manuals
On the console are three manuels,
each a complete keyboard, making
possible a rapid change of instrumen
tation. Though it may not seem hu
manly possible, the organist will piny
on all three manuela, or keyboards,
t the same time, and in addition will
he playing a base accompaniment with
bis feet.
The installation tif flits big new
XVnrlltser has been a tremendous un
dertaking. Two skilled assistnntN
hnvo been tolling day and night under
the direction of Mr. Cnekcroft for the
past three weeks. Fifty hugtt crates,
compactly filled with delicate pipes
and the numerous electrical nnd me
chnnlcnl effects of the organ miule
tip the carloads of precious freight
consigned to the Lowell, from the
WurllUer factory, where the Instru
ment was especially designed nnd built
for the new theater.
Instruments Numerous
The instruments contained within
this great organ include: Three vio
lins of different tonal qualities, 'cello
a tut bass viol of the string family, two
flutes, piccolo and tibia of the wood
winds, tuba profunda, ophlceido, har
monic tuba, kruiuett, oboe, ami vox
humana of the reed Instruments, din
phono, bourdon, diapason, clarion and
trumpet. The traps and effects in
clude: Marlmbaphone, orchestral bells,
mandolin, cathedral chimes, sleigh
hells, snare drum, bass drum, kettle
drum, crash cymbal, Chinese gong,
torn torn, Chinese wood block, tam
bourine, Castanet, triangle, firo gnng,
nuto horn, door bell, surf effect, bird
whistles, steamboat and train whittle,
train effect, storm effect, horse hoof
effect, and numerous combinations
obtaining everything from a baby cry
to an airplane bombardment.
Two beautiful features of this new
Wurlttser are the harp, an instru
ment that is In itself the 'no ul of
musical beauty, and a piano. The
piano, as with all instrument of the
huge nig.ct, is played from the organ
console, not the piano Ii.m hoard. It
Is no eneffect or "electric" piano, but
a genuine inntrumrnt, the keys nf
which are electrically connected wilh
those of the organ coiihoIc. Nor is
the piano action or cxpremion iuiK
Ing. So marvelous is the inprluimm
perfected that the organist hue the
ame "touch" control from the con
sole as he would at the piano key
board. It mining his fingers lightly
over the organ keys, with the piano
"on" and the soft tingle of the in
strument of the immortals is produc
ed; strike the keys quickly aud the
piano resounds with a staccato, sharp
and clear; strike the keys forcibly an 1
tho majesty of the forte rings forth.
Jly combination buttons, the oiunniM
can produce the play ing of one, tw t,
or three musicians or even a "pinu
band." Ily depressing an attachment
on the expression pedal, a cord struck
un the piano can In held, leaving the
ofgunist hand free to piny a pint
age, or run on the other kei boards of
the organ.
Thursday Erenipg . y
Barbara LaMar Charms Like Olden Sirens
J!
THFITFR nilMPI FTF Ex
i nun i bit wwiiii tmtm lb ii - .r'rr
, B t?
Bobby Vernon Star!
A
r m
T?fs
r
Nil
Barbara LaMarr whose latest nroductlon, 'The Heart of a
will bo shown at the Lowell soon.
Siren,1
equipment, every bit necessary,
nnd plenty of room to use It Is pro
vided iu tho operating room of the
Lowell theater. The entire metal
eneloHfd room Is n "projectionist's
paradise,' in every way.
lwo latrst type operating ma
chines, so constructed ns to cut tho
actual work to n minimum, yet glve
unexcelled, steady projection service,
nrn inftlnllcd. These am ao placed
that not a motion la lust, and there
U 110 chnuca of a delay in a picture.
On one tide Is n brand new double
iltssolvitig steroptlcan machine for
I lie showing of slides, and on the
other aide is n high power array of
spot lights. All are but n step or
two apart, and are plnced with a view
to high efficiency.
Overhead, within reach nf the
pcrulor at all times, aro light con
trols, which regulate all lha luuisp
lights. Threo primary colors are on
the switch, so that the operator can
crente nny atmosphere ho desires.
Any odor combination is possible
with this arrangement. Inuso lights
aro bunched in bankets bigb np on
each side, so cleverly arranged that
It Is almost Impossible to detect the
exact spot from whence emanates
l Im soft rsdinnco that spreads and
shifts about the beautiful Interior.
Kvery little device, to shorten la
bor and to make for more efficiency,
la found In the room. Krar.k liibbs,
veteran projectionist, will have
charge of tho interior of the room.
T
New Market Opens
In Lowell Building
Home seventeen years ago Stein
Hrothers started to lay concrete side
walks, and five years later they came
to Kugene. They did their work well,
nnd as a consequeuce, their bushicfa
grew. They studied every angle of
the building game, and then begun to
enter other branches than paving and
walks.
