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About Eugene register-guard. (Eugene, Or.) 1930-1983 | View Entire Issue (June 6, 1941)
THE REGISTER-GUARD, EUGENE, OREGON Jims V, mi telebration Slated brSunday,June8, km. to 4 p.m. . lebrate the opening of its new building-largest r , ofocery estaDiisnmeui. m uicgun umsme oi rori fff metal Grocery company will hold an open house for y grocers 01 ux - . t v.j, .nlant located at' Fourth and Washington street, has -? Win operation for two weeks. With a minimum .i.ienn anu wi """""v j PrT,,,rtprs from the old location at 441 Charnelton SneaUM""'" , kniUinif 1 1 T:l-J 17 . iijg ultra-raoaerji uuuumj una uccu aujumpusiiea F1 ' . U rf MflV fee entire crew of 24 em- ii ho nn nana xo Kmers of the whole- P. . 1V0 cnopinUS. ef- l plant, m r ' PSrShments will be Pto the General Grocery EL1 which includes motion M been schedued by 1 Thompson, gene"" j ik. Arm. who has been Lkd with General Grocery JSput 22 years. topte me wet man ... -- Uplished only within the past E the company Is already d.rffldently. All merchan- I itcil, na OUlce equipment kdace, and everything-Is In tor the greeting of ud customers, Mr. ejoa said. to! lor the open house cele- II tU be between 10 a. m. I p. n Sunday, June 8. rge Territory jyed y Big jocerv Firm - Ganl Grocery Co., of mica serves a large ter a this neighborhood, has a . large, new es it which will be utilized iiwhouu and office center null area. nw lite of business onera- the well-known comnanr aHorthweit comer of Fourth street the ad' tttal 385 Washington. Re- Wfti from Lane. Douelas. n Com. and Cum counties fit nrvlced from the central RoEuiene. .- - atw building will house the mwesaie plant outside of 'ot Portland. No wholesale OH the Pacific ennftt ran am. iwaew General Grncerw or. oere in regard to speed .i, ifl 5 J s i It is the HERE IS AN ARTIST'S DRAWING of the spacious new General Grocery company warehouse at Fourth and Washington streets in Eugene, grocery establishment in Oregon outside of Portland. (Kay Chin sketch, Wiltshire engraving) largest wholesale Fleet of Tracks Pll Grocerv hn a lam P Of tlUCkl ripllvprlm lnfffp Fta 1,1 wholesome merchan- wnolesaler to retailer minimum nt ftvmvtltoa- IhtM Will (inorat. AtrmMI new building to their mtleti. HEW bulldtn ma. hiitlt ran local labor and ma- ... .. ' .11. U. ft Ul P through local firms. John was the architect and the contractor. " of the building has Its "TOi sn... ,i,iv TOoaate 4 cars of mer- Li ,, ulneously. The Ml the property is newly L . Parkln8 faculties L j customers, em p "4 business vehicles. Ie ices in the modern r? are eaumnj .uu EX. ?,,with automatic oil NrteandairCOndi' yr and oackina g made extra large and Ei1" . to faelUtate PWth K wie aisles extend F3bl.piT warehouse and I ith ?eeding up ser- LT"1 merchandise within irui ranpp i uiu prospec- 'ny ol,10 clear out Bnd eiS.letntcameun- b'allnewT M ou.t- Coffee-Making Device Should Be Selected Carefully, Is Advice The family coffee-making de vice is a permanent piece of equipment which is used frequent ly; therefore great care should be taken in selecting it. First of all, find some way of giving it a performance test. If that proves satisfactory then ex amine the device for the ease of cleansing and endurance features It has to offer. When the type of device has been decided upon. then make sure that the size is convenient for the family. The coffee-making device can not be tested for performance un less the homemaker knows what she is looking for. A cup of good coffee has a clear, sparkling ap pearance, a delicious aroma and fragrance, is free from any un pleasant bitter taste and contains a minimum of sediment. Use perfectly fresh coffee in making the test; make the brew to the capacity of the device and Dour out a cupful. How does it look? taste? smell? II the brew seems satisfactory then filter the remainder of it in order to test for sediment. An ordinary kitchen funnel and filter paper, borrowed from the science class or bought at the drug store, may be used. If the device gives a satisfactory performance then make sure that It is easily kept clean. If It fulfills all those conditions and passes all those tests, the coffee-making device serves your purpose. But make sure you use a -top brand of coffee, such as the "Preferred Stock" brand recom mended by the General Grocery Co., of Eugene, which has just opened a new building in Eugene to house its modern warehouse and office serving 45 stores in this area. The "Preferred Stock" brand of coffee is not the only fine brand of coffee; however it is one of the finest offered u far as Qualify 1 concerned, with the price being the lowest of the quality Brands, Coffee Experiments Carried On by Brazilian Government For several years the National Coffee department of the Bra zilian government has been carry ing on experiments for the use of surplus and low grade coffees. In the center of one of the great government warehouses in Brazil is a five story plant for the manu facture of coffee plastic, which has been named "Cafelite." This plant has a capacity for process ing about 6 3-5 millions of pounds of green coffee yearly. The success of "Cafelite" has been so great that contracts have been signed for a gigantic new plant with a capacity of 660 mil lion pounds yearly. To produce coffee plastic the green coffee bean is ground into flour and then processed. Be sides some little known chemicals, one bag of coffee weighing 132 pounds produces the following: 1. Forty square feet of plastic 'A inch thick. This plastic may be used as flooring, wall board, roofmg, or a wide range of molded products. 