The Oregon statesman. (Salem, Or.) 1916-1980, December 07, 1924, Page 20, Image 20

Below is the OCR text representation for this newspapers page. It is also available as plain text as well as XML.

    t ' '
T1ID 0?EG ON STATESMAN, SALEM, OREG ON
SUNDAY MORNING, DECEMBER 7, 192 4
LEV I'JirJTEn GfiS '
iilDS STHITGG
Local Standard Oil i Man
Claims That His Company ,
Is Offering Best Gas f
- As a result of the extensive ad
vertising - eampaig n recently
launched by the Standard Oil com
pany la the marketing and distri
bution lot their new winter grade
gasoline - a , great deal of public
interest has. been, shown in the
manufacture of this new product.
'I It Is our object to furnish our
, readers with first hand informa
tion re la tire to any news of inter
est and we therefore had an inter
view with Mr. A. R. Rankin, "the
local representative of the Stand
ard Oil company, and he had the
following to say:
"The Standard1 Oil company Is
now offering the motoring public
the very best grade of gasoline
ever manufactured. This New
Winter Grade product is not only
a quick starting' gasoline but it
also embodies the very essential
dualities required of a high grade
fuel." j - '-",'.- . -..-4..:',.. , ,
It might also be of interest for
you to know that Mr. A. I Strout,
of the manufacturing department
of the Standard Oil company is at
the present time making exhaus
tive distillation tests in order that
the Standard Oil company may be
assured j that 4 their , objective is
being reached, or, in other-words,
at the points of manufacture cer
tain high standards have- been set
Ihat .the new- "Winter Grade- gaso
ine must rtch. Therefore, -dis-illa'tion
c" ar -nade ta assure
he Stanc ...1 c-cial -".at the
aaolinen, i bein;? marketed to
tfee const: -r & the Very. best gas-i
oline the ;.-Lorlst ' can purchase
anywhere and that it contains all
of the Important qualities of an
evenly balanced gasoline being
a-cuick-starting fuel with smooth,
rapid acceleration giving 100 per
cent power and maximum mileage.
- The particular work of this rep
resentative is to see that the gas
oline serred to the customer in
this district meets with the speci
fications established by this com
pany and existing at the points of
manufacture in El Segundo 'and
llichmond, California.
It Is the Standard Oil company's
aim to see that the motoring pub
lic is provided with the best grade
of gasoline it is possible to pro
duce. The Winter Grade gasoline
is an entirely new product, being
a straight run all refinery gasoline
with, a continuous chain of boiling
points, and It is not blended or
raised gasoline 'but "the result 'of
.en. extensive .atudy of . the opera
.tian cf . automobile : engines run-
runder -various 'temperature
.conditions..;-.. ; . - .
; rTta Development , department.
cr wtiea i jix. rStrout Is a repre-jteiitatiTe,.-
has some? of ; the most
.cxtsrrive and" completely equipped
- la r 'TZiznss in the United States.
In this department; is -a products
i-testiag-diTision -etruipped -with -dy
namometers particularly for the
IS
Superior Touring,
, V .""in'Salemi . M" "
i Cuperiornoadster,
: ZZZO
l PJ O.' B.' Salep
The
C;rr.:r Cliczitlccta'aiad
Cu;rior 4-Pf ser er Coupe,
- F.'O. B. "Galea
WdJTUa P. CHRYSLER'S
mmTmjxs W
VVORLD S LARGEST MOTORISTS' ORGANIZATION
'.The 'American motorist going to
Cngiaad for the first, time or the
tenth time is always interested In
the activities of The Automobile
Association, which was founded in
1903, by a small body of motorists,
as protective - measure . . against
what was described then as the n
. reasonable police actirities on many
of 'the - roads -between ; London and
the South Coast- of England, ,Ths
Association Is new the largest mo
torists organisation in the world
today but it is still primarily an
frsnisatB7Tpeciaily equipped for
assisting members on the road. "
.."Yin returnfor; about ,f 10-a year,
a motor ear member is giren'the fol
lowing serrices "
iJ Srtt .fiiiilaiKl ,bf . AutomobUt
! Attociation patrol, - who wUl b
'found on VOftOQ mil of main road
to Qroat Britain.
