a
University of (»egon Library
Eugene, Oregon 97403
POR TLA ND
V o tu m * 3, No. 12 Portland, O regon
THE ONLY
NEWSPAPER
IN
OBSERVER
AN EQUAL OPPORTUNITY EMPLOYER
THE WHOLE W IDE WORLD THAT REALLY CARES ABOUT
Thursday Decem ber 28,1972 1(X per copy
PEOPLE
Charles Jordan leaves City position
Black prophets
foretell future
The Mystic H e a rt an E .S .P .
Board which was invented by a
Black in Chicago and d istrib
uted by Goodo D istributors of
Los Angeles, haa the mystic
power to forteII the future.
If one concentrates the Heart
automatically and truthfully
answers the questions it is
asked,
A few of the M ystic Hearts
were consulted in Portland,
which revealed some great
truths.
The Heart does not
speak well of Portland and
the O bserver cannot reveal
many of the truths it told about
the racial situation in Oregon.
Following a re some of the pre
dictions that the Observer
feels at liberty to publish.
Students build carolers
C aro lers are self portraits made by the Special Education students at Humboldt school.
Children looked themselvea in the m irr o r to see how they looked whey they were singing.
Nlta Poster, left, la supervising the installation of the display on the Humboldt stage. Others
are M yron Staley, Donald Harrington (whoes attention wandered) and L a rry Panley.
Many of tie things we pre
dicted last year did come to
pass. We were not predict
ing 1972 like the local white
prophets or astrologers. We
w ere
predicting the future
from the Black M an's point
of view.
We predicted last year that
1) N ell Goldschmidt would be
come mayor of Portland; 2)
B ill McCoy would become the
firs t black legislator; 3) Ad
m inistrative transfers would
cut out some grades in A l
bina; 4) Because of the re -
districting in cutting Albina
into four pieces that Blacks
could not elect a black leg
islator; 5) the Portland City
Council
would remain lily
white; 6) and Nixon would re
main President.
As 1972 comes to a close,
again we want you to see 1973
through black eyes.
We predict thatTom M cCall
w ill get a federa 1 appoint
ment , leaving the governor
ship to Clay M yers.
John
Toran w ill gain more polit
ical exposure in the Demo
cratic P a rty . A m ember of
the State Sentate w ill hire a
black secretary and there is
a possibility that one o r two
m ore legislative positions w ill
go to Blacks.
T ie new head of the Bureau
of Human Resources fo r the
C ity of Portland w ill not be
black. When Nell Goldschmidt
becomes mayor he w ill have
the
opportunity to appoint
many persons to his new ad
m inistration,
bringing city
government
closer
to the
people. Blacks still hope that
Goldschmidt w ill bring a new
era for Black People in P o rt
land.
Goldschmidt w ill at
tempt to shake up the power
base in Portland giving the
power to the people in order
to bring much needed progress
toward making Portland a true
C ity of Roses. Goldschmidt
w ill oppose Julian Bond for
the presidency in 1980.
The firs t directo r of Model
C ities was white.
W ill the
last directo r be white also?
Model Cities w ill continue for
another year and then be
phased out. The Portland M et
ropolitan Steering Committee
w ill be taken into the Bureau
of Human Resources through
the Green Amendment. Op-
posed by many Blacks, this
move w ill come soon after the
-aw City Council takes office.
The G reater Portland Coun
cil of Churches w ill come un
d e r pressure to hire at least
one Black - pressure gener
ated by Its members sermons.
Child care w ill remain a
heated issue as the state at
tempts to take over control
of private child care programs
through the withholding and
manipulation of funds.
The
Oregon
Consumer
League, having terminated its
Charles Jordan, acting di
rector of theCity of Portland’ s
Human Resources Bureau and
d irecto r of the Model Cities
Agency, resigned from his
position effective January 5,
>973. Jordan w ill be the D i
rector of C areers Education
fo r the Northwest Regional
Educational Laboratory.
Jordan told the O bserver
that he left the city with mixed
emotions. He feels that the
Bureau of Human Resources
w ill m aterialize in two o r
three years and w ill be a
success if the people of P o rt
land do not expect too much
in the firs t year and If the
C ity Council gives its sup
port. He explained that the
Bureau cannot change the de
livery of city services in one
year.