Today they offlcally declared the
new Lowell theater building com
pleted, nt a cost of about SL!t5,000.
It is a building to be proud of, declare
the owners, and due credit is given
the contractors for its erection.
AVork was begun on the structure
Inst Bepteinber, about seven months
ago. Since then n crew averaging
from JtU to 00 men have been work
ing every1 day, and the building has
progressed at u unusual rale of
speed.
Tho structure Is flo by IflO feet In
Kino, and mto story high. It is con
structed bo that other stories may
bo added as needed. Iteinnrced con
crete, which makes the building fire
proof was used throughout. Over
-",000 yards of concrete were poured
during count ruction. It la no of
the staunchent nnd stoutest struc
tures in the city.
The outside la stucen, which makes
not only a durable, but a beautiful
finish. The aestnesa vies wilh the
efficiency with which It was planned,
and is declared to be one of the city's
finest buildings, in appearance and In
construction.
Stlen Hrothera also hare several
other notable buildings to their credit.
The New Iaraway building, the Os
borne apartments, four fraternitv
houses, the Craftsmen club, have ail
been completed, while the new
Theater building on Alder and
Kleventh street is under construction,
as Is a home for tienrge II. MMor
ran on Knirmomit heights, ami th
new public market. A great deal of
paving is also being done by the firm.
In point of equipment the new
Lowell theater, which is opening to
Kugene theater goers tonight, is com
plete in every detail. The seats?
Ah, real comfort is assured, for every
one of the IKK) seats is a Heywood
j Wakefield chair, with a soft, springy
jseet, upholstered with genuine Span'
, ifth grain leather. They are so ar-j
! ranged that a full view of the stag-;
is accorded every person without a bit
of cronning or leaning. j
The floors too have been given 1
every attention. Soft carpets that:
deaden all sound are on every floor.
These are carefully harmonized by
the general decorating scheme, and
were especially designed and made fr
the Lowell theater. The floor Is in
clined at just the right scientific an
gle so that the stage and screen is in
full view, yet it is no effort to walk
to any part of the house. Access to
the upstairs is by two ramps or in
clines, which go up eiltfer side of the j
foyer. These are also heavily car-
peted. Seats in the balcony afford!
the same view as those down stairs,;
and aro just as soft and cnnirortauie
The openings are beautifully draped
with heavy velvet, in shades to ma ten
the surroundings. This is carried out
on the stage, where the grand drape
is of burnt orange silk plush, es
pecially dyed for all color effects.
Tho stage itself ia one of the fin
est equipped on the Coast, and i
capable of handling any size road
show or vaudeville attraction. It bos
a full set of 42 lines, motor operated
curtains, high loft, and a switchboard
for light control that is a marvel. The
very latest type screen, the "Haven"
which reproduces pictures perfectly,
is ready for the feature pictures.
The operating booth, fully equipped
with two big moving picture machines,
a atercoptiean for slides and an nr
roy of spotlights, Is large and abso
lutely fireproof.
The entire building, constructed of
reinforced concrete, gives a feeling
of solidarity and satisfaction. It is
fireproof throughout, and the massive
strength of the structure mokes the
balcony as safe as the lower floor.
The equipment Is in perfect keep
ing with the spirit and construction
of the new theater, and the whole
makes one of the finest theatrical
places on the coast, It is declared.
i t.
i
dr&ye, sat at the dais table with her,
and a score of screen stars, directors
and Famous Flayers executives.
Amidst the gaiety that manifested
itself early in the evening there
seemed to be prevalent an underly
ing desire among the guests to honor
Miss Swanson for her triumphant rise
in ten years from an obscure little
extra girl to motion picture stardom,
a Marquise, and a member of the
famed French Academy. This latter
distinction was bestowed upon Miss
Swanson by the French Government
for her remarkable impersonation of
"Madame Sans-Gene."
Brief addresses of welcome and
congratulation were made by Adolph
Zukor and Jesse L. La sky of the Fa
mous Players-Lasky corporation.
Miss Swanson replied briefly.
Following the dinner, at which 400
guests were seated, there was a sup
per dance attended by 400 others.
HOPE CHESTS PASSE
LONDON, May 7. Modern girls
marry after such short engagements
that very few of htem now have hope
chests, an investigation by a London
newspaper reveals.
"LISTEN LESTER"
"Listen Lester." a screen adap
tation of the musical comedy of
the same nam shown somo sea
sons back, Is the featured attrac
tion at the Broadway theater this
week, and' the audiences appear
to have pronounced it very fair,
fast action film comedy. Once the
plot gets going there is not an
idle minute, although slapstick is
not once used, and Louise Fa
zenda has the only fall which
chances to keep directly in with
the plot and is not a gag.
