La Grande evening observer., January 05, 1929, CITY EDITION, Image 9

Great Interest
1 Shown in 1929 V
Chevrolet Car
WINTER'S SUMMERLAND CALLS
! MOTORISTS SOUTH FOR JANUARY
TT 7K1
AltUoutfh Chevrolet 'orlxliially
planned only Tor levn imtjor ad
vaitr rfiowlnwi 1U '' i--ylin-tlor
cai. tlio IiUiphI which was ex
dttf thiotiffhont the country to
,Me tlie nvv car mndu U nwwitKiry
for the company to plan ttddl
liotuil udvanre H)iowingt In -o)her
ImporUint ronU'rn, t-oiiipany ol'fl
vinia announced. , '
KwrywlH-ro the new , (hiviotet,
line has boon display;-. ,lhuii fur
Ihe prowd.H huv Uwn trchiendoim.'
At N'v York, lt?lruil, CIiIcuro,
lAa An !, Han KraiR-isco, Vnh-
i net on uud l'orthmd, rjtlitfl on the,
original ilt of eU-yt-n wlicro nhow-
jiiK have wiiiplKtd, Hmw lo
u million ptTHons I'lot'litd to 1n
Miwt th' nt-w ciith.
At iMroll the opening day crowd
Nov. -4, was I'S.Ouo, a figuro
which bettered by . the ..tut
upeninK day .crowd In (he hltttoiy
4. of the funiuus JMrull uutomobih
" j how. Approximately u aunrl'r
million people visited tlm Khuwimr
during il Blx-day New York run.
J'roporlionate crowd interest wiih
demonstrated at WuHhlnsrton, t'hl
titpo. Iam AiiKf-hu and Sun I'Yun
t is o. '
Wtu-ii it was decided that the
fldvunco show hips should take in
more territory no that no InrfM
center would he overlooked prior
to the nailon-widi' exhlhlt, ('hevro
iot vast and efficient fowe went
into immediato action. Marslialleil
hy II. J. KliiiKlej. KenJ"u4 amies
ifianac of the company; and cap-'
tained hy the regional Hales muna- i
er, umuiKcmentH wero culminated
almoHt ftveitiight to brinx alout
the nJiowinim. - . , .
i'arft from the Flint factory Iiad
to bn loaded and riiHhcd exprewi.
Pealer organization in each of
iheHe ptaccs. working Hinoothly In
every instance, selected centrally
located and popular exhibit places.
. NmvHpjiper advertlHlllK' was , relied
' upon lu welcome the public. And
the success of the suddenly plan-, , t
Sr:rcr.,r';rVuiNew Year's Business to Surpass
forth at all theso points to view
the new Chevrolet.
Kxpc't Yrurt
The south, with its historic charm and favorable climate. Is pro
viding: a "winter summerland" for thousands who uso.'th fine
southern highways to cheat winter's blasts. The above-map. pre
pared hy the American Automobile association from late rad re
ports, shows the. rnaln . initeways to the south. ,.
1928 Record, Auto Head Declares
While the. t'hevrotet sales orga
nization, expecting Its tfieatest year
lu 192.t. Is busy with the advance!
showing, and special . dcuJex ck-'
hlblts, tlm production forces of the
company are equally busy pehlnd
the scenes, i
Kiftcen innmpioth Chevrolet fan
tnrles tbrouhftut the ronntry are
wot 1; 1 1 ik' at trip, speed ,l:nnlm? l
parts and aHs'tnbiintf Ihese parish
into complete automobllen.:! Kvcrj'n!
thlntf Is beinf? pushed forward tit
peak capacity so that the thousands I
who have already placed " orders.
Hy I.AWKKXOK J. FtSIIKlt
(I'resldei.t Cadillac Motor t'nr t'o.)
On tho I'Jil business horizon
both opportunities and YcspoaslhiH
Hcs' appear on n larger scale Ihuu
nt any timo In our history.
iA-ear ao we entered 192S tu
a spirit of healthy confidences
dencm in th futur. This Im im H-
seU a sound cpnomic asu Ac
tUHl bjslnesa at hand lu the vari
ous departments of commerce, in
d tin try and finance, vtands tit ro
ord volume.
While final fiffurea tor 1 95 S are
not yet uvullable, present IuUUul
(Ions are that the sound prosperity
of the t'niu-a Btutes will be re
vealed In a general review of busi
ness conditions as murkluff a new
peak in uulntnobJIe output, output
f sloet, volume of buibtiuv. iu
crease In market value of .securi
ties,, per capita wealth and mo. ar
ray of balance sheets uitd Income
accounts not equalled lu any previ
ous year.
