Image provided by: University of Oregon Libraries; Eugene, OR
About Eugene register-guard. (Eugene, Or.) 1930-1983 | View Entire Issue (June 1, 1932)
Ll. W 32. THE EUGENE TtEGISTER-GTJARD PageTBre. VIVID VALUES : An Event Epochal of Appeal To The Home-Going College Woman Who Wears Home The Traditional Garb of the Campus and Matrons Who Favor Youthful Slender Style! 6 8 6 Mr. L. J. French Inaugurates A Radical Departure From The Usual "Open The Tear' Round" Policy of Exclusive Shoppes and Announces A Post-Season SellingOut of All Present Stock Prior To Closing Up Temporarily For the Summer An open letter to Patrons of the French Shop , In timing this Important event one of the principal reasons was to provide an opportunity for our host of student patrons to complete their summer wardrobe rea sonably and as stylishly as their friends at home will Justly expect of them. Of course It's much wiser to come early while sizes and colors are plentiful. FRENCH SHOPPE KAYIIN 0OIB MAID-OMY HOBS colors US lsa of discontinued. tries, all with these Is mo as national! tdTsrUsed labels. 1 JmmX . - V kl LAPAN FUR iif-W'$? WifX ' if 1 ' JACKETTES V WMP . Vk The smart thing for chilly f 1 l5 f,W 9 W evenings this summer in iSW - ' 1 P&iKk. 1 xSiltt Ok eggshell, Arab tan and Mi ' - I jLl&3& I A SEAL Mack. Exquisitely r"jpHSf"' ' jMlftnl ' . A lined In triple Canton LVvf V 1 Js&y rVl A crepes, now V 16.95 m VammA k "eg. up to $3.50 ?Sf.?:,l " , Uf ? ,1 '?M iV SWEATERS I - ' I' ' fii t '111 New 1932 quarter band &$IA.-' I 1 ' I -' 1 YV sleeves, long waisted, open IfflA'S - i V 'll f ''''' V k1 coiorB-c,oaiDg up MM I ml feyL 1.69 Mlf I j I (if : fllll. . Reg. $22,50 Silk ItfF' B 4'-'! II ; I .Sk LOUNGING . iM - i - -XX til A k PA JAMA SUITS $!f ' : ? b fx moderne print and ap. h.Ss4 I'; ',".'3 IfiSt? t Pllques, and Oriental 1J ff IV 1 Jacket suits with elan- W'M ' . i-.-f Vs- ik. omty embroidered Xi v 1 4 P 1 . Wk fold strand relief, as ' " ' 1 ' 15 ' k low as $3.75 and up to 1 . . -JfifVa i:X SRa. $6.00 sim I 4': St Exquisitely fine fl V ' - 1 lfcl?'.Jr I 'M woven transparent fl &,Vt , 1 .V I I'in ' : . silks in pink, nlle f ' , J I I 'a, Rreen and dainty fw Avi" sSfiif"" i" ' ' t 'X blues, lace edgeil.ap- .. l-xV&jt&P JLm-V.-- y -k Pllqued and embroi- eMjs10 I. 1 . dered. Closing up V I I S 3 LA Drastic Reductions Between Auctions J I i",lWMissMsW1!irt'""' ss M MMIrssMSSSSJssssMMSJMSjsjsi On Thursday Morning Will Therefore Sponsor A Most Unique CLOSE OUT SALE (Not Retiring Permanently Shutting Up Till Fall.) Beginning With a Silent e au iuma riu 3 A-U-C-T-I-CKN Garment By Garment Group By Group Of Our Entire Stock DRESSES SUITS . COATS SWEATERS . Under the Personal Direction of ELLIS CULVER FAUNTON In Charge of Publicity Every 15 Minutes Every Price Group Automatically Reduced 50c to $1.00 EVERY AUCTION PERIOD The minute hand of the clock la the sole Auctioneer In this Unique Silent Automatic Auction. As the Clock's hand surely wends Its way around the dial) every 15 minutes every group of gar ments is reduced automatically SOc to $1.00. The Silent Auction Is exactly the opposite to the conventional auction conducted by a loud crying auctioneer. Instead of starting at a low figure and gradually rising to a peak figure, every group drops every quarter-hour. Consequently the selling price Is entirely up to you everybody Is sure of fair play there can't be any fictitious bid ding and time and your own alacrity In deciding are the sole Judge of value. To accommodate as many patrons as possible at one time, and In fairness to others waiting, not more than 2 dresses can be taken into the fitting room with one patron. This will avoid confusion and facilitate keeping the greatest possible number of dresses ready for your inspection. The rapidity of the price, changes every quarter hour on hundreds of garments at the same time avoids the aggravating wait cus tomary to most sales. No need to watch the windows or the Register-Guard day after day watching for lowered prices Every 15 minutes every day prices drop on everytning nere. THREE AUCTIONS DAILY 9 to 11 A. M. 1 to 3 and 3 to 5:30 P. M. Rayon and Satin SLIPS Reg. $1.95 $2.25 $2.76 flolli Baronelte Lustre Satin and 14-Inch hem. Hi ynim In paHtel colors, assorted popular sizes. Reg. $2.85 $3.50 $4.75 UNDIES Combinations, Diinceltes of Kayser silk, Klovc silk, crepe and overlaco chif fons and georgette. 2 Tor 1.95 Reg. $1. $1.25 $1.50 COSTUME JEWELRY Vi . jfAWlrJr MTtrllssa lbels. Q X pair for PQa A Values jPpJtf Price e Wmv&3J Keynote Im WJ On All mkmih Else v iff .y. &jmm K' k'Jt -"mm mm mmmmmm The nationally style crafted "Ootliam Gold Stripe," all new colon and all alses, pair Reg. $1. and M HOSE "Tltanla's" famous silk service chiffon and all new meshes, 1932 col ors, cut to, pair 69c SCARFS Reg. to $1.90 A very special group of assorted styles In ool o r e d and patterned silks. Your choice New 1931 HOSE COLORS Duakes 8moketonsj Promenade and Light Ounmetal The Original Tags Are All Intact Not One Removed.. A liberal choir ft of CilioTcnm, DnicplctB, fJiukloH ntirl Kn Bfnihln Hnl to tunic h this neafion'B tlrvnn colors, each 50c A Thrifty Footnote 7T FRENCH Mi npr Rlrlcr. Annex EXCLUSIVE WEAR Just a Block and a Few Steps from Willamette On Broadway July Clearance Prices on June 2nd Reductions Mid Savings in Apparel are just a month in advance of 1932 schedule at French's. The tardiness of a late Spring, with a otore full of cool frocks that'll be mighty useful in a few days, is the reason that prompted this un usual sale. Effective on the temporary Closing: of this store for the summer, Mr. French plans a direct to market buying: trip, bringing from Eastern style marts the first au thentic New York modes for Fall. This new policy will insure our patrons of the same exclusive style buyer service featured by much larger establishments month in advance of regular showings. ENTIRE CONTENTS COPYRIGHTED. ALL RIGHTS RESERVED .