Morning Oregonian. (Portland, Or.) 1861-1937, November 21, 1922, Page 5, Image 5

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    TIIE MOUSING OEEGOXIAX, TUESDAY, NOVEMBER 21, 1923
FORD'S SUCCESSES
i ATTRACT INTEREST
Public Eager to Find Out
t Truth About Winners.
PEOPLE DISTRUST HALO
Popular Wish Is to Discover if
Manufacturer Is Real Thing,
Says Dr. Marquis.
BY S. S. MARQUIS, D. t.
(CopyriBht United States and Great Brit
ain, North American Newspaper
alliance. Also protected by copyright
in other countries of the world. All
rights reserved.)
CHAPTER I. (Continued.)
Not long aeo I delivered an ad
flress on the Ford way of handling
labor. The membership of the or
ganization to which I was speaking
was composed chiefly of working
men. The president of the club in
troduced me and closed his remarks
by eaying, "Now that you are no
longer in the employ of Henry Ford
tell us the truth about him." The
same lurking suspicion. If only the
truth were told! If only those who
know him intimately would tell all
they knew well, if it did not take
ths halo from his head it might, at
least, give it a jocular slant.
Speaking of halos, I am reminded
of a row of saints which occupied
the niches above the altar in a cer
tain theological seminary. They
were made of marble and each had
upon his head a halo, also of mar
ble, and resembling nothing so much
as a large dinner plate. Winter
had a disastrous effect upon these
halos. The frost cracked them and
they fell off. A eudden drop in
temperature during the night meant
that one or more of those blessed
eaints would be minus a numbus in
the morning.
Hnlo Test Wanted.
There are those who would like
to see what effect a frost would
have on the halo of Henry. Ford.
They want to know the worst, not
to "have it over," but to help "put
it over." If there be such among
my readers they are going to be
more or less disappointed. I was
accused not long ago by a promi-
iiuui iduur leauer vl ueuig mure re1
eponsible than any other one man
for creating the Ford halo. He
thought I ought to try to take it off,
But why waste one's time? Once
a halo is on, the wearer of it i3
the only one who can take it off. If
he proves himself worthy, the halo
sticks; if otherwise, the halo fades
of itself. For the present, I am in
terested neither in taking the Ford
halo off, nor in holding it on.
The truth is, as everybody knows.
there is some clay In every popular
idol. There Is some in Henry Ford.
It would be possible to write a
hook made up entirely of adverse
criticism of both himself and his
company, every word of which
would be true, and yet the book on
the whole would be utterly false
and misleading as false and mis
leading as one of unstinted praise.
There are things that are laudable
both in the man and his company,
and there are things In both which
it is a pity are there. I shall en
deavor to state the truth in a frank
ana irienaiy manner. It may be
that such publicity ", will tend to
eliminate some of the things
which cause us to migle regret
with our admiration.
Ford Criticized Frankly.
On the return Journey from Eu
rope above referred to I found it
necessary to make a very frank
criticism of certain ideas advanced
by Mr. Ford. It was to the effect
that if he stuck, to the things he
knew, and let those alone about
which his training had not qualified
him to venture an opinion, he would
avoid placing himself in a foolish
position. The criticism stuck.
nave neara mm reter to it many
times since. The last time he men
tionea the matter in my presence
he added, "and I have come to the
conclusion that the best friend one
i has is the man who tells him -the
truth." I hope he will receive the
critical portion of these pages in
the same spirit. They are meant
to help, for I would like to see that
halo stick.
But as for halos they may be left
to the biting frosts of time. His
tory, in spite of Mr. Ford's gibes
at her, will ultimately put him in
the niche in which he belongs, with
or without a halo according to his
oeserts.
The ordinary mortal is content to
hitch his wagen to a star. This is a
sport too tame for Henry Ford. He
prefers to hang on to the tail of
a comet. It is less conventional,
more spectacular and furnishes more
thrills.
Mr. Ford loves sensations, lives in
them and on them, is everlastingly
creating them, jumping from one to
another. And many of his sensa
tional acts and utterances are so
clever that the world looks on with
something more than amusement.
In spite of the fact that he ha come
near making a clown of himself on
more than one occasion, the audi
ence, for the most part, continues
to watch him with, wonder and ad
miration. He has been right so
many times in industrial matters,
done so many admirable and worth
while things, that we are inclined
to forget the times he has been
wrong 01 foolish.
