La Grande evening observer., July 27, 1929, Image 7

GENERAL NEWS
AUTO SECTION
VOLUME XVII
LA GRANDE. OREGON,' SATURDAY, JULY 27, 1929
NUMBER 233
CHEVROLET SUPPLY i
SYSTEM EXPLAINED!
Rapid Strides In Transportation
Service ' Machine Shops
Built at Detroit .
And Flint. , '
What Chevrolet Motor cunipuny
has been UoIhk since the Introduc
tion last January of the new aix
cylinder line to insure ample parts
and efficient service to the millions
of owners of Chevrolet four cylin
der care. Is revealed In a factory
statement released today.
Anions the adjustments effected
to safeguard the continued useful
ness of former models have been
the establishment of service ma
chine .shops at Detroit and -Flint,
specializing in the exclusive manu
facture of past miodel parts; additional'-
service training schools
where dealers' mechanics are
.taught the latest methods for ser
vicing the old and new models;
additional zone ware houses which
expedite the delivery of parts to
dealers;, and revisions in the sys
tem "by which the dealer is stocked
with past model parts.- -
Independent manufacture of pas1
model parts became necessary jus
as soon as Intensive production be
gan on the new sixes. "When tho
company was specializing In four
cylinder manufacture th turning
out of past model parts was rela
. tively easy.- Temporary suspen
sion of production in the Flint
Motor Plant and the letrolt Gear
and Axle Plant permitted the build
ing of past model parte without
serious inconvenience.
The drastic changes represented
in the 1929 car, however, and the
Increased demand for precision
work on the main production lines
made It Impossible to follow the
former method. Hence space has
been-set aside In these two plnnt
factories and special machinery In
stalled for the exclusive manufac
ture. of past model parts. ,
Chevrolet's .-' service training
schools have been generally given"-
credit for the expertness of mech
anlcs In the dealers' service gar
ages. This skillful army of trained
workers has always bc,on recog-,
nized by the company as the gey
stono nround which' the efficient
Chevrolet - Service systckn ha3
.evolved.
Jnvarlably the mftn who makes
your adjustments. if you are a
Chevrolet owner, Is a thoroughly
trained worker because he is a
1 " ' I A"riS!
0 258Angas
1 Mwmmmmmvm I wm&r!0
Comments Reach
Nash Dealers On
Car Advantages
KKNOHHA, Wis., July 27
While the biggest vacation touring
movement In automobile history
surged over national highways this
week, officials of tho Nash Motor
company received reports from
every section of the country which
indicate that. In tho new type "400"
Nash models, motorists have found
a cur .that overcomes any and all
r-driving conditions end whoso util
ity Is unhampered by tho old tlmo
problems of changing tempera
tures, ultiytdfs, and roads.
Assurances of this versatility lie
In official registration lists, which
show an unusual equalization of
Nash "400" sales throughout tho
United States during tho lust five
months. , The national maps in
which tho motor tourist sees end
less trails., through tho prairies,
woods, and mountains of his chos
en route, picture another vital Nash
achltwcmcntr. when spread before
experts of the sub1 department and
shaded to reveal tho registration
percentage ratio of new Nash cars.
Heglnniug with thn Pacific states
they show a hoavy block of shaded
territory which covers California ! for the automobile Industry," C. H.
and the far western states, whore Bliss, goneral sales manager, point-
large counties and vast distances in ed out today. "It shown that poo- j
pics interest in auiomouues ana
motoring is Increasing rather than
decreasing year by year, and that ;
the motoring luxury at moderate ,
prices which Nash offers lina i a
permanent national appeal.
'All of tho now Nash models ieiul
themselves perfectly to touring re
quirements, thanks to tho engin
eering achievements which havo
brought about increased power,
smoothness and economy In the :
twln-tgnitlon, high compression,
valve-ln-head motor: the unequal-
ed steering and operating ease Of
tho '400'; cars, thMr complete
equipment at an additlwnal cost,
and tho added comfort and luxury
built into tho Salon bodies.
I
We feel, that the announcement
by motor clubs, touring bureaus'
and other agencies which . BhoW
this as the greatest touring season
on record is a splendid sign of
continued good business. Nash
dealers and llstrlbutors the country
over are amply prepared to caro
for all tourist needs,and the mo
tor" pilgrims will find a warm wel
come and. prompt attention under
every Nash service sign.'
sparsely settled country makes
automobile merchandising difficult
and where cars nro called upon to
meet the hardest kind of driving
tests. This shading extends to and
through tho great divide, tapering
off into the western' plains and
Hpreading out heavily through the
prairies of tho middle west. The
heavy shading covers Wisconsin
and Illinois like a blanket and
sweeps south over tho rich Missis
sippi volley all the way from Itas-l
ka in the north to tho delta, !
; This equalized distribution is al
so apparent through the eastern
mountain states and across tho old
I youth. Willi heavy sales records
I featuring the banner Nash territory
of New York and tho Atlantic
northeast. . '
To Nash engineers the fact that
the heavy sales domand this year
has come from every type of driv
ing country proved that they havo
i produced the Ideal cur for Amerl
can use nnd have . contributed
greatly toward tho Increased safe
ty, convenience and pleasure of the
touring public.