In the automobile Industry alone
the Krowih of domestic eou sump
tion and of exports abroad ahould
combine to produce a higher peak
than even the ultra record of. iJti.
All of these factors In our purely
domestic- buHlncss . situation are
blichly favorable. There In, how
ever, an ever-prowlugr Importajice
lu the inter-relation betwwn the
economic conditions of ult the na
tions of thu world. The preaent
era of prosperity here was ushenvl
in with the development of Uie
motor car. Other natious uwj Just J
lM ffinnlii(f to reallxo Its value; ami J
use of motor cars abroad 1 noa
in the Humtt phase as It was bere
tweuly years atro. ;
Nations reeov-etliiK from effects
of the World War ,ur 'better i)ft
totUy thau at any 4ime sinci the
declaration of pem'e. They have
Kieater buying power. Their in
creaslnK "Je of motor cars-will' add
to t'nelr own prosperity and; will
further contribute iu our own.
In the 1'nitiM Htates we havu at
hand the area tent amount of tjuai
neFs reHources and posslhllrHes in
our history. With theno opKir
tunlties wo have also the frrvutest
rowonsiblll41es.
The year should bo. viewed not
as a Vashinir-in" period but as n
time for laying the foundation for
a period of many years of pros
perity. Tho business principles
which we employ this year will be
a factor In tho economical welfaro
of the next ffejieiv.tlon. It wJII be a
time for a combination of great
conservatism In management ivlth
the most proifressive policy In our
history and the tugincw world will
be watcbliifc tlM results. .
COOLIDGES VISIT HERE
- in
i 1
1
"XT
1 .XM
ft H II I
'I A a $ it
SPECIAL RATE3 A Vi
a:
Valves Rings -- Brakes
" Or Anything: .....
We griarantee a better job with ourV V
Special Equipment.
LA GRANDE BRAKE STATION
213 Greenwood Arleigh Jennings. ,.i
I Jt3i L .. J
- An interior of the beautiful Inland hiune of Howard K, Coffin
of the HudtMjn Motor company, where 1'rewiilent and Alrt. iolldi:e .
Hiu'ut the Christmas holiduys. Is pietuiYd above. The Indoor pool
of the mansion Is hown, Tho home Is -on Supeloe iwland, one of
the Sea Islands which lie off the coast of i corn in, .
will not be disappointed when de
liveries beRln. As soon as the cars
come off tho assembly Une-they are
distributed to the denier orffanlita
tton. v ,
Business growth during that year
established many new peak ree-',
ords. It did more. It built up a;
reservoir of commercial resource j
irom wmru American wuhiuh uiuy
draw an- even ajreater decree of
prourea duriuff 1 !29. If sound
management prevails and if busi
ness remains free from excesses,
prospects for 1 9-9 are far- better
than they were In 192S,
Confident .Attltnao.
Tho business, attitude of the
country generally Is one of eonfl-
I
Farmers of U.S.j
Moved Ahead In
1928 Is Report
By i:tluard A. O'Xcnl
('lce-livsldent, American -Krm
Huron vi Federation)
JtONTOOM HH Y, Ala. (APJf Til
production American farmers
tnndn steady proffress In 192S.
In marketing and tn distribution
no Important cbm-res are seen.
Cooperative marketing seems to
huvo beJu its own, but lack ofrcffi
cient dlsttibmlon contlnm to
liandlcap the aprlciilture of tho
nation.
Tho farmer Korth, South, Kast,
West continue to be handicapped
by surpluses of different products,
and also by a disadvantage In tho
protective syalein of tho United
States. A major need Is legisla
tion that will give agriculture pro
tection equivalent to other kinds of
business, and establish, a distribu
tion system that will malto sur
pluses an nsHot to all 0ie people
Instead of disastrous to the farm
ers who produce them. , j
Such protection, nml such n sys
tem of tni plus control, woiUd bo
advantageous, npt only to farmers,
but to the -entiiH), economic con
struction of the tiatlop, fur the
hustnejjs jnan suffera when ngricul
turn drops below normal In earning
capacity. t-
American farmers have demon-'
strated their ability to produce-.
They need the lietptf their bnsl
ness fiiends, In distribution. They
are entitled to legislation for their
protection and benefit that Is not
detrimental to others.
HOW FAR
Are you going to drive
IN 1929?
Your speedonieter might show you the'
actual mileage if it registers correctly
Drive in today for a speedometer
check-up. , r-
Off trial A-C .