I suppose that an acrobat with a
net under him takes risks that he
would not take -if he were looking
down on the bare hard earth. In
like manner, I suppose, the fact
that one has under him several hun
dred, millions to fall back on ren
tiers mm more or lesa iiminci cm. i
tumbi6. He can afford to try
stunts he would otherwise hesitate
to undertake. But whatever the
reason, Henry Ford is drawn to the
limelight as a moth to a candle. If
he comes out slightly singed, as in
the case of the peace ship and the
Tribune trial, he nevertheless comes
gaily and boldly back to flutter
around a Semitic or other candle.
One can not but marvel at the con
tinuance of the public's patience, in
terest and faith.
Success Draws Interest. -
There is' a popular interest in
Henry Ford which is not difficult of
explanation. The world's chief in
terests is, and. always has been, in
successful men. It does not matter
much in what field their achieve
ment lies, so long as they have
achieved. Captain Kidd, Jesse James,
Babe Ruth. Ty Cobb, Sullivan,
Dempsey, Samson, Goliath of Gath,
Napoleon, Washington, Grant, ocn,
Lincoln, Homer, Shakespeare, An-
gelo, Wagner, Charlie Chaplin,
Rockefeller, Morgan, Schwab, Car
negie, Edison, Ford pirates, out
laws, four-base hitters, prize fight
ers, soldiers, statesmen, writers,
painters, composers, movie stars,
financiers, inventors we are inter
ested in them, if only they are a
success. And we want to Know an
there is to know about them.
Henrv Ford is among the top-
notchers in the field of achievement
along industrial lines. He is in the
class ot highly successful men, and
he shares in the interest which the
world gives to this class as a whole.
But more of popular interest at
taches to Mr. Ford than to any other
man of his class. He is the most
widely known, the most talked-of,
and among the masses the most
popular man in private life today,
and has been for the last 10 years.
How account for it?
Ford Good Advertiser.
It is said of him that he is always
doing sensational thing some
wise, some loonsn; tnat ne is um
best self-advertiser of the age; that
the spotiight cannot be shifted fast
enough to keep him out of it. tienry
Ford does do sensational things. In
addition to that he frequently makes
sensational attempts to do things
he is unable to .do. And from the
self-advertising point of view, a
sensational attempt is almost al
ways as valuable for immediate pur
poses as a sensational achievement.
The man who proposes to ride
Niaeara Falls in a barrel has sev
eral weeks before the event in which
to enjoy the publicity that will be
given him, and to exhibit the barrel
for a consideration. If he survives
his sensational- undertaking, the
barrel will be of still greater value
to him. If he should not chance to
come up after his spectacular
plung, and it 'was a taste of noto
riety he craved, he had what he
wanted for a brief time and, pre
sumably, died happy.
(To be Continued.)-
COST BILL IS ARGUED
Election Contest Case Heard by
Judges Bingham and Kelly.
SALEM. Or., Nov. 20. '(. Special. )
Arguments for and against the ccst
bill filed by the plaintiff in the ejec
tion contest proceedings instituted
by R. R. Coster against Governor
Olcott were heard by Judges Bing
ham and Kelly in the Marion county
circuit court here today.
The bill filed by Governor Olcptt
was in the amount of $2000, and in
cluded attorney fees and the costs
cf conducting the defense. This
amount is covered by a bond posted
IK M by the Ml
VCrK Mnth Ji
NOW '
i l
PRISCILLA DEAN
JAMES KIRKWOOD
and 5000 others
3 in C
"UNDER TWO FLAGS"
OUIDA'S FAMOUS NOVEL
RIVOLI MUSIC COMEDY .
OXOATS
$25 $30 $35 up to $55
THEj jl922i
You'll find in this diversi
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fabric you've wanted! No
matter what price you have
determined to paylet me
show you how much Real
Value you can buy in my
store.
BEN SELLING
Portland's Leading Clothier for Over Half a Century
25
with Clip Cap
$2.75
10-uay
l OO years hence
500
with Clip Cap
$5.25
by Mr. Coster at the time the pro
ceedings were instituted.
. The contest proceedings originally
were filed by Mr. Coster on behalf
of Charles Hall of Marshfield, who
was deefated for' the republican
nomination for governor at the pri
mary election.
