4 i
! ' 1
Detroit, Mieb., !. 10. -"The IciiioikI
for autnmoUlfH tluriiifc l!rj:j will Ite
Ktinter tliun ituriitjf any oilnr yir in the
junior? 01 nift inoior ear iniluMrr."' Jhm
Ktateinnit mnuV hy Krtwl 1J. Kuril, inci
dent of tlip J'onJ Moior compiuiy, In hail
upon an unalywin recently inn do in mii.
motion with the aatca of Ford and Lin
coin motor earn.
"The deimiiiri," he pxpliilneil, "i eom
Uia from a more (-ofiCfiitiuti'tl hiIck i-f-fort
on the purl f nmiinfuiiircrH mid
rienlcrH Kven with nil lite earn now run
ning, there ure hundredx of thou wain In nl
potential owner h in all parts of the conn
try who hnve yet to buy their firt car.
".Many (Jeulern Mid lnaimfaciun-rs have
been content to Hkim ihe cream off (In
top of the market, and now are cnjuiKcti
m the husiiwHH of trading rather than jn
the development of new car ownnrs.
MJtut the chaiiffe in on the wiiy. We
have Kenned it for tnomliH at the I'ord
.4otor company, both an it relate to
Lineoln card and to Fords.
"The lotul volume of uroBneetive own- ,
era are booking for their antomohilcA and
uio veiling organization that la nroperly
orRanizeu ih planning to carry Ihe aiory
to thetn.
"When I any that the demand for car
during the year will lie greater Hum ever
ui'iore i speak iroin larin compiled in ai
exhaustive atudy of ear purchasing con
ninona throughout the entire country.
llio last two month, orrhuanly termed
months of low purchasing, have seen
, Kteadily increaHing rather than diminitdi
hig ordera, not from any one acotiou hut
from all parts of the country.
"Seanonal buying in on the ileelinu.
There have been too many tunea when
the car buyer could not get delivery be
cnufle he waited In placing hia order to
warrant any further eoiiliutiance of this
Ofappointment-invItiD condition.
"Ho ordering cara ih evening up. The
automobile in thin country Ik looked upon
as a ataple product, much like clot lies or
food. It la a neeeaaity in modern methods
of living. For thin reason Ihero la a large
and virgin field of sales which is opening
up to the dealer who ia alive to the facta
governing the case."
press rcprrntat'tve.
The Slippery Ford hill is notea atonj
the Pacific coar.t for ita ejctremely sharp
pitch and it k more than a mile ;n
length. Addd to tbe oidmaiy yra.le tfiffi
ei)lties the bill has two hairpin turns at
winch most drivers have to sail l into
becond.
The motor of the Oldsumbile was not
itoppeii ut the end if the mil, but wuh
kept running continuously for MO li.iir.
It was started when the car was taken
from the show rooms, drivn to Ha-Tii-meuto,
over the road to M'no and :Jin
bi'tk to Hucramcnto and allowed to run
fv nuiny hour tliere before it wm shut
oft. Nji adjust menta were necessary on
the trip, it ia miuI.
MILL MCE- JUMP
PflMOeil) , .,,r..
(1IIP llUniUC QFUJIPPV ' sr- .
I UUII fllllUlIU Ullnl I I 111 . !iy- J7 ff
niRRlTIIITflfiHOW RotlDUQri 7Nf
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II
An Ojdstnobile fmir-cylinder aemi
aport model, with its gear shift locked in
Jiigh, ban broken all recorda in u run
from Sacramento, Cab, to )Icu, Nov.,
by negotiating the Slippery Knnl hill, a
feat ultwaya considered Impossible by
leading automobile dealera ou the l'n
jcific coaat. .
Tlio car wna n stock chasms ami not
dortored In any way, It ia said, and was
taken directly from the ahowrooms of .1.
W. Leavitt and company, San Fram-isco,
diatributors, tbo gear shifting handle re
lieved and bhe tranNmlasiou neulel in the
presence of witnesses.
The feat waa considered ro rcmnrknh!:
that Kan Francisco automohi! dealers
refused to bellovo Ihe test until dt.cu
mentary evidence was produced that it
bad reaHv been accomplished. In the cai
waa J. AV. Karnes, of Hacrainuto, man
aaer of tho J. W. Tvoavltt i-mmm i lint
Oooper, an automobile race driver, who
holds an A. A. A. license, (Jooig-? Ji rex,
"The stuff that (be new Hodge all
(ee) sedims are made of was demonstrat
ed last Fridav tiialit when one of the cars
driven by W. 1. 1 'as ley, a traveling
aalcsmnn, slippeil off thr east approiich
of theCinlh avenue bridifo over (lie mill
race and rollefl drwn to the water's
eili,'!," says F. M. Hathaway, of the I'a
cil'ic Aulo company, the local dealer. Mr,
Hathaway took the machine out of the
race for the owner and put it on display
at his show rooms.
