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About Capital journal. (Salem, Or.) 1919-1980 | View Entire Issue (Sept. 21, 1926)
TUESDAY, SEPTEMBER 21, 1926 THE CAPITAL JOURNAL, SALEM, OREGON PAGE THREE FASHIGNGRAMS Paris and New York Let Our Autumn Opening Guide Your Choice of New Fashions ...-a . .From the. hundreds .of fashions, that leave the designer's hands, it is. al "' ."most impossible to choose the correct,' the smart, the . loveliest. . But from this collection of fashions, as offered at our autumn opening, such a task be comes a gay adventure with only success to crown one's choice. We have sought long and culled carefully, and the cream of the season's modes is of fered for your choosing. Hats, frocks,, coats, suits, footwear and scores of new and different accessories all make their bow tomorrow night. You are cordially invited to see them. The New. Mode Is Frankly Feminine !And lavishly full with shirring and smocking. Tiers in endless variety. The Moused- back and swathed liip be low which flares a full short skirt. The youthful jaunty bolero. The f latterin g drop shoulder. Contrasting yoke. Eich embroidery. Lingerie touches. - Pleats and peplums. These are just a few of fashion's newer gestures for fall, developed in rich satin, velvet," moire and crepe. All of these you will find here, as long as they are new and 'smart. - - ' - The Mode For Evening, . Glitters Smartly Sequins, pearls, gold and silver all lend their brilliance to the new mode for even ing a mode of new lines, new colors and new fabrics. A mode that features a daring ly new decolletage, the uneven hemline, the "fish tail," the very full skirt and lines deftly molded to the figure. A mode of chiffon and metallic cloth, of fluttering fringe and soft feathers, of velvet, taffeta, satin and lace. A mode in which the gayest colors are the smartest, and black the smartest of all. Here the smart women may see the new evening mode at its best." Smartness Means Slenderness--Even In Furs There is a beautiful alterness in the smart .well-dressed figure of today, a slim, well poised air, even in a heavy fur coat. For the most skilled furriers have fashioned and designed, eliminating the bulkiness, bringing out the sinuous lovliness of the heaviest pelts. To obtain such' expuisitely, fashioned fur garments one must perforce patronize the finest of houses. The woman of fashion, the woman who knows furs, will realize that here are fur garments fashion ed for herself by the hands of an artist. A ! l m . . 5 "4 Sal I miss) - E M!k&3 Ulm'i Lelnf Jeirtffien lt ' Wednesday Nlfc'ht ii H -' -aiU()i!Di:i-)!)tiX);wftrtit;!iijau!M III ill Salem's Leadina Department Store If Windows Undniped . at 7:30 Wednesday Night 1 A whimsical chapeau is called "Tea for Two" and closely resembles an avi ator's helmet. Coming down deep on . the forehead and covering the ears . like earlaps. ' . v . ..... Plaided velveteen is very smart f or the jumper of two-piece frocks or for the short jackets in either case, ae-. companied by skirts of plain fabric. ;; From the troubadour days come ; gowns with quaintly puff ecL sleeves, -ruff collars and ribbon trimming ap plied to give the effect of baloons. Transparent velvet sounds like a con tradiction in terms, but this new vel vet is transparent, and it is velvet, it;.; The new silhouette is large at the shoulders, due to deeper armholes and ; Moused effects, and narrow at the hem The deeply cut armhole, with sleeves starting from the waistline up, is one of the important autumn features. The mode uses tiers as her ally to gain the ends of smartness. Paris, after using navy blue all spring, endorses it for winter coats. Crowns go higher and higher, but al ways they are softly draped and creas ed. Stitched velvet hats in color are lovely for the not-so-tailored costume. The newest materials are woven to give the effect of embroidery. Metal thread is a favorite on woolen. Valencia blue is a cheerful shade with a hint of purple in it. Black has come . back this season stronger than ever. The nasturtium tones are high fav orities; browns yellows and oranges. Paris calls the same shades "African colors." Paterned jumpers with plain skirt are: new and mos'f effective. The Cardigan neckline is seen every- where. It has certainly made an in stantaneous and lasting -success. - Informal coats arc in beige-and-brown, first black and white, second and after that anything you wish. Fringe beads, sequins paillettes; these add glitter and movement to evening gowns. When sleeves are long they do many interesting things to show their versa tility. The up-in-front line at the waist is achieved by slight draping, or by con trasting trimming applied to give that effect. If you want to wear a dress and coat of different colors let a shoulder flow er be the link between them. The higher waistline and longer skirt has appeared in Paris, for evening only. Fullness and draping are smarter if one side is different from the other. They need no longer be "balanced."