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'; In woman's correct apparel showlnes we lead all .- Western houses. Our
policy, of showing our clientele superior, styles and best values,has resulted In .
-such rapid Increase of trade that we have been obliged to double the selling space ;
''of this department since the close of last season, and it now occupies the entire
. s spacious 2nd floor of the main store ? building, forming , by far the largest ; apparel ' .
' store, for omen -and Misses 'west: of: Chicago; ; vl':: ' ' - .i";-; i:; : ''.Uv!C
' - Here b t complete showing of Fashion's latest fancies In Tailor-made Suits, Coats and Skirts, afternoon - '
. gowns,' evening. costumes 'and' wrapsWearlng apparel "mi'correct modes from both foreign and domestic
makers V Among the most magnificent of the afternoon and evening gowns art the famous creations of Mile.
Schroeder, the acceded dictator of styles fortthe fashionable " Smart Set " of .New -'York. ; MI. Schroeder'a
creations are to be seen ' here - exclusively. .. they are confined to .this great Style House "'. in the West
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First showings of :excfusive, ASTiUr
' most French-artistes; such, as .Charlotte,
rorAimA ' Reboux." Mori. Carlier, Mme.
Georgette, Camille Rogers;Su2anne Blum, .
nH other ' loreien masicrs, m v
; With many practical models from our fwnv'v V
: expert designers.-: we exicnu
invitation .to view i this ; exhibit In-order ,
; that women migm gei-reqwuiKw .
' the Soring - and Summer models ;' -
. millinery for the coming season. v.
.Our form: Sprinf Opentnp on'the atof ,
Include a nsndiome thowln j of . . A j
rCoftumci, : Neekweari WaliU ! and Wo. ' t
' "' . erobriclm the ftoMt imoorted and domertio ityhe
, The music'ot J
, song birds mingled ,
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of orchestral ; s
;'; , music' and ; . : T;::
; ;;: beauUful : rvH' r
decorations will " r:
enhance the i
occasion, and add.;,
7 Interest to th ; "V
splendid ' ::; 77
- merchandise 77 7 . 7:
displays. Yoo ' V 77
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-Invited : : .
Orchestrw'U'-r-7
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