La Grande evening observer. (La Grande, Or.) 1904-1959, June 29, 1929, Image 11

Historic Oregon Newspapers

La Grande evening observer., June 29, 1929, Image 11

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Newspaper Page Texti & Studebaker Commercial i,ars Are Given Tests ... ti ..xtiiiiT of passeiii;pf cni-s I tll. mt tllill !M-tl f !'fj'Jri romni' iviul cars before I hey i .. ,.n,.,iv jntntdueed, .M. J. (Joss, 'ioi-il SuidelKiker-KrKkine iloiiNr. I (htirmiKli tews wiiK'ii iire niiifit Studelutlier ccmiiiiprcial nrs. , ... ArcoriMni.' li word received by .Air. from '. II. W'nndrH'. i:in;mt'r of tin- rommerein i cuv io jiiirtNU'Ml, Studnhnkci- experinient ;l 1'tnnnH'H'liil f.iiM were driven 7i;,(HH) uifU'H i" 1"2S. This dis I;inl.p in more limn 1 hree times thr cintimffroncf- it t!u e:ii".h ?it Hip f-ii:itii-. rndt-r siM'h eonditinns nocordin' to .Mi". nss, the car liciiiir tost I'd i.s siil.l't-tod to h'sis f;ir more streii- LA GRANDE EVENING OBSERVER, LA GRANDE, ORE. Saturday, June 29, 1929 T """ th.we it W receive li-om the meivhuiii f.- whom it i nullt. It must Drove it ability to rarry the iiuire,l ,,,., wi,j,llut xiniin. u S i80 ,pst f(. enm nmy, lu'cetertuiun, hrtiklni;. 'ease "f liandlinR and ridinir oomfurt. This thiiruur.h lestiiiK Is one reason for the phenomenal Kru-th of the Stuileliaker eonnnereial ear "ieimrtinent an.l nn luislness for the first four months of mm 42 per eent better than eorrespoiHlinK period in 1!2S whieh was the best year in the department's history. "Diiirnu ttia ....... ..." lour years Mudebaker has heroine the largest manufacturer of funeral ears and '""-uii. one oi the three lar gest Ilia mif.ii.i .......... ..r i . ipi oases anti an important supplier f delivery ears. Today .Stuilebaker produees de livery ears on the Vi. 1. S!i, a and - .....n.ti id i miu ambulances laiwercd by a six or an eiKlit cylinder motor; buses on a 1 "' s Im-h and lx-1 inch chassis, t'h.issis are supplied also for po lice and lire ilin:ii-tiio...t i. .i,.... ....... t. Mail Order Molars Nobody says "false teeth'' any more. Kven "arlilicial teeth" i! miter had form. If you want tci lie jocose anil hourly about It yon can say "siore teeth," hut the most eleanr and nice way Is In talk about "plates." American Ma'.-a-zinp. The Model A Ford Station Wagon Solves Problem of Reaching Airport Roosters rrowed nt hlKh noon in halt Lake city and led fed oral t ofrlee-ra to two ir)-E;.!!on iiimin- shine Mills. Muyhe the roo.stor-s i With only eoek-eyi-d. ! TIip world's In z lost man built ltis frmn el. iso to tho river so ho eould j live ul summer tiff the fish caught j In his barb-wire fences during ! flood season. I I Cioortfp Stump, a Vermillion. Ohio, tool maker, spent HI years' whittling a piece of telegraph pub i Into a lamp standard. He values ' the richly carved result at Sl'.oihi. J America sells only one car in 100 ; in 1-ranee. : J automobile buying linn taken America hy storm The New Ponliac Big Six has been called the "step up" car because it enables forward-looking people to step up in motor ear quality without leaving the low priced field. And since the first of the year, when the new Pontine wns announced, the step-up idea in automobile buying has taken America by storm. Pmtllac Big Sit, $743 to tSV5, f. o, h. Pttntttw. Michigan, pltu tlftinrv fharnfn. Uumprra, ntring rovrra and I.uvvjuv alittck oUMtirlii-rs rrimlnr mtuipment at .tliffit extra mat. (itmrnrml Mutant Tinui i'uvfiivfil t'lun auaituitlm at minimum rati. Cuiiiitrr tli tlrlivcrrd vric nw-trrll mm t)i lit prlra w tuu-littt-hiK uuUxiiuliila values . . . Uwklund-I'uiiLiau drlitrrtil yr'umm iuvlude only rriiMiiiiibl litiriira fur liniitlliiiK "d fur liuMUviug liu tlio 1'iuio I'o) uieut flaw U uac J. LA GRANDE MOTOR CO. Adams Avenue Hall Motor Co. Enterprise THE NEW ja. MVXI JUL 18.XTa.NL l'ltoiifcr of i rt i 'y v ,- -i- the L-hrysler is a new type or motor car, which holds Vi ' ftS pntirclv novel serKatiorK for TKo f .r Ic .. Chrysler engineers have in this car employed the fundamentals of motor car design in a manner fully as revolutionary as the application of the steam turbine to ocean-going ships. -i- Vbur first ride in a Chrysler will compel a new conception of automobile