The Oregon daily journal., November 29, 1908, Page 48, Image 48

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THE . OREGON. SUNDAY JOlTRNAIi PORTLAND, SUNDAY MORNING, NOVEMBER 29, 1903,,
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FunrnnnxEe
Funni7unE3
: Dealers
rorriflicure races
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iflarid
On
All Shot, to Pieces!
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We Are Fighting the People's
! Battle, and the People Are
: : Standing By Us Nobly
Early-in the year, when we opened fire on "skyscraper
prices," we little dreamed that we would win such a com
plete victory. WE KNEW FURNITURE HAD NEVER
BEEN SOLD IN, PORTLAND AT SUCH A LOW FIG
URE, but we knew that the people must be convinced of
this fact, and the fondest hopes we then entertained are far
behind our present " actual realization.;-The business . we
have done exceeds our fondest expectations- by-thousands
and ,. tens of thousands of dollars.
butGcod-Ori'Buyers!
We Have Revolutionized Fur
. niture Prices in Portland, and
the Public Has Shown Its
Appreciation
Our business has been the ONE BIG SUCCESS OF THE
YEAR.'' . Our trade has come from all parts of the -city.
WEST SIDE CUSTOMERS SPEND THOUSANDS OF
DOLLARS AT OUR STORE EACH MONTH. We have
actually : saved our -customers at least $25,000 this year,
which, means that hundreds of homes have been fitted up
much more elaborately than they, would have been had we
not been in business. - '
The Latest Type, of Modern Artillery
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Hi9-b Priced1
Eortificatiows
For years PEOPLE REBELLED AGAINST FURNITURE PRICES IN PORTLAND, but felt entirely helpless. It was our good fortune to solve the problem of GIVING THEM RELIEF
in a-mutiially profitable manner. To pay big rents arid undersell others; was impossible; to own our store would partially solve the problenCbut not entirely, as interest and taxes must be reckoned
with. - We purchased one fourth of a city block on the East Side, where business property is cheaper, and erected a large four story building. We occupy: one half of thi building; the income from
thjdther half covers interest, taxes, etc. It puts us IN A CLASS ENTIRELY BY OURSELVES. We can make legitimate profits at prices that would put others put of business : because
Others Pay Itentle fCdkt Rent
When the above . picture was printed, early in the year the Big. Price Boys were just waking up to the fact that we were an important factor in the furniture, market, and, every effort has been ;
made to discredit us, but the people were too "knowing" to be fooled. The Big Price Boys naturally try to jrove that their prices are low; but the public knows they must pay big rents, which the
customer must assume. The Big Price Boys also constantly convict themselves of selling at double the cost of furnitures by advertising "specials" at half price. Now, WE NEVER MARK 1
GOODS HIGH ENOUGH TO PERMIT MORE THAN A TWENT Y:FI VE PER CENT "SPECIAL" REDUCTION hence people have, learned that this is the place for all regular trade
for( all complete outfits and wetluyelplyj been swamped; with .business.. . , ,
Big Snaps
in
Library
Tables
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These cuts illustrate three patterns of Library Tables that we have placed on special sale at 98.00 each
there areTothers. When you see them you can hardly believe your eyes. If you know ANYTHING
AT : ALL about values even a "LITTLE, WEE, ' TII Y BIT" you will want to pinch yourself to see
if you are dreaming. Theyare well finished, and tops1 are 26x42 inches and 28x46 inches.
How It All Comes About
Through a misunderstanding an eastern factory shipped us different tables from those ordered, and in
the adjustment we were given a large special discount. So, in putting them on special sale without profit,
we are actually selling Library Tables at less than the regular factory price. A BIG SNAP AT $8.00.
f 15.75 Sleepy Hollow Rocker,
quarter-sawed oak frame, best No.
1 leather seat and back; most com
fortable rocker made; d C
special .."..':. y 1 I
mm
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Special!
Oriental patterns in All Wool Three Ply Cairpet,;75 a yard
sewed laid and lined. Regular $1.00 per yard. Something entire
ly new, all wool and a yard wide. '
9x12 Ingrain Rugs, all wool ... . . . . ." $7.50
9x12 Pro-Brussels Rugs. !....$8,00
9x12 Ten Wire Tapestry Rugs. .Y. . . . . . . . . ..... 915.00
9x12 Smith 'Axminster Rugs! . . ...... . . . .'. .... ... .... .$22.50
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25 Per CL
Reduction on
All Odd
Chiffoniers
This $13.25 Plain Oak, spe
cial at ..........i.$10.00
$20.00 Tuna Mahogany, spe
cial at ....$15.00
No. 148 Large $25.25 Quar
ter Sawed Oak . . . .$19.00
No. 152 Large $25.00 Quar
ter Sawed Oak . . , .$18.75
No. -137 Beautiful $26.50
Mahogany ...... . . . $20.00
No. 415 Genuine Oak Dress-,
er, best workmanship, mirror
c..s.p.r.. ..$10.00
Sample Bed Sale
We have a nurriber of Enameled
Iron Bed samples where the stock
is exhausted! These we wilf sell
at Dollar Swapping Prices 25
per cent reduction.
No. 972 $7.90, special..:. $5.00
No. 460 $8.00, special. . . . $6.00
No. 107 $10.50special . . . $7.85
No. 926 $11.00, special.. .$8.25
No. 614 $11.25, special. .$8.50
No. 1 659 $12.60, special. ... $9.40
No. ' 461 $20.00, f special . $15.00
Big Buffet
Bargains
$35.00 Quartered
Oak. Buffet.'... $26.25
45.00 Quartered , . . '
Oak Buffet.... $33.75
$46.00 Quartered "
Oak Buff et ; . $34.75
$52.50 Quartered
Oak Buffet. .V. $39.50
This ; handsome, comfortable, Solid
Oak Rocker, Chase leather seat, will
cost you . . ;.y
pri!y $4jOO for
This Week
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Big Bargains in
Turkish
Rocliers
Genuine, leather, full
springs. Special $20.00
Parlor
furniture
Specials
We have; the '-highest class of Parlor ' Goods ever shown , on the East 'Side
Do you know that on this kind of furniture the average dealer makes his big
profit ? , We "mark it the same as other goods, ands will save you from $5 to
V' on a. Tarlor Set or High Grade Settee. - ' 1 " ' , ' "
W. Jl MORGAN GEO. T. ATCHLEY S. H. MORGAN
CORNER; '
E.5TARK
15 to 30
Per Cent
lions
Leather; Couch Sale
$15.00 phase Leather Couches special 911.25.-. On High, Grade A-No. 1
Genuine Black Leather. Couches our prices are'from 15 to 30 per cent lower
than'.the Big Price; Bby;,:.v-:.v-vV y;.;;--A,-;:h-: :