, , ;Fr. I gal dtftnto to procttdtng
under tht Motor Car Act and' Road
Act, to any Court of ummaryJur
Udiciion in tkt Vnittd Kingdom. '
Fret uo of roadtidt tlphont
box at amy 'hour of tht :'day 'or
' night. , ' '-,-. V .
Frtt help dot or night 'from 'the
mtchanic to ckargt of road t$rv
- " - 1 : M
J)
-1
purpose ito Hest motor fuels Land
motor lubricants. " -;
A. close study? of the various
districts served by the .Standard
Oil company' disclosed that: in the
northwest, including - Oregon ' aid
Washington in particular, the
climatic conditions are such dur
ing the winter, that a-special motor
fnel la. desirable. In rthe develop
ment i of:- this .new; motor; fuel, a
product has been produced that
wiH start -and 'operate under t -the
colder conditions existing ' during
the winter months in a way as
closely as is. practical to the oper
ation of the engine on ' regular
Red Crown GaBOline during the
summer season. This has been
accomplished in the new Winter
Grade Red Crown gasoline with
out the sacrifice of power or
mileage, without an increase - in
the tendency to detonate and with
a minumum of crankcase dilution.'
The standards of inspection and
control established in !the Stand
ard Oil company refiners, are so
well maintained that 'the 'high
quality of Red Crown gasoline can
be absolutely depended upon, al
ways and everywhere. ? Whetner
you fill your tank at a service
station in the city, or stop at a
lonely garage in some isolated
country town off - the -main -routes
of travel, the gasoline that is sold
JL. .-?J
1 : i - ' . ;
B TO PAY
J
L
L
J
Jjr CcontnicatTransportatioii
Everybody wants an automobile.
Everybody can pay for a Cherrolet.
Xveij Ivy can afford to own a
Chevrolet. :
You can buy a Chevrolet just as you '
buy any other important necessity.
Not one family-in a thousand pays
' cash in full for ahocne.'They make
. . m substantial down- payment, -then
. pay.oZf the mortgage . with .what
tliey UsedtorpBy forrerit, plus other
satin ga, and in a few years obtain
'fuH title to a home of their own.
TTiJs most popular (and most ' eoo
nomlcal family icar to just another
home but on wheels. ! It takes the
whole family evenings and holidays
a f. to where they are eager, to go, rand
' .daily transports one or more of the
1 - farrUIye workers to and from their
' feusinesa, therefore -all the family
gladly helps to pay for it.
- It can be ought just-as you. buy
a stationary home. ' It earns its own
way and you ride while you pay.
It, is the best c paying inTcetment
. any family can make because it
' provides transportation; saves time,
and makes all outdoors your play
pound, bringing health and happi
ness to the whole family.
i When -may we show, you "the dif
ferent models and explain how easy
it is for you to get, use and pay fc
7crldrB 'L6u:'czt Priced
FritUyal advict on any matttr
t directly oriii out of tht ut or
owntrthip of motor ear.
Ace to roadtidt motor ful
supply ttation
Export ng-'m'ting advie upon
- all matttr pertaining to tht pur
:chat, 'rtpair and maintenance of
- tar and motorcycle.
Officially ap jointed agtntt and
. ttpair trt, alto hotel, in practically
ovtry town in Ortat Britain, whtrt
tht facUitit and accommodation
of trod Kavt bttn inspected and ap
frovtd by iht Attociation.
The actirities of the A. A. Pa
trols in England are of particular
interest to the American motorist.
A ear-, bearing the insignia of the
Automobile Association is always
saluted by a patrol. If the patrol,
does not salute it is warning to the
driver of the car that something is
wrong and he invariably stops.