transportation." WHAT YOU EXPECT OF CHRYSLER The imposing succession of Chrysler accomplishments has led the public instinctively to expect more of Chrysler than of other cars and it is the com pleteness with which Chrysler fulfills these higher expectations that explains the ever-rising tide of Chrysler success. You expect of Chrysler a charming individuality in style, and you get it. You expect a livelier and more thrilling spirit of performance, and you get it. You expect a more luxurious feeling of cradled comfort, and you get it. You expect a greater sum total of actual Taiue in Chrysler, and you find it. Chrysler today exerts a tremendous influence over the entire industry and justifiably. In the five years of its meteoric rise, Chrysler has done more than any other force in the automobile world to revolutionize and modernize motor car standards. That is the reason why the volume of Chrysler sales has increased to such mighty proportions and why Chrysler enjoys such prestige in 93 countries. We invite you to take a Chrysler demon strationexpecting more of Chrysler than of any car within several hundred dollars of its price. CBRYSLFR"75" 1?35 toll 795 EthlBod ! Styles. CHRYSLER "65" $10(0 to H4V Six Body Styles. All prictt f. e. b. fjttory. Chryiltr Jtalirs extent convenient time paymtnlt. j-jpj C H R y S L CHiriLIt MOTOI! PIODUCT L. W. WEEKS fi'rccnwoorl & Jefferson md qunrtfr is nix cylinder enrs. 'i'hlrt compur.o.s with only -5 per cent ix oylintliT business in the first tiuarttM. Of great sltinificnnre, too. in Willys-Ovwrlund'a trnile poaitlou in the fart that while the dealer or Kani'ution lias heen expanded i8 I percent above Its position of n vour nKo, rieKi stot-Ks its oi cur rent' date are reduced h approxt- iniitel 4000 cars helow those of the same dale lust year. In this sit uation, the company enters the last lutlf of the year in the best selling position of its entire history. Willys-Overhmd continues to break al previous records In ship ments to foreign markets. Exports of 22,137 Willys-Knights and Whippets up to June 1 represent ed an Inoreaso of 4 5 percent over the corresponding perlo dof lusl year. Along with expansion of 1U domestic organization, Willy-Overland has multiplied its wales ami service facilities abroad. "Shoddy" Dnrfus tho Civil wnr Rome of the soldiers' uniforms were mnde of shoddy. The term then mine Into general use for describing nny thing that was Inferior or adulterated. More Man ' Henr Thtube. French pointer, was speaking in cynical mood about the modern woman : "Nowadays, n lady's m-ile acfuninhiuce takes precedence In this order her friend, her suitor, l-r dancing part ner, her bridge favorile, her bar ber, her husband." Pedcitrian Suits Wlilie suits for pedestrian nre said tit be Ihe best warning lo the rushing tlivver on a dark road. And they also siigge.-t ascension ntbes in the cases in which the tlivver does not heed the warning. Host on Transcript. The Ford station wagon In front of the Michigan Union at Ann Arbor on one of the regular trips between the University and the airport. Below, the Model A station wagon used for transporting student, fliers to the instruction field at Tulsa, Okla. NEW CHEVROLET f WILLYS-OVERLAND SALES REGION! MAKES NEW MARK Rapid Development of Business in East Cause of its Creation. Sales Figures Indicate Company Will Have ! Best Year in History, i A NEW KIND OF CAR THEN-A NEW KIND OF CAR NOW ) Advertisement ' Saturday Evening Post Oct. 11, 1924 I Creation of a new sales region, seven new sales .ones and the pro motion iff Meveral lea lioif snlen of ficial; of the Chevrolet .Motor com pany were announced today by I i. ,1. K I Ingle r, vice president and general sales manager. These al terations in the company''.