Image provided by: Friends of the Sandy Public Library; Sandy, OR
About Sandy post. (Sandy, Oregon) 1938-current | View Entire Issue (Nov. 26, 1981)
• SANDY (O r* ) POST I hoc* November 26 1981 (Sec 1} Landmark Smoker Study: "' __ Former higher tar smokers acclaim MERIT “Best-tasting low tar I’ve tried.” The most rigorous MERIT research to date has just Been completed. Result: MERIT smokers confirm taste a major factor in completing their successful switch from higher tar cigarettes. MERIT Taste Sparks Switch. Nationwide survey reveals over 90% of MERI T smokers are glad they switched from higher tar cigarettes. In fact, 94% don't even miss their former brands. f urther Evidence: 9 out of 10 former higher tar smokers report MERIT an easy sieiteh, that they didn’t give up taste in switching, and that MERIT is the best-tasting low tar they've ever tried. MERIT Beats Toughest Competitors. In the second part of this study, new tests confirm that MERI T delivers a winning combination of taste and low tar when compared with higher tar leaders. Confirmed The over whelming majority of smokers reported MERIT taste equal to —or better than —leading higher tar brands. Confirmed: When tar levels were revealed, 2 out of 3 chose the MERIT combination of low tar and gotxl taste. Year after year, in study after study, MERIT remains unbeaten. The proven taste alternative to higher tar smoking—is MERIT. • N U f M a r r * Inc I M I Warning tha Surgeon General Has Determined Thai Ctgamiia Smoking Is Dangerous to Your Health 1 tog 8 mg " t e r ' 0 6 mg n ic o tin e -M e n : 7 mg 'te r,” 0 5 mg nicotine— 100 » tog 9 mg "te r,’ 0 7 mg nicotine- 1 0 0 I Men: 10 mg tar." 0 8 mg nicotine w per cigarette. FTC Report Mar 81 ‘