William A. Setter is director of
"Listen Lester," which is a De
Luxe feature presentation, and
without any Bpecial preten6e be
has turned out a picture which
will do to cause even a fat man
to forget the warm summer days.
Harry Meyers, Alw p,
Farley. Le, Morai Ml '
Mis. Farenda,
and Eva Novak ha, ?
the fight on the ZSe''
makes up for her ran,.
role at all other time, "Wli
"Listen Lester" ni' .
In Eugene soon. "
Andy Gumn nf
Fame, Bah S3
Universal has had t i
ductlon activities tem '!
the Gump corned!. . EP.rnl
Summervllle, who piTr,T s;
series. Slim f-n ..." "t
Of Andv f.limn 11
nose while worvin. fat
nron" housR .h ".
his nose, but SDr.iZ, ? ' b''
as well. Slim will be read, ?tt
lima wnrV In ..- " reaiT ' :
"" war f utntt
MILLIONS FOR NEWSMii
LOXDOX, May 7.-1", t
Lines are now spendin, n...1?
Stt.000.000 ,0 roplac, 'l
lost during the war. H
A market completely equipped for
the care and sain of all kinds of
meat, fish, poultry, pickles, cheese,
and sundry im set articles will be
opened Monday 111 the new Lowell
theater building by A. M. Tripp. Mr.
Tripp la an experienced market man.
and he haa used his experience to
good adrantage in planning and de
signing his new place of business,
Kverv product will be kent cool and
sanitary, for a refrigeration plant has 'Tho YVItard of Oi" haa baen
been built into the shop. This ex- ( hold over at tho Colony theater,
tends to the display windows, where 1 ow orK, for a second week
Lowell Plumbing
Job Is Finished
as Building Opens
The new Lowell theater demanded
the best in plumbing service, and this
wns what Williamson and company,
plumbers gave it. No expense wns
spared In this department nf the new
building, and every modern appliance
known to the plumbing craft was
used, declares Mr. Williamson.
lint nnd cold water is supplied not
only to the stores nnd other depart
ments, but to the women s rest room
rind the men's smoking room of the
theater ItNclf. Special fixtures in
keeping with the rest of tho house are
used in the theater rooms.
A special drinking fuuntain, ordered
especially for tho Lowell, is to be
inatallctj by the plumbing company.
This is an lunovntlon in its line, and
will prove to be useful as well on
ornamental.
Although the building Is fireproof,
three, fife openings, each with a fire
vnlve and fD feet of hose are pro
vided. "If some one's clothing
should cntch on fire, which Is about
the only kind of accident like that
that could happen, plenty of water is
avnilablo to put them out In a
jiffy." says Mr. Williamson.
The master plumbing, which is
satisfactory in every way, is declared
'to be tho finishing touch to the com
plete building.
Lowell audiences to see star in ac
tion soon.
C. K. DeNeffe Opens !
Clothing Store in !
Lowell Building
An enterprising clothing merchant
of Uaker, 1', K. DeNeffe, .heard a
lot about Kugene, and came over to '
look the place over. lie liked it, de
cided to go into busIesH here, and he
is now installed in his clothing store
in tho New Lowell building. Mr. Le- I
Ncffe has been in this business for
many years, and thoroughly under-j
stands it, from shoes to hats. j
His shop has been carefully 1
planned, and bis goods as carefully I
selected. He will feature Styleplus
cioinmg, anu win torai 111 fvr rj 111 111 h
needed for gentlemen's wardrobes. A
complete line of leather goods will
also be carried, and a model shoe
store will be installed.
Dressing rooms, built in mirrors,
and the latest improved suit racks
are features nf tho shop. Room is
found for every department.
"I have lots of faith in Eugene."
says Mr. DeNeffe, "and I came here
to do business In a thriving city. I
am well pleased with my allotment of
spare in the New Lowell building, and
I look forward to associations in Eu
Sne." ,
Dinner Fete Given
For Gloria Swanson
A "Welcome ITome" dinner to Glo- j
ria Swanson was given on tho evening j
of April 14 at tbe Park Lane by the I
Famous I'layers-Lasky corporation, j
The dinner was tendered both as ai
personal tribute to Miss Swanson and j
in nonor or .undnma ans-Jene, "
her latest picture.
A brillinnt gathering of about 800
notables of the dramatic, motion pic
ture, social nnd literary worlds was
present. Miss Hwnnson's hushand
the Marquis de la Fnlnise de la Con-
Hail To The New
Lowell Theatre
Scliaefers Bros. Department Store as an integral
part of this beautiful University of Oregon city wish
to convey in a few words that a hearty welcome is
extended to the new Lowell Theatre.
