The Oregon statesman., August 09, 1925, Page 22, Image 22

THE OREGON STATESMAN, SALEM, OREGON
SUNDAY MORNING, 'AUGUST 9, 1925
r,
n in
.1
E IS EXTOLLED
Writer Declares - Vacation
Spent ia Oregon Will Be
'h Ever Remembered .' -.
' By. TED EMERSOX
T (Portland Telegram)
Jast drop a line to the r.Tka
back east to the effect that you
toast your toes In front of a big
lop fire these cool evenings out In
Oregon and I'll wager a worn-out
flivver against a plugged nickel
that you get a prompt answer with
their opinion of you expressed in
no uncertain terms. Yet take a
trip out on the Mt. Hood Loop
road and stop at any of the moun
tain resorts along this wonderful
. drive. ; : i 'v- y ... ;
! Along about dusk when the chill
night air commences to settle down
the proprietor comes in, pokes the
slumbering embers to life and rolls
on a new log and you commence
to pull your comfortable chair up
closer to the big stone fireplace
along with the others.
- Then In . .the early' mornings
Br-r-r. Eren now In this hot news
paper office with my sleeves rolled
up and my collar off, it makes me
shiver to think of it." Those morn
ings out at the little cabin on the
banks of " the ' Salmon river near
Arrah Wanna! Gee, how I hated
to crawl out of those warm blan
kets Into the snappy air, and how
rine the fire felt that the Mrs. had
kindled while I wae still dreaming
that all the world warlike' Oregon
. and all the people on one long v-:-
cation.""!; " ';
r But a dip in the icy mountain
stream and you are soon dressed
and in your place at the table.
How good , a few strips of crisp
bacon taste out in a place like
that, and what a ravening appe-
tlte one has in the woods! 'Maybe
It's the mountain air and maybe
It's just the joy and contentment
that comes with being at peace
with the; world.
""Then after breakfast you take
your rod and fly book. Yes, the
fish are biting and it requires no
great amount of patience "before
. you have enough speckled beau-
ELECTRIC SERVICE
MisciEira
ties In your basket for dinner. Or
maybe you saddle the horses and
along with the Mrs. you lose your-
- t - -
self among the many fern-bor-J
dered trails leading into the deep
woods.
, Or maybe, you are content Justj
to hike over tne bills, to view the
surrounding -Country V once' the About the Only Thing That
u 3TS TSTZSmt S I Is Growmg Cheaper, and
feel as you gaze out over miles
upon miles of forest - land. ; Mt.
Hood and Mt. Adams in front of
you, so close that it seems you
could almost reach out and touch
It Is True in Salem
Edison, the world's greatest in
ventor, said some time ago that
electricity was about the I", only
them, and, far to. the eouth, only I thing that was growing cheaper
faintlv visible! through the smoky that nearly everytmng eis was
hase, Mt. Jefferson.
Then back
down another trail
you linger long enough to fill
your . bucket With wild ' huckleber
ries, then down .past the big tree,
that old guardian ot the forests,
500 years old and at least 40 feet
around. Past the meteor rock, de
posited by some planet centuries;
ago, to the suspension bridge
across the Salmon river.
It is dinner time and that old
appetite Is kicking up a fuss
again. It's tried trout and wild
huckleberry jpie this evening, and
the Mrs. sute knows her tricks.
The meal is I served on the rustic
porch. When the last trout , if
gone and you have bad your sec
ond Piece of pie, you push back hrrew in the sam ten years from
your chair and light your pipe in J 3593 to 9095, or a gain ot 146 per
perfect contentment. : j cent," wmle the consumption , oi
' The moon comes up over the J electricity in this city and suburbs
hills, casting itsTays down on the I Increased from 333,710 to 2,634,
river In a million sparkling lights.! 692 kilowatt' hours, or a gain of
Slowly darkness gathers as you 1 557 per cent.
in
getting higher.
