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About La Grande evening observer. (La Grande, Or.) 1904-1959 | View Entire Issue (Feb. 22, 1930)
Saturday, Pebinary 22, 1930 Page Eight LA GRANDE EVENING OBSERVER. LA GRANDE. ORE. Recalls Earlier Days When Ford i Delivered Car rpnlndlci wi'vli'ii for tho hene- flt Of l-'Old (UllMUObije IIHOrH ItH it operates toilny Is a far cry from Iho'sorvlc providd by Jlwjjy Kord In j'tos Imi It Ik founded upon Hi wimp principle. ...... Ju Jits early day of auloinobile manufacture, Mi KorU frequently would deliver- a cnr personally tt the. new owner and Keo io It thai HiraiJK'iiH'nlH were jbimIo to lrep 11 in good running ordr. I'muitly hi u'uuM find Hie mechanic available and evplaio Jw ooy-truc-. Hon of Hie ear to Jilm. When wuJi a mechanic unn nol to ba foiin the town blacksmith was irvss d Into service. Obviously, au the UhuJucmm grew thin personal nervier .became bn possible, Jlut -Mr. f'ord uutde it Ilia bUHiin-KH to hi.vu u(moJ;ied, in the cvcr-widcnmif fircui if (own, capable men who would devote their j'uUiv iJnm io ihe rar of Kanl uutomobiU-a, ThU fore or ineu worked under clOhV factory Huporvlrtlon und ftnoordlnif to cer tain set standard. . -Thfc controlled t-tic, tin it hn now iKv-omo ttnoun, wiui founded upon the initial inirinena principles which acta at M Mr. Kord, namely that his obligation to cur purclm on did not find with (h ato. - JuM km the J''or4 Motor ornpai.r wum lh pioneer in th making of ' (4 mwng. simple, ffatlfttcor iiuto mohllo ut n low- r1r' ho It kIo van, the pioneer tn wUitollfthlu? complete and satisfactory rwrvlee incilltlf-. 1'rovtnlon for (lit siieMy purcluisf of purtH nd reflnlr at a f reasonable rust ro t)ic In nova j lions of Hint teriec. ' 4 There urn today mnro hnn fi,. $ oofl fAihi dealer in tti I trilled ! HiMyw vho mechanics have been j 1 rained In spuelnl whoolei conducted 1 by tin- Kord Motor company and j who aiv wpijppHd w1i) ihc lulcfir 1 Hi-rvlo jnarhlnrry. No matter In viHi Htvijun of Hip jrouniry (tin aar iaay i f : mt?! Roadability a Feature Of New Chevi-olct H 't" ':'. ti 'sir .w. U 1 ; ': " alhjwlnf,' It to ho blown out the j (l)flllMt. j J'o provide for thfl convenient i and periodic uhc of Vuiio-Glvo, j tli (IrT.ii hoiilzi'r c'ntjnn iiL htui j hern fnwtitlld under the hruM on j t ho rlKht himd Mhlo of thn hody ;danh. Thi fixture, holding hIx tiitnoA of tho "i'arho-Holvf' fluid, la cnnn(M t'4 In ihe Inlet uutulfojil 'and controlled Uy a plunKi-r from , the ilrlver'K I'omp.'irtment. 1 When the plunder In pulled out twit)j tho enlno running at a fair (SjH-rd ut nrtt-niul driving tempera , t ore, the "i 'nrho-Holve" In drawn ;inlo (he eimlno, thoroiiKhly Halur.tt ! iu the eomhiiNlloii rhumbem After .thin InjA'ilnn of "f ?aro-wlvV the 'eiiKitif Ik Hloppexl and allowed to .hliind Heveral hour, permitting the 'cmi'Imiii to he Ihoimijihly dlssnlved. ' When the tnine Ik ntfiiln niit'd, thf loosfned eurtKn parilch-K and , pi her foreljrn matter are hlown out !ihi exhiitiKi. 1 "Iti years of experiment with the ! eiirhnn prnhlem, the ulm, of en 'KineeiH tuiH tee In keep iin enxlne jeh'.-iii and efficient throughout ttw Uonw life of tho enr," wild U. W, J WeeltK, loi-al 'hrynler dhurlhiitir. ; "Tho principle and ailvanuiKPH of j "i 'nrho-Holve'1 are easily K'aHped, ills operation in Klmple ami Inex j pensive. J'roperly used. It Ih posi tive and tn no way Injurious Io the eiiKine. Facilities nre availahlo at any Chrysler wrvico ntation for the imaullaiion - of decarbunl.er equipment on any Chrysler car, the mm The Astounding comfort and luxury of the New Chevrolet Sis hat created a wave of interest all over the United States. Such luxury was unknown before in a low-priced car. Thii Is the 1930 coach model, with new tix-cylindcr engine in the inset. Oakland-Pontiac " Card Announced . I (Continual from Bovn) owner inur flml Jjlmn.-U'. tljero Is u I'l.l-.l uivl'T Wlin" to rilUr lirotnpt ""'I l)imlncB.s-imn hci'vIc at fair olJtirKi u. euxcr tu rolli-vo tlm uwtwr of rare of ilitf Cnr and bi'lji Jilm Kit ittoUHftnilH upon thoutkinfl4 or inllc'8 ut Hlfncloir. nJoyfilln inoioil(i t low. ioot jmt mill'. IM It ,wfr. fimir Ui ' you Hint ninny modrrn anil ntvli-ni yvortn ut ih ario ni1!