Eugene is justly proud of this well appointed
theatre which compares most favorably with those
in cities much larger in size than Eugene.
A few words of commendation is justly due the
management of the Lowell Theatre for its realiza
tion. It denotes progressivencss, enthusiasm, the
time of improvement more in tune with progress,
for which this hustling city has a widespread record
in its favor.
In the joy of seeing things well done, in the pos
session of all that commerce calls best, you will find
all these ideals in the Lowell Theatre manage
ment fulfilled.
Cattv-Comer From
- AX BILLV DEPARTMENT STORE
THEY LAUGHED 'TILL THEY CRIED
'Wizard of Oz' Will
Come to Lowell
cool pipes will keep the products in
tho beNt of condition even when they
are placed In position for show.
The room Itself is a pleading sight,
with pure white walls nnd blue ceiling.
It Is dcnlgncd expccially fur cleanli
ness, and every inch of tbe place ia
available for cleaning.
.ir. inpp 1 very wen satined ! aonio thousand vounpHtors
whii inn new milium, nun ueucve Know that It catches right on
that his Quarters are ideal for the "Tho Wlianl' of Os" will be
oisrkei. shown at tho Lowell very soon.
A good plcturo, this. It war the
attraction at tho Forum In Holly
wood theater last winter. The
crowds of children and their hap
py faces as they came out told
tho story. It needs only a report
er's review. You have but to
listen to the roar of delight from
to
Theater to Bloom
With Flowers From
University Florist
An abundance of fresh, fragrant
and attractive flowera are to be pro
vided for tbe opening night of the
Lowell theater by the University
Florist, from his modern florist
grounds on Tatterion and East 1.1th
streets. Itloomt nnd buds and green
of every description will be used in
profusion to add to the general de
lightful atmosphere of the theater on
the opening night, it ia announced.
The I'uiversity Florist shop has
been In its present location for sev
eral months being formerly on Hil
yard street adjoining the mil Ir 11 re.
The proprietor has devoted his life
to the culture of flowers, and it Is
not only work for him. but hie pleas
ure and hobby aa well.
Flowera for all occasions are sup
plied from the present grounds and
hothouses, which cover a large part
of the blocs, at llh Avenue and
Tatterson street. Kvery modern ap
pliance, is ued to further flower cul
ture in the plant, and a corps of effi
cient assistants help In tending the
delicate flowers and plants.
Ticket Booth Ample
In Lowell Theater
A feature of the lobby of the nrn
Lowell theater Is the Urge ipiartem
for tbe girl who prexides ml the ticket
window. Kbe Is not shut in, behind
lars, nor crimped iu aiir ay. The
windows are full length on three
sidis.
This Is the Intent 1 1 pe of equip
ment for this department of theaters,
and it makes for greater efficiency.
With plenty of room, the tirket seller
ran work faster, and patrons can be
belter accomodated, it is stated.
KIND-HEARTED JUDGE
HLArKWIlN', i:ng. May 7.
When a mail out of work for 1 1
mouths was brougl t Into court here
for fnifug to pay the license lax on
Ida dog, the judge took up a collection
in the courtroom, paid tch lax, and
scut llit' ma away hupp;.. '
Style Is What Counts In
Millinery
Style real, genuine style is the thing
that counts above all in millinery.
The reason our millinery is acknowledged
as the finest is because our hats have
that smart, fashionable air that well
dressed women demand.
Ruth McCallum Carter
OVER FIRST NATIONAL BANK
001? X Kit NINTH AND WIIJ.AMFTTK STRKKTS
Ills?
8
THE
THE WORLD'S FAMOUS FANTASY
IF YOU HAVEN'T A YOUNGSTER OF YOUR
OWN, BORROW ONE YOU "THE WIZARD OF
OZ." HOW YOU WILL BOTH ENJOY' IT!
WATCH FOR IT AT THE LOWELL
HAROLD BELL WR8GHF5
BEST KNOWN BEST LOVED-
-BEST FILMED NOVEL
"The Recreation
of Brian Kent"
IF IT'S
HANDLED BY
DE LUXE ITS
THE 6ESTI
. TO BE PRESENTED
IN EUGENE AT THE
LOWELL THEATRE
PICTURES PURCHASED BY
THE EUGENE'S GREATER
THEATRES COMPANY (REX
AND LOWELL THEATRES)
FROM THE
DE LUXE
FEATURE FILM CO., Inc.
Mike, Al and Lou Rosenberg
THE OLDEST INDEPENDENT
EXCHANGE IN THE NORTHWEST
" ' '