Attorney Jay Bowerman appeared
here today for Governor Olcott,
while Mr. Coster was represented by
Attorney Arthur Peck.
The arguments were taken under
advisement by the court and it is
not expected that a decision will be
forthcoming for several days.
HEIRS SUED FOR LAND
Ex-Wife of Clarke County Man
Seeks to Establish Rights.
VANCOUVER, Wash., Nov. 20.
(Special.) Mrs. Fannie J. Fletcher
of Santa Rosa, Cal., today filed suit
against the children of her husband
of 50 years ago, alleging that she
had been deprived of property be
longing to her near Washougal by
fraudulent methods in 1912. She
said she did not know that she had
lost the property until the death of
her ex-husband in 1921.
She was married to Henry H. Car
penter in 1873, she declared in her
complaint, and in 1881 she and her
husband acquired the Washougal
tract. In 1884 she left him and went
to California and her husband ob
tained a divorce. She blaims that
she neves- lost control of her share
of the property until Carpenter, hav
ing remarried, entered suit against
her to quiet title to the property
and get full ownership. According
to the complaint Carpenter had no
tice of the ase published in a small
country weekly, knowing well that
she lived in Santa Rosa.
The defendants in the case are
Henry H. Carpenter, Alice M. Smith,
H. C., B. F. and George C. Carpenter,
the last four named being heirs to
the estate.
"Reclamation Drive Planned.
THE OR EGO NT A N NEWS BUREAU,
Washington! D. C, Nov. 20. E. F.
Blaine of Seattle, chairman of the
No. 52
This is a brother of No. 55
described opposite, and in
all respects identical except
in size.
Its splendid performance
has made it a favorite with
millions of users the world
It is as dependable as the
Sun and can be relied
upon to do the work in
tended of it day in and
day out, whenever ar.d
wherever called upon.
Doctors, lawyers, stenog-.
Taphers, bookkeepers and
students of all ages if
you would really know
the joy of a perfect pen,
go to jyour dealer today
and select a No. 52 Water
man's Ideal with a point
that exactly fits your partic
ular style of penmanship.
the man, woman or child who wishes to purchase the
best fountain pen made will buy
Watemaiis(BFountMn Pen
"The Daddy S? of Them All"
Size for size and price for price, there has never been one as good
and in all human probability there never will be.
38 years of reputation back of it and a third generation in train
ing to carry on.
eWingsWatqiaheaountainfenTest
1st, Scientific Construction the thing that makes it respond
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2nd, Quality of Materials that make for efficiency, durability
and beauty.
3rd, Reputation and Responsibility the product of a house that
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Selection and Service at Best Dealers the World Over
Chicago
L. E. Waterman Company
191 Broadway, New York
Boston
San Francisco
No. 55
it especially designed to
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The exclusive Waterman
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Its perfect balance and su
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ink supply extra large
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Its durability is such that
it may be handed down
from father to son.
educational committee of the West
ern States Reclamation association, '
arrived here today and opened head
quarters from which will be con-
ducted a campaign for the passage ,
of the Smith-McNary reclamation !
bill and the Poindexter bill, appro- !
priating $100,000 for a federal ex-
animation of the Columbia basin
'rriration projeet.
fa. iTfiiffl'-'ililmiiflVir'fYfiTirt A r1! f'i J'' li"---
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& '
K
1 1
Heart-Throbs
Clothed in
Magnificence !
H er e's a pic
ture that com
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the greatest
appeals in the
world, mother
love, plus
Paris gowns.
The story is
one of the
strongest, in
pathos and
drama, that
Miss Swanson
has ever had.
The magnifi
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gowns and sets
excels 'all her
past produc
tions. '
COMING
SATURDAY
"TO HAVE
AND TO HOLD"
The Greatest
Romantic Drama
Ever Produced
Gloria
wans on
m
Impossiblefes. Bellew ff
Th New York Globe said : "Ndt since Tont Change
Your Husband' hat Gloria Swanson had such, an
excellent vehicle. One of the best casts of the nea-
Hon. Mr. Iaftky has outdone himself in an effort
to tfTve theater-groers their money's worth." Cast
includes Conrad JSagel. Robert Cain, June EWidge.
From the novel by David Lisle.
KIXOGHAMS COMEDY
K.VOWLES PICTURE - PLAVKKS
1
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