a
University of (»egon Library
Eugene, Oregon 97403
POR TLA ND
V o tu m * 3, No. 12 Portland, O regon
THE ONLY
NEWSPAPER
IN
OBSERVER
AN EQUAL OPPORTUNITY EMPLOYER
THE WHOLE W IDE WORLD THAT REALLY CARES ABOUT
Thursday Decem ber 28,1972 1(X per copy
PEOPLE
Charles Jordan leaves City position
Black prophets
foretell future
The Mystic H e a rt an E .S .P .
Board which was invented by a
Black in Chicago and d istrib ­
uted by Goodo D istributors of
Los Angeles, haa the mystic
power to forteII the future.
If one concentrates the Heart
automatically and truthfully
answers the questions it is
asked,
A few of the M ystic Hearts
were consulted in Portland,
which revealed some great
truths.
The Heart does not
speak well of Portland and
the O bserver cannot reveal
many of the truths it told about
the racial situation in Oregon.
Following a re some of the pre­
dictions that the Observer
feels at liberty to publish.
Students build carolers
C aro lers are self portraits made by the Special Education students at Humboldt school.
Children looked themselvea in the m irr o r to see how they looked whey they were singing.
Nlta Poster, left, la supervising the installation of the display on the Humboldt stage. Others
are M yron Staley, Donald Harrington (whoes attention wandered) and L a rry Panley.
Many of tie things we pre­
dicted last year did come to
pass. We were not predict­
ing 1972 like the local white
prophets or astrologers. We
w ere
predicting the future
from the Black M an's point
of view.
We predicted last year that
1) N ell Goldschmidt would be­
come mayor of Portland; 2)
B ill McCoy would become the
firs t black legislator; 3) Ad­
m inistrative transfers would
cut out some grades in A l­
bina; 4) Because of the re -
districting in cutting Albina
into four pieces that Blacks
could not elect a black leg­
islator; 5) the Portland City
Council
would remain lily
white; 6) and Nixon would re­
main President.
As 1972 comes to a close,
again we want you to see 1973
through black eyes.
We predict thatTom M cCall
w ill get a federa 1 appoint­
ment , leaving the governor­
ship to Clay M yers.
John
Toran w ill gain more polit­
ical exposure in the Demo­
cratic P a rty . A m ember of
the State Sentate w ill hire a
black secretary and there is
a possibility that one o r two
m ore legislative positions w ill
go to Blacks.
T ie new head of the Bureau
of Human Resources fo r the
C ity of Portland w ill not be
black. When Nell Goldschmidt
becomes mayor he w ill have
the
opportunity to appoint
many persons to his new ad­
m inistration,
bringing city
government
closer
to the
people. Blacks still hope that
Goldschmidt w ill bring a new
era for Black People in P o rt­
land.
Goldschmidt w ill at­
tempt to shake up the power
base in Portland giving the
power to the people in order
to bring much needed progress
toward making Portland a true
C ity of Roses. Goldschmidt
w ill oppose Julian Bond for
the presidency in 1980.
The firs t directo r of Model
C ities was white.
W ill the
last directo r be white also?
Model Cities w ill continue for
another year and then be
phased out. The Portland M et­
ropolitan Steering Committee
w ill be taken into the Bureau
of Human Resources through
the Green Amendment. Op-
posed by many Blacks, this
move w ill come soon after the
-aw City Council takes office.
The G reater Portland Coun­
cil of Churches w ill come un­
d e r pressure to hire at least
one Black - pressure gener­
ated by Its members sermons.
Child care w ill remain a
heated issue as the state at­
tempts to take over control
of private child care programs
through the withholding and
manipulation of funds.
The
Oregon
Consumer
League, having terminated its
Charles Jordan, acting di­
rector of theCity of Portland’ s
Human Resources Bureau and
d irecto r of the Model Cities
Agency, resigned from his
position effective January 5,
>973. Jordan w ill be the D i­
rector of C areers Education
fo r the Northwest Regional
Educational Laboratory.
Jordan told the O bserver
that he left the city with mixed
emotions. He feels that the
Bureau of Human Resources
w ill m aterialize in two o r
three years and w ill be a
success if the people of P o rt­
land do not expect too much
in the firs t year and If the
C ity Council gives its sup­
port. He explained that the
Bureau cannot change the de­
livery of city services in one
year.