Jordan
regrets
leaving
Model Cities but feels that
if the Citizens PlannlngBoard
gives the new directo r the
Same guidance and encourage
ment it gave him, there w ill
be no problem in filling the
position.
Jordan
described Model
C ities as a demonstration
project. " I t was not designed
to solve the problems of the
inner city but to demonstrate
new techniques in dealingwith
people problem s.Model Cities
works with established insti
tutions, supplementing th eir
budgets so they can experi
ment with new methods. If
techniques developed are suc
cessful, they should be insti
tutionalized and become part
of the program.
Then the
Model Cities money can go
elsewhere to help with other
problem s.” In carrying out
the demonstration projects,
some individuals w ill benefit
but not all people w ill receive
direct benefits.
Jordan considers Oregon a
difficult state fo r Blacks but
one that holds prom ise. Blacks
have made few gains in private
General Mills refuses Urban League talks
Paul P arke r, Vice Pres
ident. General M ills , Inc. and
chief negotiator at recent talks
called by Twin C ities Urban
Leagues and the National O r-
g a n iz a tlo n
fo r
Women
(N .O .W .), decline to agree to
another date fo r dlecuaslry
lack of affirm ative recruit
ment of m inorities and women
in
professional and man
agerial (exempt) positions at
General M ills .
The Urban Leagues and
NOW refused to accept M r .
P a rk e r's proposal of Increas
ing General M ills ’ exempt m i
nority staff positions from
three to aproxlmaosly 4 per
cent by December, 1973, but
w ere w illing to meet fo r fu
ture discussions. M r . P arker
was unwilling to set a firm
date for such a meeting.
In coming to no amenable
agreement with the organiza
tions, General M ills plans to
continue Its present program
of hiring 15 percent m inori
ties and women up to the
end of 1972 and 25 percent
by July 1973. According to
Lawrence Borom, Executive
D ire cto r,
St. Paul Urban
League, "th is means that of
500 exempt positions that w ill
be available across the coun
try by December, 1973, only
65 m inorities and women w ill
he hired, and we cannot accept
these term s .”
P rio r to June, 1972, there
were only 2.5 percent m inor
ities and 5.3 percent women
in corporate exempt positions
at General M ills . As of No
vember 30,1972, employment
was three percent fo r m inor
ities and 7.1 percent for
women.
Instant Earnings from Day o f Deposit
per annum compounded daily and paid quarterly
I f o n j. ® Franklin
n *a **k
a tea«
Robert H H e ie n . Pre« • ?O O ffice« • Phone 248-1234
H o m e O ffice Franklin Bldg . Portland. Oregon 0 7 2 0 4
work in manpower and educa
tion and provides the oppor
tunity fo r " a lot of action.”
Jordan came to Portland in
July at 1970 to become di
rector of Model C ities. He
had been Assistant C ity Man
ager of Palm Springs, C ali
fornia. Jordan assured the
O bserver that he w ill be in
Portland and w ill continue to
be involved in the community.
Some
political
strategists
predict that Charles Jordan
w ill tun fo r public o ffice-p os
sibly the city council in 1974.
Day care center booms
The Metropolitan Economic
Development Industrial A lli
ance, Inc., (M E D IA , Inc.) is
a private, non-profit local de
velopment corporation (LDC)
licensed to participate in the
full-range of Small Business
Administration’ s is dlrectand
g ra ran teed loan project. The
Board of Directors o fM ED IA ,
Inc., consists of nine individ
uals form erly selected by the
Office of the M ayor, by the
Citizens Planning Board, and
by the Executive Committee
of the Model C ities Program .
The Community Develop
ment P ro ject’ s p rim ary ob
jective is to obtain fo r MN
entrepreneurs,
consumers.
and labor force participa
a more equitable share of
opportunities
and here
through increased partici
tion in the greater Portl
economy.
The
Progra
goals w ill be achieved thro»
1. A s s l s t a n c e to i
trepreneurs to participate
the established credit mai
and the leading of seed fu
to MN concerns fo r use
e ith e r fixed oroperatlngci
ta i.
2. Provision of mana
ment and technical assists:
to M N entrepreneurs to
crease the efficiency and i
pand the scale of area enu
p rise.
