La Grande evening observer., August 21, 1926, Image 10

Saturday, August 21, 1926.
Page Ten A
EA GRANDE EVENING OBSERVER
m AUTOMOB I LE
NTEWQ
ON DISPLAY
The riirytrp corporation - i
making a now fniir-cllnilr molor
'r tlio "EC", at (lu lowont prlrn
fop wliirh a Chrysler lm ovit hncn
snhJ. It comes in thrco irioilolH
coupo, couch nd four-door sedun.
llottnr rUlinff eoiafort, 'renter
.j-ooniinpw, a full ix'l cur In which
jnoH rn Hpueo cnglm-orim; linfi he n
KiirpriHlnffly litlllwd, ninlor Iiiindl-
Jnff, Hppod with comfort up to tho
ear's maximum, the economy of 25
miles per irnllon of KriHolIno
thrflo and other featurcH, notably
. Urn apparnnt (front v:iluo built Into
Die, car, arc expocieil by Iho ('liryn
W orfiiinizution to make tho new
cap an immediate otilHtandlng' suc
i'i'KH in tho small enr field.
Tho cur Is now on display at tlio
f'lirysler frurnpe. I V. Woekw,
local Chrywler dealer, ronefvrd tho
.new model Thursday.
: Announcement of tho new "fiO"
marks tho fourth and final step
in Walter P. r CliryHti-r'n qtialHy
standardization plan of building
four quality cars to supply the
four Kxoutent motor car markets
under ono name, by ono manu
facturing orRunliuittnu, f nKlwored
by tho Humo Kioup of men to one
n utility standard, built In ono group
of plants, and economically mar
keted by ono unified distributing
organization.
VvUn Am IOivor.
Prices of tlio cur indicate strong
ly the tremendous advantage of
group manufacture under Mr.
f 'l.r.vHter'n finality standardlitution
plan, with Its practical advantages
of low-tout production of each
Chrysler model,
Tho new car Is being built In
tlio company's Highland Park
plant, where the "CO" Is also manu- I
factured. Hpeeinl facilities for ltd
manufacture, including extensive
buildings and equipment, have been
provided under n construction pro
gram that was started lust JJecem
ber. The, new "&o" glvc the company
a complete line embracing one
four- mid thrco nix-cylinder cars.
These cars aro this brand now
"fiO," (he "60" onnounced last May,
the "70" and the Imperial "go."
Model numbers In each caso mean
tho speed capacity of the car in
mites per hour.
OSBORN WOOD
THE WORKER
Y
f 0
!
NO GUESSING
Even inexperienced buyers
can tell that our prices are
fair, because we have an
unerring method by which
they themselves can deter
mine the age and value
of any Dodge Brothers
Used Car in our stock.
Facts are better than
guesses.
L.C. Smith jt,
5th and Depot Sts
A use-rj car is only as dependable'
A3 ,THe-,.t3ErAA.I NO 5.&Vl IT, u
Osltornn C. Wood, son of tho
governor general of the Philip
pines, who "cleaned up" JMm,
000 In Wall street n few years
ago, spent It all and returned
from a trip abroad .dead broke.
Is working now, for $125 h
month. In a refrigerator plant
at Kvunsvllle, Ind. 'He says he
In- proud of (he fact that he is
working, because it enables him
to tell his critics to "go to bell."
This picture was snapped on
his way to work.
Tho difference between a traf
fic officer and a woman, is that
when a traffic officer says "stop"
ho means It,
If something must bo hugged,
let It be the curve, not the driver.
The smaller the town, the more
girls can crowd Into a jitney.
An examplo of silent salesman
ship is the d esc re pit look the old
car has with a new license plate
on It.
Any fool can 1)0 careless, j
When Itndfntor Overheats,
Motorlsls should make a habit
of holding tho back of tho hand
ou tho radiator and so gt accus-
lomed to how hot tho radiator
should be. In this -wuy they will
often observe when there Is a ten
dency to overheat! in time. to in
vestigate and nuiko tho necessary
repairs.