The car looked like a wreck Friday
niirhl as it hiid on its side on the steep
frill race bunk. However, when the ma-f-hiire
wits put back on the street and a
little mud scraped off it waa found to be
prncticuliy uudumav'cd. The steering rod
was hent and the windows and windshield
broken but there wn hardly a scratch
on hf body. The floors worked as well
n before the accident and no one could
find anything seriously wrong. The
slrenglh of tho ull-steel ea wan floimui
Fi rated.
"Hodee Ttrothers built their business
sedan with an idea of giving the world
a car common sense buyers would view
as no investment, says Mr. Hathaway.
With this new all-steel car they have
made a praclici:! thing of an ncknnwlcig
ed luxury. They have placed the comfort,
rrolcction and dignity of the sedan within
the range of practical usage.
Dodire ltrothera realized that a steel
lodv for such a closed car was one of
the first e-wentiala. both from the stand
t oint of economy and utility. Once man
ufacturing obstacles were overcome, the
Meel bony closed car could be put info
mianf ity production, bringing down the
cost to the plane of the average family
and at the same time increasing the car's
scope of operation. Steel would withstand
the hardest everyday usage. It would lend
Itself much more ideally 1 the salesman's
or to the farmer's requirements, for ex
ample, than the delicately finished de
luxe Sedan. Instead of many coat a of
varnish applied slowly and painstakingly
by hand. it. would lake a lustrous baked
on enamel just as tbia same enduring '
fiuifh is applied by u highly perfected j
mechanical process to Hodge Jirolhers
open cars,"
The "snappy" little Overland Four is
meeting its biggest reception in Kugenc
this vcar in historv. declare West &
Sons the local dealers. J.'specially is the
dosed car demanding a great deal of at
tention in Fugcuc. Weut her condition!
hern are making the closed car the all-'
ar-around machine and the Uveriaud is
filling the bill.
The new model 01 being shown this
season has many new and Htiiktng fea
tures. It has a higher radiator and cowl
than last year's models, is heavier con
structed and stronger throughout. Tho
hues ui e also longer than heretofore, I
giving it the snappy appearance. The re- ;
liable triplex springs are til ill a feature I
of the car. J
A baked enamel finished body, drum !
t)w headlights, adjustable windshield ;
and sun visor, all add to the apprurance ,
and superior service offered by the
Overland. The closed car is finished in;
velour and the workmanship and material t
n : en re as good as the hight-priced makes. '.
A new Willys-Knight coupe-sedan inoii- i
el, five-passenger car, the first to make
Ha appearance here will he displayed at
the auto show by West and Sons, local
agents. A beautiful blue finished nillys'
K mailt toiiriuif car is also ready for
those admirers of (he well-known cars
who will be at the aulo show.
The Overland, like the other popular
priced cur factories is working to capac
ity this spring. Orders having been com
ing in so fast that the Overland factories
will have to increase its output 115 cars
a day to take care of orders now hook
ed, the local agents have been notified.
For not more than 10f extrn in Ihe
Hudson line one can buy a closed car, auil
have all closed car com fort h. That's how
popular the closed models are, and how
some manufacturers arc meeting the de
mnnd. The Hudson coach ia nn entirely new
closed body design. It brings all the util
ity one can act in nnv closed cur and vnr
it costs mit sitgnuy more man the open
models.
Jt is durable and comfortable. Thou
sands of owners are proud to drive the
voacn.
MOST NEGLECTED
A repair mnn asked, "What la the
most neglected tfirt of a car?" nnswered,
"Ifs tJie universal joint. Oive it grease
n.1 U v.. r.:i.r.. II.. X- I.
1 your IH.W.T llroiu. ML-imlf ,.r nn,'.!1"'"3 '''f"'"''l ly Jirillliu.
ciuurtiT. Awl wlii'n it fuils guml night!"
Rubber Conference Is
Called By Firestone
WilKliinjiton. JiVli. 21. Hnrvpv Vlri-
stone, Akron, Ohio, rulihor kooiIh niilnil
fiK'turcr Iihh railed a fonfrrrnco o rub
ber immtlfuelurerx lo determine linw to
I'oinlmt the crude, rubber restrictions re-
teiiuy iiuiioHcil hy the ItrltiKh itnvern
ment. The conference will be held Fob
i iniiy L'7 nnd lis.
