The Oregon statesman., March 21, 1929, Page 12, Image 12

ghe New OREGON STATESMAN. Salem. Oregon, Thursday Morning. March 21, 1929
Spring Opening Worii
to
ght
Bring
Do
wntbwh
ENSEMBLE IDEA
II PREVALENT
Loose Fitting Garment Out
of Date; In Its Place is
Fitted Article
EDITOR'S NOTE
Sending its own report
. er into the style shops of Sa-
lem authentic accpunts of
lem The Oregon Statesman
has obtained authentic ac-
counts of what Salem wo-
men will wear this spring
were obtained. This is one
of the description of mila-
dies' newest and finest spring
outfits The ensemble.
When the discriminating lady of
fashion takes interest in spring
t utfitting. she must tirst recog
nize the prevailing spirit the
mode for the season. And this
spring the ensemble W the thing.
The term ensemble has broadened
Its scope since it first became pop
ularized in feminine st3'les. The
ensemble idea indicatf-s the choice
of" earnients and accessories in
harmony of line, color and type
From the top of th-? smartly cov
ered head to the tip of the daint
ily 'shod toe. the costume blends.
The prevailing mode is indeed
one of youthfulness. daintiness
and femininity. Even sports
clothes, very prominent this sea
ron. have these qualities. This ef
fect is evident in such touches as
the uneven hemline, the cascade
of dainty ruffles, the circular
flounce, and the graceful cape ef
fect !n bark on both frocks and
coats.
One thing to be remembered i3
the fact that garments must fit.
The loose styles of the past are
completely declasse, and instead
of the straight dress gathered in
at a dubious point bv a string
belt, we find the tight hip line
with definite point of contact with
a waistline. Sleeves, if any. fol
low closely the contonrs of the
arm, except in some of the very
newest dressy frocks which fea
ture a departure at the elbow
line into a large bell shape.
Jackets and capes are not to be
overlooked as appurtenances of
the street and evening rows.
There is an inimitable dash in the
cape which completes a street cos
tume of plain or printed silk.
Some of these, especially the
thorter ones, form a part of the
dress itself, and others, running
to the type which dips almost to
the hemline in back, are detached
ami may thus be discarded on oc
casions when a warm wrap is
needed.
LACK GOOD FOR AFTERXOO.V
Nothing could be more lovely
for the formal afternoon tea than
a lace dress. This garment, with
its gracious simplicity and sub
dued elegance, is the last word in
femininity. It Is usually cob
structed on the circular pWn. with
perhaps a lace Jacket to offset its
soft lines.
Crowd Assured For Event
Which Has Many Features
To Attract People of City
CROWDS of Salem townspeople are sure to throng the
Kj streets of. Salem tonight as the third annual spring
opening sponsored by the Ad club of this city gets
under way. 1
Unveiling of windows is set for 7:30 o'clock but before
that hour arrives the bands of the senior high school and
Parrish junior high school will be on the streets furnishing
music while auto dealers, eleven in number, will have their
showrooms open for public inspection.
SPRING FASHION'S ATTRACT
When windows are unveiled throughout the city scores
of windows trimmed in the new fashions with springes new
est and most attractive goods at hjand, will be opened for
public viewing and thousands of townspeople will go from
store to store to inspect the new offerings.
A feature of the opening will be a treasure hunt. Dur
incr the first four days of this week tickets have been given
out by all the participating merchants and from these tick
ets numbers will be drawn. These numbers will . be an
nounced on cards in the windows of the stores about town
and when holders find tickets matching these winning
numbers, the merchants will award the treasure hunt prizes
to the ticket holders. With nearly 100 prizes available, the
treasure hunt never fails to attract the crowds.
DANCE GALA AFFAIR
SDecial attractions have been provided at the theatres for
the spring opening night but the gala affair of the event
will h thp annual sDnnur oDemrur dance, inis year mis
event is to be staged in Crystal Gardens and the music will
be furnished by the Knight's orchestra. Verne Sucko,
chairman of the dance committee, will have charge of this
dance, admission to which will be only 50 cents.
Npw Raincoats Colorful:
Trench ModdSaysod
New raincoats are as colorful
as the needs of fashion dictates.
Yon may step abroad in evil wea
ther in black or in white, if it
suits your mood and purpose, yet
blues, new shades cf red. and
tones from brown to beige are the
really emphasized colors.
There are numerous ribvelties.
such as elephant's hid?, so named
because the cloth is effectively
crinkled yet is advantageously
light in weight. An approved
spring model in this material is
Illustrated, double-breasted as to
cut, with large patch pockets and
an all-around belt.
Cottons have ben given the
rubberized treatment, as shown in
the coat of printed linen crash in
a leaf pattern done in the pen and
ink technique. This makes a dis
tinctive coat for spring and sum
mer wear. , '
Rainwear incorporates many of
the style-details of tb.3 spring top
coat, the new models designed to
play the dual role of rain or
sports coat.
-The 1929 version of the popu
lar trench coat is made in a rain-
proofed gabardine that is slightly
irridescent. ' The trench model, as
well as the other raincoats of this
season, are very straight in oat
line and not perceptibly flared.
! The cape theme is a smart one
in storm coats and is very well
done in a youthful and graceful
model pictured, the material a
rubberized silk in any one of sev
eral seasonal colors.
DOT'S SOTS
The boys' suits for spring come
in a great variety of styles, includ
ing two-button and three-button
models, notched and peaked lapels
loose fitting and semi-fitted jack
ets, single and double-breasted
rests, etc. Tans, blues and grays
are expected to hold their popu
larity. , Styles in boys' clothing
change very rapidly, and spring
may bring some surprises as the
season goes forward.
