I
■‘*8 * 8
Portland Dbaarvar
Thursday. A p ril 17. 1975
Cancer Society begins fund drive
When the volunteer cru
saders of the American
Cancer Society go out to
call on their neighbors
during the Residential Cru
sade A pril 21st, 22nd and
23rd, they w ill be complet
ing a process that to date
has consumed thousands of
hours of volunteer leaders*
time since September 1st
1974.
According to Doris (Mrs.
Donald) Schwab. Residen
tial Chairman for Multno
mah County, between the
Gresham Crusaders' Con
ference Monday morning,
A p ril 7th, and the following
Monday afternoon, A p ril
14th. more than 10% of the
volunteer workers w ill be
personally instructed on
HOW to reach their neigh
bors with the 1975 cancer
quiz for every family.
" I t w ill be up to the
volunteers attending our
conferences to share their
information with nine or ten
of their co-workers so that
when the doorbells start
r in g in g in M u ltn o m a h
County on Monday morn
ing. A pril 21st. each vol
unteer w ill not only have in
her hands her kit of
U r b a n L e a g u e d ir e c t o r a s k s
_ .u b le
Residential volunteer leaders for the American Cancer
Society 1975 t rusade met to plan the presentation of
materials to volunteers. Pictured are deft to right) Doris
Schwab. 1975 Residential Chairman: John Rian, 1975
Multnomah County Crusade Chairman: and Mary C.
Harrison. Northeast D istrict #1 Chairman for the A pril.
1975 Crusade
crusader materials but w ill
have an important message
for each home she visits."
she said.
“ Throughout the United
States, it is estimated that
in A p ril, 1975, the Residen
tial crusaders w ill reach
forty million homes. This
means the American Cancer
Society volunteers w ill have
approximately two minutes
at two thirds of the homes
in this county, first, to give
their neighbors their copies
of our cancer quiz land urge
them to read it) and second,
to ask for a contribution to
the coming year's Crusade
to Conquer Cancer."
B la c k m e d ia a d s
Vernon E. Jordan, execu
tive director of the National
Urban League, called on
advertising agencies meeting
in San Juan. Puerto Rico to
double their expenditures
with Black media. He was
addressing the annual meet
ing of the American Asso
nation of advertising Agen
cies.
"This doubling of dollar
expenditure« on Black media
should not be lumped into an
amorphous 'Black area', an
under nourished ghetto of
your budgets, but should
represent an across theboard
advertising investment in all
the Black media." he empha
sized.
" It is a truism ", Jordan
continued, "that discrimina
lion often hurts tRe perpe
trator as much as the victim,
and in this case it is clear to
me that you are failing your
clients and yourselves when
you refuse to reach potential
Black consumers through the
media they patronize and
trust.
"There are sound business
reasons for greater utilize
lion of Black media, and in
weighing them, there must
also lie the recognition of
your industry's responsibility
for continuing the existence
of the most effective means
of reaching a 25 million
people, S60 billion market,"
Jordan stated
"The Black press, for 150
years the bulwark of the
Black community's struggle
for freedom and a basic
community institution, gets a
tiny fraction of the news
paper ads placed by the top
UK) agencies."
Jordan also urged ths*
agencies to resolve to double
their hiring of Blacks at
every level, from the board
on down
“ I believe", he
said, "the advertising indus
try should make affirm ative
action hiring its major thrust
in the coming year . ."
“ This ought to be "the
year" in which every agency
in the country takes the
initiative to expand its nti
nority employment and es
peciatly to integrate
its
professional staffs."
W omen Treated Equally.
Since December 1974, the
Federal Home Loan Bank
Board has prohibited sex
discrimination in making
mortgage loans. One effect
is that the combined income
of both husband and wife
must
bi- considered
in
granting mortgage loans
The lender can not pre
judge what might happen in
the future.
For example,
the lender cannot disallow
the wife's income on the
assumption she might de
rule to quit her job.
The
FHI.BB also rules that it is
discriminatory to require a
single woman with a steady
job or income to obtain a
co signer for a mortgage
loan when single men are
not subjected to this re
quirement.