Speedometer Station
DALE COX
Battery and Electric Service
Many Bargains Listed on Want Ad Page :
Economy with Full-Size
Plymouth is the outstanding full- .
size car in this price class, giving
room for five grown-ups, with real
economy of operation;
Economy with safety
Plymouth's weatherproof hydrau
lic four-wheel brakes give instant
stopping in any weather another
feature possessed by no other car
near this price;
Economy with power
Plymouth's 45 b. p. engine assures
typical Chrysler pick-up and get
away plus ability to maintain high
average speeds with quiet smoothness;
Economy with modern
engineering Chrysler en
gineers designed Plymouth's modern
high-compression L-hcad engine
embodying such important improve
ments as aluminum alloy pistons,
large main bearings, positive pressure-feed
lubrication, rubber engine
mountings and torque reaction
neutralize. , .
ATriumph cflalue Giving
Plymouili Prices Eficc tfve December 20th . o. b. Detroit.
Coupe . ... '655
Roadster . . . 675
with Ttumkle sef)
Touring . . . 695
1 Chrysler Motors'
jTV. great cardinal prin-
l, ciple in designing
tytTA and building the
or, a i
t;rnii i
J V
the highest possible quality, the
greatest possible value, dollar
for dollar.
If you will compare the Ply
mouth, feature by feature, with
2-Door Sedan . 675
De Luxe Coupe . 695 .
(wiih rmmkU seal)
4-Door Sedan . 695
the few other cars in the lowest
priced field, you will need no
salesman to point out Ply.
mouths many superiorities.
Plymouth is winning on the
score of greater dollar' value
and you can prove that fact
to yourself in far less time than
it takes to tell you.
Cor. Jefferson & Greenwood
L. W. WEEKS
La Grande, Oregon.
3
I vu 11
eyond all Expectations j
-satj those who have seen the
Outstanding Chevrolet
of Chevrolet History
-a fix in the price range of the four J
The Outstanding Chevrolet of
Chevrolet History has now been
seen and inspected by millions of
people in every section of Amer
ica and everywhere it has been
enthusiastically hailed as exceed
ini; all expectations.
Everyone anticipated that Chev
rolet would produce a remarkable
automobile but no one expected
such a sensational six-cvlindcr
motor . . . such delightful han
dling ease . . .' such marvelous
comfort . . . such luxurious Fisher
bodies . . . and a fuel economy of
hcttcr than 20 miles to the gallon!
And no one believed that it would
be possible to produce such a car
in the price range of the four!
If you have not already made a
personal inspection of the new
Chevrolet, we urge you to do so at ,
your earliest convenience. The
beautiful new models are now on
display on our showroom floor
and youarecordially invited tocall.
The
KuJ.ttT
The
I'ltrtM .
The
Cup. . . .
Tlie
St-Jn . . .
Thr Slrt
..'525
,.525
. 595
. 675
695
The COACH
595
All Inlces f. a. b.
Mint. MUh.
The Cnnitnibie n I?
1-ioJaa LJ
. '595
I I tt i P livery '
I'lMMi
tjTun Ch-ssl.
I I..n Cfiasilt
tiib Crib
.400
. . 545
650
Read what these eading
automobile editors said
after seeing and riding in
the new Chevrolet Six-"
"One of the greatest automobiles f
h.ve ever iccn. In performance,
cormrucuon and beuuty it is plie
noinrul. Never saw x much cur
fur tine money."
NORTH BIGBEE
Dalian Now
"In ppewaace, perrormance cyidV
intchwikal nicety the new Clfc-v- v
rolet Sht oreaenti uctunl Values fur -v
beyonl it price) ronge," j ; j.
HAZKN CONKLIN y
New York World
"The new Chevrolet is n triumph
far volume production. The cur nt
its price is one of the greatest
achievements ever recorded in the
automobile industry. Its beauty
li a treat; its riding comfort a new
delight and its performance a rtul
sensation." . .
RAY PRIEST
Detroit Times
"Aside from beauty In body hues
and attractivenes. In finish, tho
astounding feature of the new
. Chevrolet Six is its powerful and
flesible motor. One will hove to go .
Car to equal the high performance
of this new Chevrolet in general
road and traffic use."
LEON J. PINKSON
San Francisco Chronicle
"In speed and acceleration, the
new Chevrolet will more than
satisfy the average person. In :
design. Fisher offers costly car
appearance. In ahrirt, the new car
is by far Chevrolet's outstanding
achievement." .
EDWARD M. MILLER
Portland Oregoniun
'Introducing new style, beauty
and smoothneis, the new Cliev
rolet Six certainly meets the
requirements of the moirt exacting
buyer." ,
H. M. VANDEVENDER'
Atlanta Constitution
Come in and See these Sensational New Cars Now on Display
Blue Mountain Garage
Oppo. P. 0.
M. A. HARRISON, Mgr.
QUALITY AT LOW C O S.T,