"Tho blanket dehiand for, the
'400V and. tho fact that moro mo
torlsts than ever before are taking
to the opon road this aorfson, is
significant of continued prosperity
Tourists Will Use
10,000 Tons of Ice
Thirsty tourists ' will consume
approximately ton thousand tons
of Ico on American railroads dm-. .
Ing this summor vacation soason. '
It all road commissary agents de
clare It is almost Impossible to
quench the thirst of the armies of
vacationists, according to roports
to tho home refrigeration bureau
maintained by makers of Icea- .
malic electric refrigerators,
"They're always thirsty," It Is
said, "They demand cold drinks.
Iced melon, ice cream and sher- -bets.
A trans-continental train
running from the mid-west to the
western coast consumes from ono
! and a half to three tons of ico,
depending on the traffic and
weather conditions. c
"Of course. Volsteadism may bo
responsible to so mo oxtont, hut
the real reason is more travelers.
Another reason Is that Americans
nro living difforently today., Hlga
er standards of living have given
them conveniences and comforts
In their homes. When they are on
the rond, they expect tho same,
luxuries.
Six thousand acres of potatoes
will bo inspected for certification
in "Minnesota this year, 1
, Of the thrpo daughters and two
sons of Charles Bird, Bpringvlllo,
Utah, each Is tho parent of twins.
At the time that the first Chevrolet was produced, T. S. Duby was flying the odd plaiv
shown here. He appears above making a banKed turn over a historically famous Mississippi-River
boat during one of his exhibition flights many years ago. Duby. is now a factory
representative for the Chevrolet Motor Co. in the West, insets snow tne nrst nevroies
and its 1929 successor, the Six-Cylinder Convertible Landau. -
graduate of one of these schools, prehenslve series of, slides, detail- the dealer In' protecting
ThPr niP now 38 Ht-hools. nnd thev Inir in nlcture and text the latest against overstocking with
6nal Tire Pricee!
Our Big
are open the year around. Each approved procedure. --
of the 10,000 Chevrolet dealers is I Chevrolet's chain of zone ware-
reoulrcd to send at least one of his
ifhup men to these schools annunl-
V' ithe year ends seven moro will bo
In charge of competent instruc- 1)Ut jnto 0perntlon
houses; is being Inartased regularly
At present there are 32, and before
course is of five . days houses wholosulo old and new car
model parts or running short of
t hem. Th e bu la need stoc 1c pa rts
plan and tho dealers order pad,,
based on past sales and monthly
inventories insure the dealer of an
iL(lffinln nu ml) or tif imst model ,
Tnese ,vvare-1 parts at all times. -
nnd w fntimi-fwl hv n viirifl 1 parts to the dealer. Located strnte-l At present Chevrolet is mnnu-
cxuniiiiaiiuii.
tors, the
ilni'iiflon
Amniifvtne 1I1U gioauy there is- no" aeaier so iar.. luctunng W.oou uirierent past monei
formal instruction, Chevrolet has 'ay from one of them that do- pai.tH, According to the records
made available for all service meni'v of his order cannot be mRco engineering depart-
a complete reference library. .This within a few hours. In addition rWin its
consists of tho carefully edited four 'tho warehouses erve as quarters ment the company has dm ing its
cvllnder repair manuals, back is-l" the service schools. history manufactured - between
sues of Service News and n com-i Tho fnctory coperates fully with 100,000 nnd 12ti,000 distinct pnrts.
38 5
never
net
I Sensati
'"."I
I
II
ore -
this instant acceptance
Never before has any car, More -than that, it has
however fine, received the -proved to be lon-lasting
cordial and instant acceptance and economical the best
by the motoring public given
the Chrysler-built De Soto
Six. And his implicit
public confidence in the
ability of Chrysler Motors
has not been misplaced.
The De Soto Six from the
start has proved to be-a
brilliant performer, a motor
car with more sparkle, dash
and stamina than
any other six sell
ing below $1000.
SEVEN DOOY STYLES
investment in mileage lifs
and mileage thrift that ever
was offered in its. field. ,
You will do well to.join
the many thousands of
owners who are finding the
De Soto Six by far the most
satisfactory motorcar that
a moderate investment can
buy. Come in and let us
arrange a demonstra
tion to suit your
own convenience.
AND UP AT FACTORY
RIDE Willi E YOU PAY
c h ry's l e r M oto r s P r o d u c t
BUCHANAN-MUNIIALL MOTOR CO.
Jefferson and Elm Sts.
TfTTTT? -T
Take Advantage of these Special
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For Another Year
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The Lowest Prices in 30 Years Less 15 and 20
All Weathers Pathfinders
29x4.40.. .. .. ...$ 7.40 .. .. .. ..$ 5.58
30x4.50 8.24...... .. 6.16
29x5.00... .. .. .. 9.88 7.61
30x5.00
31x5.00 . .. .
30x5.25 ... .
31x5.25
30x5.50 ....
32x6.00... .
30x354 CI. . .
10.20
10.64
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6.04
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