-.! muni? . Carbon Bogey Is Banished By Auto Engineers lirn'r f iiKineerH havn prac tically eliminated Um carbon bojfi-y by a unfqUB decarbonh;r on 1h Impniial, "77" fmd "70' modelN. Ily . merely pulling a plunder un-Ut-rMat)i the Uavsh, owieiu me ns MiiMid, alter mim' mi lea of driving, the aaine efficient performmen that an enlno develops when the new -car Ih delivered. After e.tmnive research in con JuJietton tt'lth lMdiiiR chemJritit, fhrywler nplneer-s have adopted "Carbo-t-olve," a fluid which dfn hoIvam ihm carbon effectively ,f and paeaa If Winning friends .diy.ing;.re REAL BY SATIS F ACTION There can be little doubt of the warm friendship that Olds mobile and Viking owners accord their cars. For Oldsmobilc and Viking owners arc quick to express their satisfaction ... always ready and eager to rec ommend Oldsmobilc and Viking to their friends and neighbors. Assuredly it takes more than mere close acquaintance with a motor car to build such loyalty. And both Oldsmobilc and Viking have that "something more" in a measure above the ordinary. Brilliant performance' at high speeds or hard pulling in every phase of motoring. Restful riding comfort and case of control over every type of road. Continued economy that becomes more apparent as time goes on. Thoroughgoing dependability over the months and the mtlc6. These arc the things that create friendship for Oldsmobilc and Viking. These, plus the vitally important factorof honest rtilite. If you wish to learn more about the. qualities of cither of these two fine cars, inquire among your friends who drive them. ' Then come and sec Olds mobile and Viking yourself. Drive them and know what they can do. Prove to your personal satisfaction that each is a great car a real value at its price. ILE SlX Oldsmob .Js&iNG Eight 0LDSM0WLE SALES CO. M2S Adanm Ave. in;,' pluir in piston pin to take up C pntislm ami contraction at varylnr; i tempfiniurcM and valve uprin: ; dainpeiier are lulercHtinx features i of the two linen. 1 (ii-cater flexiblUly of front j sprJutfH. combined with l.ovejoy ' solid link shoeliH Improve rldim? I anil drivjiitf ease, while the brakes ' of both cars are easier to operate I and more effective. ! Cars cijujppi-d with semi -nut 0- , mati: JicJcu-Itcmy .starter. When : forcing down on starter pedal the ntnrler Kear enfaK'K with th fly J. wheel before switch contact is 1 made. ' (toiler bearlntrs combined with a worm and full sector type MteerhiK gear Is used on both earn, malting fit'-eriiig much easier than fornier j ly, a feature especially desirable j for women drivers. Spring covers, l.ovejoy shoclis and bumpers are factory etpiip ! meat, as is a new microphone type j. horn with front mounting under left headlamp I An improvement, new to 1'oti . tiac but adopted In the licJD Oak land is the ribbed conHtructton of ernnkeasc. reducing vibration and eliminating rumble. Itndy Types Hotly -types for 1'ontiae nre an follows: I 'liaeton. roadster, coupe. , sport coupe, two-door sedan, four ; dor sctlnn and sport custom sedan. J : Oakl.Tnd hady 'types-are: (Mine-" . Lif"1- ;":idstei. coupe, sport coupe . with rumjde seat, two-dior nedan. I broiiuliain. foiir-tloor ' sedan 'and ' custom sedan. " " I SliipinentH from the Mg factories 'at Pontine, Mich., . were started j Hi only alter Dec. I ti and dealers ' tlifium'hnut (lie country arc exfiect ' i-d to have all models on hand i within the next Tew days, while at least one or more body types of ! each line already have been, re. '"! ectvted by the dealers. ' ' ' ( ! Wider choice In color schemes j Is offered in both Oakland and j I'ontlac than ever before, nnd fre. intent changes are to be made in I the custom and sport models to j provide for the most exacting i choice of purchasers. i KIASHI ! , .so" M U-vv., 1 ''li1 .r':- "",wT?iiJa! Na$H is tKe car with the Oil Cush ion ed Chassis mnmmmimmJMMk - - n ni" EVERY Nash "400" model, including those of lowest price, is now equipped with a modern system of centralized chassis lubrication. j! Nash "40o"chassis bearingsrideon a cushion of oil. Not just oncein a vhile,orfora day or so after you happen to put your car in a service station for greasing. But every day, and without the bother of service station atten- TW1N-IGNIT10N EIGHT TWIN-IGNITION SIX SINGLE SIX tion, the "400" chassis gives you the riding smoothness and the longer chassis life that only perfect chassis lubrication can giva. 4 And every Twin-Ignition Eight and Six model is now built with lifetime lubricated springs lubrication sealed inside flex- : ible steel spring covers per manent protection against rust, squeaks, wear and ineffectual spring action, tf The combi nation of centralized lubrication ; and lifeSme lubricated springs creates on oi-cushioned chassis (. another reason for the superor performance that distin guishes the 1930 Nash "400I": AUSTIN NASH CO. 806 ADAMS AVE. 2 -23-(l 5 W) Smooth Brakes Are Feature of Essex cent for tho second time. Not yet satisfied, the engineers have work men give the car another push, i Over it rolls again and again, sub- ; joe ting body ami chassis to mere'.