Possibly he will be warned of a bit
of bad road, or other disagreeable
. traffic condition. :
In addition the patrols are com-
Vpetent'to undertake minor road ad
justments, or for major 'repairs
they will mount their cycles and pro-
Ctre aid from the nearest garage.
1 O w?
at. the "Red Crown-sign or that
comes out of the , red,- white and
blue pump is always uniform, al
ways reliable. !
The new winter Red Crown will
give all that should he expected
from good gasoline easy starting
quick and smooth acceleration,
and the maximum power and fuel
mileage that the car was designed
to develop. Every drop vaporizes
rapidly and uniformly in the car
buretor and is completely consum
ed "In the cylinders, so that car
buretor adjustments are unneces
sary and there Is practically no
fuel-dilution of the crankcase oil
no matter what the weather.- ;
Immediately after the news
papers carried the advertisements
announcing this new. product.
dealers everywhere experienced
exceptional increases In their gas
oline sales, and the big demand
by -the -motoring -public made it
necessary for the Standard - Oil
Co.,' to press into service every
available piece of their , delivery
equipment in order to supply all
their dealers with this new pro
duct. The demand; for this gas
oline which is already felt is
a strong indication that a special
product to meet : specific winter
requirements, has been a long-felt
need. . ,"
Superior DeLuxe Touring, ;
780
' F. O. B. Salem ,
Superior Utflity Coupe,
CDSO
FO. B. Salem.
Quality
Fhoze 1CC0
' I y - -J' r n I
t
r y
SuperiorSedant '
t FjO.-B. Salem
IRISH AUTO PAPER
PRAISES CHRYSLER
"T. K. Ti" Widely Known
Irish Auto Authority,
Jells of Chrysler
Europe apparently has taken
the Chrysler Six to its heart equal
ly ; as much as .has America,
Chrysler Motor corporation ' offi
cials say, Judging from . reports
reaching them from those coun
tries abroad in which the car has
been introduced. v;. -- s
"T.K.T.," widely known Irish
automobile authority, writing in
the Belfast: News Letter, one of
Ireland's leading Newspapers, has
this to say of the car:
"I hinted last week that the
new American Chrysler was ex
pected in Belfast. It is : here.
and I have had. a run. I expec
ted to find it a very fine car, but
the reports of its performance did
it scant justice. On the road I
was impressed with the fact that
it was the finest car I have ever
driven or, been driven in, irrespec
tive of price. - , .: w.
"The engine Is undoubtedly a
masterpiece. Thirty-five to forty
miles an hour can be maintained
right up the Horse Shoe, which is
a fair indication of the car's power
on hills.
"The most remarkable part; of
the car is the fact that were it
not that the speedometer is in
front of you, when travelling at
40 miles an hour you would feel
certain that the speed was no
more than 25. And so fine is the
suspension that the roughest
roads can be travelled over with
out any ' sensation of discomfort.
At 55 miles an hour the car ap
pears to be just getting into Its
stride, and there is a complete ab
sence of vibration of any kind
There is not a trace of hesitation
when the -throttle is " suddenly
opened to the fullest. The speed
increase ts also steadily-maintain
ed over the entire range of throtle
opening. ,
"Readers will possibly - have
gathered from past references , to
hour-wheel brakes that I am not
enamoured of them. ButT really
for the first time enjoyed using
the four-wheel brakes on the
Chrysler. They are free from all
Jar and work like velvet. There
is' a reason of course. They are
hydraulic. Therefore compensa
tion on account of one of the
elementary laws of the science of
hydraulics must be perfect. There
are no rods to break and rattle:
the braking power applied at each
wheel must be equal and propor
tional to that exerted by the fluid
compressed. It is comparatively
simple to arrange matters that
sufficient pressure will be applied
to the front wheel brakes to af
ford the fullest retardation effect
without danger of locking them,
and it follows that once this hap
py result has been arrived at this
adjustment is not like to alter.' In
fact, T cannot see how the com
pensating principle can be deran
ged. In use these brakes are a
revelation of smoothness af action
combined with powerful opera
tion. They add to the delight in
driving a car that apart from
braking ability is quite out of the
common."