Jordan
regrets
leaving
Model Cities but feels that
if the Citizens PlannlngBoard
gives the new directo r the
Same guidance and encourage­
ment it gave him, there w ill
be no problem in filling the
position.
Jordan
described Model
C ities as a demonstration
project. " I t was not designed
to solve the problems of the
inner city but to demonstrate
new techniques in dealingwith
people problem s.Model Cities
works with established insti­
tutions, supplementing th eir
budgets so they can experi­
ment with new methods. If
techniques developed are suc­
cessful, they should be insti­
tutionalized and become part
of the program.
Then the
Model Cities money can go
elsewhere to help with other
problem s.” In carrying out
the demonstration projects,
some individuals w ill benefit
but not all people w ill receive
direct benefits.
Jordan considers Oregon a
difficult state fo r Blacks but
one that holds prom ise. Blacks
have made few gains in private
General Mills refuses Urban League talks
Paul P arke r, Vice Pres­
ident. General M ills , Inc. and
chief negotiator at recent talks
called by Twin C ities Urban
Leagues and the National O r-
g a n iz a tlo n
fo r
Women
(N .O .W .), decline to agree to
another date fo r dlecuaslry
lack of affirm ative recruit­
ment of m inorities and women
in
professional and man­
agerial (exempt) positions at
General M ills .
The Urban Leagues and
NOW refused to accept M r .
P a rk e r's proposal of Increas­
ing General M ills ’ exempt m i­
nority staff positions from
three to aproxlmaosly 4 per
cent by December, 1973, but
w ere w illing to meet fo r fu­
ture discussions. M r . P arker
was unwilling to set a firm
date for such a meeting.
In coming to no amenable
agreement with the organiza­
tions, General M ills plans to
continue Its present program
of hiring 15 percent m inori­
ties and women up to the
end of 1972 and 25 percent
by July 1973. According to
Lawrence Borom, Executive
D ire cto r,
St. Paul Urban
League, "th is means that of
500 exempt positions that w ill
be available across the coun­
try by December, 1973, only
65 m inorities and women w ill
he hired, and we cannot accept
these term s .”
P rio r to June, 1972, there
were only 2.5 percent m inor­
ities and 5.3 percent women
in corporate exempt positions
at General M ills . As of No­
vember 30,1972, employment
was three percent fo r m inor­
ities and 7.1 percent for
women.
Instant Earnings from Day o f Deposit
per annum compounded daily and paid quarterly
I f o n j. ® Franklin
n *a **k
a tea«
Robert H H e ie n . Pre« • ?O O ffice« • Phone 248-1234
H o m e O ffice Franklin Bldg . Portland. Oregon 0 7 2 0 4
work in manpower and educa­
tion and provides the oppor­
tunity fo r " a lot of action.”
Jordan came to Portland in
July at 1970 to become di­
rector of Model C ities. He
had been Assistant C ity Man­
ager of Palm Springs, C ali­
fornia. Jordan assured the
O bserver that he w ill be in
Portland and w ill continue to
be involved in the community.
Some
political
strategists
predict that Charles Jordan
w ill tun fo r public o ffice-p os­
sibly the city council in 1974.
Day care center booms
The Metropolitan Economic
Development Industrial A lli­
ance, Inc., (M E D IA , Inc.) is
a private, non-profit local de­
velopment corporation (LDC)
licensed to participate in the
full-range of Small Business
Administration’ s is dlrectand
g ra ran teed loan project. The
Board of Directors o fM ED IA ,
Inc., consists of nine individ­
uals form erly selected by the
Office of the M ayor, by the
Citizens Planning Board, and
by the Executive Committee
of the Model C ities Program .
The Community Develop­
ment P ro ject’ s p rim ary ob­
jective is to obtain fo r MN
entrepreneurs,
consumers.
and labor force participa
a more equitable share of
opportunities
and here
through increased partici
tion in the greater Portl
economy.
The
Progra
goals w ill be achieved thro»
1. A s s l s t a n c e to i
trepreneurs to participate
the established credit mai
and the leading of seed fu
to MN concerns fo r use
e ith e r fixed oroperatlngci
ta i.
2. Provision of mana
ment and technical assists:
to M N entrepreneurs to
crease the efficiency and i
pand the scale of area enu
p rise.