S o lo n s m e e t v o te rs
Representative Ed Lin
quist. Democratic M ajority
leader and Representative
Roger Martin. Republican
M inority Leader, of the
Oregon House of Represen
tatives. will be the guests
of Senator Vern Cook.
R e p re s e n ta tiv e H a rv e y
Akeson and Representative
Glenn Otto at the Regular
Legislative Report Break
fast held by the East
County legislators in co
operation with the Gresham
Chamber of Commerce on
Saturday A p ril 19th. The
bi weekly breakfast, held on
alternative Saturdays, is a
no host event and begins
promptly at 8:00 a.m. and
continues to 10:00 a.m.
Commenting on the guest
speakers Senator Cook said.
“ Political parties and their
leaders are involved in the
legislative process, although
normally at our Legislative
breakfasts we don't pay any
LISTEN TO
VANN'S MORTUARY
G O SPEL
HOUR
GOSPEL HOUR
SUNDAY 9-10 a m
R ADIO K Q I\
»107 ON YOUR
FM D IA L
W h y do YOU shop a t Safew ay?
attention to party affilia
tion.
"In this case we are
fortunate to have two
young men who play a
leadership role in their
respective parties and we
should be able to provide a
special insight to the people
of eastern Multnomah and
Clackamas counties by their
jo in t
appearance
next
Saturday."
The breakfast w ill be
held at the M&M Cafe
Gresham at 137 N. Main in
Gresham.
The public is
invited. For further infor
mation call 665-8143.
Safew ay's
lo w prices
save me
m oney!
_____ '
f r i r e , effe ellve W n t a a w U r . A p ril IS. th ru
22. al ail I'u rila n d A \ a a r M Y M Hate w ay e
M y fam ily likes those
Safeway brands!
ami bakery product».
PRINT TOWELS
—
'j Coronet Studio Prints
Recovering Cost of Ban
ned Products.
The U.S.
Consumer Product Safety
Commission has issued reg
ulations for the repurchase
of hazardous products that
are banned by them. The
original regulation
went
into effect on March 6,
1974.
To obtain information on
the regulations and how
consumers are
informed
about banned substances,
w rite to the Consumer
Product Safety Commission,
Washington. D.C. 20207,
and ask for the leaflet,
"Repurchase of Banned Ha
zardous Substances."
Roll of
,25
U
low price» and Ir ie n d h . to u rle o u s service
»hop Safeway
roasts and ste aks!
I h e re . . .
Best way .» m conn- and »ee fu r yourse lf
QUALITY IS FIRST AT SAFEWAY
MARGARINE
D a le w o o d
f . April
/ count on USDA
Choice b e e f
When you j.k friend» why they thorn« Sale....
you II get a l<e ol gms) reavm» Tine quality meal».
‘ l " " ' "u n n u -d I., remove even l.u .in,I bone I ic»h Ir u ii,
and vege tab le' iro n , ihe he»l g ro w in g areas' Top quaint d airy
vo mans reasons lo
Tl
\
or C o ld b ro o k
CHUCK ROAST
USDA Choice lo a f Chuck . . , Dodo Cut
{
© 7 - B o n e R oast
.8 8
* B e e f S ho rtrib s TJrJxr . 6 8
ICE CREAM
© B e e f Liver
.6 8
© T h ü r in g e r
Snow Stor Vanilla
. ’ I 1*
- z r x . ”“
TOM TURKEYS
Norbeit Grade A - 2 Oto 37 lb. Ava.
Frotan
Jo e Joseph
FRESH P R O D U C E
© S w iss Cheese
© C heese Food
Y o u r C o m m u n ity
*1 ’‘
© S an d w ic h B read
In s u ra n c e M a n
48
“TJT.“* 59*
2 _ sl
© F r y e r Breasts
k*
*** S ausage " 9“ S
*
© B a r - S W ieners
© M a y o n n a is e
ÄÄ'
“ ¡8
STEWERS
»taa» InOw ( M m
“»Mwi' e ..