- sales map and the expansion of the lit hi selling orna ni.atlon come nhoul as a result of the steady growth of Chevrolet sates ami give th com pany the iiiofl widespread sales NUiit-rvision evi-r commanded by an automobile manufacturer. "Itevro let now has nine sales regions, which embrace fii' sales zones. Kajiid development of Chevrolet business in tho eastern states has resulted in the opening of the new region, which has 'is headquar ters in Itufl'alo. William H. Hol ler, Uiit lonally known automobile sales executive, has been appointed sab-s manager of (ho region which will supervise Ihe operation?! ' of zone offices n Hufialo, .Syracuse, Marrisburg, It.iltltnore and Rich mond. It will lo own as I be Kastern region and takes Hich ntond and Hall imote away from the Atlantic coast region and Ilul falo from til' Hint region. Mr. I loiter, who will hi in charge of t he territory, has been associated with Chevrolet tor several years, serving the company in St. I:tis, I ei roit, I. os Angeles a ad I'll I s biirgh, w here lor the last two years he has been zone sales manager , I H-ailqliai ti I'M lor t lie seven newly created zones are located In the following clti.s: Hecatur. 111.; Davenport, Aluaiillo, Tex.; San Antonio. Tex.; l-'orT. Wayne, Marrlsbtii-g, 1'a,, a nd Hvra X. V. Kach oi (be managers in these new zones !s a seasoned Chevrolet .sah'N exeelllive. . I-;. Nonn, Iieciitur, was for merly sales manager at St. I.ouls; (i. I. Smith, I lavetipotl, was saleH manager at Charleston, W. Va.; K. M. Chase, Amarillo, was nsstHtaiit sales manager at Oklahoma City; V. K. cabei-n, San Antonio, was assistant sales manager at Hous ton; H.U. Hwaison, Kort Wayne, w as 1 1 'K tonal sales promo) ion manager for Ihe Hint region: J. 1. Murphy, I larrisbtirg, was- city sabs manager at Washington mid Half iiuu-e; H. . Bragle, Hyracuse. was city sales manager at J'lits bnrgb. The size of the territories cm hoftled ty the different zeitrfl var ies. All of I hi oppolntriieiits nru effecllvf ininn dlately,. Ind.; i case, TOT.RDO. Ohio. .luno 2H On the basis of results to date, indl- cations for the Willys-Overland .company point lo UU'll as one tif :the most profitable years in its history. j Record breaking sales of AVillys- K night and Whippet cars est ah- ) lished a new high record for the j first five months of IU2K With! .lime shipments estimated at ItO, l aao Willys-Knights and Whippets, i total shipments for the first six ' months will be approximately L'W,- 000 cars. j outlook for the last half of jthe year Is said to bo highly fav j able, litis prediction being based '.parity on the coming introduction !of the new Willys-Knight Oreat Six. rounding out the Willys- Knight line which is expected to Contribuate ns much as fefl per eent of earnings for the two final nuarters. These new models have . so impressed dealers and distri butors that thousands of orders havt accumulated which will con- 'tribute lo profits In the third quar ter, The new Willys-K night (irrnt Six will list at ix:tr. and gives tho company price coverage in every class beginning Willi tho lower priced Whippets. In addition to Its comprehensive I lino Of Whippet four cylinder j cotuniercla I vehicles, Willys-Over-!and Is making an Important bid : for the heavier truck field wlih a Whippet one ami a half Ion unit with four-speed transmission. Tlfls lis expected to be an important con tributor in the company's earning j potential for the balance of the yea r. ' Willys-Overland earnings for the second quarter are expected to bo approximately double the earnings for the first quarter. Th signifi cant upward earning trend estab lished in the second quarter Is at tributed to the sharp upswing hi the, proportion of sales of six cy linder Willys-Overland ears, fifty ! percent of tho volume of 'he sec- j' Henllb Hint If l: exlrcmefy unwiwe (n neglect n ni-li. If oidinary remedies fait it Is always licst to consult u phvsf. linn (or n chest evainlnalloit to see whet her f he ihll.iniinai ion is prejid- luiv Why c t the possihilhb'ft cf IlIttL IroMh'n'' Fault of the Public We do not blame the political orators- mm-h for taking advantage of the filiation, ami there is a rreal disposition rimons the rank and hie to mistake terrific bawling for fe!-!