That is true ot electric service
in Salem, as is shown in an adver
tisement in this issue of the Port
land Electric Power company, the
whole ot which deserves careful
reading. ': v ..'':"
You will note that the average
rate charged in Salem in the borne
for electricity used in cooking and
tor other purposes was in 1914 8.6
cents perl kilowatt hour, while It
was 4.3 cents in 1924; that is, it
had been cut in two.
In the same period the average
rate paid .for power in Salem had
been reduced in the same propor
tion, that is from 2.6 to 1.7 per
kilowatt hour.
The number of customers served
II. S;
COURTS W
E:
IE
OEF ED GOOD W LL
WOMEN DRIVERS FAVOR
WILLYS-KNIGHT SIXES
COMFORT AXD EASE AltE SAID
OF GREAT IMPORT
watch the deepening shadows
thia forest primeval. The jgreat
firs and hemlocks and cedars,
bearded with moss, stand Indis
tinct in tho twilight like druids of
old. -; "..;',:'';'-' :" .
Truly Inspiration grips your
soul ' and you " rejoice In the full
realization of a long felt "desire,
cherished for many a day, to some
time enjoy this very outing. You
are free. You even pinch yourself
to see if it is really true.
Only the' chill night air inter
rupts your j dreams and you are
finally driven in to the log fire.
The day is done. You turn in to
breathe the balsam laden air that
soon wraps you in slumber. r
INCREASED SALES PROFITS
BRING t STUDEBAKER CUTS
r
,$5,0,0 Down
and . v.
51.50 a Week
Buys a New Bicycle
Scout Bike, Special Price
$36.50
i Master Bike
?40.00
START NOW durlntr thn sum
mer so t you'll have a Bicycle
ror scnool.
r
Repairing and
Accessories .
Lloyd E.
1 387 Court Street . .
Following the -regular semi
annual directors meeting of
Studebaker held at South Bend
on July 31, new Studebaker pric
ed were announced effective Au
gust 1st. Greatly Increased sales,
due to the widespread public ap
proval of Stndebaker's announce
ment, in June that "yearly mod
els" would be discontinued, has
contributed production economies
directly , responsible for the price
reduction. '
A report of the finances of the
corporation aa revealed at the di
rectors' meeting showed that
salea for ' the second quarter of
1925 were the largest in history
representing an Increase of 48
per. cent over tne corresponding
perjod ot 1924. Although complete
figures for. July are not available
it is understood that July sales
will be at least 200 per cent great
er than In 1924. '"
As a result of Studebaker j fac
tories yorklng r at peak capacity
through May, June and July-
months when the volume of busi
ness generally tapers of f- produc
tion costs have been lowered.
Profits' have automatically j In
creased. In keeping with the poli
cy ot exacting onIy a fair profit
on its cars, "the management ac
cordingly, decided on the last day
of July" that saving effected
through L increased production
should be Immediately passed on
to the public In the form ot new
prices to" become effective August
I.. i . ' .... . !
MILEAGE BASIS DECLARED TO
; BE EXPENSIVE ' j i
Another "step o stop the prac
tice of certain state officials and
employes who have charged the
state at 'the rate of 10 cents a
mile while using their private au
tomobiles on official business, was
taken last' week when the state
bonus commission ordered the
purchase of a light model tor the
use of the examiner." ' ." 1
The motion to purchase the au
tomobile was made by . Sam A.
Kozer, secretary of , stated who
submitted figures to the commis
sion showing that William ' Aird,
examiner for the commission, liad
traveled 18,642 miles in "his pri
vate vehicle during the: period
March 21, 1924, to April 22, 1925.
Based on the rate of 10 cents a
mile Mr. Aird collected from the
state a total ot 11864.20.