Viro destroys nil . average of
3i;fl homes, , farm buildings,
f(i hotels, 'if' department stores, 5
churches, B school houses, 4 ware
houses, and 1 hospital each day In
thin country.
BUYERS SCORN
PLAINER CARS
their belief, Tho other Is to treated enough. Is found. ' '
them us mere fukers. i liut tlio cure will come when he
The trend of iaste In aulomo-MI'-h
Ih toward cars of enhanced
beauty und' superior finish, both
Inside and outside, and the Amer
ican motorist is determined t
have these features in his auto
mobile und Is quite willing to pay
for them.
Tho Pnlge-Detroit Motor C.ir
company, maker of Paige and
Jewell cars, has arrived ut lliis
conclusion through a comparison
of wiles Btatistlcs covering I lie
whole country, - declares J Ian is
French, local denier. The Paige
compnny produces hot h "stand
ard" and "ite luxe" cars of Iden
tical models, the hitter priced
considerably higher than t lie
standard models, carrying super
ior finish und trim, und addition
al equipment, it Is, therefore. In
a position to judge accurately the
demand of tho American motor
ist, as between utility alone and
utility plus heuuly.
Apix'flranre Pnivmnst.
"We have found," declares II.
M. Jewett, president of the Paige
company, "t bat the American
rnotorlKt demands, more than over,
before, and In increasing decree, !
ititomoblles that are distinguished i
in finish, style and comfort. For-
merly, the buyer's main consider-;
atlon was mechanical excellence,
and he selected his car on the j
basis of performance. Today, J
while he has not by any means
ceased to require high-grade per
formance, he is giving his ultra-:
tlon to appearances, for, with me-j
ehantcnl excellence generally as-j
surcd because of the greut ad-'
vances that have been made in I
automotive engineering, bo is free
to pick and choose on the basis
of beauty.
Do I.uxo Models Popular
Our findings, based on our
sales records, are that the 'do
luxe or 'special' models are in
far greater demand than the
standard, or plainly finished mud-
els. As between two cars of
Identical body lines und chassis,
the buyer prefers the car with
tho handsomer interior trim, the
more costly exterior finish, and
the expensive additional equip
ment for comfort and ease, and
he does not hesitate to show his
preference by cheerfully paying
the additional price charged for
these features."
They are quite Bincere even when
they are plainly exaggerating. It
Is even possible they feel all tho
apparently nonsensical burnings
und drawings and pressures they
recount.
Hitter accusation of faking sure
ly sends tho hypochondriac to an-
f other and another doctor till, he
finds ono who will agree with his
own opinion; and usually ho in
backed by some relatives, more or
less convinced, that he has omu
J obscure disease, which will be dis
covered, when ihe physician, skill-
is brought to seo that ho Ih not a
liar and a faker, rather a -man
idnrero but In error. On cannot
correct a mistake until he knows
it to be one and Is shown how he
made It. Tho doctor's task hi to
show the hypochondriac where ho
is mistaken and how he has fooled
himself.
Hypochrondriosls like m a n y
mental discuses Is hut an exaggera
tion of mental faults seen In all of
us. We laugh at small boys who
develop jstomach .ache at school
time; but when a child repeatedly
FRAN KLI N
TAKE THE WHEEL .
THEN YOU'LL KNOW
Drive wherever you wish over a rough stretch
up a hill through heavy .traffic.
After an hour, note the mileage it will astonish
you. After a day, nolo your freshness it will de
light yon.
Finer performance, uncompromised quality, and
style leadership have made the Series 11 the most
popular of all Franklin models.
Drive ono yourself today and ho prepared for a
revelation.