By Linda Thompson
Yes, St. M artin is lively
as ever, serving fam ilies in
the Albina area. Each morn
ing hetween 6:45 a jn . and 9:00
i j n . , a great number of fam
ilies feel proud and reassured
going to work afte r having
taken th eir children into the
D ay Care Center, knowing that
th e ir children w ill get the
best care possible. The child
ren in the nursery are con
tented, happy and eager to
come each day.
While St. M artin 's is quite
lib eral in changing with to
day's educational trends, a
wholesome and stable atmos
phere is maintained.
St. M artins not only helps
develop respect in the child
ren for themselves and others
but this same feeling seems
to penetrate into the parent,
in many instances parents
acquire a greater degree of
seif respect and self-confi
dence which is noticeable.
(Please turn to page 8 col. 3)
(Please turn to page 8 col.
“ The Urban Leagues and
NOW w ill step up a national
selective
buying campaign
against General M ills pro
ducts If such a slow rate of
hiring m inorities and women
continue,” said M r . Borom.
The Twin C ities Urban
Leagues launched a selective
buying campaign against Gen
era l M ills in July, 1972 when
the corporation rejected th eir
request for an Increase from
2 percent to 5.5 percent in
alx months and 11 percent
by July, 1973 In employment
of monorlties in professional
and managerial positions.
NOW fltlly supports the U r
ban Leagues and has filed a
class action suit against Gen
e ra l M ills " f o r practicing
sex and racial discrim ina
tion throughout its operation.”
Other m ajor organizations
endorsing the boycott are:
The Delegate Assembly of the
National Urban League
W o m e n 's
Equity
Action
League
American Indian Movement
Mlnneapolle Urban Coalition
The Black Women's Institute
fo r Social Change
industry tut are beginning to
make gains in public service.
He advises young Blacks with
ability not to become frustra
ted at the lack of opportunity
in Oregon and leave Che state
- but to hold on and do some
thing about the situation.
Jordan believes change is
coming at a slow pace in Ore
gon but that Oregon holds
great promise fo r Blacks.
Jordan is excited about his
new position and sees it as
a new career. The Northwest
Regional Educational Labora
to ry is doing experimental
(Please turn to page 8 col. 5)
Media reveals new image
By Joseph W . Bostic
The purpose of M E D IA , Inc.
is to d eliv er lim ited financial
assistance, on-going technical
assistance and management
counselling to existing Model
Neighborhood
based
bus
inesses and to potentially vi
able
resident owned bus
inesses, and to attract new
enterprise to the Model Neigh
borhood. The objective of the
P ro ject is to promote the
overall economic development
of the Model Neighborhood
and adjacent areas by u tiliz
ing existing Model Neighbor
hood economic resources,en
trepreneurial talent, and the
financial-technical resources
of the g reater Portland Ec
onomic Community.
CHARLES JORDAN
Hard work pays
D r . Lee Brown was elected
the firs t president of the Ore
gon Black Caucus. Brownleft
Portland to teach at Howard.
MAYOR SCHRUNK
J . A . PAGE
The retirem ent o fM a y o rT e r-
ry Schrunk brought the elec
tion of Nell Goldschmidt and
the challenge
to appoint a
Black to the C ity Council.
T ie Oregon ConsumerLeague
fired the director of its Mod
el Cities program, J . Alton
Page, again bringing to the
surface the question of cit
izen boards and citizen pow-
Please see pictures pages 3, 4 and 5
ec
The year 1972 has not been
a bad year to many fam ilies
and especially to the Mahlon
Stone fam ily. They look to 1973
as a very exciting and pro
ductive e ra . The reason is that
the Stones take life with a
positive approach. T h e lrp h ll-
osophy is "through hard work,
initiative and determination
one can achieve his goal.”
The Stones are dedicated to
youth and to making our so
ciety a better place for youth
to live.
M r . and M rs . Mahlon Stone
cannot be considered the aver
age Americans because of the
fam ily achievement. Under
obstacles that would have
caused
the average man to
“ toss in the tow el", Mahlon
Stone moved into an exclusive
all-w hite neighborhood when it
was unpopular for Blacks to
live in white neighborhoods.
Many Black People use col
o r as an excuse fo r not bet
tering fam ily position. But
Stone prevailed because he has
the durability of the Rock of
G ib ra lte r. His advice to young
people is, "N o m atter what
your goal in life is, handwork
and determination, along with
preparedness, w ill help you
reach vour goal.”