2. One and one-quarter gallons of coffee oil. This is similar to cotton seed oil and may be used in the manufacture of soap, paints, lacquers, and food products, which have a high Vitamin B con tent. 3. One and Vi pounds of caffein. The use of this mild stimulant has increased by leaps and bounds in recent years, after it won favor with the medical professional as a harmless stimulant These new developments are being watched with great interest by the large American chemical companies who have already found that the green, coffee flour used in the manufacture of "Cafe lite" Is very valuable in the blend ing of popular plastics now used in this country. With new Industries competing for the available coffee in the world market, Indications point to ever-increasing retail prices for coffee. As a beverage In the past it has been relatively cheap. And if the future perchance does bring higher coffee prices there is no doubt that coffee will continue to be America's favor ite drink. - . It Isn't Easy, Tip to Novices By Sky-Writer KANSAS CITY, Mo. (U.B No doubt there are young men with high ambition who yearn to soar in the sky and write silvery mes sages across the vast Blue sign board, like the sky-writer. "But, boys, It isn't easy," says Joe Jacobson, Kansas City sky writer, who has practiced his planemanship over many a big city. "You skim along at 160 miles an hour, 18,000 feet above the ground, and keep your eyes on compass, wristwatch and altimeter all at once." The sky-writer seldom sees his work. He flies by a chart, and counts seconds to determine the length of the smoke stream. The smoke is caused by a chemically treated paraffin base oil which is injected into the manifold and re leased through the extiaust by a lever in the cockpit. Sky-writing is copyrighted by British interests and controlled in this country by Skywriters, Inc., of New York. A royalty of $25 is paid to the patent holders for every ad vertisement written in the sky. Jacobson is the flier who wrote the only love message ever to be hung in the sky. It said "Wiggie loves Helen," and it served to put across the idea when letters, phone calls, and other more conventional mods of communication had failed. Preferred Stock Name Widely Known With a record of 52 years on the market, the "Preferred , Stock" brand name has. become' recog nized by leading trade authorities, packers, growers, jobbers, and consumers as meaning supreme quality and reasonable price. Under this brand of the General Grocery Co., which has just open, ed a new office-warehouse in Eu gene, there are 99 kinds and 52 sizes of products covering every demand in fruits, vegetables, fish, catsup, honey, pimentos, fruit sal ad, vegetable salad, and many other special lines packed in tins and gli-ss. Preferred Stock Canned Peas Are Ranked As Pick of Pack Canned peas supply a wealth ot nutrients at all times, in conveni ent form, at small cost, in all re gions, and at all seasons, whether it be a meal in the cottage or the elaborate banquet table. Canned peas contain. an abun dance of protein, are high in car bohydrates, and have a fair amount of fat; they are alkaline in reaction to the body; contain iron, calcium, and phosphorus. Canned peas also contain vita mins A, B, and C, and are out standing in that they are among our largest sources of these vital elements. ' They are richer in Vitamin C than home cooked market peas, because the vital elements are preserved in almost undiminished quality. This is due to the promptness with which they are handled after harvesting, and the oxygen-free conditions under which they are cooked in canning keeps the delicate vitamins in al most perfect conditions. In preparing peas, as with most other canned vegetables, it is well to have in mind that the commodity has been properly cooked after being sealed in the container; thus all of the good ness and the food values are re tained. "Preferred Stock" brand peas, featured by "Your Preferred Stores" of which there are 45 in this area, all serviced by Gen eral Grocery's new offices and warehouse are the pick of the pack. Small and medium size peas are packed in three popular- size cans under tne "i-reierrea Stqck" label. HUNGARIAN PAPRIKA '- - Rosenpaprika, or rosapaprika, is Hungarian paprika prepared by grinding specially selected pods of paprika, from which the placen tae, stalks, and stems have been removed. It contains no more seeds than the normal pods, not more than 18 per cent of non volatile ether extract; not more than 23 per cent of crude fiber: not more than 6 per cent of total ash. CARDAMON Cardamon is the dried, nearly ripe fruit of the Elettaria carda momum Maton. CAPERS Capers are the flower buds of Capparis spinosa L. Life of Kaiser Wilhelm in Pictures " or merchandise by KuZ' BS. MtIe effort as take is cake tM..v " sround mnctnril k n . Potth. ;. '. lrom which to01 toe fixed oil has been 5iw?r- . "''NAMON """non s th -i-ii RLCU'vated' varices ASBA '"'j-'' " ' '..ght i AS YOUNa'iAN Jt?S Wry PREFERRED STOCK NOW, MORE THAN EVER, Oregon's Favorite Brand In 1859 f the year that Oregon was admitted to the Union,' the foundation was laid for Preferred Stock Food Products in Oregon. Because of the pledge o! quality which the distibutors of Preferred Stock made and kept for years, this . brand has become, now more than ever, Oregon's favorite brand . . . and the pass-word of the progressive grocer. Only Real Quality Holds its own for years!' Preferred Stock's Extra Goodness costs so little : and means so much I Preferred Stock Earned Its Name PREFERRED FOR FULL VALUE for 52 years. Preferred Stock prices have always been attractive . . . actually no higher than many unknown brands. 1. PREFERRED FOR QUALITY or 52 years. As your grand mother and your mother before you, you will be able to rely upon Preferred Stock for a little extra goodness always. 2. 3; PREFERRED FOR VARIETY for 52 years. Preferred Stock' has been a pioneer in the canning industry . . . always among the first to offer any new canned products as soon as Ms wholesomeness was established. Today the list includes more than 40 different products. 4. PREFERRED FOR HEALTH ELEMENTS for 52 years. Pre- vitamin content whenever possible ... as every mother knows. Preferred Stock raw produce purchasing agents make a point of selecting fruits and vegetables rich in. vitamins and mineral salts. ASK FOR and INSIST ON PREFERRED STOCK FOOD PRODUCTS GENERAL GROCERY CO. Manufacturing Wholesale Grocers yianicum Nces. Hi- IN QtD ACE