By Linda Thompson
Yes, St. M artin is lively
as ever, serving fam ilies in
the Albina area. Each morn­
ing hetween 6:45 a jn . and 9:00
i j n . , a great number of fam­
ilies feel proud and reassured
going to work afte r having
taken th eir children into the
D ay Care Center, knowing that
th e ir children w ill get the
best care possible. The child­
ren in the nursery are con­
tented, happy and eager to
come each day.
While St. M artin 's is quite
lib eral in changing with to­
day's educational trends, a
wholesome and stable atmos­
phere is maintained.
St. M artins not only helps
develop respect in the child­
ren for themselves and others
but this same feeling seems
to penetrate into the parent,
in many instances parents
acquire a greater degree of
seif respect and self-confi­
dence which is noticeable.
(Please turn to page 8 col. 3)
(Please turn to page 8 col.
“ The Urban Leagues and
NOW w ill step up a national
selective
buying campaign
against General M ills pro­
ducts If such a slow rate of
hiring m inorities and women
continue,” said M r . Borom.
The Twin C ities Urban
Leagues launched a selective
buying campaign against Gen­
era l M ills in July, 1972 when
the corporation rejected th eir
request for an Increase from
2 percent to 5.5 percent in
alx months and 11 percent
by July, 1973 In employment
of monorlties in professional
and managerial positions.
NOW fltlly supports the U r ­
ban Leagues and has filed a
class action suit against Gen­
e ra l M ills " f o r practicing
sex and racial discrim ina­
tion throughout its operation.”
Other m ajor organizations
endorsing the boycott are:
The Delegate Assembly of the
National Urban League
W o m e n 's
Equity
Action
League
American Indian Movement
Mlnneapolle Urban Coalition
The Black Women's Institute
fo r Social Change
industry tut are beginning to
make gains in public service.
He advises young Blacks with
ability not to become frustra­
ted at the lack of opportunity
in Oregon and leave Che state
- but to hold on and do some­
thing about the situation.
Jordan believes change is
coming at a slow pace in Ore­
gon but that Oregon holds
great promise fo r Blacks.
Jordan is excited about his
new position and sees it as
a new career. The Northwest
Regional Educational Labora­
to ry is doing experimental
(Please turn to page 8 col. 5)
Media reveals new image
By Joseph W . Bostic
The purpose of M E D IA , Inc.
is to d eliv er lim ited financial
assistance, on-going technical
assistance and management
counselling to existing Model
Neighborhood
based
bus­
inesses and to potentially vi­
able
resident owned bus­
inesses, and to attract new
enterprise to the Model Neigh­
borhood. The objective of the
P ro ject is to promote the
overall economic development
of the Model Neighborhood
and adjacent areas by u tiliz­
ing existing Model Neighbor­
hood economic resources,en­
trepreneurial talent, and the
financial-technical resources
of the g reater Portland Ec­
onomic Community.
CHARLES JORDAN
Hard work pays
D r . Lee Brown was elected
the firs t president of the Ore­
gon Black Caucus. Brownleft
Portland to teach at Howard.
MAYOR SCHRUNK
J . A . PAGE
The retirem ent o fM a y o rT e r-
ry Schrunk brought the elec­
tion of Nell Goldschmidt and
the challenge
to appoint a
Black to the C ity Council.
T ie Oregon ConsumerLeague
fired the director of its Mod­
el Cities program, J . Alton
Page, again bringing to the
surface the question of cit­
izen boards and citizen pow-
Please see pictures pages 3, 4 and 5
ec
The year 1972 has not been
a bad year to many fam ilies
and especially to the Mahlon
Stone fam ily. They look to 1973
as a very exciting and pro­
ductive e ra . The reason is that
the Stones take life with a
positive approach. T h e lrp h ll-
osophy is "through hard work,
initiative and determination
one can achieve his goal.”
The Stones are dedicated to
youth and to making our so­
ciety a better place for youth
to live.
M r . and M rs . Mahlon Stone
cannot be considered the aver­
age Americans because of the
fam ily achievement. Under
obstacles that would have
caused
the average man to
“ toss in the tow el", Mahlon
Stone moved into an exclusive
all-w hite neighborhood when it
was unpopular for Blacks to
live in white neighborhoods.
Many Black People use col­
o r as an excuse fo r not bet­
tering fam ily position. But
Stone prevailed because he has
the durability of the Rock of
G ib ra lte r. His advice to young
people is, "N o m atter what
your goal in life is, handwork
and determination, along with
preparedness, w ill help you
reach vour goal.”