BLACK FABRICS WITH LACE
Following in the footsteps of
the winter mode, which combined
DiacK velvet and ecru lace so ;
charmingly Spring decides to j
use the same motif for her abeer ,
black hciffons, employing the ecru
lace in yoke effects atd bandings
that relieve the sombre effect and
provide most becoming necklines.
A few light derbies will be worn j
this spring, but these o f course
win not oe in great evidence as
most men discard the derby when
they take off their overcoats for
the season. However, the man si-
ways fond of.a derby 1 s always
with us and no doubt he Will hare
many excellent models from
which to choose.
. , i ' . t
ft
1 Fashion's Spring y
? Blochs Golden Rule
V - '4 .q. . t
,SaIem,C-'' fQVg . 220 N. Liberty. -
r. - '- 1
Fashion, this season, places her authoritative approval on
"frocks with lines and colors that most become you, allow
mg generous latitude for the choice of costumes in good
taste. Beautiful frocks, are shown in our Dress Depart
ment, including lovely materials in georgettes, flat crepes.
tnd satins. In brilliant blues,
iolet, yellow and light navy,
Iv ! J printed silks, crepe Romanies s
I Alt' 'ir-?" :' . . . ' i'.rli
I j'rj? vivid greens, sparkling reds, vi
! Sincludih suchLs as chartreuse green, maroon ,
:ilaci tan and liberty blue. :
$5.73 -m:n wm !?
A small deposit will save you any dress you may select
NICE VARIETY
OF NEW GOATS
Severity Combined With
Chic to Make New Mod
els Irresistible
By S. E. P.
The coats this season are so at
tractive that every woman will
long to select two or three. It
goes without saying that Bport
coats are most prominent. But
there is nothing drab atout them!
They manage to achieve the ef
fect of severity combined with
such chic that they aie irrestible.
Collars invariably stand up in
back, giving a neck line most
graceful, and often there Is an
inverted tnck or some form of
trimming enhancing the back, and
providing the slenderising- effect.
Stitching or unusual design of
cuff and pocket add 'a note of in
dividuality. Capes are very good
on both the sport and dress coat.
Tweeds and basket weaves are
fabrics much used.
MATERIALS NICELY VARIED
Moire, camel, cameo-sheen, and
broadcloth are the outstanding
materials for dress coats. A
black broadcloth trimmed with
monkey fur is very smart, or one
may find a regal coat of princess
styl with Persian' lamb trim. The
moire numbers . are very attrac
tive with chic little stand-up col
lars, and graceful scarfs or capes.
Braid trimming is seen on a few
of the dress coats. Very wide
cuffs are popular, these often be
ing featured with fur bands of
caracul or fox.
A few colored velvet wraps are
being shown, and another novel
ty Is the felt coat trimmed with
bright bands or appliques of the
same material.
XEAV PLAY SHOES
Lovely Suit in Linen is
Charming for Springtime
What Is being done to men's
sports footwear? Formerly sneak
ers were about all that was known
now we are to gape with aston
ishment at such Items as green
trimmed gray oxfords or suede
trimmed with lizard or water
snake. Festive footwear will be on
the market for spring the lines
between social and physical play
wear being more strongly marked
in shoes now than ever before.
Among the novelties two interest-'
ing items are tan suede trimmed
with Russian calf and the basket-
weave sports shoe, which had its
inspiration in the Deauville sandal.
Perhaps nowhere In the realm
of costume fabrics has Fashion
placed such an inspired hand as
in the linen groups where she has
devised most intriguing n e
weaves and patterns.
Here is shown one of her spring
ensembles of linen in a smart
tweed texture of bluish gray used
for the skirt and coat. The yellow
blouse and applique trim are of
superlinen -a resilient handker
chief quality that comes fully
shrunk and in fast colors.
We have always loved the linen
suit for its trim tailored lines and
grateful coolness mourned its
temporary absence from o o r
midst. Last yar through gay en
sembles combining plain and pat
terned linens, we saw encouraging
signs of a renewed vogue for lin
en suta.
This season behold they arc
with us in most enchanting variety
in sports types quite dressy mod
els and smart tweed weave linens
that make most ideal business
suits and ensembles for traveling
or town wear. ,
These chic little suits are usual
ly three piece models with blouses
of contrasting linen.
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1
WHATEVER else may be said,
there is bo reason quit
like spring. ,
Winter has come and gon?.
leaving behind it the thoughts of
cold days and dismal nights an 1
In its place has been ushered in n
season of warmth and sunlight, of
green grass and flowering shrubs.
Spring Is life's window of op
portunity. How natural it Is that on thU
season mankind everywhere woul I
bedeck himself as befits the sea
son with gay raiment and wit h
effects of attractive hue.
Spring Opening in Saloin is a
time when the merchant displays
his wares, it is true, but he doos
it in the sense that there is so
much of newness, of freshness, of
the very essence- of spring all
around him. that the poods mus,
be shown If people would catch
his message of the season.
TonighUthe windows and stores
will be full of spring's newest cos
tumes and thousands of onlook
ers will hurry from store to storv
to envision the finest creations of
the season. A dainty scarf, a
showy tie, a dress quite right, a
coat to mirrow spring, these and
scores of other apparel will nil
the story of spring here tonight.
i
Spring will be here any minute, and in
anticipation of such a joyous event, we
are holing important fashion open
in.of new spring modes . . . as conceived
in Paris. The loveliest fashions imagina
ble . . .with verve and youth . . . and
charm . . . to tempt y ou. Suits and ensem
bles . . . sports and dress frocks . . beguil
ing hats . Colorful accessories. Fa s h
ions worth seeing . . . and decidedly worth
owning.
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Salem's Leading Department Store
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