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About Portland observer. (Portland, Or.) 1970-current | View Entire Issue (Dec. 24, 1981)
Tips For A "H ead " S tart On Healthy Hair H E A D O F F problems before they occur! G ive your hair O E N T L E -T R E A T M E N T ,*,. " T o o many o f us have become victims o f the ’age o f convenience,’ " says A n gela de Joseph, Beauty Director at Johnson Products— a leader in Black hair care and beauty products. " W e are forever on the go, tending to rely on healed appli ances to give our hair the look we want in the shortest time possible. But, constant use o f blow dryers, heated rollers, and curling irons tends to dry out the hair and dam age the ends," Ms. de Joseph notes. "B lack hair, because it grows up and away from the scalp in a spiral pattern has a tendency towards dry ness— a condition aggravated by the repeated use o f heated appliances and styling aids." For evening, an eleg an t up sweep w ith eye-catching curls at the crown. A sleek '40s look w ith '80s stylo; pure flattery from Gentle-Treatment,*,. To keep your hair in top condition, here are some tips; 1. TAe C u t: A n excellent haircut that follows the natural direction and texture o f the hair is the basis for good looks and styling-ease. The style should be versatile and high light your best features. To d ay’s re- laxers and grooming products pro vide more styling options than ever before. 2. The Trim : Split ends should be trim m ed periodically to prevent them from running (like stockings) up the entire hair shaft. 3. The Shampoo: Stay away from harsh, super lathering detergent shampoos. They tend to strip the hair o f essential lubricants and leave hair dry, dull, and hard to manage. 4. The Styling: Daily use o f heat ed appliances increases the risk o f hair damage. When you use a blow- dryer, keep it at least 6 inches away This is the only relaxer on the market today with a patented condi tioning system built right into the relaxer itself. O E N T L E -T R E A T - M E N T tm leaves hair so soft and silky, you can run a comb easily through it immediately after relax ing and find no tangles. A separate conditioning application like those found in conventional relaxer kits is no longer necessary. “ The condition o f your hair is an im portant part o f a well-groomed lo o k ,” comments Ms. de Joseph. For avaning sophistication, hair is brushed smoothly off the face. 4. D ry hair on warm dryer setting only, since hot air tends to stimulate oil glands. The most effective way to insure healthy, beautiful hair is to practice preventive care. A proper diet is o f great im portance— w ell-balanced, rich in protein, vitamins, minerals, and roughage— plus a good night’s sleep and plenty o f exercise. A little special care for your hair goes a long way to m aintain the beauty that is naturally yours. For luxurious hair care, you can buy TCB products at: Friday's Beauty Supply 3512 NE 15th 249-0363 (or) 4654 NE U n ion 287-8256 Variety Beauty Salon Softly Feminine: a perfect play on lina and textural Hair relaxed w ith Q en tleT re a tm en trw la poufed into a cap of curia with remaining hair worn atraight for contraat. A dramatic effect in a aimple daytime atyle. “ W hat we need is to take a little time out o f our busy schedules to Rive our hair some special pamper ing. A beauty regimen that includes frequent trims and conditioning treatments is essential to the health o f our hair," adds Ms. de Joseph. " T h e concept o f a no-lye condi tioning relaxer for Black hair is the reason Johnson Products developed its new creme conditioning relaxer and called it G E N T L E -T R E A T M E N T ,M. ” notes Ms. de Joseph. A cascade of curls tamed with side combs. Lots of volume and soft te x tu re .. .thanks to Gentle- Treatment,*,. from (he hair. Begin at the roots, then move toward the ends. Curling irons should be used only on clean, dry, hair. Set on medium (not hot) to avoid singeing hair ends. Heated rollers should be left in until they’ re thoroughly cooled. U nw ind care fully to avoid snagging and breaking hair. Casual Elagance: the parfact accessory for day —the luxurious look of silky hairl A variation for avaning excitement. Getting Ready For The Holidays S p ecial- s tiii The Beat Curl In T o w n A t The Best Price 111 Call N o w 284 1897 Hry »60 I H NOW $25 CURL SPECIAL H«if Cut R«y IX) N O W I $10 w ith this ad butch more 1 4 0 6 N T ^ r o a d w a y J ’ o rtla n d 7 0 re flo n 97212 4554 N.E. Union • 284-6017 For Relaxed Hair 1. Use a relaxer with conditioning benefits to enhance and protect your hair’s natural beauty. 2. Touch up your new grow th every 6-8 weeks depending upon your h a ir’ s growth rate. The stress required to comb the new growth can cause breakage where new growth meets previously relaxed hair. 3. W ait at least two weeks be tween relaxing your hair and color ing it. Never bleach relaxed hair, or relax bleached hair. 4. Relaxed hair should be condi tioned often with products specifi cally designed to condition, repair and protect— like Johnson’s Tender Treatment,*, line. 5. Use i- conditioning shampoo which supplies a protective coating and leaves hair easier to comb. ÇùSc/ssana hair designs Presents Revlon Platform Artist Marie Edwards For Dry Hair l . Shampoo once a week w ith a conditioning/detangling shampoo. PRO STYLE SHOP 917 S.W. Alder 224-8401 across from the Galleria J ■ i Proline now offers a : ■ SUPER CUT S Under these conditions ONLY ♦No appointment ♦First available operator only ■ I (present this coupon with visit) ■ ■ ■ ■ ■ ■ ■ ■ ■ ■ ■ ■ ■ ■ ■ ■ ■ ■ ■ ■ ■ ■ ■ I i Short 'n Easy from the Treatm ent,*, collection; a soft, carefree, yet more controlled curl. For daytim e, simply allow your hair to dry naturally and fingers tyla. 2. M oisturize with a good condi tioner after every shampoo. 3. Com b and brush carefully to avoid breakage using a light creme hairdress on dry ends. 4. Avoid extreme heat settings on hair styling appliances. For Oily Hair 1. Shampoo hair at least once a week, more if necessary. 2. To mend split ends and protect hair, use a non-greasy conditioner after shampooing. 3. Avoid excessive use o f oil or grease on hair or scalp. Mrs. Edwards Brings To Sassanax Hair Salon Her In-Depth Knowledge In The Following Areas; P e rm in g • C o lo rin g • B raiding • S tra ig h te n in g Marie & The Staff A t Sassanax Are Proud To Announce Her Services Will Be Available In Their Downtown Salon. QSassana hair designs 526 S.W. Park Ave. Portland. 24I-9462 24I-9463 the Morgan-Park Building 1