Says Free Service f
. 4 Costly To Buyers
'(Continued from psgs 1)'
could be done only by raising the
list price of the car and this they
refused to do.
"So, under Dodge Brothers pol
icy, the buyer pays ONLY for his
car.
, "Under the so-called 'free ser
Tice policy, erery owner pays a
maintenance fee for the upkeep
of every other owner's car and
he pays this fee In advance.
"Under Dodge Brothers policy,
the owner is not so penalized. - He
pays a fair, pre-determined price
for.service, but he pays only as he
needs It and he pays only for his
own. i
"The logic of the proposition is
perfectly plain. That is why most
people hare no difficulty in un
derstanding why 'free service is
not as 'free' as it looks, and that
our charges . are . entirely reason
able and . wholly : justified . by the
principles under which the car
was sold.
Increase 'Comfort
'And Greater Power
(Continaea from page 1)
automobiles, or 1 to every 100
persons, fcut the one Wg, mass
production manufacturer of pran
ce, making a light moderate
priced car, 'advertises that he is
turning out 300 machines a day
and will -produce 500 daily next
year. . - r --.
Little Real News Lurks
in Formal Press Notices
WASHINGTON, Not. 30.
Newspaper correspondents 1 n
Washington usually, are subjected
to an avalanche of "handouts" as
they affectionately term the form
al press releases that come from
organizations innumerable.
. With the recent political cam
paign in full swing, headquarters
of the major parties kept their
typewriters and mimeographs busy
turning out copy, that appreciably
Increased the flow of free Informa
tion. - - ' '
The National Press club, which
Is the focus point -for, the an
nouncements, is unable to gauge
their number. Organizations that
send them in must .be authentic,
but otherwise, the Press club says,
no tab is kept.
Practically all the government
departments resort to -this system
.to keep the public officially in
fomed. Even the White House
uses this ' channel ' occasionally.
Sundry: organizations have adopted
wi meutoa as tneir own. Units
ror and against prohibition per
iodically issue nrp nntlmn In
fact, well nigh every national
body represented here brings the
rnanaaui" into -play when desir
ing to 'Impart some tidbit nf in.
formation.
The Washington
read enough of this material in a
day to . fill a fair-sized , volume,
and often get little real informa
tion -for their pains.
PRICES OF AUTOS
Word Has Been Received of
Three Makes of Cars Drop-
pmg m Price I his Week
The announcement of price re
duction this week . by at least
three different makes of auto
mobiles has' caused considerable
interest. Early In the week Henry
Ford announced a small reduction.
The new factory prices may' be
round in this Issue of the States
man. The . Dodge Brothers have
announced a reduction but the
new prices have not been announ
ced as yet, but can be obtained
from the local dealer. Bonesteele
Motor - company. : The Forsell
Hupmobile company have received
word Uhat there wHl be a drop in
the ; Hupmobile club sedan- and
two passenger coupe of 1100 after
January the third.
France Will - Honor. Poet i
in All Corners of World
PARIS, Dec. 6. (By the AP.)
A special postage stamp has
been issued by the postal authori
ties to mark the fourth; centenary
of 'the birth of the . celebrated
Frency lyric poet, Pierre de Ron
sard, who was' born in September,
1524. . . :, , ' -
The stamp, .which Is blue, bears
the head of ' the - poet, with the
dates 1524-1924. Its denomina
tion is 75 centimes, thei amount
affixed to letters going abroad, so
it will' be seen around the world.
The issue will be withdrawn from
sale December, 31. ,.: . )'
WEST INDIAN OIL STEADY
PORT-OF-SPAIN, Trinidad, B.