McCLURE'S
evades hi duties by til health, It
Ih tlrue lu find out wliethc r any or.
intnlc IroiU'l" exlsm. If It Uom
not the child muit be uliown. in
all culiiiniBH and klndiiens, that
such iloilircn uro Hliumofiil. Tho
parent will linuk m a danrProilM
tendency which, if neglected, may
become so fixed by tho mercllefw
shackles of hahlt that in manhood
It ennnot lie altered ; and thus nave
the child from n life of liITffl-elency.
In a slnifle year General Motor
reduced the vurlety und type or a
irroiip of minor purls from 13,0011
to 2,100. thereby cutting produc
tion conls. und reducing the stnclt
a retail dialer must currv to pro
tect his customers, besides elim
inating' n lurge proportion of tho
wear nn'l tear In unnecessary
purls.
If you don't enjoy these hot
days, he good nnd go to church.
Complete
Tire Service
' First We sell you service in C-T-C CORDS
many miles of trouble free service.
Second We are experienced and equipped to
repair all sorts of damaged tires and tubes.
We suggest that you have us repair those
damaged casings now before they are further
damaged by wet weather.
La Grande Tire Shop
"The House Of Bargains"
1517 Adams Phone G38-W
HEALTH
Better,8 Quicker,
Cheaper
"Caterpillar" Tractors are the acccplcd power
plants for the business of manufacturing crops.
Plentiful "Caterpillar" power means a lessened
production cost, fewer horses in the field; and the
increased yields that follow through good work
done in season.
Bunting Tractor Company
nlrr
Caterpillar Tractor Holt Combined IlnrvuMcra
iletri iviii unci :im Street
ft A
If
ff-M
'fi?? i "''"fiVj1
TIIK m'lWirONDllIAO
(lly diaries K. Klfly, Jl. 1-i C'ln
rliinnll, O.)
jrember OorgaH Memorlnl Instilule
Kverj'one 1s fnmillnr with tho
man who only "imagines" ho is
sick.
When ho reaches tho doctor's
office certain things becomo ap
parent. Klrst his physical condi
tion Is either entirely good or his
organic disabilities aro trifling and
iiillo Incapable of producing- the
symptoms he recounts. ComplalntH
are all sensations nnd so Incapable
of actual disproof.
It is significant that hypochon
driacal complaints aro almost al
ways of a type defying actual dis
proof. It is obvious that these pa
tients wish to be sick. They fre-
iiuently leave the doctor who dares
lo hint they nre not the pitiful vic
tims of serious organic disease.
eople want to be sick because,
by nnd large, it either gets them
into something they want or out of
something they dislike. The some
thing wanted Is usually sympathy.
There, are few- humans who do not
like It. There aro some whose
craving is abnormal. The tilings
lisllked aro uncountable. Any hu
man duty may be disagreeable and
sickness always has been a valid
excuse for neglecting duties.
rwo extrtines must be avoided in
getting such patients righted. The
first is. of course, too much sym
pathy or actual encouragement in
I.VC KY CAT! A p.ilatlal rrl-4ni-,
Irt tiotcl riMini and
CMitl ftNMt ta llir IimK. lifi-ilacrt
ut MUltc prt n( Hmtni Mar
liHlt. ChimcA nrr Mir.
Miliar t' oil Mitll
lirr uiUlrrsa
"at Playlc's"
When you are busy but you need gas and oil, air in your
tires, water in your radiator and everything all set for a drive
(without your bothering to drive the car down) where is the
job done quickly, easily, efficiently?
--at Playle's!
When 'you've had a blow-but or a puncture and need re
pairs or when your tires need to be replaced where do you
naturally turn for superior service and Fisk Tires, famous for
extra miles and guaranteed by us as well as the manufacturer?
-at Playle's!
When your car is dusty or muddy or spotted with grease
and oil, and when the engine is caked with dirt and grease,
when the body has lost its bright, new finish where do you
insist that the job of washing and polishing be done by spe
cial equipment and skilled labor?
-at Playle's!
It's Always the Safe and Satisfactory Tlace to Come!
PLAYLE OIL CO.
m.' a .i kjun,i ivi mitnc is cti is luui leiepnone