Firestone charged tlint Anierieiin 'con
sumers are being forced to inv ine,ras i
tftnliiiK scores of millions 'nf dollars
annually uecause or the exnort restric-
MAKINQ CAR ATTRACTIVE
llolled linseed oil Is good for removing
Bter.mei.to nrtist an.l It. i liecdter, body of a cur" ' "
SAFEST GRIP ON WHEEL
I he snfcHt urriri nn thn wJionl lu n-ttl.
ono hand obovo tho other, one, palm
nn uiiii uio inner uown. 'iliiM Krip pro
vides tho greatest leverage on Uie wheel
iviia me icasc exertion.
THE UNIVERSAL CAR.
We have on hand at all times a large assortment of Renewed Fords, some slight,
ly used, but all put in good running shape, at remarkably low prices. All
'models are represented, for business and pleasure.
iver TSiis List of Bargains
1921 Ford Sedan .$450
1 92 1 Ford Coupe ...... . 7 $450
1920 Ford Coupe . ..$425
1922 Ford Touring ....$390
1922 Ford Touring, all-weather top... $410
1921 Ford Roadster .$275
1916 Ford Chassis .-. . . 75
1921 Ford Truck . . ... . . . ..... . . ....... . $265
This is only a partial. list of the Renewed Fords we have to offer you at such low
prices, but it will give you an idea of what you may be able to get. Come in and
let us show you and explain our method of renewing used cars and show you the
benefits to be derived.
NOW IS THE TIME TO BUY YOUR FORD
1.11,
COMPANY
wc. : ..... mw
Dodbe Brothers
BUSINESS SEDAN
Dodge Brothors, with equal aptness, could have named
it the Family Sedan.
In the first place, it is big and roomy a five-passenger
car that will really seat five adults in comfort. There
is no space wasted on superfluous adornments. Every
inch of body and chassis is put to actual use.
There are no delicate cloth furnishings to be soiled ty
the children. The seats are upholstered in durable and
attractive blue Spanish leather.
There is no sensitive varnish to be easily scratched
or finger-spotted. The body ia steel-built-a new
principle in Sedan design-making it possible to finish
! ".ter,r'n Dodge Brothers oven-baked enamel, the
most durable finish known.
The rear seat furnishings comeout-instantly converting
the rear section into a spacious carrying compartment
y 'oi;icarr'in funks, boxes and household
luggage of all sorts.
Fnh!!e,Can0mp "?d pIay t0 their hear8' wtent
h. ' ".d W,hBn cleang time comes, you can turn
the hose on it inside and out.
Tho price is $1405 delivered E
UR0110
PACIFIC AUTO CO.,
l' X ll.it imway, 1'rop. .
:
Willys-Knight Prices
f nil Ci..
Touring, 5-Pass.
Touring, 7-Pass.
Roadster, ,'J-Pass.
Sedan, 5-Pass. . .
...$1455
...$1675
...$1455
...$2080
f.o.b. Eugene
Coupe-Sedan, 5-Pass. $1865
Sedan, 7-Pass. $2295
Coupe, 3-Pass. ..$1975
mendonr2? tT ,mwroves with use. The Willys-Knight is the motor of tre-
bfehu tnlZ i Vuu l0SS 0f power' no loss of compression through valve trou
nnlr lf i " tkse PPPet-valve inconveniences, these is a quiet flow of
WiHvs Knithf i m?ees wLth eah rotation of the crankshaft. Of all the
ever wo mt t? w-n6 Produced have yet to hear of one that has
ever worn out. Ask any Willys-Knight owner about the Sleeve-Valve Motor.
lHRtrooMl!o fo"."'l in any other car. The lvanl-haked enamel finish retains ih
exp,.nsive. Upkoep an 1 of m, .. & BPn"-?S 1I,SU,' r"V,DR C,mfoit ,lot found in manr rara mucl1
The Se,lan ami Co xpe. re fi ,is u7 ns IZ '!? 1,fn18 yOU 'lU V"'0,1' won7 n1,0llt "hcn J"" drive an Overbid
Ki.ip.nent is eoniplt'te and cotnietio,, is perfet" S y0" " Y "my be bllilt for t,,e h 1
OVERLANDPRIC E S
f.o.b. Eugene
Coupe , .$960
Sedan '...$1035
...... . . .
I
i
i I Touring , .....$666
tcr- $666
: y.egt&c;0m)tQr: Go.
.... : T7 1 ' i 1 1 i i ,