- 1 less punishment. A I tie h to the imazement of the spectators, when I finally the car comes to a stop at ' tho bottom of the hill, windows ami ; doors are opened and the machine, 1 when righted. Is driven under Its own power off the scene of what ' lias come to be resarded as one of tho most .engaging, novel and Im portant experiments in automotive history. )urlng the tests only one pane of glass was broken. A loose cushion bouncing around inside the J car as it went colli ns down the hill1 shattered the window in the rear panel. In spite of the almost Incalculable force of blows, stresses and strains, glass in side windilws, door. and windshletd was un harmed. Kngineers - In charge, of the test pronounced the car an al most indestructible automobile, Mono-piece body engineers knew that the sreat strensth of all-metal construction would withstand a sensational battering and still af ford protection to pansengers inside the car. And so, this daring ex peri 111 en t. was decided upon to dramatically portray .the durability, safety and stamina of this rapidly increasing type of automobile body construction. The strength which enabled tho body to successfully endure such a -test Is due, It is said, to the fact that In this type nf construction the shell of the. budy consists ..of only four major sections joined by flash welding into one complete i unit. I This construct fon also does nwrfy with annoying srjueaks and rattles and gives mono-piece bodies, the astounding factor of safety graph ically depicted In the film. The contribution to motoring- snTety made by the adoption of this body is regorded as one of the really great steps in this direction taken by the automotive Industry In more than a decade. The outstanding smooth opera tion of the n w Ksscx Challenger is nowhere belter exemplified than in the Improved four wheel brak ing system. Iletatning tho full flouting, self aligning, two-shoe, self energizing construction, positive unchanging j pressure is assured through the use jof a special, roller bearing type I brake stabilizer. This floating shoe l.li-uiim iti-.v-..tilu ,1 rn iririutr llrilkCM jihns Incrensins the service lift of j the brake, und farnishea a trouble: free braking system, j The shoes are cadmium plated (to prevent rust and aVe lined with la pressure molded lining. Thbi lin ing is impervious in water und oil, providing full brake pressure power under all weather conditions. Smooth when runnlnK along un der full power these brakes are equally smooth in bringing the ca (down to cither normal driving! speed or to a futl stop. In fact, the f I system is designed and built to j make the braking as smooth and ' positive in its operation-as in per- j formance of the famous super-si ' motor with which the new Ksscx j Chaltenser Is powered. ; Uopfiight IN bjr Chf7Ir Corporation I MULT I - RANGE Jy CHRYSLER CHRYSLBR"77" Oow.Co.pt, 175. F, O. a DmU, (SpnM Eviipmnl Extra! Chrysler's PROVED performance -gauges all performance Talking Movie i Of Car Thrills O'ontlnu.'d from pn" K'-von) si conrt llkn .1 ronl In the wind. It j lialanro finally overcoming till force of Kravity. tho cnr Kettles j Imck uphill. In "ntiT to complete i Iho lest It Is necessary for crew- i of workmen ;to turn the car over 1 manually nn.l kIvo It a hralthy ' hnosl on Its luunpy tlowtivvurd j course. At the conclusion of this trip j the car Is Inspected and all work- i iiiK parts found to he In pood con- ! dttion. It was then driven hack i to the crest of the hill under Its I own power for a third plunso. this ; time startiuK at u greater rte of ' jipeod than ever hefofe. j An Almost Itultslrurttlilc Car ' On the third and last trip In tlii ! sfletitltle demonstration, the car nxaki three complete turns In-fore ' It perfect balance arrests Its des. Get into a ncwMulti-RangeChrysler try for yourself this time-proved performance that is today's yardstick for gauging all other performance. feel how much more smoothness there is in Chrysler speed how much more quickly and easily Chrysler glides up the steepest hills. Frel the snap in pick-up w hich the Acceleration Range of Chrysler's new four-speed transmission gives you, combining the best features of ordinary "second" and "high." and as you shift into the Speed Range CHRYSLER INSPIRES A PR inn notice how fafr car speeds are achieved at slower engine speeds, producing a coasting sensation! Fed the added power Chrysler has developed by larger and more pow erful engines combined wiih the new fuel-feed principles of Down Draft carburetion. adopted from the latest practice in aviation. Chrysler superiority is definite proved on the road - open to any test and closed to all argument. And nothing can alter the fa that it inspires a pride all its own. ALL ITS OWN f 7 I L. W. WEEKS Greenwood & Jefferson