' The secretary of state, called at
tention of ;the commission to a re
port he had received from Charles
H. Gram, state labor commission
er, that the automobiles used in
that department had been operat
ed at a cost not to exceed $40 per
month each. Based on this report,
Mr. Koser contended that in some
cases state officials If .allowed to
operate their private automobiles
at 10 cents a mile would be able
to purchase a new one annually
besides paying all costs incident
to operation. f . ; J'
Dodge Brothers Have Earn
ed Trust and Friendship of
Public Says Bonesteele
The , United States supreme
court 'has denned Good Will as
"the disposition of a pleased cus
tomer to return to the place where
he has been well treated.!, i ; !
'i " Good Will is also." explains
Mr. Russell 'Bonesteele, of .the
Bonesteele Motor Co., local Dodge
Brothers dealer, "the disposition
of customer to recommend a
satisfactory product to his neigh
bora and friends.'
'-' "It can be created by the print
ed word only in so far as that
word reflects the integrity ot the
institution behind It. i
"Good "Will is admittedly the
most valuable asset that any busi
ness can possess. And no organi
zation has so impressive a reason
to appreciate the magnitude of its
value as Dodge Brothers, Inc.
- "This valued this unprecedent
ed and world-wide Good . Will is
founded on l: a i few! old-fashioned
principles ot good faith and good
workmanship which the world has
come to associate j . with Dodge
Brothers name.
"Building ever better and bet
ter, Dodge Brothers have simply
earned the i trust and friendship
of the public by consistently ful
filling public expectations."
Willys-Overland Company States
; Demand For Cars Is V'nus
ually Big
: ; '
Scientists say they can add 10
- T K..a - . a
years to lire, j mil tor a wouia
probably take away 20.
SAMMY SPARK PLUG;!
Says: !NJt';
The early; bird catchei the
worm and a. snappy spark plug
catches the race.
I'd rather be a spark plug than
a bird. All I atk U to be kept
clean and changed every 10,000
miles. i !. .:;!!" .'' '.''
AUTO LAUOES
WO Rofiri $my$x "At th eron
road I tktd th$ fmrmtr, lf Ur
do Ihit rod got' 8ay$ hit 'It
don't jo nowXtri. I ft alxcoyt bun
rt' 7 f Mnfc 4 pmtt hV4 rnd
. ITor Twain -: i
; Now more than ever before are
women turning f to the WiUys
Knight as the Ideal car for women
drivers. Willys-Knight dealers tc
port, as sales tor the four-cylinder
WlUys-Knight models continue to
climb during the summer months.
Unfilled orders at the Willys-
Overland factory Indicate that
dealers generally throughout the
country are finding a distinct-im
petus in the demand for the four
cylinder Willys-Knight line with
the many 'features incorporated
which practically puts this car in
a class by itself, officials declare.
Every since the first four-cylinder
car was built, manufacturers
have spent thousands and thou
sands ot dollars to eliminate the
excessive ' vibrathm found in the
average motor ", It was " only
through the introduction of the
famous Lanchester balancer, that
ingenious device of lntermeshing
gears on the crank shaft now
found only in Willys-Knight fours,
that a four-cylinder car was in
troduced In which the vtbratfcm of
the motor was positively eliminat
ed. Enthusiastic owners write the
factory that the Bmooth and even
flow ot power from the tour-cylinder
Willys-Knight engine, undis
turbed by excessive motor vibra
tion, makes driving of these can
a pleasure enjoyed only by drivers
ot multiple cylinder cars.'
Especially has this lark ot dis
turbing vibration appealed to the
feminine motorist who, in these
days, are fast becoming almost as
critical ot the car they drive as
are the men folk, dealers declare.
"We now f indf writes one dealer.
that women- no longer center
their admiration tmly on the beau
tiful finish of the Willys-Knight.
and the sumptous interior finish
ing and equipment, but they actu
ally want to drive the car, find
out for themselves how smoothly
the motor performs and how easy
to handle is their new car."