W. I., Oct. 31 (AP) The petro
leum industry of Trinidad, started
19 years ago, has shown an in
crease from - 368,934 ( gallons in
1905 to 106,780,531 .gallons in
1923. The total production dur
ing this -period- of time, has been
more than 688,000,000 gallons.
Only twice has the steady increase
in production been arrested, in
1915-16 and in 1919. -
The exportation of erude and
refined oil in 1923 amounted to
85,136,457 gallons.
1
fThese arc
Company.
fcortatioiL, j
SEE
234 N.
0
inr flfiquimn nnimi
iwmmmi
Old Aristocrats Perform;
Menial Work for Red Army
MOSCOW, Oct. 26 . (AP) So
viet Russia makes no secret of the
fact that the Red Arm is a "class"
army. That ls.1t consists' entirely
of men from the ranks of the pro
letariat. Members of the so-called
"bourgeoisie' and of the old aris
tocracy are excluded as officers or
Boldiers from the army. Trotsky,
the Red war minister, says such
persons mast be regarded as' hos
tile to the proletarian dictatorship,
I!
The new OalclanH Goach with Biqdylby FisHer Is
now on display in our showroom. Its beauty
and roomy comfort mark an advance in
coach construction as impressive as its Jow price.
The
New
Roomy comfort for five T
Duco finish in Sagebrush
! Green with orange striping
Luxurious upholstery
Four-wheel Brakes
One-piece V. V. Windshield
A
P R O D U C T
igiir;'fLtitiittcp:o!aiv':c.An Y
All Prices
Reduced
Effective December 2nd; the Ford Motor Company announces ! new low
prices on all Ford cars a reduction of Twenty-five Dollars on the
Fordor Sedan, and lower prices on all other types make Ford Cars even
greater value than ever before. "
NEW
Runabout --rsrr r-:-frxxt7rrvvrorc-.$260
Touring; Car t.... ..... :.:..:. 290
Coupe --- i;::;!:"'.:: 520
iTudor Sedan . ;.:;;;;,.. . . .. 580
Fordor Sedan r::ro::; ij: 660
ChaSSIS " 4r ?;;!; ;;::7;i-itl:.J 225
Truck Chassis 365
5 gM Prices
the lowest prices ever offered in the history of the Ford Motor1
; JThey create a new standard of value for motor car trans
'''
,THE y ..
Valley Motor Company
High Street L T Calem,
and cannot be trusted with arms.
The-, services: of such men. how
ever, are not permitted to go whol
ly unssed. It. has been decreed
Uhat the shall 'serve in what the
Bolsheviks term 1 "auxiliary , labor
groups", in the army. This means
they must serve .the real Red
Army ; soldiers. They - keep the
barracks clean, attend the horses,
repair roads,-supervise army mess
es and do other menial , tasks,
which are considered beneath the
dignity of a real Borshevifc : soldier.
The "labor broups" now include
it t .
r' i K
Coach
Features that are winning and holdinz good
Balloon Tires
Disc Steel Wheels
Unit Instrument Panel
Automatic Windshield
Cleaner
Automatic Spark Control
Vick Bros.
j i -
High Street at Trade
K L AN
OF
GEN E HAL
PRICES
ipF. B. . Detroit)
many former princes, c,:. ,
erals, colontls, nobles, ani i
of the old Imperial regiuia.
FRENCH 13 ILTi
PARIS. Dec. 5. (By the AP.) ,
The "Earl of Ypres, fori.a:y
Field. Marshal .French, w ho ... ? i
commander In chief of the Brit
ish army, was taken suddenly i:i 4
while passing .through Paris today.
After on operation at a hospital t
surgeons reported his condition r. ?
satisfactory. ;
..y.r' ' V; J ... ..
A:"
At
factory
will
Controls on Steering Wheel
Permanent Visor
; Rear -View Mirror
Transmission Lock
. Dome Light ,
Extra Wide Doors 34 inches
MOTORS
Oregon