-lesH lliiiikin. Ohio MU'.k .lottrnal. Two Champions of Grape Juice . " f ft . -sr iff 'jJi it rye if s w Began Great InJuitry The fit - t it stance of hiniberitm bein' done in ihe Hudson River valley wai when Henry I!ndoti e?i his slap's carpenter ashore to make his vessel a new forearm, fashioned frorn one of the trees of the forest. itf fcae It May Be Nr.drd Snnif tit n4 Wf'Ul'l IM.O Jllv( III liililK o;i uriorliiT ."1 yM;tr. nt then nhnTitfi, (n sn whi'lhor the lo:irni( BiitlKirlllf!! who nnriuf (tip ilfniulrii'n will ncoii n kpooiiiI nlpli:il't. K trolt i'Mr, I Tlirse two men havn Aonn prnpn. J'llce a lot of Rood th man on the loft by pulling It on V. S. hat-tl-slilpn. thn oilier by pultliic It (or it Pfnilvalont I in (hi? Ilrillsli embassy. At Ihe left Is Josrplim DiinloN, who drioil up tho V. S'. navy uiion bo lieranio lis socro lary during WIIkoii'.i llrst torm; nt I ho rlht la Sir nio loanl, IlriliHh aniba'ador, vho lias jii't flnni n similar tbiiii; (or tho fin. bassy. They wero finapped ' In. collier nt Ihe University nt North Carolina toimneneeinent at Char Jot ie, Leads the II WW in Motor Car IVue Tit is is tke Sedan you tuyif you Compare in the $ty00 Field WE will not need to urge you to buy the Nash "400" Standard Six Sedan if you only compare it to other Sedans in the $900 field. First of all, it is a Nash, built in the traditional Nash manner, with pre cision workmanship in every part. And second, it is a Nash "400", and that means something in today's line up of motor cars. It means more powerful, more durable, more enjoyable motor performance. The engine in this sedan is a new high compression type with 7 bearings in stead of 3 or 4, with aluminum alloy (Invar strut) pistons instead of cast iron pistons, and with full pressure lubrication to every single bearing point. Even the connecting rods in this Nash engine are rifle drilled, to supply oil under pressure up to the wrist pin bearings. Other "400" features which this car brings to you are the world's easiest steering a luxury and refinement of interior decoration far beyond expec tation at its price size and capacity for five full grown passengers riding ease attained by alloy steel springs in dividually designed for its size and weight, plus outboard mounted, Love joy hydraulic shock absorbers. And finally, no extra charge for bump ers, front and rear, Lovejoy hydraulic shock absorbers, spare tire lock and tire cover. There's nothing except a spare tire to buy none of these other itetos,customarilycbargedjoras"extras" at retail prices, to pay for, when you buy the Nash "400"! Price Range (. o. b. factory) of 23 Nash "400" Models, $885 to $2190 including Touring, Roadster, Coupe, Cabriolet, Victoria and Sedan Models McKennon NashMotor Co. 80G Adams Ave. . Ph. M. 050 (6-30)-SM CllKYSI.HK MOTORS , . PKODUCT FULL M, r . SIZE arizing Thii -vasty nnv an, mojrrn manufactttring plant it JevoteJ rxdwivfty to the pnJu(tin Nymtuth mttur tars. It it tht largest pUnt of its kinJ. the First Anniversary of a notable Success Plymouth One year old this week is already a giant in fact and favor ONK year alio, Plymouth was a brand-new name ti the motor world. In the brief span of twelve months, the Plymouth, newly refined and im prsvett, has become a ronimand inu figure in the low-priced lield. tux tutL vK nr.wotmi f-onon sf.das, it?s Special equipment extra Only a year a Plymouth findi tfsrlf the biucrst ami most nuxlrrn plant of its kind in the world a plant humming to capacity to xrrp abreast of an catr demand. Only a year and Plymouth production has exceeded the rate of 1000 cars a day. Quality that's the story of Plymouth success quality that reliecfs ttsrlf in bnth appearance and performance quality that says to the automo bile buyer, No longer does a small investment restrict you to a cur of small dimensions." Plymouth is the only low-priced car of full-ii'it roomi ness and comfort, "-'0655 "") low the mni wtmmrJi f. a. i. I mi.fr t of full-size strength and enduring stability. Plymouth is the only -priced car radiating smartness and truly distinctive appearance born of ('hr)slcr dcsitrnint;. Plymouth is the only low priced farth.it has that animated thrill of Chrysler performance. Plymouth is the only low priced car that otters joti the safety of C.hr ler weatherproof 4-wheei hytlraulu brakes. Coupe, f'i.'i Ri-mLfr ivith rum'-lf jfttt), $ii; 2-f)'r Sf',int Tuuritt'itffMS; ! I.uxf l'.vute r.viik rumble ' "u .f'W; -. r tW.;t, '''.. A'.l fi,fs f. o. I. .n .ry. I'lymouth iVijrv extend (jirCflf. ewe uf lime pavtnertt, AM t k i I A ' J I. ti t. t - . i VV 1. 1, ft I . K t.- K L W.WEEKS (Jrccnwood and Jefferson n w ' W Le-.. 1 Si J