Women are : now appreciating
the ease vf steering, the smooth
action of shifting levers as never
before, and the average woman
driver ot a Willys-Knight will in
form her husband that the pres
ence of eight Timken bearings in
the steering and front axle units
of this car present one reason why
she prefers to handle the car,
dealers say. j:
I - 1
. . - I
i -"rn1 1 77 77
The sealeid chassis
plinth triple sealed engine
Tripled Sealed! The air is cleaned,
the oil is cleaned, the gas is cleaned.
Every point ol entry ' for the dirt .
and dust which causes engine wear
is closed Sealed! No other car,
regardless of price, even approaches
the protection; for working . parts
found in Brick's Famous Sealed
Chassis with the Triple Sealed En
gine. And this is only one of many
1926 improvements.! See the Better
Buick today in the showroom of
any Buick dealer. 1
... -;
Or
BUICK MOTOR COMPANY. FLINT, MICH
OTTO J. WILSON
388 North Commercial Street Salem, Oregon
"Uom to, invite him to your
party?" "No, he's a wet blanket.
I see. t You don't want a wet
I blanket i at a dry party." Louis
ville Courierr Journal.
Genuine
. FiU practically aI car made
! Joe' Williami
Tip Battery Wan
Bleraber Willard Battery Men
531 Ccurt Street . . Phone ICS
f
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,)
' 1 - '
CT.C MA
I th moil
tn im.il trp of
ltiloon. ftf
n.l) diamctrf
or freulsr
3EGatioc o 2t3i?6s?e 2
A new C-T-C Cord free if it
fails to outrim any otier make
ATORAIXY; motorists are talking i
about such a remarkable offer -
and we've put" on a lot of new C-XC -...
Cords since it was announced 1 1 1 i
There are no strings to this offer -it i
costs nothing extra. So certain are the ! 1
makers of C-T-C Cords, that thclf hand- ;
built construction gives added mileage, j
that they authorbe us to issue a num- ' ; '
bered certificate. You simply put a i
C-T-C on the wheel or-wheels opposite '! j
any other make of tire.
Come in and see us about it today I
C. T. C. FACTORY BRANCH, 477 Court Street
IRA JORGENSON. 190 High Street
MARION AUTOMOBILE CO, 235 S. Commercial
BONESTEELE MOTOR CO, 474 S. Commercial
Ym Sf Jl
lv zz vs
! !
!
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$219S
factory plan war f a
1 .
HIS ' .;- j ! ; ; ' '" ll!
New Model
1 ;
Of all the models RickenWker builds, this
"Vertical-ouperfineV Sedan is the most
luxurious.
And yet, we announce, at the same moment
that this new Sedan is available to you, the
most sensational price reduction of the
year $600.' . l" "' '. ' j
In the race for supremacy ; In that beneficent
contest to see which concern can offer its
v customers the finest car and the best
value ; In the determination to j lead
Rickenbacker now presents this refined
Sedan at $2195. f . o. b. Factory. ; i
Let who can, equal that in price! j
In performance none other has been able to
cope with this "Vertical-8-Superf ine." ' j
This 84-horse-power motor has proven capable
of most amazing performance. "
"S" Sedan
i
M Firice
Less
In operation, it is as sweet as it Is swift.
Only those who have sensed the exhilaration
f a flisht over the road in this Eirht with
T60 o . - ..
j. CAR
their own hands on the wheel can appre
ciate what we mean when we say the sensa
tion is something entirely new in motoring.
j Body is built in our own shops designed by our
i own artists, fabricated by our own artisans.
; And they are the most skilled the Industry
; knows. '' .
This Sedan is in every essential custom built,
j ' for Rickenbacker is one of the few concerns
j which builds its own bodies.
Interior Is in faultless taste, and of the finest
materials.'
j Vet the new price Is that of an ordinary car
for this extraordinary Eight Sedan.
F. W. PETTYJOHN CO.
363 North Commercial Street i ' ' - Telephone 1260
a - r. - . r. .
T O -fTn fry co
W O RTH V OF ITS
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