571 N Killingsworth
288- 5692
SWEET SEEDLESS
289- 9674
Need
_
Glasses c ä S
ff
© H a s h Browns
2 ; .4 8 *
Sun Ripened
Rich in
Vitamin C
© O ra n g e Juice
38'
w H a ff and H alf
40
© F re s h Yogurts
4 _ *1
lb.
© Large Artichokes
A Lens Styles
© P lu m Tomatoes
©Avocodos
EASY
CREDIT
© C elery Hearts
★
Eh
cJX 'X ,
98'
© B le a c h
58
All Optical
EYE E x a a iu tie e
F L O W E R SHOPPE
★
IM U R A N «
Accepted
POTTED
A »h Ui Abeut
★
MUMS
SOFLINS
CONTACT
___ lens
• Peasoaari cad Welfare
PafianCi Raicoaad
j r j j j j j A n o rta d C o lo n ond
'
» *» » •« « ■ -2 2 7 -7 2 0 0
UK. L
AKKr
DR.
LARRY
W
Siro Pion»«
■eurfagAMt
10 Day F r t t Trial
locotrd ,„ S I M l / t O P T IC A L
n aan u v » • suwue auto
•I"
«ABBIA
Pink Chablis
J2 “
S U C A . HONEV G R A H A M S
E
Ut» ta»!'
Greheattt antfc «
Hover
2 98
» /¿ » A C M i f f
SALAD DRESSING
BONELESS HAM S
U.S
No }
3-lb . Bag Apples j
I A,TO f.EMy l|C O.h<iow
Grapefruit
Sanin i t White CaMorme
Criipy S o lati
Choite
UO
■>.
Jar
ENCYCLOPEDIA
CRYSTAL
Written lor
Today « Stvd.nl
Ä.'.ar
VeO. VBA ,0
«
®
LAWN FOOD
;
lb.
25 b
K
$C 97
J
Golden Vigoro . . . Will Not Burn . . . . . 9
» •G n n n n o R w a i
Coupon ledeeinafcle April 14-11. 197 J
C U A U n A A
| | ° H Sil*
Sova29'
With coupon
68
•at «atoo I
Coupon Redeemable April 14-11, I97S
HAIR
SPRAY
Aqua Net 11-or. Slit
irav von
Atretol Spray
Con
log. 96'
Sava 2 8'
With coupon
68«
Soil and tappar
ar fooled Wine G ioii
$199
I
1
Graanland Turbo) Fillet« of Whita Seafood
lag. 97'
WEXFOPD
38
TURBOT FILLETS 7 0 «
LF
vu> . w
t u r ili
.varita
FUNK t WACMAllS
POTS
» m . «aa.« M I w i n « ,
SB
v °d
2 0 -lb . Potatoes
auoivox
O p to m ttr itH
S .W . 3 r d
V a r ia t it i, la r g a
b -IH
.
M ACK
* Fresh Cut Daffodils
<>F < • m e le t fr
r i f r r
——
W N IT I
«ABRIA
Sangria
* Sweet Anjou Pears
pT~A^pomttw«nt Heeded
♦
79<
© D etergent
© .34'
© B u t t e r Clam s
, —r I™ .».«
5<fc.’3 ”
SE ML ER
M
8
MUSHROOMS
S E ^ S E M L E R ’S
Smart N e w Frames
2 « *1
NAVEL ORANGES
FRISK 4
FANCY
I— Ote
© R o u n d W affles
•Ö » .
49‘
SAFEW AY
O F U C IS
A M O R R I S O N
SAUKtuan
6 KAHL
AiMctetaRMUetafOplainatry-roaTlANa
| l » r j . Semler Dp. R Hull Dr. M. Kelly Dp. J. Berry
jproznerzr.r, / „ O rb,, SEMLLW u n .c a , In r lu d - ~ ~
________ G H A I.I.IS
DB H M IB B
OrM .IO |
.., 44« lb.
ADVERTISED PRICES GOOD 7-FULL DAYS A WEEK