PAGE A10, KEIZERTIMES, OCTOBER 19, 2018 MART, continued from Page A1 GROW, continued from Page A1 The ice dispenser on the fountain machine sports a pic- ture of rapper and actor Ice Cube and the store contains numerous superhero references, a holdover from Alonzo’s days as a comic book illustrator. The spirit of the shop also infl uenc- es most of Alonzo’s advertising in one way or another. “Advertising is so boring and can be pretty obnoxious to see everywhere I go. My day needs a good laugh more than it needs a row of signs down River Road telling me who sells Red Bull the cheapest,” he said. “I have a sign out front that I should probably use to help sell beer but the thought of it makes me cringe a little. Instead, I just ordered a sign for it that says, ‘You should call your Mom today.’ It’s dumb, but at least it’s so dumb that I’ll laugh when I drive by and see it. And you really should call your Mom today,” Most of the ideas he pursues to promote the business come on a whim over breakfast. A few hours later he’s on the way to the shop with new signage. The next big event the store has planned is a celebration of Garbage Pail Kids. On Sunday, Oct. 21, Topps Trading Card artists Shawn Cruz and Floyd Sumner will be hanging out from 2 to 5 p.m. “There will be some original paintings on display that were used to make Garbage Pail Kid cards, lots of unopened packs for sale going all the way back to 1986, and plenty of other gross goodies,” Alonzo said. Alonzo is also planning a to fi nd a way to work with Salem to expand the shared Urban Growth Boundary (UGB) or seek to separate the boundary through ex- isting processes or legislative intervention. Either scenario is something of a hard sell because Salem has enough available land to accommo- date expected growth in both cities for the next 20 years. While Keizer is technical- ly responsible for providing enough housing to accom- modate expected growth, the shared UGB might give it a way out if state offi cials ever decided to press the matter. “The shared land sup- ply with Salem means that Keizer is not on the hook to make new lands available,” the study concludes. The 34-page report is chock full of relevant infor- mation, some of which has been discussed in previous editions of the Keizertimes. The newest sections include a look at additional burdens Keizer citizens would have to carry or pay for if it pursues a UGB expansion. KEIZERTIMES/Eric A. Howadd Ryan Adonzo with a dife-size statue of Deadpood, a comic book and movie hero, on dispday in Keizer Mart. commercial contest for the lo- cal community. Customers and fans will be invited in to make their best Keizer Mart promo- tional videos with a new line of puppets available in the store or ones of their own making. Even if the videos don’t make the cut, creators will get feedback from two high profi le judges: Lacey Mason from the Sesame Street Workshop, and award-winning writer/director/animator Alba Garcia-Rivas, who worked on Celebrity Death Match and recently did a puppet-based project for the Henson fami- ly. Check out the Keizer Mart Facebook page for details. Alonzo’s advice for others trying to fi nd their niche in online promotion is relatively simple, but it requires authen- ticity above all else. “[Don’t] get entirely wrapped up in trying to sell products. Sell an experience instead. And when customers come to your business for the experience they’ll walk out the door with your products,” he said. Don’t Lose Money from a ZILLOW PUT MY WATER, SEWER & STORMWATER Water systems would need to be expanded into annexed areas and upgrades to cur- rent equipment might be required to handle addition- al volume. Some of this cost could be recouped through system development charges paid by developers, but not all of it. TRANSPORTATION Developers would con- struct new roads through annexed areas, but the city would be required to reim- burse them for that portion of development and commit to long-term maintenance. Existing intersections and arterials might also need to be upgraded to support ad- ditional traffi c. Another consideration is access to public transit. The areas where Keizer could most easily expand are also relatively remote from the city core, likely on 30-60 minute bus routes. Those costs would be shouldered by Cherriots, which is al- ready competing for limit- ed state and federal funding. Given the prospect of incon- venience, residents in the an- nexed areas would be more likely to rely on cars and add to existing traffi c. PUBLIC SAFETY Keizer’s police depart- ment and fi re district would likely feel a strain on ser- vices preceding a a need for new funding. Additionally, annexed areas would be the furtherest from either agen- cy’s headquarters. While new property taxes might con- tribute to paying for addi- tional services, Keizer’s low tax rate is not likely to cover the expected need. SCHOOLS Funding for schools is provided by the Salem-Keiz- er School District, but if the Keizer expands to the north, it could mean shifting stu- dents who live in south Keiz- er to North Salem or McKay high schools and other inter- ruptions in the current feed- er system. APPLE PICKING for the entire family Now through late November, join us 7 days a week, to pick through our 4,000 trees full of 15 types of apples. Our semi-dwarf trees are easy to pick, even for kids , KNOWLEDGE, SERVICE AND Zestimate estimate TO WO R K F O R YO U . Call or Text 503-983-4086 3975 River Road N, Suite 3, Keizer BOB SHACKELFORD Broker is a dicensed read estate broker in Oregon. 15 Varieties of U-Pick Tomatoes 4925 Rockdale St NE, Brooks • 503 - 393 - 107 7 B E I L K E FA M I LY FA R M . C O M 4 Facts About the Levy Renewal K E I Z E R F I R E 1. This levy request is a renewal, not a new add on 2. Call volume has increased 15.7% in one year Passing the Keizer Fire district Levy would renew the funding to support the operating budget of the Keizer Fire district (KFd) with no increase. This is not a request for new funds. The demand for services in 2017 increased 15.7% in one year. This is a total of 5,419 calls the Keizer Fire district responded to. We did this within 6 minutes 93% of the time. As a result, we are able to save lives, ﬁ ght ﬁ res and respond to a variety of medical situations needing immediate attention. What are you asking me for? Oregon Law requires Levies to be renewed every 5 years. We require your approval to maintain current services. This request is a Renewal of the existing Levy. This is not a request for new funds but is required to maintain current levels of Fire District Paramedic Programs. This advertisement paid for by Keizer Volunteer Fireﬁ ghters Association. This public information provided by your Keizer Fire department — For more information, contact Chief Jeff Cowan at the ﬁ re district ofﬁ ce at 503- 390 - 9111. D I S T R I C T 3. Keizer Fire District had a 45% increase since 2012 Call volume in 2012 was 3,736 calls. In 2017 we had 5,419 calls. That is a 45% increase in the last ﬁ ve years. L E V Y 4. KFD has proven to be responsible with Tax Dollars Keizer Fire district has one of the best records for providing critical services at the lowest possible cost to taxpayers. In reports comparing other Fire departments, Keizer consistently rates as one of the most tax efﬁ cient departments in the state.