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About Capital journal. (Salem, Or.) 1919-1980 | View Entire Issue (Jan. 28, 1921)
v Januay 28921 The Capital Journal, Salem, Oregon Page Three ' Tr PENNEY COMPANY A NATION-WIDE INSTITUTION , TZ " "aB-8a8 J.C-lbrsi '"MiiiiiQN J. C. PENNEY COMPANY A NATION-WIDE INSTITUTION J. C. PENNEY COMPANY A NATION-WIDE INSTITUTION Establishing A New Price Basis the RECONSTRUCTION PERIOD IS ON. Every article in our store bears its proper reduction. You can shop here with confidence that prices are Right -3 H Z Z H ft O 3 "3 : z i i I Z 4 2 If WE BELIEVE the era of high prices is rapidly pass ing. Production has overtaken de mand and prevailing replacement costs are forcing prices downward. To meet this new condition it is our desire and intention to strike bottom in our first revision of prices. This means a tremendous loss to us which is your gain. Those who know us know we are not special sale folks and we do not want you to confuse this price revision with the ordinary special ten-day sale commonly employed by other mer chants. Prices quoted in our stores will prevail until the goods now in stock are sold and will continue to prevail unless market condi tions demand further revision. Many odd lots of lines to be closed out or discontinued are priced far below replacement cost. We in- vite you to participate in these money-saving values and suggest you do not delay else you may be too late. i Note carefully every price quot ed, make accurate comparison and you will be convinced of our supe riority in the merchandising field and the tremendous advantage to be gained by placing your confi dence in an institution doing each year approximately a fifty-million dollar ($50,000,000.00) "business whose savings in quantity buying are passed on to its patrons. You need now many items of Dry Goods, Furnishings, Shoes. Clothing and Ready-to-Wear Ap parel. Buy Them you can be sure our prices are right. Ladies' Wool Dresses We have some of the best values in Ladies' Wool Dresses you have had the opportunity of getting since before the war at the low price of $9.90 MEN'S OVERALLS Best Grade of 2.20 Blue Denim $1.19 Regular Stifel Stripe Overalls 98c HOPE MUSLIN 13c Yard Outing Flannel 19c Yard ................... i Men's Hats Silks Recon.-truction Price Georgette Crepe Taffeta ( and Crepe de Chine $2.19 T0 $3.98 Reconstruction j1 fiQ Price, yard A,Ut Men's Mole Skin , , . Men's Flannel Pants " Shirts construction $3 93 Reconstruction $2.98 Price v SHEETING 8- 4 Bleached, yard 45c and 49p i 8-4 Unbleached, yard 39c and 45c 9- 4 Bleached, yard 49c and 55c 1 9-4 Unbleached, yard 45c and 49c 10- 4 Bleached, yard .... 55c and 59c 10-4 Unbleached, yard . . 49c and 55c SHOES Ladies' Shoes In small sizes. Good styles and quality. Reconstruction Price $1.98 and $2.49 Ladies' Black Kid Dress Shoes With Military heel and Goodyear welt $(90 soles. A good dress shoe at Ladies' Brown Kid Dress Shoes With Military heel, and imitation $8.90 tip ' Ladies' Black Kid Dress Shoes With 12-8 Military heel, medium $4.98 toe v Ladies' Gun Metal Dress Shoes litary heel, imitation tip $5.90 Ladies' Black Kid Oxfords Ladies' Black Kid Oxfords hat are stylish and serviceable. They have ilitary heel, Goodyear welt sole, a $55Q Men's Work Shoes Reconstruction Price .... g2 (o $g Men's Dress Shoes Reconstruction Price (g lo $g t)Q Boys' Dress Shoes Size 10 10 12 $2.49 t0 $2.98 sizea 121 t0 2 $2.98 $3.98 $3.49 $4.50 Boys' Work Shoes 5ize 10 10 12 $1.98 $2.98 Size 12' to 2 $2.49 $3.98 2 t0 6 ' $2.49 10 $4.50 Child's Orthopedic Shoes Ideal for Children, in black, brown and Witch Elk. $2.49 Sizes 8 12 to 11'. $2 98 Sizesl2to2 $3.49 Enlish Wa,kin $3.49 $4.50 Wool Skirts Reconstruction Price $4.98 t0 $7.90 Berkley 60 Cambric Reconstruction 9Q Price LOL BHWWaHHMDIIBl Berkley 100 Cambric Reconstruction QPi Price Berkley "Coronet" Cambric Reconstruction "I Q Price J-7i" Curtain Materials Reconstruction Price 25c to 98c Yard Flannelette Reconstruction Price 21c to 29c Yard Cretonnes Reconstruction Price 15c 10 $1.15 Amoskeag Romper Cloth Reconstruction Price, yard Blankets Cotton Blankets $2.49 10 $4.98 Wool Blankets Reconstruction Price $6.90 $10.98 Men's Work Shirts Chambra and black Sateen Reconstruction Price 59c 1 98c Rockford Socks Reconstruction Price 9n 2 pair for .. ,tJC Child's Play Suits Reconstruction 7Q I . i" . I Unbleached Muslin Reconstruction Price 10 c t0 17c Lonsdale Muslin Reconstruction "I Q Price, yard Apron Check Ginghams Reconstruction 1 On Price, yard AOC Zephyr and Tissue Ginghams Excellent quality, beautiful patterns Reconstruction Price :l2-in-yard 65c Crash Toweling Reconstruction Price 17ct029cYard Bath Towels Reconstruction Price 25c to 89c Face Towels Reconstruction Price 15c 0 45c Barber Towels Reconstruction Price 1 1A dozen 9l.1V Flaxon Reconstruction Price 25c to 45c Yaid Silk Mull Reconstruction Price 33c1 79cVa,d White Organdie In several grades. Reconstruction Price 89c f $1.49 v 1 Canvas Gloves With leather palm. Reconstruction Price 29c pan . - Por lack of space can only mention a few items here- but you can rest assured that every thing else ln the store are at equally low prices. TfPeiffleyXg ) BUwJIl-. cA HSjatiotx-aVicle Institution You should call in and see what great surprises we have in store for you. 160 North Liberty Street Salem, Oregon -am HMinF3585 uri n- i nimnrnmr i" Tin Tin" J r PENNEY COMPANY A NATION WIDE INSTITl DON j.u rwf vw - J- C. PENNEY COMPANY A NATION-WIDE INSTITUTION 3 m a a jj 3 z rt M as z w h ft o a "0 Z z z o w z Jj H H mi o z 15 ts Z Z M o Z I ! Z H O Z. PI z. H I H r H Z o i.